Going off the beaten track in Singapore NOV 2014

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ADVERTORIAL

Going off the beaten track in Singapore

Nestled in the far eastern end of Singapore, the green and tranquil precinct of Changi is home to several unique outdoor experiences tend to be overlooked by visitors. Changi is home to some of Singapore’s best nature experiences as well as a variety of unique and green exhibition and convention venues.

Max Atria courtyard

Ideal for conferences

Changi Cove Set amid four hectares of lush natural greenery is another refreshing destination for retreats, meetings and celebrations. Changi Cove’s complex comprises a conference centre, hotel and a restored military building with a rare neo-classical style now open for events. Its lush green setting that is also a habitat for migratory birds is a huge draw for local and regional companies looking to host formal meetings, corporate retreats and product launches. MAX Atria Launched in 2012, the relatively new wing for Singapore EXPO, MAX Atria, provides 32 column-free rooms with spacious foyers, a garden courtyard and rooftop space to accommodate more than 3,500 people in a variety of scalable events such as meetings, banquets, conferences, exhibitions and product launches. The facility was designed to address the growing trend of hybrid events i.e. holding one or several conferences within an exhibition. Some events held include the MRO Asia Conference & Exhibition and SenseAsia 2014, the first conference in Asia for updates in sensory science. MAX Atria is the first MICE venue in Singapore to attain the Building and Construction Authority’s Green Mark Platinum award. The Changi Exhibition Centre (CEC) The Changi Exhibition Centre is a huge multi-dimensional facility built on a sprawling 30 hectare site that includes a 40,000-sqm exhibition hall and a 100,000sqm outdoor display area at Changi Coast Road. With its unique location against a beautiful seafront, this distinctive worldclass venue offers enormous versatility to host events requiring both large indoor and outdoor exhibits and activities. The venue is able to satisfy the requirements of both national and international conventions, large scale public and trade exhibitions as well as specialised events such as the Singapore Airshow and IMDEX Asia, the flagship show for maritime defence in Asia Pacific.

Singapore Airshow

36 | micenet Asia

MaxAtria Garden courtyard Changi Cove incubator

Changi Point Coastal Walk


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