LET’S TALK ABOUT IDEAS FOR BUSINESSES IN THE NEVER NORMAL WORLD

LET’S TALK ABOUT IDEAS FOR BUSINESSES IN THE NEVER NORMAL WORLD

✦ Community engagement is in the Vermilion Pinstripes DNA.

They have been supporting the community since they launched their Knowledge Sharing series in early 2020, striving to help businesses and the community manage significant events that have had a serious bearing on our lives, such as the raging bushfires and the fallout from the COVID-19 pandemic.

The latter in particular has brought about a drastic change in various aspects of human behaviour, much of which bears a huge influence on the way businesses communicate and interact. We have very much entered uncharted waters and the need for guidance, support and solidarity is, arguably, greater than ever.

✤ Vermilion Pinstripes believe that in good times or not-so-good times, our community needs to come together to connect, inspire and empower each other for the road ahead

- Koh Joh Ju, Communications Strategist, Vermilion Pinstripes

In response, Vermilion Pinstripes created a range of free resources such as e-books, webinars and “Happy Hour” discussions to share knowledge and offer opportunities for businesses to learn from each other.

As we near the end of 2021 we are under no illusions that we now operate in a “Never Normal” world.

This is why they decided to launch a “Let’s Talk” knowledge sharing sessions, a series that talks about the various ways in which businesses can grow in the Never Normal world.

In their very first session of Let’s Talk in September, participants from Asia Pacific and Europe discussed a variety of industries, bringing multiple ideas to the table on how they changed their approach towards business. Ideas such as diversification, collaboration, engagement, digitalisation, the creating of experiences and choosing conveniences were all discussed in detail.

Brilliant-Online participated in the discussion and heard how similar the local phenomena was across different markets. For instance, people seeking new thrills in old places like caravan living in London parks and glamping on the hard floors of the Singapore Changi airport.

Vermilion Pinstripes created an e-book that captures the key points raised in that session. Please download and share it with your co-collaborators, colleagues and friends. Better yet, please apply the ideas and concepts to your business.

Remember, do or do not. There is no try. Meanwhile, stay safe!

Our goal is to shed light on the ways that changes and new developments have impacted businesses around the world, and how each managed to adjust and adapt their business strategies to counter them.

- Adam Hyslop, Moderator in this Let's Talk session)

Contact Vermilion Pinstripes:

+61 40 777 9828

+65 9681 7045

admin@vermilionpinstripes.com

www.vermilionpinstripes.com