The EDGE Reimagined

Rachel Davis, CEO reimagines and reinvigorates a fresh vision for the EDGE. Read her story as she continues on the path to doing greater work

As we move into this new decade, I’m excited to share that we’re taking the EDGE through a significant transformation to serve you even better. At the same time, I’m undergoing a major personal shift as I discover the full potential of my role as Chief Executive Officer of our organization. In my previous position as Vice President of Operations, I largely remained behind the scenes, where I comfortably planned and executed. In 2015, when the opportunity arose, I took on the role of CEO. I believe deeply in this organization’s mission, and I envisioned the difference I could make in the lives of so many entrepreneurs and the communities they serve.

What I didn’t foresee was how much I’d need to stretch and evolve to grow from VP to CEO. I’d been with the EDGE since its inception, but gone were the days when I could strategize and manage in the background. I’d never wanted to become the face of an organization, but fully owning my new role required me to do just that. It hasn’t always been comfortable or easy, but it has always been worth the effort. Over the last five years, I’ve discovered that this position of leadership is the greater work I’ve been called to do, and I’ve committed to my own personal development so I can maximize my effectiveness.

At the EDGE, we’re dedicated to empowering and developing entrepreneurs for greater success, and that means helping you find and succeed at your greater work. To that end, we’ve developed an overarching perspective of how we will deliver and communicate programs at the EDGE. I call this our Mindset, Skillset, Levelset method. We want to equip you with higher-level life skills to balance work and life (mindset), necessary tools to launch your business (skillset), and the ability to level-up and scale (level-set). This holistic approach allows us to provide a wider array of resources and takes into consideration that personal development is the foundation of professional development, which leads to a higher probability that there will be success in any business undertaking.

We’re all called to and capable of greater work. You are meant to build a business that’s profitable—not by sacrificing yourself on the altar of success, but by living as your best self in your business, in your personal life, and in your community. That “whole business-self” is the version of you that speaks to your target market and draws them to you. That’s the version of you that makes the greatest contribution. That’s the version of you that endures the marathon that is entrepreneurship. In this premiere issue of ENBIZ Magazine, we introduce you to the first step in the EDGE’s new approach to wholeness in entrepreneurship, mindset, the foundation of our methodology. You’ll discover what it takes to become a mindful entrepreneur and how you can benefit from—and profit from—a mindful approach to running your business. Join us on this path and lean in to your greater work.

MISSION: To Empower and Develop Entrepreneurs To Do Greater Work

VISION: To engage entrepreneurs through education, mentor-ship and coaching to Increase the number of successful and sustainable small businesses under $1M worldwide

To your greater work, Rachel Davis, CEO