Bloomsbury Business: Recommended Course Books by Bloomsbury Publishing

Recommended Course Books from Bloomsbury Business… The brightest ideas from the best business thinkers New in 2018/19 THE ETHICAL LEADER

RETAIL THERAPY

Morgen Witzel

Mark Pilkington

Hardback 9781472956590 | £25.00

Hardback 9781472965103 | £20.00

"A guidebook for leaders in all walks of life.” – Jonathan Gosling, Emeritus Professor of Leadership Studies, University of Exeter Business School The book explores the specifics of what makes an ethical leader, and how leaders can communicate values and standards across an organization in order to engage the trust of employees, consumers, shareholders and the wider community.

Why The Retail Industry Is Broken - And What Can Be Done To Fix It

“For entrepreneurs, policy makers and everyone who has a strong interest in where and how they buy things, it will be fascinating reading.” – Lord Hague of Richmond, former UK Secretary of State for Foreign and Commonwealth Affairs Retail Therapy offers a comprehensive analysis of the deep forces impacting on the world of retailing. More importantly, it presents a cogent analysis of the longer-term trends that are shaping retailing, and outlines a clear road map for sustainable success in the future.

YOURS TRULY

HIGH POTENTIAL

Margarita Mayo

Ian MacRae, Adrian Furnham and Martin Reed

Staying Authentic in Leadership and Life

Hardback 9781472950918 | £25.00

How to Spot, Manage and Develop Talented People at Work

Hardback 9781472953490 | £25.00 2nd edition

“Packed with insight, nuance and practical advice.” – Herminia Ibarra, Charles Handy Professor of Organizational Behavior at London Business School Yours Truly draws on a host of inspirational examples from executives of multinational corporations to political leaders and sports leaders, as well as more than two decades of research, in order to examine and explain the missing link in research into authentic leadership: how leaders strive for success, excellence and constant renewal, whilst remaining true to themselves.

“A characteristically engaging and accessible account” – Professor Paul Webley, Director, SOAS, University of London Updated to reflect more recent research in the area, High Potential presents an accessible guide to clearly understanding and defining potential, and how to manage high-potential employees and develop their careers. New case studies show how businesses have used the concepts outlined in the book to nurture future talent in the workplace and gain a real competitive business advantage.

New in 2018/19

Why Doing the Right Thing Can Be The Key to Competitive Advantage

RE-ENTREPRENEURING

HUMANE CAPITAL

Charles-Edouard Bouée, Stefan Schaible

Vlatka Hlupic

Hardback 9781472948243 | £25.00

Hardback 9781472957641 | £25.00

How Organizations Can Reignite Their Entrepreneurial Spirit

“Easy to read . . . a practical guide for top managers on how to reinvent an existing business” – Prof. Dr. Ann-Kristin Achleitner, Technical University of Munich The solution presented in this new book from Roland Berger, edited by Charles-Edouard Bouée and Stefan Schaible, is piecemeal yet targeted 'reentrepreneuring'. With the help of international case studies and first-hand testimony from business leaders, the authors show how the entrepreneurial approach can be applied to any organization and at all levels, in order to spark innovation, remove operational obstacles and – ultimately – to create new value.

BETTER BUSINESS RELATIONSHIPS

Insights from Psychology and Management for Working in a Digital World Kim Tasso Hardback 9781472957016 | £22.00

Supported by insights from interviews with 58 leading thinkers and practitioners in the field, Humane Capital argues for a radical reassessment of current business models. Using stories of managers from both the private and public sectors who have been effective in making the transition, Hlupic shows how successful leaders have moved their organizations from controlled and orderly to enthusiastic and collaborative – and shows how current leaders and managers can do the same.

THE BUSINESS OF SLEEP How Sleeping Better Can Transform Your Career Vicki Culpin Hardback 9781472936578 | £16.99

“A truly good read, and important for the health of employees and of their businesses.” – Professor Sir Cary Cooper, ALLIANCE Manchester Business School, University of Manchester

As technology advances and automates business processes across industries and roles, communication skills and the ability to form meaningful, constructive professional relationships are at risk of becoming a dying art. Ideal for anyone who wants to improve their relationships at work and gain a greater understanding of the critical social and communications skills required to succeed in any professional environment.

Drawing on both seminal and cutting-edge research, alongside interviews with notable CEOs and business influencers, sleep specialist Vicki Culpin offers an accessible guide to how sleep works, the consequences of poor sleep and the practical ways of mitigating against, and reducing the impact of, compromised sleep in organizational environments.

The Challenges and Opportunities for Future Work Practices and Labour Markets Stephen Bevan, Ian Brinkley, Cary Cooper, Zofia Bajorek

New in 2018

“Possibly the best investment you could ever make.” – Paul Polman, CEO of Unilever; Vice-Chair of the Board of the United Nations Global Compact

"Occasionally you come across books that are timely, utterly important and overdue… packed with useful advice which is well written and remarkably thoughtful.” – Clive Lewis OBE, DL Business Psychologist; CEO Globis Mediation Group

21ST CENTURY WORKFORCES & WORKPLACES

How to Create a Management Shift to Transform Performance and Profit

Hardback 9781472904997 | £25.00 “This book offers clarity. It busts myths which need busting … Read this book and smile.” – Professor Chris Warhurst, Director, Warwick Institute for Employment Research 21st Century Workforces and Workplaces charts, explains and analyses the past five years, which has seen the rewriting of much of what we thought we knew about employment and how workplaces respond to pressure. The book also outlines what hasn't changed and, in doing so, distinguishes myth from reality.

RISKY STRATEGY

BRAND DESIRE

Jamie McAlister

Nicholas Ind, Oriol Iglesias

Hardback 9781472926043 | £25.00

Hardback 9781472925350 | £25.00

Understanding Risk to Improve Strategic Decisions

“An important and stimulating read…” – Vic Luck, Director of The Foundation for Leadership through Sport; previously Senior Partner, PwC Consulting Drawing on lessons from Apple to Procter & Gamble, Napoleon to Nelson, Roger Federer to Sir Alex Ferguson, and Pythagorus to Sir Isaac Newton, Risky Strategy provides a new and dynamic perspective on risk, demonstrating how and when to take the right risk, and knowing how to recognise the common risks that can derail even the most wellplanned projects.

THE WEAKEST LINK

Why Your Employees Might Be Your Biggest Cyber Risk

How to Create Consumer Involvement and Inspiration

“An excellent source of inspiration and understanding for any brand leader.” – Chris Nurko, Global Chairman, FutureBrand In a crowded sales environment, brand desire can elevate any product or service so that it stands out from the crowd – and stays there. Brand Desire demonstrates how desirable brands are about desirable experiences, and shows what companies can do to maximize those experiences for their customers.

THE A-Z OF THE INTERNATIONAL ART MARKET

Jeremy Swinfen Green, Paul Dorey

The Essential Guide to Customs, Conventions and Practice

Hardback 9781472936257 | £20.00

Tom Flynn Paperback 9781472936332 | £16.99

The Weakest Link looks at one of the biggest issues in cyber security: how to protect organizations from their own employees. Many cyber threats don't involve hackers using clever software to penetrate company networks; threats can often involve employees acting in ways that, accidentally or deliberately, leak information or damage assets without a hacker being involved at all.

RELATIONAL CHANGE The Art and Practice of Changing Organizations Liz Wiggins, Harriet Hunter Hardback 9781472932679 | £25.00

"A comprehensive, wide-ranging and historically well-informed account of the sometimes arcane language which surrounds the art market." – Charles Saumarez Smith, Royal Academy of Arts The A-Z of the International Art Market provides an accessible and thorough insight into critical areas of market practice and custom that anyone involved in the art market will find useful and enlightening.

INSPIRING LEADERSHIP

Becoming a Dynamic and Engaging Leader Kerrie Fleming, Roger Delves Hardback 9781472932075 | £25.00

“Engaging, clear, human, rigorous, enlivening… a must-read for people leading change in organizations.” – George Binney, author of Living Leadership

"This book takes a thoughtful look at some of the main questions about leadership in today's society and provides helpful insight for progressive leaders in business and elsewhere.” – Dr Simon Hayward, CEO, Cirrus

Relational Change combines academically-grounded, theoretically-robust thinking that explains the rationale for relational change with realworld stories that will resonate with your own experience of change, whether as a seasoned or novice leader.

By mapping out the context of the past, present and future of leadership, including a focus on values, Inspiring Leadership looks at developing authenticity and using emotional intelligence to better cultivate a high level of self-awareness in every leader. The book offers invaluable insights on how best to 'practise' leadership, using the techniques and leadership perspectives that are most commonly used in business school interventions around the world.

Business Course Bestsellers

“A comprehensive guide… It is not just a 'how to' manual it is also a 'how not to' manual.” – Julian David, CEO of techUK

LEADERSMITHING

REACH THE TOP IN FINANCE

Revealing the Trade Secrets of Leadership

The Ambitious Accountant's Guide to Career Success

Eve Poole

Sally Percy

Paperback 9781472941237 | £16.99

Paperback 9781472938107 | £20.00

“I will be giving a copy of Sally's book to my divisional CFOs, controllers and my daughter!” – Stuart Siddall, former CFO, Thames Water Sally Percy explains how you can acquire the range of skills that underpin personal and professional growth in the finance sector. Featuring interviews with current and former CFOs in the UK and overseas, as well as commentary from recruiters and headhunters, Reach the Top in Finance provides the ambitious finance professional of today with the guidance, insight and knowledge they need to become the respected CFO or senior partner of tomorrow.

“I stumbled into leadership by accident rather than design… How much easier my job would have been if there had been books like this around to help me navigate my journey.” – John Barton, Chairman, Easyjet and Next Using insights gained by Ashridge Business School about how leaders really learn, Leadersmithing guides readers through the process of becoming more precisely job-ready and more effectively resourced for the challenges they face. The result is a more confident leader, more perceptive as to their vocation and mandate, and able to maintain the most effective position at the very top of their game.

THE 100-YEAR LIFE

DIRECT AND DIGITAL MARKETING IN PRACTICE

Living and Working in an Age of Longevity Lynda Gratton, Andrew Scott

Brian Thomas, Matthew Housden

Paperback 9781472947321 | |£10.99

Paperback 9781472939098 | £40.00

Business Course Bestsellers

3rd edition

“Brilliant, timely, original, well-written and utterly terrifying.” – Niall Ferguson, Laurence A. Tisch Professor of History, Harvard University

“Nobody I know understands direct marketing better than Brian Thomas. Not just the theory, but the practice. If you read this book you will too.” – Drayton Bird

Shortlisted for the 2016 FT/McKinsey Business Book of the Year Award, The 100-Year Life is a wake-up call that describes what to expect and considers the choices and options that you will face. It is also fundamentally a call to action for individuals, politicians, firms and governments, and offers the clearest demonstration that a 100-year life can be a wonderful and inspiring one.

Direct and Digital Marketing in Practice is an ideal reference tool, presenting detailed explanations of key concepts with practical examples and case studies. The book ensures that each point is relevant and memorable, and made in a real-world context. Written for managers looking to expand and enhance customer reach, students on MBA courses, and those taking professional qualifications, the book provides an invaluable and up-to-date guide to marketing best theory and practice in our increasingly digital and online age.

THE LEADERSHIP OF TEAMS How to Develop and Inspire Highperformance Teamwork Mike Brent, Fiona Elsa Dent Paperback 9781472935878 | £14.99

Written by experienced academics and practitioners, The Leadership of Teams incorporates results from specially-commissioned surveys on team-working, organized by Ashridge Business School. Using examples from sport, the military, business and the charity sector, this book shows how the best leaders successfully inspire, support and work with their teams in order to produce peak performance.

How to order your inspection copy To request an inspection copy of our recommended Business course books, simply visit www.bloomsbury.com/business, enter your chosen title in the search field, click on the title to view the full catalogue entry and then select ‘request inspection copy’