a How to Make Your LinkedIn Pro몭le Stand Out by Brian Freeman | Nov 7, 2022 | Brian Freeman Australia, Business, Entrepreneurship, Leadership
LinkedIn is a powerful networking tool that can help you connect with potential employers, colleagues, and business partners. If you want to make the most of this platform, it’s important to create a pro몭le that stands out from the competition. In this blog post, we will discuss ways to create an exceptional LinkedIn pro몭le!
1. A Catchy Headline Your LinkedIn pro몭le headline is the 몭rst thing other users see when visiting your pro몭le. Your headline should pique their interest, compelling them to click through to learn more about you. To stand out in this way, it’s important that you demonstrate meaningful accomplishment in an easily digestible format.
2. A Professional Photo You’ve heard it before, and you’ll hear it again: 몭rst impressions matter. In fact, 94% of hiring managers 몭nd employee photographs helpful when evaluating applicants – so don’t be one of the 6% who leave this section blank. It’s best to go with a simple head shot in which you wear business attire and smile naturally.
3. Highlight Your Skills and Experience Employers and recruiters spend an average of 6 seconds on each pro몭le before deciding whether or not to proceed. To maximize the impact your pro몭le makes within that short time-frame, highlight your skills and experience with descriptive keywords.
4. Utilize the “Additional Information” Section LinkedIn’s “Additional Information” section can be used to list your education, awards, and honors, languages are spoken, and even your website URL (if you have one). However, there is another option available: using this section to create a separate miniresume that acts as a supplement to your main pro몭le. This is where you can list all of the positions you’ve held, the dates during which you were employed, and your role/responsibilities for each position.
5. Make Your Pro몭le Public If you have not yet activated your account, do so now. This will ensure that your pro몭le is visible to anyone browsing LinkedIn, not just those who have your email address.
Conclusion A properly optimized LinkedIn pro몭le can help you stand out from the competition and highlight your strengths as a candidate. With that said, it’s important to note that just having a pro몭le is not enough: if hiring managers don’t know how to 몭nd you, your LinkedIn presence will be useless! If you want to maximize your exposure on this platform, we recommend joining industry-speci몭c LinkedIn groups, sharing relevant content with your connections, and reaching out to in몭uential people in your 몭eld of expertise.
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