Books+Publishing Media Kit 2015: Print

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MEDIA KIT 2015 Reach booksellers, publishers, librarians, teachers, authors and readers in Australia and the region with an advertisement in Books+Publishing and Junior magazines.


Books+Publishing magazine • • • •

Four issues a year Each issue includes a flip-cover edition of Junior (see below) Distribution of 6000 (with a pass-on ratio of 1:4) Distributed at key writing, bookselling, publishing and library events including writers festivals, the Small Press Network’s Independent Publishing Conference and the Australian Booksellers Association national conference • Online at www.booksandpublishing.com.au

Junior • Focusses on publishing, bookselling and book-related news for the children’s, young adult, educational and library markets. • A highly valued resource for school administrators, teachers and librarians, as well as booksellers and publishers. • Distributed to more than 4000 schools (both primary and secondary) in every state and territory through our network of educational bookselling partners.

35 30 25 20 15 10 5 0

What age are Books+Publishing readers? Where do Books+Publishing readers work? Publisher Bookseller Writer Corporate* Library Festival** Freelancer School

48% 33% 1% 4% 9% 1% 1% 3%

* Corporate communications or corporate advertising/marketing

Under 25: 9% Between 25-34: 33% Between 35-44: 25% 45 and older: 33%

Where do Books+Publishing readers live? NSW: 44% Victoria: 43% Elsewhere: 13%

** Literary festival, awards organisation or industry association

Reach the trade Books+Publishing magazine goes to all Dymocks stores, all Whitcoulls stores, every Leading Edge Books member store, Collins Booksellers/Book City branches, PaperPlus New Zealand stores, as well as universities, libraries, literary agencies, publishers, distributors and the head offices of Australia and New Zealand’s major book chains and book industry bodies.


Advertising rates Display advertisements

Supplementary Inserts

Front cover

$6,500

Bound insert (four-page)

$6,500*

Junior cover

$6,000

Bound insert (single-page)

$4,000*

Double-page spread

$4,500

Loose insert

$2,200*

Inside cover

$3,500

Bookmark (loose insert)

$1,500*

Full page

$3,000

Half page

$1,750

Third page

$1,250

Directory Listings

Quarter page

$1,000

Title Showcase listing

$250 per title

Sixth page

$850

Service Directory

$250 per service

* Excludes printing

All prices are ex-GST. Other creative options are available within the magazine, including tip-ons, fold-out posters, sample inserts, stickers, inflatables etc. For rates on these, please provide a sample or concept and we will quote on a case-by-case basis.

New option: split covers Advertisers now have the option of purchasing a portion of the Books+Publishing and Junior covers, depending on availability. Split covers

Books+Publishing

Junior

Twin share cover

$3,250

$3,000

Quad share cover

$1,625

$1,500

More than just a magazine

Online content

Books+Publishing also produces a number of monthly newsletters with book news, reviews and author interviews for adult, YA and children’s books. Ask us about a tailored marketing program utilising a mix of both print and electronic mediums to extend the reach of your marketing program and deliver comprehensive, cross-platform coverage.

• •

www.booksandpublishing.com.au www.fancygoods.com.au

Email newsletters • • • •

Books+Publishing Daily Weekly Book Newsletter Books+Publishing Reviews (monthly) Junior newsletter (monthly)


Books+Publishing publishing program 2015 Issue

FOCUS

Supplement

booking deadline

Material deadline

on-sale

1

Workflows

Junior Term 1

19 December 2014

9 January

Early February

2

Mother’s Day

Junior Term 2

27 February

6 March

Early April

3

Father’s Day, Christmas

Junior Term 3

29 May

5 June

Early July

4

2016 preview

Junior Term 4

28 August

4 September

Early October

Books+Publishing reserves the right to cancel features and supplements

Trade Fair publishing program 2015 Publication

Focus

Events

booking deadline

Material deadline

on-sale

Think Australian

Promoting Australian publishers to those at the Frankfurt Book Fair

The Frankfurt Book Fair

14 August

21 August

Early October

Books+Publishing magazine advertising specifications

Artwork Supply artwork via email (contact us for alternatives). We prefer original artwork created from Adobe CS programs and final artwork supplied as a press-ready PDF format.

Double-page spread

Document size w440mm x h297mm Bleed area w450mm x h307mm

Full page

Document size w220mm x h297mm Bleed area w230mm x h307mm

1/2 page

w178mm x h130mm No bleed required

Label files with the advertiser name followed by intended publication issue, eg. CompanyName_issue3_2015.pdf. Files supplied are to comply with the following: • High resolution 300dpi quality images and graphics set to CMYK colour mode and embedded fonts. • All spot colours to be converted to CMYK. • All registration and crop marks set away from the bleed area. • Supply a URL or email address for link-out in e-mag. For further artwork or production queries contact production@thorpe.com.au.

1/3 page

1/3 verticAL

w178mm x h84mm page No bleed required w57mm x h276mm No bleed required

1/6 page

1/4 page

w178mm x h38mm w178mm x h61mm No bleed required No bleed required

Title Showcase/Service Directory listing

w61mm x h63mm Images at minimum w30mm x h45mm No bleed required

Thorpe-Bowker will not be responsible for reproduction quality when artwork has not been supplied to specifications.

Advertising Terms and Conditions: All advertising bookings are made subject to Thorpe-Bowker’s Advertising Terms and Conditions. These can be obtained online at www.booksandpublishing.com.au or from our advertising sales manager. For further information contact: Marc Wilson Advertising sales manager P +61 3 8517 8357 E advertising@thorpe.com.au

www.booksandpublishing.com.au


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