EXP. Magazine 2022 - Curated By Ogilvy

Page 26

EXPERIENCE

Written By:

MIKE TIDMARSH Global Chief Technology Officer, Ogilvy

THE SHAPER OF THINGS TO COME 26


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I'm All Ears

4min
pages 94-95

The "Full-funnel Value of E-Commerce in Asia

3min
pages 88-89

Better Together. Wherever.

3min
pages 86-87

How Gather Helped Our Teams Work “Better Together”

3min
pages 80-81

The 7 Key Pillars Of CX Maturity

5min
pages 66-67

A Loyal Customer Is Not the Same as a Forever Customer.

2min
pages 56-57

Staying Alive

3min
pages 52-53

A Renewed Mandate: Employee Onboarding

2min
page 40

The Importance of CDPs in Today's Consumer-Driven World

6min
pages 33-34

Honey, I Shrunk the Restaurant!

2min
page 25

Is Your Brand Ready for a Post-Digital World?

9min
pages 18-20, 22

What's Your Why? Innovation on Purpose

2min
pages 14-15

MSCHF Continues to Make Mischief

3min
pages 10-12

Gucci Leads Luxury in the Virtual Try-On Space

2min
pages 92-93

In a World Full of Complications, Let’s Get Back to the Basics

6min
pages 90-91

Vans: An Off the Wall Experience / Mathieu Gillain

3min
pages 82-83

Putting Customer Experience Back on the Map

3min
pages 84-85

Making API Experience a Project Priority

3min
pages 78-79

The Power of User Feedback

3min
page 77

Why Today’s Customer Expects Synergy

6min
pages 75-76

Three Tips to Becoming A More Product-Led Organization

6min
pages 70-71

Know Me, Guide Me, Wow Me: A Re-introduction to E-Commerce

4min
pages 72-74

On the Road to Recovery Without Leaving the couch.

3min
pages 68-69

Unlocking 500% Opportunity: How Brand Equity Powers Breakout Commerce Experiences

5min
pages 64-67

How I Became An Accidental Brand Loyalist

5min
pages 62-63

Por Qué Quesadillas?

4min
pages 58-60

The Who, What, Why, and How of Scaled Agile

2min
pages 49-51

Design + Tech = Better Together

2min
page 61

Is the Cutting Edge the Only Place to Innovate?

3min
pages 54-57

Nintendo Switches Attention to Mobile

3min
pages 46-48

The Device I Wish I Would Have Had

2min
page 45

The Diversity of People in the Labor

4min
pages 42-44

Tide Successfully Bridges the Physical and Digital

3min
pages 28-29

Robots Continue Their Path to Home Automation

3min
pages 16-17

The Rebirth of Social Communities

2min
page 24

Why Marketing and Product Teams Should Bet on

6min
pages 38-39

Meta Human

2min
pages 9-13

Why Time Is the Newest Experience

5min
pages 30-32

The Shaper of Things to Come

5min
pages 26-27

Building A Culture of Experimentation

4min
pages 6-8
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