GET TO KNOW US
We create brands that work A strong brand plays an essential role in differentiating your business from your competitors, making it easier to attract new customers and retain existing customers. It is, therefore, critical to ensure your brand is not only visually stunning and memorable but is also built on strong foundations, with its roots in your business strategy. BlueIce Brands provide cutting-edge corporate branding solutions that have been designed to create unique brands that work for your business. To achieve this, we work on your brand as a whole, not just the logo - which is what many mistakenly consider to be ‘the brand’. This means that your brand will be aligned with your business goals and values, creating a strong corporate identity that is focused on your target markets and integrated within your organisation. To achieve this, we have assembled a team with a wide range of expertise and experience in graphic design, business strategy, marketing, intellectual property and project management. This means that we are uniquely qualified to create a strong, sustainable, brand for your business. There are many reasons you may want to create a new brand – for example, your business may be a new venture, entering a new market, launching a new product or service or needs to breathe new life into your existing brand. No matter what the reason, we have the skills to give your business a competitive advantage.
HOW WE CREATE BRANDS THAT WORK
We are redefining corporate branding BlueIce Brands will create a brand that represents your business both now and in the future. We do this by creating your brand from the bottom up, ensuring it is built on strong foundations: YOUR BUSINESS STRATEGY Understanding your business strategy - where you want your business to be in the short, medium and long term and how you will get there - is critical to creating a strong brand. PERCEPTION AND CULTURE Aligning your new brand with the culture of your business will ensure that the products and/or services you deliver match the expectations created by your brand identity. POSITIONING AND DIFFERENTIATION We will work with you to understand your market and customers so we can ensure that your new brand will help your business stand out from your competitors. CREATE YOUR VISUAL IDENTITY By creating a strong visual identity (the logo and the other visual elements of your brand), we will ensure your new brand is always portrayed in a consistent and professional manner.
OUR SERVICE OPTIONS LOGO DESIGN As branding specialists, we have the expertise needed to design great logos that reflect your corporate identity and will help your business stand out from the crowd. BRAND CREATION We have a range of branding services, including creating brands for new ventures, products or services, rebranding an existing brand and rejuvenating tired brands. BRAND AUDIT Is your brand realising its full potential? We can help you to gain a detailed understanding of how your brand is currently being used and how well it adheres to the way in which it should be used. This ensures that it is working for your business. BRAND APPLICATION If you already have a successful brand, our graphic design team will create and implement innovative ways in which to apply your new brand to all your communication materials. This includes stationery, marketing materials, web site, brochures, vehicles and much more. FIXED PRICE PACKAGES With Fixed Price Packages for Logo Design from only £497* and corporate branding from only £1497*, it is easy and cost-effective for you to start your journey to creating a better brand today.
* Subject to terms and conditions – see web site for details.
WORKING WITH US
All our services can be customised and tailored to meet your specific needs TRANSPARENT PRICING We are committed to being totally transparent with our pricing so, no matter whether you choose a fixed price package or a custom project, we will agree a project brief and a budget with you before creating your new brand. KEEPING YOU INFORMED For your additional peace of mind, we use a phased approach to the implementation of our branding projects. This means that we will keep you informed of progress, both in terms of the project and the budget, so that you will not get any nasty surprises. It also enables you to review the quality of our work on a regular basis, ensuring that you are always in control. NO SURPRISES While working on your branding project it is possible that unforeseen issues will arise that need to be dealt with but were not accounted for in the agreed project brief. In these circumstances, we will work with you to agree a revised budget for additional work so that you will always know what your total investment will be.