EXP. Magazine 2022 - Curated By Ogilvy

Page 49

EXPERIENCE

T H E W H O , W H AT, W H Y, A N D H O W

of scaled agile AND ITS BENEFITS TO BUSINESSES

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W H AT ?

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Scaled Agile Framework (SAFe)

WRIT TEN BY: R ACHEL MATZ, SENIOR SAFE & AGILE COACH, SPC 5.1, BOTTLE ROCKET

WHY? •

www.scaledagileframework.com

Provides a flexible, customizable framework that enables ongoing enterprise agility

SAFe is a proven knowledge base of practices, competencies and integrated principles for achieving Business Agility at scale.

Aligns the organization’s business and technical goals

Improves organizational performance and outcomes (see graphic)

Provides scalable, repeatable, and sustainable processes

“Over 70% of the Fortune 100 US Companies have certified SAFe practitioners and consultants already on site.” –Scaled Agile Inc.

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WHO? Large organizations with numerous teams, who need to all work together for the ongoing and sustainable delivery of value to their customers. “Achieving Business Agility means that the entire organization - not just development - is engaged in continually and proactively delivering innovative business solutions faster than the competition.” – Dean Leffingwell, creator of SAFe

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HOW? If your organization is ready transform the way you work, we have many SAFe Certified practitioners that can help train, build, coach and/or transform your organization using Scaled Agile best practices. Contact us at hello@bottlerocketstudios.com.


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I'm All Ears

4min
pages 94-95

The "Full-funnel Value of E-Commerce in Asia

3min
pages 88-89

Better Together. Wherever.

3min
pages 86-87

How Gather Helped Our Teams Work “Better Together”

3min
pages 80-81

The 7 Key Pillars Of CX Maturity

5min
pages 66-67

A Loyal Customer Is Not the Same as a Forever Customer.

2min
pages 56-57

Staying Alive

3min
pages 52-53

A Renewed Mandate: Employee Onboarding

2min
page 40

The Importance of CDPs in Today's Consumer-Driven World

6min
pages 33-34

Honey, I Shrunk the Restaurant!

2min
page 25

Is Your Brand Ready for a Post-Digital World?

9min
pages 18-20, 22

What's Your Why? Innovation on Purpose

2min
pages 14-15

MSCHF Continues to Make Mischief

3min
pages 10-12

Gucci Leads Luxury in the Virtual Try-On Space

2min
pages 92-93

In a World Full of Complications, Let’s Get Back to the Basics

6min
pages 90-91

Vans: An Off the Wall Experience / Mathieu Gillain

3min
pages 82-83

Putting Customer Experience Back on the Map

3min
pages 84-85

Making API Experience a Project Priority

3min
pages 78-79

The Power of User Feedback

3min
page 77

Why Today’s Customer Expects Synergy

6min
pages 75-76

Three Tips to Becoming A More Product-Led Organization

6min
pages 70-71

Know Me, Guide Me, Wow Me: A Re-introduction to E-Commerce

4min
pages 72-74

On the Road to Recovery Without Leaving the couch.

3min
pages 68-69

Unlocking 500% Opportunity: How Brand Equity Powers Breakout Commerce Experiences

5min
pages 64-67

How I Became An Accidental Brand Loyalist

5min
pages 62-63

Por Qué Quesadillas?

4min
pages 58-60

The Who, What, Why, and How of Scaled Agile

2min
pages 49-51

Design + Tech = Better Together

2min
page 61

Is the Cutting Edge the Only Place to Innovate?

3min
pages 54-57

Nintendo Switches Attention to Mobile

3min
pages 46-48

The Device I Wish I Would Have Had

2min
page 45

The Diversity of People in the Labor

4min
pages 42-44

Tide Successfully Bridges the Physical and Digital

3min
pages 28-29

Robots Continue Their Path to Home Automation

3min
pages 16-17

The Rebirth of Social Communities

2min
page 24

Why Marketing and Product Teams Should Bet on

6min
pages 38-39

Meta Human

2min
pages 9-13

Why Time Is the Newest Experience

5min
pages 30-32

The Shaper of Things to Come

5min
pages 26-27

Building A Culture of Experimentation

4min
pages 6-8
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