Spring Brochure 2011

Spring Brochure

2011

See overleaf for Contents page

FloriPro Services™

FloriPro Services™

Syngenta Seeds B.V. P.O. Box 2 1600 AA Enkhuizen Westeinde 62 1601 BK Enkhuizen The Netherlands

Syngenta Seeds B.V. P.O. Box 2 1600 AA Enkhuizen Westeinde 62 1601 BK Enkhuizen The Netherlands

Tel +31 (0)228 - 366 311 Fax +31 (0)228 - 366 197

Tel +31 (0)228 - 366 311 Fax +31 (0)228 - 366 197

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Dear Valued Customer,

Introduction Novelties Do it Delta® Viola x wittrockiana Colossus® F1 Delta F1 ®

Designer Collection F1 Frizzle Sizzle F1 Mammoth™ F1 Cats F1 Skyline F1 ®

Viola cornuta Patiola® F1 Endurio™ F1 Rocky F1 Deltini™ F1 Seed only products Primula Bellis Cheiranthus Myosotis Ranunculus Product Forms Calendar Colors® Calendar 2011-2012

2-3 4-5 6 - 11 12 12 14 20 20 21 21 22 23 23 24 26 28 29 30 41 43 43 44 46 47 48

Welcome to the new Spring Brochure 2011 from FloriPro Services™, offering you the best pansies, violas, primulas and top-quality biennials to ensure a profitable season. The past 12 months have been a time of change for us, but it is satisfying to see our customers are benefiting from improved service and know what to expect from FloriPro Services™.

Our focus remains the supply of high quality young plants, seeds and un-rooted cuttings from a range of the best breeders and suppliers.

There are many additions to our range for 2011, one of the highlights of which is the launch of the new Primula acaulis Marli series. Available in seven distinct colours and as a formula mix, these double flowered primroses are ideal for large premium pot production.

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November 2011

December 2011

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Calendar 2012

September 2011

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Exclusive to FloriPro Services™

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Pot size Pack Hanging basket For beds and borders

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Semi trailing habit Mounding habit Growth rate

1 = Compact | 5 = Vigorous

Sold as young plants Sold as seed

Spring Brochure 2011 3

We have also added seven new colours to our Viola cornuta Deltini™ F1 range. The additions include Honey Bee, Yellow and Purple, Cuty and Blue Beacon. The Deltinis are very free flowering, compact and uniform, and are suited to both spring and autumn sales in packs and 9cm pots. Look out too for Rose Tiger and Mid Blue Beacon, the latest introductions to the Viola cornuta Rocky F1 series.

Viola x wittrockiana Delta® F1 remains the benchmark by which large flowered pansies are judged. Our range of this early and uniformly flowering series is enhanced by the launch of Pure Orange and Blue with Blotch Improved. All give outstanding garden performance and are ideal for spring and autumn production in 9-10.5 cm pots and packs. The FloriPro Services™ spring offer also includes Ranunculus, Bellis, Cheiranthus and Myosotis.

FloriPro Services™ prides itself not only on the quality of its products, but also on the service it offers customers. Your dedicated representative is part of our knowledgeable sales force and is backed by a modern and innovative young plant operation, plus a logistics capability to ensure you have the products you want exactly when you want them. Please do not hesitate to contact your representative.

May I take this opportunity to thank you for your past support and to wish you a profitable season ahead with FloriPro Services™ as your partner.

Jurgen Hoogland Business Manager MEE

Do it Delta ®

Novelties 2011

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Primula acaulis

Viola cornuta

Marli

Deltini™ F1

White, Yellow, Orange, Lilac, Rose Shades, Candy Corn, Deep Red, Mix

Blue with Purple wing, Cuty, Yellow and Purple, Honey Bee, Violet Blue, Blue Beacon, Neon Violet

See page

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See page

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NEW symbol indicates new varieties or colours

Viola x wittrockiana

Viola cornuta

Delta F1

Rocky F1

®

Blue with Blotch Improved, Pure Orange, Red with Blotch Improved See page

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Rose Tiger, Mid Blue Beacon

See page

26 Colossus® F1

Delta® F1

Do it Delta® The market leader in Pansies and Viola

1. You order, we deliver!

Delta pansies help you maximise your profits, bringing reliability and easy production together.

• All activities under one roof; Seed- and young plant production, marketing- and technical support, it’s all done by us. This means we can offer you higher levels of ‘delivery to order’ • Whatever size of customer you are, our goal is the same: ‘You order, we deliver’

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After choosing the best series on the market you will also want to choose a reliable supplier: • Delivering exactly what has been ordered • Providing excellent service through our Sales Representatives and Customer Service Team

2. Growing Pansy-Viola has never been easier • Your production starts at the moment of young plant delivery. The Xtray has proven to deliver the most efficient transplanting/potting process. The young plants can be extracted easily minimising unnecessary losses • All Viola cornuta’s are available in a gapped up 480 cell tray, leading to a high level of uniformity of young plants and the retail product • Vigorous testing on uniformity as well as fitting in the flowering window of the series takes place before any new introduction is able to become a full member of the Do it Delta or Rocky series

3. Maximise your profits by choosing the right series • The wide choice of strong and unique colours, stimulates impulse sales • The Do it Delta series offers the best ’shelf life’ available on the market. This gives you flexibility to sell quality products over a longer period of time. The result is that waste /write offs are kept to a minimum, increasing your bottom-line profits significantly • No hidden costs - our delivery charge is included in the young plant price. No unpleasant surprises!

It’s easy to see why the Do it Delta and Rocky series are the preferred choice for professional growers all over the world!

Do it Delta ®

Do it Delta ®

Choose Delta® for a profitable and worry free production

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• Knowing our products and our customers

Colossus® F1

Delta® F1

Rocky F1

Deltini™ F1

Endurio™ F1

The most uniform giant flowered series on the market. Colossus® is extremely heat tolerant. Early Autumn cultivation under hot/stressful conditions.

Fits the 9-10.5 cm pot perfectly. Strong range of colours on non-stretching and strong branching plants.

Established for over 20 years, Delta® is the most complete and leading series in the Pansy market.

Delta® is perfectly suitable for Autumn and Spring sales. Delta® is the most uniform series even under low light conditions combined with a non-stretching habit and basal branching Delta® sets the standard in the market. For 9-10.5 cm pots and packs.

One of the leading cornuta series on the market. Upright viola series with more than 20 colours available. For Autumn and Spring cultivation in packs and 9 cm pots.

Improvements to uniformity have taken place during last few years.

Semi trailing, small flowered new type of viola. Semi trailingmounding habit, this series is unique as it performs exceptionally well in the Winter months, bringing lots of colourful flowers. Perfect in-containers and hanging baskets.

For 9-10.5 cm pots and packs.

Optimal potting weeks: 31-37 | 41-45 | 3-13

Optimal potting weeks: 31-37 | 41-45

Programmability leading to predictable cultivation. Nonstretching basal branching. High level of uniformity in plant habit, earliness and performs well under different weather conditions.

Next generation of Viola cornuta.

Deltini™ is perfectly suitable for packs and 9 cm pots.

Optimal potting weeks: 27-31 | 41-45 Retail weeks: 33-37 | 9-13 9

Retail weeks: 36-44 | 8-19

Optimal potting weeks: 27-37 | 41-45 | 3-13

Retail weeks: 36-44 | 9-13

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Optimal potting weeks: 27-37 | 41-45 | 3-13 Retail weeks: 32-44 | 5-19

Retail weeks: 32-44 | 5-19

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• Reducing your problems/hassles, by offering you a better performing product • Reliability

Bringing plant potential to life and helping you maximise your profits

As a company we have over 140 years experience within the industry, we are dedicated to bringing plant potential to life and help you maximise your profits.

We pride ourselves on investing in our Representatives, Customer Service team and Product Managers to provide you with a smooth service to allow you to concentrate on your business.

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Colossus® F1

Market leader in Pansy and Viola

White

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Colossus® F1

White with Blotch

Colossus® F1 Colossus® F1

Yellow with Blotch

Colossus® F1 Fire Suprise

Colossus® F1

Colossus® F1

Colossus® F1

Colossus® F1

Colossus® F1

Colossus® F1

Colossus® F1

Colossus® F1

Colossus® F1

Colossus® F1

Colossus® F1

Colossus® F1

Red with Blotch

Deltini™ F1

Yellow Improved

Colossus® F1

Neon Violet

Pure Rose

Tricolor

Rose with Blotch

Purple with Blotch

Ocean

Deep Blue with Blotch

Lavender Surprise

All Colours Mix

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White with Purple Wing

Viola x wittrockiana

Colossus® F1

Viola x wittrockiana

Colossus® F1

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Lemon Shades

Endurio™ F1

Colossus® F1

iant flowers on short stems g for late Summer and early Autumn cultivation heat tolerant

Syngenta FloriPro Services™:

Rocky F1

Viola x wittrockiana

Viola x wittrockiana

Colossus® F1

Viola x wittrockiana

Viola x wittrockiana

Do it Delta ®

Viola x wittrockiana

Rose Surprise

Blotched Mix

• • • •

l eading pansy series for Spring and Autumn production early and uniform flowering special surprise colours and mixes 9-10,5

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Delta® F1

Delta® F1

Delta® F1 Viola x wittrockiana

Viola x wittrockiana

Viola x wittrockiana

Viola x wittrockiana

Delta® F1 Pure White

Delta® F1

Pure Primrose

Delta® F1

White with Blotch

Delta® F1

Pure Lemon

Delta® F1

Primrose with Blotch

Delta® F1

Pure Yellow

Delta® F1

Pure Golden Yellow

Delta® F1

Delta® F1

Yellow with Blotch

Gold with Blotch

Delta® F1

Delta® F1

Blotched Mix

Pure Colours Mix

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Delta® F1

Yellow with Red Wing

Delta® F1

Yellow with Purple Wing

Delta® F1

Pure Orange

Delta® F1

Orange with Blotch

Delta® F1

Pure Deep Orange

Delta® F1

Pink Shades

Delta® F1 Pure Rose

Delta® F1

Delta® F1

Rose with Blotch

Red with Blotch Improved

Delta® F1

All Colour Mix

Delta® F1

Delta® F1

Uni Mix

Inferno Mix

(Still available Red with Blotch)

Delta® F1 Pure Red

Delta® F1 Pure Violet

Delta® F1

Violet and White

Delta® F1

Neon Violet

Delta® F1

Beaconsfield

Delta® F1

Delta® F1

Pure Light Blue

Delta® F1

Fire Surprise

Delta® F1 True Blue

Delta® F1 Marina

Delta® F1

Blue with Blotch Improved (Still available Blue with Blotch)

Delta® F1

Deep Blue with Blotch

Delta® F1

Persian Surprise

Delta® F1

Lavender Surprise

Delta® F1

Fruits of the Forest

Delta® F1 Citrus Mix

Rose Surprise

Delta® F1

Purple Surprise

Delta® F1

Rhythm and Blues Mix

Delta® F1

Summer Skies Mix

Viola x wittrockiana

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Designer Collection F1 • • • •

special collection of colours large flowers various habits and earliness suitable to combine with Delta® F1 9-10,5

3-4

Viola x wittrockiana • • • •

Mammoth™ F1 Viola x wittrockiana

Viola x wittrockiana

Viola x wittrockiana

giant flowers for late Summer and early Autumn cultivation stays compact even under high temperatures more vigorous plant than Colossus F1 9-12

3-4

Cherry on Cream F1

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Rising Sun F1

Strawberry Cream F1

Lavender Splash F1

Mammoth F1

Mammoth F1

Sangria Punch

Mammoth F1

Viva la Violet

Viola x wittrockiana

Deep Blue Dazzle

Cats F1 • • •

suitable for Spring and Autumn sales bright colours with “whiskers” more vigorous and later flowering than Delta® F1 9-12

Orange Queen F1

Viola x wittrockiana

Delta F1 ®

Midnight Sun F1

3-4

Blue Bird F1

Eye to Eye F1

Viola x wittrockiana

Frizzle Sizzle F1 • •

Cats F1

Cats F1

Cats F1

Cats F1

White

Yellow

f ringed flowers, attractive to consumers speciality item 9-10,5

Frizzle Sizzle Mix

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Cats F1 Orange

Cats F1

Red and Gold

Violet and White

Light Blue

Skyline® F1 • • •

Viola cornuta • • • •

extremely free flowering excellent Winter hardiness well suited to landscape use 9-10,5

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Patiola® F1 Viola cornuta

Viola x wittrockiana

Viola x wittrockiana

s cented flowers in appealing colours extremely free flowering suitable for patio pots and beds good weather tolerance 10-13

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23

Skyline® F1

Skyline® F1

Skyline® F1

Skyline® F1

Pure White

White with Blotch

Skyline® F1

Skyline® F1

Skyline F1

Skyline F1

Skyline F1

Skyline F1

Pure Red

Beaconsfield

Skyline® F1

Skyline® F1

Skyline® F1

Skyline® F1

Pure Yellow

®

Tangerine

Pure Violet

Yellow with Blotch

®

Pink Shades

True Blue

Yellow with Red Wing

®

Blue with Blotch

Copperfield

®

All Colours Mix

Patiola® F1

Patiola® F1

Patiola® F1

Patiola® F1

Patiola® F1

Patiola® F1

Pure Lemon Yellow

Patiola® F1 Bronze Red

Violet with Yellow Face

Pure Yellow

Pure Violet

Tangerine

Pure Light Blue

Viola cornuta

Endurio™ F1

unique semi-trailing viola frost and snow resistant suitable for bedding, hanging baskets and patio pots • abundant flowering • • •

9-12

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Endurio™ F1

Viola cornuta

Viola cornuta

Viola cornuta

3

Viola cornuta

25

Endurio™ F1

Endurio™ F1

Endurio™ F1

Endurio™ F1

Endurio™ F1

Endurio™ F1

Endurio F1

Endurio F1

Endurio F1

White

Yellow with Violet Wing

Pure Yellow

Red with Yellow Face

Endurio™ F1

Yellow with Red Wing

Pure Violet

Also available: ™

Lavender

™

Sky Blue Martien

™

Blue Yellow with Purple Wing

Endurio™ F1 Special Mix Endurio™ F1 Complete Mix

Rocky F1

Viola cornuta

wide selection of colours to choose from in this a viola series • for Autumn and Spring cultivation • excellent garden performance • compact habit and superb uniformity •

9-10,5

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Rocky F1 White

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Rocky F1 Viola cornuta

Viola cornuta

Viola cornuta

Rocky F1

White with Blotch

Rocky F1

White with Pink Wing

Viola cornuta

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Rocky F1 Rocky F1

Rocky F1

Rocky F1

Rocky F1

White with Purple Wing

Sunny Side up

Yellow (SG1)

Yellow with Blotch

Rocky F1

Rocky F1

Rocky F1

Rocky F1

Rocky F1

Rocky F1

Rocky F1

Rocky F1

Rocky F1

Rocky F1

Rocky F1

Rocky F1

Rocky F1

Rocky F1

Rocky F1

Rocky F1

Rocky F1

Rocky F1

Rocky F1

Rocky F1

Rocky F1

Rocky F1

Rocky F1

Rocky F1

Golden Yellow improved

Purple Picotee

Light Marina

Yellow with Red Wing

Rose Tiger

Neon Violet

Yellow with Purple Wing

Marlies

Mid Blue Beacon

Orange with Purple Wing improved

Blue with Yellow Face

Blue For You

Tangerine

Primrose Picotee

Blue with Face

Peach Jump Up

Bright Purple

Blue with Blotch

Red with Blotch

Purple with Face

Denim Jump Up

Red with Yellow Face

Mickey

Black Velvet

Rocky F1

• primed seeds • very large flowers • for late Summer and early Autumn cultivation • stays compact within high temperatures • larger plant than Colossus F1

Rocky F1

Rocky F1

Viola x wittrockiana Karma™ F1

Rocky F1

Uni Mix

Complete Mix

• raw seeds • well branched, compact plant habit • uniform response to growth regulators • early to flower

Special Mix

All Viola cornuta available in a 480 gapped up Xtray®.

Viola cornuta

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Deltini™ F1 • • • •

suits Spring and Autumn sales uniform and compact habit extremely rich flowering new generation of cornuta with seven new introductions

9-10,5

• Big Red • Rocky Rose • Blue-ti-ful • White Hot • Glamarama White • On Fire • Prima Yellorina • Queen Yellow Bee

• Beaconsfield • Blue Blotch • Blue Butterfly • Deep Blue Blotch • Deep Orange Improved • Denim • Fire

• Lavender Shades • Light Blue • Primrose • Purple • Purple Wing • Red Blotch • Rose • Rose Fire

• True Blue • Violet with Face • White • White Blotch • Yellow • Yellow Blotch

• Beaconsfield • Blue Blotch • Blue Over Yellow • Fire • Lavender Shades • Light Blue • Marina

• Orange • Orange Blotch • Peach Shades • Primrose Shades • Red Blotch • Red Wing • Rose Blotch • Rosy Sunset

• True Blue • Violet with Face • White Blotch • White Improved • Yellow • Yellow Blotch

• Beaconsfield • Blue with Blotch • Mix • Pink Shades • Pure Light Blue • Pure Primrose • Pure Purple • Pure Red

• Pure Tangerine • Pure True Blue • Pure Yellow • White with Blotch • Yellow with Blotch

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Viola x wittrockiana Flair S1 • raw seeds • good plant vigour and branching • good Winter hardiness • replaces Ice Queen in the assortment Deltini™ F1 True White

Deltini™ F1 Rose Pink

Deltini™ F1 Cuty

Primula acaulis Orion® F1

Deltini™ F1 Honey Bee

Deltini™ F1

Yellow and Purple

Deltini™ F1 Burgundy

Deltini™ F1

• primed seeds • new series for high density production • nice compact habit and uniform flowering time • very uniform within the colours • for retail sales in January and February

Purple with Golden Centre

• Blue • Carmine • Cherry • Light Yellow • Lilac • Mid Blue • Mix • Pink • Rose Frost

• Scarlet • Violet • White with Eye • Yellow • Yellow with Eye

Primula acaulis Primera™ F1

Deltini™ F1 Blue Beacon

Deltini™ F1 Violet Blue

Deltini™ F1 Neon Violet

Deltini™ F1

Blue with Purple wing

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Viola x wittrockiana Mariposa™ F1 • raw seeds • good branching to quickly fill pots • lots of flowers • good over-wintering performance

• primed seeds • bred for early season production • early and uniform flowering • excellent performance under hot conditions

• Blue Improved • Carmine • Fire Shades • Lavender Shades • Light Yellow • Mix • Orange

• Pink • Scarlet • Violet Shades • White • Wine Flame Shades • Yellow

Seed only products

Viola x wittrockiana Mammoth™ F1

Viola cornuta

Viola cornuta

Primula easy product finder Primula are an important part of the Biennial assortment. As you can see below, we offer a number of series for specific market segments: Mass, Luxury and additional Specialties. With our long history in producing high quality young plants you can rest assured that FloriPro Services™ will be your preferred supplier for Primroses.

Flowering time Range

Mass segment

Very Early Peseta F1

Luxury segment

Early

Mid

Late

Real F1 Orion F1 Danova F1

Dobra F1

Gessi

Tiara Marli

Trento

Ariella Harlequin Little Girls Minette Terracotta Daniella Apricot

Wanda

Jackpot Pacific Gold Sunset

Crescendo F1

30

Polyanthus

for high density cultivation can be forced at end of cultivation for retail sales in October and November 9-11

3

Very Late

Lira F1 Danova F1

Special colours

• • •

Peseta F1 Primula acaulis

Tables

Primula acaulis

Euro

Peseta F1

Formula Mix

Peseta F1

Formula Mix (South)

Primula acaulis

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Lira F1 • • •

for high density cultivation can be forced at end of cultivation flowering from December until February

Primula potting- and selling weeks July Week number

August

September

October

November

December

27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52

9-11

January 1

2

3

February 4

5

6

7

March 8

9

3

April

10 11 12 13 14 15 16

Mass segment Peseta F1 Lira F1 Danova F1 | Orion F1 Real F1

Lira F1

Lira F1

Also available: Lira F1 Formula Mix

Lira F1

Lira F1

Lira F1

Lira F1

Lira F1

Dobra F1

White

Euro

Golden Yellow

Luxury segment Gessi Tiara Marli Trento

Special colours Ariella mix

Orange

Pink

Harlequin Little Girls mix Minette Formula mix Terracotta Daniella Apricot Wanda mix

Potting:

Sales:

Scarlet

Lira F1

Carmine Shades

Blue

Mix South & East

Real F1 • • • •

Primula acaulis

f or high density cultivation easy to control and a uniform habit large flowers in appealing colours for retail sales in February 9-11

2

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Orion F1 Primula acaulis

Primula acaulis

Primula acaulis

series for high density production compact habit and tight flowering window very uniform within the colours for retail sales in January and February 9-11

4

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Also available: Orion F1 South Mix

Primula acaulis

Orion F1 North Mix

Danova F1 • • • •

for high density cultivation compact habit very uniform within the colours for retail sales in January and February 9-11

Real F1

Real F1

Real F1

Real F1

Real F1

Real F1

Real F1

Real F1

White

Rose Flamed

Golden Yellow

Rose with Edge

Also available: Real F1 Mix North and Real F1 Mix South & East

Orange

Scarlet

Rose

Blue

Danova F1 Uni Mix

4

Dobra F1 • • •

for high density cultivation large flowers for retail sales in February and March 9-11

Dobra F1 White

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Scarlet

Dobra F1 Blue

3

• • •

for cold cultivation and high density production large flowers for retail sales in March 10-12

Dobra F1

Golden Yellow

Euro

Euro White

3

Euro

Yellow

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Dobra F1

Dobra F1

Euro

Euro

Euro

Dobra F1

Dobra F1

Euro

Euro

Euro

Orange

Dobra F1

Primula acaulis

Primula acaulis

Primula acaulis

Primula acaulis

East Mix

Rose

Formula Mix

Golden Yellow

Scarlet

Rose

Carmine

Primula acaulis

Formula Mix

Euro

Blue

East Mix

Gessi • • •

suitable for dry and low nitrogen cultivation can be forced at end of production attractive colours and big flowers 10-12

Dobra F1

Formula Mix (South)

Gessi

Formula Mix

Gessi Yellow

4

Gessi Red

Tiara • • • •

perfect for impulse sales giant flowers in February wide colour range with interesting colour ways suitable for larger premium pot production 10-12

Tiara White

36

Primula acaulis

Tiara

Golden Yellow

Trento • • •

4

10-12

Tiara

Yellow with Orange

Trento

Rose Orange Bicolour

Tiara

Tiara

Tiara

Tiara

Tiara

Tiara

Tiara

Tiara

Red

Tiara

East Mix

Lilac Bicolour

Purple Yellow Bicolour

Tiara

Formula Mix

Golden Yellow

Tiara

Trento

Trento Red

Trento

appealing special colours for retail in January and February

Blue

Harlequin

Bicolour Mix

East mix

Harlequin

10-12

Purple with Red Eye

Trento

Blue

• •

Rose with Red Eye

Trento

White

Primula acaulis

Rose Bicolour

4

Trento

Formula Mix

Rose

Appleblossom

suits impulse sales giant flowers in March premium product, ideal for larger pots

Harlequin

Blue Bicolour

Primula acaulis

Primula acaulis

Primula acaulis

4

37

Marli • • • •

Primula acaulis

very attractive double flowered primrose series fashionable colours ideal for large premium pot production one mix and seven separate colours 10-12

Specialties Primula acaulis

Primula acaulis

Primula acaulis

s pecial mixes and colours to complete your primrose range • flowering from January until March •

4

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39

Candy Girls Mix

Marli

9-11

Ariella Mix

3

9-11

3

Marli

Mix

White

Daniella F1 Apricot

10-12

Terracotta

4

10-12

4

Wanda Mix

9-11 3

Marli

Marli

Marli

Marli

Marli

Marli

Yellow

Lilac

Orange

Marli Candy Corn

Rose Shades

Deep Red

Minette Formula Mix

5-9

1

Little Girls Mix

5-10,5

1

Sunset Orange • •

flowering from end of November to January pairs well with Gessi Pacific Gold 10-12

4

Bellis perennis • • • •

v ery early flowering Autumn and very early Spring sales very compact no cold period required 9-11

Sunset Orange

40

Primula elatior • • •

Speedstar

Gessi

White

Pacific Gold

1

Speedstar Rose

Crescendo F1

Speedstar Carmine

Bellis perennis

very suitable for landscaping polytunnel or outdoor cultivation large habit 10-12

Speedstar Bellis perennis

Primula elatior

Primula elatior

Speedstar

41

Mix

Galaxy • • • •

very early flowering Autumn and Spring sales compact habit no cold period required

4 9-11

1

Also available:

Crescendo F1 Blue Shades Crescendo F1 Bright Red Crescendo F1 Golden Crescendo F1 Pink & Rose Crescendo F1 White Crescendo F1 Yellow

Crescendo F1

Galaxy

Mix

Primula elatior

Jackpot • • •

3

• • •

Galaxy

White

Bellis perennis

large flowers on thick sturdy stems suitable for outdoor cultivation also suits Autumn impulse sales

9-11

Galaxy

Red

Rose

Planet

great for impulse sales large flowers compact habit

10-12 3

Jackpot

Formula Mix

Planet

Strawberry and Cream

Planet White

Planet Rose

Planet Red

Habanera • •

Cheiranthus cheiri • • • • •

l arge fully double flowers suitable for slightly larger pots 10-12

3

Autumn and Spring flowering attracts impulse sales no cold period required compact habit, well branched suitable for small pots and packs 9-11

Habanera

Habanera

White with Red Tips

42

White

Bellis perennis • • •

Habanera Red

Habanera

4

® Aida F1 Also available: Aida® F1 Golden Yellow Golden Yellow

Rose

Ruby

Aida® F1

Formula Mix

Cheiranthus cheiri

t raditional key variety large flowers compact habit 10-12

Aida® F1 Cheiranthus cheiri

Bellis perennis

Bellis perennis

Royal • • • •

early flowering wallflower well branched plants of 25-30 cm tall suitable for pack and pots needs vernalisation

3 10-12

Ruby Rose

Ruby Red

Bellis perennis

Ruby

Royal

White

10-12

Salmon Pink

Myosotis sylvatica

l arge double flowers habit and vigour similar to Ruby 3

• •

Nina

ompact habit c early flowering 9-10,5

Nina

White

4

Also available: Royal Orange Scarlet and Royal Golden Yellow

Formula Mix

Robella • •

Robella

43

1

Nina Rose

Nina

Early Blue

Nina

Indigo

Maché™ F1 • • • •

Ranunculus asiaticus

large fully double flowers very strong sturdy stems appealing colours available in eight separate colours and as a Formula Mix 10-12

Magic™ F1 • • • •

very compact, no growth regulators needed! suitable for smaller pots and packs large flowers on short stems; easy to transport appealing colours

4

9-12

2

44

Ranunculus asiaticus

Ranunculus asiaticus

Ranunculus asiaticus

45

Maché™ F1 White

Maché™ F1 Yellow

Ranunculus asiaticus

Magic™ F1

Maché™ F1

Maché™ F1

Magic™ F1

Maché™ F1

Maché™ F1

Magic™ F1

Magic™ F1

Maché™ F1

Maché™ F1

Magic™ F1

Magic™ F1

Orange

Red

Bicolor Mix

Rose

Mix

White

Yellow

Ranunculus asiaticus

Maché™ F1

Mache™ F1 Mix

Scarlet

Purple

Orange

Rose

Magic™ F1 Red

As well as first class varieties, the choice of the appropriate product form is essential for a successful cultivation. FloriPro Services offers innovative and ™

intelligent solutions for the complete range of biennials.

Seeds For growers who prefer to grow their own Biennial young plants, FloriPro Services™ also offer seeds in

46

What is Calendar Colors® ?

different product forms: natural, primed, Prenova

Calendar Colors® makes perennials easy for you!

Easy to understand, to sell, to grow, to buy, to become your own garden architect Calendar Colors: • is a concept developed to make your life easier. It allows you to meet the demands of your customers and deliver attractive colourful plants whenever they need them • makes production planning a breeze. By choosing the flowering period, Calendar Colors® tells you when

(pre-germinated), pelleted and coated.

to start your crop. The year round flowering assortment of Calendar Colors® contains an increasing number Xtray®

of unique FloriPro Services™ varieties. The quest for easy culture has resulted in fast growing, uniform and

Young plants in our Xtray® guarantee a fast and healthy

reliable varieties

start. This successful, reusable tray-system is the standard product form for our assortment.

• is supported by many promotional materials, available through your FloriPro Services™ Sales Representative.

Posters, labels, banners and other material help you attract attention at point of sale

All Viola cornuta will be available in a gapped up 480 cell Xtray®.

Take your profit into your own hands. Key information and material for you…

Under the Calendar Colors® concept we offer you key information on three levels: grower, retailer, and end consumer through our website: www.calendarcolors.com The information available includes: order date, potting date, flowering time, and care instructions, as well as details of labels and other point of sale material such as trolley posters, tape, posters and banners.

Xtray® AS 264

Xtray® AV 480

Calendar Colors®

Poduct Forms

Biennial product forms

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M 9 10

48

7

April 2011

T

W

T

F

S

S

M

1

2

3

4

5

6

13

8

9

10 11 12 13

14

4

T

5

W

6

September 2011 T

7

F

S

S

M

1

2

3

35

8

9

10

36

5

T

6

W

7

October 2011

T

F

S

S

M

1

2

3

4

39

8

9

10 11

40

3

T 4

W 5

T

F

6

7

S

S

1

2

8

9

41 10 11 12 13 14 15 16

11 14 15 16 17 18 19 20

15 11 12 13 14 15 16 17

37 12 13 14 15 16 17 18

12 21 22 23 24 25 26 27

16 18 19 20 21 22 23 24

38 19 20 21 22 23 24 25

43 24 25 26 27 28 29 30

13 28 29 30 31

17 25 26 27 28 29 30

39 26 27 28 29 30

44 31

May 2011

June 2011

November 2011

December 2011

M

T

W

T

F

S

17

S 1

22

8

23

18

2

3

19

9

10 11 12 13 14 15

4

5

6

7

M

6

T

7

W

T

F

S

S

M

1

2

3

4

5

44

8

9

10 11 12

45

7

42 17 18 19 20 21 22 23

T

W

T

F

S

S

M

1

2

3

4

5

6

48

8

9

10 11 12 13

49

5

49

T

6

W

7

T

F

S

S

1

2

3

4

8

9

10 11

24 13 14 15 16 17 18 19

46 14 15 16 17 18 19 20

50 12 13 14 15 16 17 18

21 23 24 25 26 27 28 29

25 20 21 22 23 24 25 26

47 21 22 23 24 25 26 27

51 19 20 21 22 23 24 25

22 30 31

26 27 28 29 30

48 28 29 30

52 26 27 28 29 30 31

July 2011

August 2011

January 2012

February 2012

20 16 17 18 19 20 21 22

M

T

W

T

26 27

4

5

6

7

F

S

S

1

2

3

8

9

10

M

T

W

T

F

S

S

M

T

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31

1

2

3

4

5

6

7

52

32

8

9

10 11 12 13 14

1

2

3

2

9

10 11 12 13 14 15

3

16 17 18 19 20 21 22

4

T 5

F 6

S 7

Calendar 2012

Calendar 2011

March 2011

S

M

T

W

T

F

S

S

1

2

3

4

5

8

9

10 11 12

1

5

8

6

6

7

13 14 15 16 17 18 19

7

28 11 12 13 14 15 16 17

33 15 16 17 18 19 20 21

29 18 19 20 21 22 23 24

34 21 22 23 24 25 26 27

4

23 24 25 26 27 28 29

8

20 21 22 23 24 25 26

30 25 26 27 28 29 30 31

35 28 29 30 31

5

30 31

9

27 28 29