With the holidays looking very different this year, be sure to craft social content that is both authentic and respectful to the current times

Create Effective Digital Marketing Campaigns with Content Buckets What are they? Content buckets, or content categories, are specific topics that discuss various aspects of one’s business. While each is different,…

Creating an Immersive Brand Experience Online To be a successful marketer, it’s crucial to create an immersive and cohesive brand experience online. Specifically, to engage audiences and increase viewership —…

What is a social media hiatus? Things are good in moderation, and social media is no exception. A social media hiatus is stepping away from the screen with the intention…

A lot has changed in the last 20 years. The iPhone was invented, we stopped launching shuttles into space, and we watch everything on our laptops now. But some things…

With the holiday season quickly approaching, nows the time to plan and schedule your content for the weeks ahead.

Realtors: Maximize Your Digital Marketing When it comes to newsletters, brochures, and flyers, there are so many engaging modern digital marketing strategies to amplify your business. Print marketing is a…

Video Marketing for Small Businesses Thanks to The Issuu Story Cloud‘s suite of integrated digital publishing tools, content creation for small businesses is easy. From Story Articles to Visual Stories,…

As seasons change, our… October 2020 Content Calendars “

Looking to enhance your August 2020 Content Calendars

What are digital catalogs? Digital catalogs are a key tool for businesses to market their products and services all in one place. Published online, a digital catalog typically encompasses a…

Sell More Products with Digital Catalogs When it comes to catalogs, the intent is to sell. That’s where digital catalogs come in handy for marketers. Digital catalogs cut out the…

Write better copy for social, web and more Relatability is the name of the game. As news breaks of corporations doing more and more bad things, companies are looking to…

Stand out with the Issuu Fullscreen Sharing Experience Customize your content on the Issuu Story Cloud with tools like the Online PDF Reader. The Issuu Story Cloud’s suite of digital…

Grow Your Email List: A How-To Guide Why It’s Important While email marketing may sound like a stale marketing tactic, in reality, it’s one of the most effective marketing tools…

Making Longform Content Digestible In a mobile-first world, you may be wondering: isn’t shortform content always best? aren’t viewers most engaged in short, digestible content? While shortform content is typically…

Social media marketing success requires a clear strategy. You want to reach us on our phones. Because that’s where we are. And when we’re on our phones, nearly 8 out…

How Does Content Batching Lead to Long Term Success? When you’re craving pancakes, you make the batter and cook it up one at a time, right? Of course not! So…

Cross-Platform Distribution: How To Guide Cross-Platform Distribution within marketing is the act of posting content across multiple destinations. Such platforms may include a brand’s website, blog, and various social channels….

Creating Shareable Blog Content When scrolling through social media, we aren’t just looking at what our friends ate for lunch or what the latest celebrity purchase is. We’re constantly spreading…

Real Estate Marketing: Copywriting 101 With Issuu’s integrated suite of digital publishing products, now real estate professionals can seamlessly create marketing content with ease. Whether it be a brochure, magazine,…

Top Three Ways Virtual Assistant’s are Changing Marketing Think about what goes into marketing. You might list creating content or scheduling social media posts. It can also be learning how…

What Storytelling Means to us From the earliest civilizations and in every age, stories have connected, educated, entertained, and informed us about the world.  As marketers, and especially as content…

How to:  Create Content Buckets For Your Business What are they? Content buckets, typically known as content categories, are topics or themes that discuss various aspects of one’s business. Each…

Power words are words smart marketers and marketing writers use to trigger a psychological or emotional response.  Power words evoke emotion and peak curiosity, according to Sumo.com. They’re called ‘power…

Authentic Content Marketing What is it? Content marketing is a strategic approach to promotion in which one leverages valuable and relevant content to build an audience and elicit customer action….

Publish your photography portfolio digitally with Issuu There are many benefits of sharing your photography portfolio online for marketing purposes. Have you considered publishing your photography portfolio digitally with Issuu?

We’re social creatures. Despite the galaxy of cultural differences across this great world, everywhere people crave community. To belong. Our most important communities—often our family and our local communities—nourish our…

Boost Blog SEO with Digital Publishing on Issuu If there’s one thing that all bloggers have in common, it’s this: everyone wants to boost blog SEO. To be fair, who…

With the new year quickly approaching, now’s the time to start thinking about your 2020 editorial marketing strategies. New year, new you? Why not, new year, new marketing tactics. Think…

Business Brochures In today’s ever-changing business landscape, it’s imperative to leverage the most effective tools out there. From Stories to Sales to Shopping & Web Links and more, The Issuu…

Repurpose your PDF content Recycling and repurposing your content is where it’s at in 2020. There’s not enough time to create the amount of content that the modern digital audience…

Blockchain. Self-driving cars. Another year is about to pass. Still, technology continues to evolve at an explosive pace. But the more things change, the more some things stay the same. …

Ideas for December 2019 Content Calendars

Ideas for November 2019 Content Calendars

What is a Niche Audience? A niche audience is a subgroup of a company’s main targeted audience. This specific audience is a selective group of people who have specific wants,…

Knowledgeable people, just like you, share their expertise with the world through webinars, video, audio, and eBooks. Give back to the community and share what you have learned over years…

How to Promote Your Ebook on Social Media Promoting your ebook is one of the most important parts of selling your content online. Without promotion, you’re not going to get…

How to Sell Your Digital Course with Issuu If you’re breaking into the online education sphere, it’s likely you’re going to end up creating a digital course. Online courses are…

Get more sales from your holiday gift guide It’s a wonderful time of year for brands and creators. One major part of the holiday season: gift guides. Bloggers and creators…

Ideas for October 2019 Content Calendars

How to Market Your Personal Project with Issuu So you took a leap of faith and built your personal project from scratch. Whether it be a fashion magazine, a collection…

So, you’ve created and published your Digital Magazine to Issuu. The fun doesn’t stop just yet! Keep reading for 5 ways to scale up your magazine thanks to the Issuu…

If you’ve spent any time flipping through magazines, you’ll probably have noticed that designers tend to sway in one of two directions. Either they go minimalist, favoring white space, simple typography..

June brings the start of… June 2019 Content Calendars

Editorial themes are a great way to focus your content. By centering an issue of your publication around one central topic or theme, you create a built-in sense of cohesion….

How to Write Better Headlines Headlines hold an interesting space in today’s publishing industry. Unlike writing headlines for the internet, you have the luxury of not having to game SEO…

How to Organize Your Editorial Team So you’ve got your concept, and you’ve got the drive to start a publication. You’ve managed to recruit similarly passionate and driven individuals, and…