Yalumba Grenache Raises Essential Funds for Combatting Homelessness

Yalumba has reached the half way mark in its goal to raise $90,000 to help combat homelessness.

Last year, Yalumba launched its Homefullness Grenache 2017 to raise essential funds toward the Forage Built Calyx pods which were unveiled at Tasting Australia.

“We have been thrilled with the support from the community in buying, sharing and enjoying our Grenache for this cause,” said Yalumba Senior Winemaker, Sam Wigan.

“It’s the perfect wine to serve slightly chilled in the warmer months; delicious and approachable with loads of spice, cherry and raspberry,” he said.

Fifty percent from each pack sold goes to Forage Built, with the aim of raising $90,000 to fund the build of at least one Forage Built Calyx – a transportable, eco-friendly space for someone to call their own, store belongings and sleep safely.

The first Calyx pod prototype was unveiled at Tasting Australia in May, sparking conversation of homelessness around Adelaide. The design of the pod has been in consultation with those who it is intended for, with little luxuries that others take for granted.

“We have been very conscious of the challenges that our hospitality industry has faced over the past two years, leaving employees vulnerable with little or no income. Many people are now experiencing homelessness for the first time,” said Wigan.

“We have had a longstanding relationship with Scott and Justin at Forage Supply Co., as well as a long term partnership with the Hutt St Centre. When we heard about the Forage Built initiative, we were excited to get on board and help raise the necessary funds.”

Scott Rogasch from Forage Built said he was thrilled to have Yalumba supporting the initiative, and the partnership with Tasting Australia was a natural fit to help spread the word.

“Since the launch of this project last year, we have been working hard with our suppliers to reduce the cost of the pods and raise as much awareness and valuable funds to start the next build,” said Rogasch.

“Housing is not going to solve homelessness, community will, and projects like this wouldn’t be possible with out our amazing partners and supporters like Yalumba.”

Yalumba x Forage Built Homefullness Grenache 2017 packs of 12 bottles are available to purchase from the Yalumba website and Wine Room for $120.