The Brent Magazine and Web Advertising Media Pack

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THE BRENT MAGAZINE

Media Pack We can help you to reach the people of Brent

100,000

Brent

households receive The Brent Magazine The highest circulation of any local publication

Through our growing audience…

328,800 people

more people living in Harlesden, Kensal Green and Wembley (2011 Census)

...Of local people

40%

of Brent residents also work in Brent (2014 Brent Residents Survey)

You’ll be in good company Our advertising partners include:

The Brent Magazine is THE most popular way for residents to get news information The Brent Magazine

47%

WINTER 2018/2019 • ISSUE 158

NEWS • VIEWS • WHAT’S ON • LOCAL INFO • FEATURES • ARTS & CULTURE

Brent Your magazine about life in Brent, published by Brent Council

People power

Celebrating the best of Brent in 2018

Metro

11%

PRIDE OF

BRENT

AWARDS 2018

Brent and Kilburn Times

6%

FR TH EE IS PAR XM K AS ING !

40%

(2016 Projection)

Evening Standard

5%

(Brent Resident Survey)


Our Audience Male

Female

50.3%

49.7 (2011 Census)

Age 25-64

Age 65+

Age 0-15

Age 16-24

57%

11%

21%

12%

(2011 Census)

Employed Full time

Full time education

(30hrs+)

(Aged 16+)

57%

8%

Retired

17%

Own home outright

22.2%

Own home with a mortgage

22.6%

(2014 BRS)

Own more than one property

5%

(2011 Census)

Average weekly pay of a

Brent resident ÂŁ551.40 (Diversity Report)


The Opportunity Distributed quarterly to 100,000 households, libraries, leisure centres and community centres across the borough, The Brent Magazine is the go-to publication for borough news, information, and updates. The 56 page magazine covers everything from regeneration projects, to helpful tips on recycling, health advice, council services, local events, employment and skills support. A digital edition of The Brent Magazine is hosted on our website and receives 1,150 reads per issue. The publication is also heavily promoted through all our social media channels and is regularly featured in articles on our website. Half Page £973

Outside Back Cover £2145 Inside Front Cover £1925 Full Page £1770

182mm width x 118mm height

Finished artwork should be supplied in a high-res PDF and emailed to advertising@brent.gov.uk

210mm width x 270mm height Add 3mm bleed

Quarter Page £643

Eighth Page £275

89.5mm width x 118mm height

89.5mm width x 57mm height All prices are +VAT.

Our in-house design team can also create the artwork for you, prices start at just £60

For more information, please call 020 8937 4817 or

email advertising@brent.gov.uk

UPCOMING EDITIONS BOOK YOUR AD SPACE FOR OUR SPRING 2019 Edition

SUMMER 2019 Edition

AUTUMN 2019 Edition

WINTER 2019 Edition

Copy Deadline: 12 February

Copy Deadline: 9 April

Copy Deadline: 9 July

Copy Deadline: 8 October

Distribution: 4 March

Distribution: 1 June

Distribution: 7 September

Distribution Date:7 December


The Brent Magazine terms and conditions 1. Advertising in THE BRENT MAGAZINE (TBM) 1.1. All adverts or inserts must be designed by Brent Design Team or by a professional design company 1.2. TBM reserves the right, at any time, to cancel any advertising order without stating the reason for doing so. This includes, but is not limited to, adverts deemed inappropriate, unprofessionally designed or political 1.3. No liability will be accepted for delays in distributing TBM, neither will delays be accepted as breach of contract 1.4. Orders for adverts specifying positions, editorial adjacencies or other requirements are at TBM’s sole discretion 1.5. The copyright of any ad created for TBM, by Brent Design Team, is owned by Brent Council 1.6. The Advertiser (or booking agent) agrees to be liable for the payment of all charges incurred 1.7. Brent Council does not pay advertising commission for adverts booked by agencies 1.8. All adverts must be paid for in advance 1.9. Thirty days notice will be given of any rate change. All post or pre-booked ads will then be charged at that rate 1.10. TBM does not accept paid-for editorial. Advertorials may be accepted, provided they are clearly labelled as such. 2. Inserts 2.1. Accepting inserts is at TBM’s discretion; any deemed unsuitable in terms of content or quality will not be accepted. 2.2. Before the insert booking is finalised, a hard copy of the insert must be submitted to TBM, one month in advance. 2.3. Any additional charges incurred by TBM arising from the insert will be paid for by the Advertiser. 2.4. The insert must comply with the printers Insert specifications (separate document supplied). 3. Additional terms and specifications for external design companies 3.1. TBM is in full colour 3.2. TBM reserves the right to redesign or amend copy at the client’s expense to ensure TBM’s standards are maintained. 3.3. Adverts can be submitted in the following formats: Apple Macintosh, using Quark Xpress versions 4.1 (or other agreed format), as high resolution PDF, eps, tiff or jpeg files. Design/technical specifications: The Brent Magazine (full colour) Full page - Trim Size: 270mm high x 210mm wide, Copy Area: 241mm high x 182mm wide, Bleed: 3mm bleed. Half Page - 118mm high x 182mm wide. Quarter page - 118mm high x 89.5mm wide. Eighth page - 57mm high x 89.5mm wide. 4. Cancellation 4.1. Should TBM agree to cancel an existing work order, the Advertiser will be responsible for the cost of any work performed or costs incurred by TBM in addition to the following cancellation rates: • 5-7 weeks before publication date: 75% of total cost of advert • Less than 5 weeks before publication date: 100% of total cost of advert 5. Equalities and Advertising 5.1. Advertising should be in plain English. 5.2. TBM is produced in large print and audio.


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