B+ PROFILE AND PORTOFLIO
B+ PROFILE AND PORTFOLIO 11.2010
bmais comunicação’2010 ©
B+ GENES Created in 2002, b+ is b positive, the blood type common to its creators, Sara Balonas and Pedro Balonas. b+ is new blood in communication, creative vein, ideas flow, transfusion of innovation, grey matter. Its positive thinking. Above all, b+ is a colourful mix of strategic thinking, creativity and sensibility.
B+ PROFILE AND PORTOFLIO WHO ARE WE?
WHO ARE WE?
Re-inventing, re-thinking, acting instead of re-acting. Finding new ways to communicate, new media, new techniques or new ways to reinvent the traditional media are a constant concern. b+ keeps a light structure, organized to respond to the companies and brands communications issues. Lightness means flexibility to b+ and less costs to our clients.
bmais comunicação’2010 ©
THE TEAM b+ team is composed by creative people not just publicists. Along with its nuclear team, b+ keeps a creative network, organizing flexible teams, dimensioned to each project. We adapt to our clients’ needs and not otherwise. Besides, b+ has specific partnerships with other companies, in diverse areas such as architecture, interior design, public relations, etc, which guarantees a specialized and professional response to specific challenges.
B+ PROFILE AND PORTOFLIO WHO ARE WE?
WHO ARE WE?
bmais comunicação’2010 ©
SERVICES Communication at 360º • • • • • •
Branding Communication strategy Advertising campaigns Web & Digital Special communication projects Communication and editorial design
B+ PROFILE AND PORTOFLIO WHAT DO WE DO?
WHAT DO WE DO?
bmais comunicação’2010 ©
SERVICES Communication at 360º Expertise areas: • • • • • •
Commercial advertising (products and services) Promotional and corporate advertising Political marketing Religious marketing Special communication projects and non-governmental organizations City marketing
B+ PROFILE AND PORTOFLIO WHAT DO WE DO?
WHAT DO WE DO?
bmais comunicação’2010 ©
Strategic thinking
360°
B+ PROFILE AND PORTOFLIO HOW DO WE DO IT?
HOW DO WE DO IT?
It is essential to integrate all ways of the company’s communication. It’s demanded, most of all, planning, strategic vision and correct positioning of the product/service. The big brands are still the ones that think in an integrated way, the ones that develop a corporate identity according with its values.
bmais comunicação’2010 ©
Graphic Production
Media Planning
Core: Strategy and Creativity
Audiovisual Production
B+ PROFILE AND PORTOFLIO HOW DO WE DO IT?
HOW DO WE DO IT?
Events’ organization
implementation • monitoring • control bmais comunicação’2010 ©
B+ PROFILE AND PORTOFLIO
BRANDING
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BALONAS • MENANO B+ PROFILE AND PORTOFLIO BRANDING
BRANDING
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SALINAS VILLAGE B+ PROFILE AND PORTOFLIO BRANDING
BRANDING
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ÉVORA AMADIA APARTHOTEL & SPA B+ PROFILE AND PORTOFLIO BRANDING
BRANDING
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EGO - ME, MYSELF & HOME B+ PROFILE AND PORTOFLIO BRANDING
BRANDING
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BOVI B+ PROFILE AND PORTOFLIO BRANDING
BRANDING
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CASA JANUÁRIO B+ PROFILE AND PORTOFLIO BRANDING
BRANDING
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MOOD FOR WINE B+ PROFILE AND PORTOFLIO BRANDING
BRANDING
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LE COIN B+ PROFILE AND PORTOFLIO BRANDING
BRANDING
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GRAPPA B+ PROFILE AND PORTOFLIO BRANDING
BRANDING
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GRAPPA B+ PROFILE AND PORTOFLIO BRANDING
BRANDING
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PORTO LAZER - PORTO BLUE JAZZ B+ PROFILE AND PORTOFLIO BRANDING
BRANDING
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BIENAL DE CERVEIRA 2010 B+ PROFILE AND PORTOFLIO BRANDING
BRANDING
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FUNDAÇÃO DA BIENAL DE CERVEIRA B+ PROFILE AND PORTOFLIO BRANDING
BRANDING
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BRANDING
B+ PROFILE AND PORTOFLIO BRANDING
INDÚSTRIAS CRIATIVAS DA BIENAL DE CERVEIRA
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B+ PROFILE AND PORTOFLIO
SOCIAL RESPONSABILITY
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INEM B+ PROFILE AND PORTOFLIO SOCIAL RESPONSABILITY
PRO BONO CAMPAIGN
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SONAE B+ PROFILE AND PORTOFLIO SOCIAL RESPONSABILITY
SUSTAINABILITY BROCHURE
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B+ PROFILE AND PORTOFLIO SOCIAL RESPONSABILITY
CAMPAIGN FOR SENIORES AND STUDENTS
PORTO CITY HALL
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B+ PROFILE AND PORTOFLIO SOCIAL RESPONSABILITY
BRANDING AND CAMPAIGN FOR CULTURAL CONFERENCES
PORTO CITY HALL
AMORIM GROUP B+ PROFILE AND PORTOFLIO SOCIAL RESPONSABILITY
SUSTAINABILITY BROCHURE
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BAGOS D’OURO (QTA. NOVA N. SRA. DO CARMO) B+ PROFILE AND PORTOFLIO SOCIAL RESPONSABILITY
PRO BONO RECIPES BOOK FOR A CHILDREN ASSOCIATION
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B+ PROFILE AND PORTOFLIO
360º COMMUNICATION
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DAVID ROSAS B+ PROFILE AND PORTOFLIO 360º COMMUNICATION
LUÍSA ROSAS JEWELLERY CAMPAIGN
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SEALIFE PORTO B+ PROFILE AND PORTOFLIO 360º COMMUNICATION
LAUNCHING CAMPAIGN
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SEALIFE PORTO B+ PROFILE AND PORTOFLIO 360º COMMUNICATION
ZOMBIE FISH CAMPAIGN
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B+ PROFILE AND PORTOFLIO 360º COMMUNICATION
BEST OF WINE 2006 CAMPAIGN
CALÉM/SOGEVINUS
KOPKE B+ PROFILE AND PORTOFLIO 360º COMMUNICATION
KOPKE 1967 CAMPAIGN
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LAUNCHING CAMPAIGN
B+ PROFILE AND PORTOFLIO 360º COMMUNICATION
MUSEU D. DIOGO DE SOUSA
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B+ PROFILE AND PORTOFLIO 360º COMMUNICATION
INSTITUTIONAL BROCHURE
QUINTA NOVA NOSSA SRA. DO CARMO
QUINTA NOVA NOSSA SENHORA DO CARMO B+ PROFILE AND PORTOFLIO 360º COMMUNICATION
GOURMET FLYER
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QUINTA NOVA NOSSA SENHORA DO CARMO B+ PROFILE AND PORTOFLIO 360º COMMUNICATION
WINES FLYER
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PORTO LAZER B+ PROFILE AND PORTOFLIO 360º COMMUNICATION
PORTO MUSIC EVENT CAMPAIGN
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B+ PROFILE AND PORTOFLIO 360º COMMUNICATION
PORTO SUMMER CAMPAIGN
PORTO LAZER
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B+ PROFILE AND PORTOFLIO 360º COMMUNICATION
CAMPAIGN FOR THE CITY CENTRE
PORTO CITY HALL
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B+ PROFILE AND PORTOFLIO 360º COMMUNICATION
CAMPAIGN FOR THE CITY CENTRE
PORTO CITY HALL
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B+ PROFILE AND PORTOFLIO 360º COMMUNICATION
PORTO TOURISM CAMPAIGN
PORTO TURISMO
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B+ PROFILE AND PORTOFLIO 360º COMMUNICATION
PORTO TOURISM CAMPAIGN
PORTO TURISMO
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B+ PROFILE AND PORTOFLIO 360º COMMUNICATION
ROADSHOW OF PORTO AIRPORT
ANA AEROPORTOS
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B+ PROFILE AND PORTOFLIO 360º COMMUNICATION
ROADSHOW OF PORTO AIRPORT
ANA AEROPORTOS
A Casa do Bébé • Alliance Healthcare • AMP - Área Metropolitana do Porto • Balonas e Menano Arq. • Bovi • Central Angola Arq. • Central World Wide Arq. • C. M. Porto • Centro de Genética Clínica • Casa Januário • Coldkit • David Rosas • Douro Atlântico • Diocese do Porto • Diviminho • Friemo • FDO • Fundação Porto Social • Grupo Auto Sueco • Grupo Nelson Quintas • Golden Broker • Golden Assets •
B+ PROFILE AND PORTOFLIO CLIENTS
b+ CLIENTS
Hospital S. João • INEM • Intelligent Life Solutions • MGC Transportes • Mota-Engil • Monte Adriano • Nuno Marques Tennis & Sports Events • Porto Turismo • Porto Lazer • Prosa • Quinta Nova Nossa Senhora do Carmo • RTP • Ridge Solutions Angola • RS Capital • Sealife Entertainments • Sogevinus Port Wines • Squarestone
• Secretariado das
Vocações • SONAE • Sardinha & Leite • Transavia (Air FranceKML Group) • Universidade do Minho • Wipro bmais comunicação’2010 ©
B+ PROFILE AND PORTOFLIO CONTACTS
sarabalonas@bmais.com • 93 332 47 92 • www.bmais.com bmais comunicação’2010 ©