KAFAAT Program Branding Guideline
Logo Positioning & Spacing
X
Minimum Logo Width 30mm
X
All rights reserved to Emirates Foundation, Kafaat Program Branding Guideline 2013
01
Corporate spot colours
PANTONE SOLID COLOURS
CMYK SPOT COLOURS
Purple U
C 038
M 088
Y 000
K 000
R
541 U
C 100
M 057
Y 000
K 038
R
All rights reserved to Emirates Foundation, Kafaat Program Branding Guideline 2013
RGB COLOURS 165 000
G G
HSV COLOURS 067 070
B
153
A54399
B
127
00467F
02
Brand Overview
Brilliant
Grayscale
All rights reserved to Emirates Foundation, Kafaat Program Branding Guideline 2013
Black / Solid
03
Correct examples
Able to be used with keyline
Able to be used without keyline on white only
All rights reserved to Emirates Foundation, Kafaat Program Branding Guideline 2013
Must be in a white box in the images
Must be in a white box on any color
Revesed white on black background
04
Incorrect examples
Never use on gradient
Don’t use the white color 0n images
All rights reserved to Emirates Foundation, Kafaat Program Branding Guideline 2013
Don’t use the black color on images
Don’t use the logo on colored backgrouds
Don’t use the logo brilliant colors on black
05
Typography - Arabic
Media Cocon .Next Arabic Light
ابتثجحخدذرزسشصضطظعغفقكلمنهوي Title, Body GE SS TWO - light
ابتثجحخدذرزسشصضطظعغفقكلمنهوي GE SS TWO - Medum
ابتثجحخدذرزسشصضطظعغفقكلمنهوي GE SS TWO - Bold
ابتثجحخدذرزسشصضطظعغفقكلمنهوي
All rights reserved to Emirates Foundation, Kafaat Program Branding Guideline 2013
06
Typography - English Media Cocon .Next Arabic Light
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz - 1234567890 Title, Body Myriad Pro - Regular
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz - 1234567890 Myriad Pro - Semibold
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz - 1234567890 Myriad Pro - bold
ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz - 1234567890 All rights reserved to Emirates Foundation, Kafaat Program Branding Guideline 2013
07