MEDIA KIT 2025
The only platform that offers access to the entire breakbulk and project cargo industry through media and in-person events –the market leaders in each region.
Inside: Audience I Social Media I Products I Schedules
BREAKBULK MEDIA PRODUCTS
Breakbulk Media products unite the industry in-person, in print and online throughout the year. Advertising with Breakbulk is an effective way to extend your event participation by generating interest in your company before, during and after our events: Breakbulk Middle East in Dubai, Breakbulk Europe in Rotterdam and Breakbulk Americas in Houston.
Advertising is also a great way to connect with industry professionals throughout the year and at times that coincide with your company’s marketing plans and milestones.
When you advertise and sponsor with Breakbulk Events & Media, you align your company with the leading business connector for everyone involved in the delivery of projects throughout the world. Our sales team can help you put together a media plan to reach your goals in 2025.
THE BREAKBULK AUDIENCE
The database includes*:
• Registrants from past shows
• Subscribers via the three Breakbulk event websites
• Event attendees who have subscribed to receive event updates, BreakbulkONE newsletter and Breakbulk magazine digital edition
EVENT STATS
Freight Forwarder: 27%; Maritime Transport: 20%;
BGSN Attendees (Cargo Owners) 427
Top sectors
Freight Forwarder: 37%
Maritime Transport: 20%
Industry-related Services: 8%
BGSN Attendees (Cargo Owners)
Top
Freight Forwarder: 27%
Maritime Transport: 21% Road Transport: 9%
BGSN Attendees (Cargo Owners)
Breakbulk
Breakbulk
Breakbulk
SOCIAL MEDIA
With more than 45,000 direct followers*, a number that’s continually growing, we use these channels to get your message heard. All media buys include complimentary social media support.
21,053 followers 7,340 members
4,613 followers 3,686 followers 7,300 followers 1,745 subscribers
*As of September 2024
OUR PRODUCTS
Breakbulk Magazine – The source for insights, interviews and transport success stories that keeps our industry moving.
times per year print issues distributed at Breakbulk events
All six issues are available in digital format and range from 90 – 110 pages.
EACH ISSUE INCLUDES:
UpFront, a compilation of quick reads with infographics about industry sectors, thought leadership pieces from industry influencers, introductions to new exhibitors, infographics and more. Editorial features are organized by geography covering global stories and sections focused on Europe, the Americas, the Middle East, Africa and Asia.
SPECIAL ADVERTISING OPTIONS
ADVERTORIALS
2 pages: full page ad plus advertorial page
Focused and flexible, these special sections let you present your marketing message through a combination of targeted messaging and display advertising. Advertiser provides copy (maximum 500 words) and graphics. These two pages will face each other.
PREMIUM POSITIONS
Inside front cover, inside back cover and back cover are considered premium postions and are priced accordingly. Reservations accepted on a first-come, first-served basis.
Advertisers may request right- or left-read placement and far forward. We will do our best to accommodate your request, but all placement is subject to editor discretion. The earlier you book, the more likely we will be able fulfill your request.
CUSTOM PUBLISHING & OTHER PRODUCTS
Bundled customer publications, inserts and other advertising products may be custom quoted. Contact a sales team member for more information.
SPECIFICATIONS
(Same for inside front, inside back and back cover)
OTHER INFORMATION
DIGITAL FILE REQUIREMENTS
Disks or electronically emailed ads should be accompanied by all fonts and the original “native” file format. The original document must be set up for Macintosh in Photoshop, Illustrator or InDesign. Photographs, logos and any accompanying graphics should be furnished at a minimum 300 dpi resolution and CMYK only.
STORING MATERIAL
Supplied electronic files and proofs will be stored by the publisher for 13 months and then destroyed unless otherwise notified by the advertiser or agency. Call for more detailed information.
NEWSLETTER PRODUCTS
Delivered once a month to the database, Includes news, interviews and commentary from industry leaders, exhibitor news, shipper news, event coverage, exceptional transports and more.
GUIDELINES:
File formats: GIF, JPG or PNG
Resolution: 72 dpi (dots per inch)
Color profile: RGB
If your ad has a white background, please add a 1-pixel border in another color
Animation: May loop 3x, 24 fps for a maximum of 15 seconds
SPECIFICATIONS & DEADLINE
AVAILABLE MONTHLY
(Sent once a month on a Tuesday)
5 AD MAXIMUM PER ISSUE
Size: 600 px x 100 px
Please submit your tracking or website URL with your ad
Submission deadline: Preceding Friday of send day
2025 SCHEDULE
January 14
February 18 (Includes Middle East Special Edition)
March 18
April 15
May 20 (Includes Europe Special Edition)
June 17
July 22
August 19
September 23
October 14 (Includes Americas Special Edition)
November 18
December 9
WEB ADVERTISING PRODUCTS
The Breakbulk websites are a vital resource for our events and a one-stop source for all of our global content including industry news updated daily, magazine content, digital session recaps and more. There are four websites: Breakbulk Global (breakbulk.com), Breakbulk Americas, Breakbulk Europe and Breakbulk Middle East. On breakbulk.com, ads are placed at the top of pages. On the event sites, ads are located above the footer. The interactive ads can be linked to your website. Use a UTM link to track from your Google Analytics account.
SPECIFICATIONS & MONTHLY DEADLINE
BANNER
Size: 728 px x 90 px
Please submit your tracking or website
URL with your ad
Submission deadline:
7 days prior to month’s start
GUIDELINES
File formats: GIF, JPG or PNG
Resolution: 72 dpi (dots per inch)
Color profile: RGB
If your ad has a white background, please add a 1-pixel border in another color
Animation: May loop 3x, 24 fps for a maximum of 15 seconds