Salford City Reds Customer Case Study

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Salford City Reds, an English Rugby League club who play in the Super League, required an EPOS Solution in the Retail Store at their new home. Cost effectiveness and value were primary concerns, but reliability, speed and ease of use were also crucial factors. Bleep was identified following extensive research to select the best equipped supplier, highlighted by our experience and work at similar operations, such as Liverpool FC, Queens Park Rangers FC and the Manchester Arena.

Key Facts: Site:

The Reds chose to install the Bleep TS-915 Terminals, with cool and sharp black and white lines, aesthetically in keeping with the rest of the environment. Customer Facing Displays were also required specifically for digital advertising, be it club fixtures and news, special offers, or paid for third party advertisements. The usual peripherals completed the solution with Web Back Office also deployed to allow for complete control and management of all online and offline sales and stock. This allowed the Reds to maximise merchandise sales through effective stock control, something they previously lacked.

Key Facts: Equipment:

Salford's operation has immediately benefitted from the install of a Bleep system, an EPOS solution now in fitting with the impressive surroundings of the Salford City Stadium. The increase in footfall on match days meant it was imperative that the tills could serve as many customers as possible, which they do in a fast and simple fashion. The Customer Facing Displays are a new revenue source through advertisement opportunities as well as up-selling Reds products and services. W-BO ensures a level of back office control the club has not seen before, allowing for more informed decisions on sales, stock and staffing.

Bleep UK PLC

www.bleeepplc.com

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Rugby League club formed in 1873 Club Store in newly built Salford City Stadium Stadium built as a joint venture between the local council and Peel Holdings The development includes offices, player facilities, hospitality boxes concessions & community resources

TS-915 Touch Screen Terminals Customer Facing LCD Video Display Bespoke Software Laser Scanner for barcode scanning Receipt Printers & Cash Drawers Chip & Pin Devices Web Back Office Software to control online & offline sales

"The Bleep system is fast and simple to use and the aesthetics and visual impact of the terminals has impressed all concerned."

David Tarry, CEO, Salford City Reds info@bleepplc.com


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