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BRINK 2012 Media Kit winner
best magazine 2012
media kit 2012
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BRINK is a lifestyle publication. BRINK features rising entrepreneurs in the fields of entertainment, fashion, human interest and pop culture.
editorial calendar
2012
original photography in-depth reporting groundbreaking interviews February/March 2012 Out: February 1 Annual issue featuring movers and shakers making a cultural difference with a teachable lesson April/May 2012 Out: March 28 Creative culture issue featuring the stars of the original Cinemax series, “The Girls Guide to Depravity.” Plus, editorials with Drew Seeley and Yoanna House June/July 2012 Out: May 30 The Florida summer issue featuring hot summer fashions, entertainment and things to do August/September 2012 Out: August 1 Emerging entrepreneur feature with the main focus on power players in the industry October/November 2012 Out: September 26 Special feature on flash sale and subscription e-commerce websites and taking a further look into their brand December 2012/January 2013 Out: November 28 Annual holiday issue featuring must have items, red-hot interviews and ideas for a new year
The Barometer What’s hot and what’s not in pop culture and beyond BRINK Beauty Beauty Editor Michelle Cameau finds and recommends the best items and applicators for your skin type and your wallet The Buzz Featuring the best items, places and gifts to make your world more interesting and exciting Caroline Knows Advice and how-to knowledge Honestly Yours An in-depth interview with an emerging entrepreneur or talent Shopping Rite Featuring a physical shop that can be visited and earns our stamp of approval as a “must visit” location Street Style People off the street who make their look Walk About Walking and shopping various cities across the globe
BRINK bridges the gap between emerging talents and a potential audience via a socially progressive platform.
socially progessive
When it comes to social media, the key is to really be involved with your community and what that means is that you don’t just a have a Facebook page up there and spam your community, ‘hey! I have a great new video!’ ‘Hey, I have a great new recipe!’ It’s about engaging them in conversation and asking them about them and by starting a project on the web – and you know, a lot of people these days start businesses on the web, whether it’s a business or a media project – it’s your fans that are going to get you to that traditional media deal. You’ll need a proven concept [and] a tangible fan base. Treating your fans with respect online is what’s going to help get your project to the next level. — Nadia G, Cooking Channel’s Bitchin’ Kitchen August/September 2011
BRINK Digital iPad app
HP MagCloud iPad app Issuu Android app
BRINK maps out the blueprint for your success from the entrepreneurs who have paved a path.
highlights
Each month BRINK focuses on a community photographer or designer and gives them the platform to show their work. How phenomenal is that? It truly focuses on talent and culture that is surrounding your neighborhood and most probably include some of your friends. There are also pop culture editorials on TV, film, new media, music, literature, beauty, style and fashion. It is a very fun, interesting read. The very first time I picked up a copy I was like, YES! These people know what’s up. BRINK also includes contributor opinions on national and global events featuring articles from London, Scotland, New York and LA. There is a huge world out there and what we do in our community may have inspiration from the other amazing cities in our world so it’s cool to hear the contributor’s opinions. Colleen Burns Community Manager, Yelp.com I feel blessed to be able to share my strength and courage to help motivate and set a tone of understanding when people come from rough beginnings. Thank you so much for giving me another outlet to express myself! BRINK rocks! Lisa D’Amato Winner, America’s Next Top Model All Stars I am so beyond excited to share this with the world. You made my year with this. I cannot express how happy and flattered I am. Sally Golan Star of Cinemax original series, The Girls Guide to Depravity
Winner: Best Magazine 2012 TheDailyCity.Com Winner: Favorite Orlando Instagrammer CultureClimax.Com HP MagCloud Permanent fixture on welcome page of website Eight Front Page Featured Covers Sole magazine featured in web viewer video Issuu Featured on front shelf June 2012 Coverjunkie Featured cover, October/November 2011 Featured cover, August/September 2011 NasCapas Featured cover, December 2010
on the BRINK
PHOTOGRAPHY & FILM Tyler Shields Wolf189 Marianna Larochelle Matt Plunkett
BRINK provides the most up-to-date content on emerging talents and entrepreneurs
THE INTERVIEWS Tyra Banks Sally Golan and Rebecca Blumhagen Cinemax’s The Girl’s Guide to Depravity Ben Schwartz Showtime’s House of Lies Lisa D’Amato, Winner of Americas Next Top Model:All Star Nadia G Cooking Channel’s Bitchin’ Kitchen Lil’ Mo, music icon Jay Brannan Simon Curtis UK Style by French Connection WORLD CLASS FASHION EDITORIALS Style Noir Yoanna House, winner of Americas Next Top Model Cycle 2 Drew Seeley, star of Another Cinderella Story Mandy Murphy
DESIGNERS Kimberly Hendrix Patricia Valery LaRae Wilson Eliza Torres Embrace the Culture PROGRESSIVE ART CULTURE Frank de la Mercedes Alex Loyola Trey Bryan Casey Brooks John Starr BRINK PARTNERSHIPS / ALLIANCES Ford Motors - Culture American Music Festival – Music Orlando Calling - Music Florida Film Festival – Film Central Florida Earth Day - Eco GLACEAU vitaminwater - Culture J’s Everyday Fashion – Fashion Yelp - Social Media CORRESPONDENTS Boston Chicago New York Los Angeles Miami Glasgow
DISTRIBUTION BRINK is distributed regionally to news agents, boutiques and restaurants by The Newsstand Orlando, LLC. Regionally available at select Barnes and Noble retailers. Digitally availbale on the Apple Newsstand, HP MagCloud and Issuu. PUBLICATION REGULARITY BRINK is published bi-monthly in a high quality, glossy finished print. WEBSITE www.brinkmagonline.com www.facebook.com/brinkmag www.twitter.com/brinkmag www.brinkmag.tumblr.com www.pinterest.com/brinkmag www.gplus.to/brinkmag www.foursquare.com/brinkmag www.instagrid.me/brinkmag www.issuu.com/brinkmag www.magcloud.com/user/ brinkmagazine
BRINK lends its platform to emerging photographers, designers and artists to showcase their work.
BRINK is a social media influencer with unique monthly contests and competitions on social media platforms. Facebook Weekly music, film and pop culture giveaways interacting fans with one another thus creating a bigger community and expanding BRINK’s reach and increasing BRINK’s brand health Twitter #brinkuncapped to determine the winner of a three month long fashion competition (July-Aug 2011) making “brinkmag” a trending topic. Instagram Submitting images using #instabrink for your chance to have the image published. (January 2012) Foursquare Rather than rewarding the user, we reward a new small business.
demo / psycho graphic
AGE 18-24 21% 25-34 44% 35-44 18% GENDER Male 41% Female 59% Median INCOME $60,000 SOCIAL GRADE Bachelors Degree KEY EXPENDITURE ITEMS CDs, DVDS, music players, clothing, air fares, photographic equipment, conventions, concerts / festivals and literature. ONLINE 1,000,000 Unique Magazine Page Views 80,000 online readers 10,000 iPad downloads /print on demand copies sold Availability PRINT/DIGITAL/ ON DEMAND/ MOBILE/TABLET Print: Florida region, 15,000+ Print: Globally print on demand Online: Apple Newsstand (BRINK app), HP MagCloud, Issuu
BRINK is a brand that is quickly developing as a top progressive cultural media source. BRINK perfectly blends online media and traditional print media into one cohesive and progressive platform. BRINK readers are distinguishable by various psychographic indicators. They are fun, playful, energetic, and culturally intelligent. They are mostly creative, or inspired by creative endeavors. They are highly brand savvy, and are conscious of labels, styles and fashion trends.
ad specs
RATES Next issue deadline for advertising is 25th of each month. Full Page $1,404 Half Page $702 Double, First Half $1,800 Double, Second Half $1,650 Back Cover $1,700 Ask about special offers. IMAGES Visuals must be CMYK. All text and vector images should be CMYK. All art must be a minimum of 300 dpi. If there is a lot of line art (1-bit images) it is recommended that you deliver art at 600 dpi to prevent pixelation. Remember to keep important information like photo credits etc. away from the bleed or they may get cut off. All fonts should be embedded in your PDF. Don’t include printer marks in your PDF. DIMENSIONS SINGLE PAGE SPREAD Trim Size: 8.25” x 10.75” Bleed: Inside 0”, Top .125”, Outside .25”, Bottom .125”
BRINK P O P C U LT U R E
TREND
STYLE
WORDS
Issue 17 August/September 2011 www.brinkmagonline.com
CREATIVE CULTURE! with
FILTHY MAGIC This Wild Idea Loves Creat ion Street Style
BITCH IN KITCH EN’S
NADIA G
on brand ing, busine ss, and Succes s
ADVERTISING CONTACTS KYLE MENARD, Editor in Chief editor@brinkmagonline.com Ad Sales Coordinator sales@brinkmagonline.com BRINK, www.brinkmagonline.com info@brinkmagonline.com