Ispa booklet

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Groupon Pages

Gnome

Delivering Exposure, Clients, and Growth for Spas and Salons

Advertising Solutions

The Beauty of


Create Something Beautiful With Groupon You bring beauty into your clients’ lives by providing services that help them look and feel their best. At Groupon, we show that same level of care and dedication to businesses like yours. Whether you’re looking for new clients, broader exposure, or tools to more effectively run your business, Groupon has a solution for you. Please take a moment to learn about our products and how they’ve helped some of the best spas and salons in the business.


Advertising Solutions

A Groupon local deal to increase your exposure

An annual marketing campaign to manage traffic

A campaign to quickly attract clients for new services

Inclusion in a curated collection to delight customers

725,000+

Gnome

13+ million

In just 12 months* on Groupon:

2.4+ million aches massaged

An all-in-one tablet solution to help you run your business

650,000+

Groupon Pages

faces pampered *September 2013–September 2014

A new online home to showcase your business info, client feedback, and more

Groupon Pages

Gnome

fingers and toes polished

Advertising Solutions

heads of hair cut


Great Beauty Clients Shop Groupon 22.6 million

active customers in North America1 N E A R LY

92 million mobile downloads1

Ideal Audience

74% of our customers are women2, and Groupon customers overall spend 45% more than the average U.S. online consumer3


Loyal

79%

of customers would not

of customers say they

of customers have

have visited the business

are likely to return to

referred someone to the

if not for its Groupon offer2

the business2

business they visited2

1 Groupon Internal Data, Q2 2014 2 ForeSee, Groupon Customer Satisfaction Study, June 2014 3 North American Technographics Retail Online Benchmark Recontact Survey, 2013

Groupon Pages

85%

Gnome

72%

Influential

Advertising Solutions

New


“Groupon … is the leader in new guest acquisition for us. Retention is fantastic and blows away traditional models … It’s promotional marketing at its finest.” —Matt Humphrey President of Gary Manuel Salon, Studio, and Aveda Institute Seattle, WA


Groupon Pages

Gnome

Advertising Solutions

Advertising Solutions



More Ways to Serve You Than Ever Before

Reach enthusiastic clients who are looking for the best

Bring in new customers to offset the cost of new services

spas and salons on Groupon. Build brand awareness

and equipment. Quickly get feedback on new services to

and exposure via our website, mobile app, and emails.

fine-tune them for future clients.

Annual Marketing Campaigns to Manage Traffic

Inclusion in Curated Collections to Delight Customers

Create a portfolio of offers to increase demand for specific

Reach the customers most likely to buy your offer by joining

services at certain times. Manage customer caps and

a limited-time, curated collection of highly coveted salon

exposure to fill available appointments all year.

and spa offers. Learn more at GrouponWorks.com/Beauty.

Groupon Pages

Campaigns to Quickly Attract Clients for New Services

Gnome

Groupon Local Deals to Increase Your Exposure

Advertising Solutions

We’re constantly evolving to meet your business needs. Here are just a few ways Groupon can help your business find more success:



Unparalleled Support and Promotion We’re committed to delivering the exposure you want. Here are some of the ways Groupon may promote your spa or salon: • Special health and beauty collections and gift shops

• SEO, SEM, social media, PR, affiliate marketing, and display advertising

Merchants who run on Groupon maintain or improve their brand perception with 98% of customers —ForeSee, Groupon Customer Satisfaction Study, June 2014

Learn more at GrouponWorks.com/Beauty.

Groupon Pages

• Exclusive consumer promo codes and contests

Gnome

• Celebrity partnerships and coverage on top beauty blogs

Advertising Solutions

• Mobile-only features to reach clients shopping the Groupon app on the go


“With Groupon, we’ve gone from two locations to eight. [It] has enabled Skin Spa to more rapidly drive new customers into our spas, build brand awareness, launch new services, and expand our geographical presence.” —Thomas Elzner Owner of Skin Spa New York New York, NY


Groupon Pages

Gnome

Gnome



Engage Clients and Redeem Groupons Faster With Gnome An All-in-One Point of Sale

Customize your marketing based on clients’ purchase

Accept credit, debit, and cash payments; print and email

history and peak service hours, share feedback on social

receipts; edit and customize services and products; and

media, and respond to customer emails with a single click.

view transaction history with one simple solution.

Fast and Easy Paperless Redemption

Reporting and Accounting Integration

Automatically redeem Groupons via Bluetooth or search

Easily access Groupon campaign invoices and payments,

for clients by name, voucher number, or barcode. Track

and use Gnome with popular accounting programs to help

redemptions and watch your client base grow.

you track sales for bookkeeping and taxes. Learn more at Gnome.Groupon.com.

Groupon Pages

Better Customer Relationships

Gnome

Our Gnome tablet is packed with sophisticated tools to help you run your business more effectively and understand your clients better. With Gnome, you get:


“I am convinced there is no single advertising campaign ... that would drive as many customers through the door as Groupon. Since working with Groupon, I have eliminated all of my print and radio ads.” —Marla Brown Owner of Youthtopia Med Spa Atlanta, GA


Groupon Pages

Groupon Pages



Expand Your Online Presence With Groupon Pages Reach Clients With or Without a Deal

Feature Your Specials and Custom Offers

Your customizable Groupon Page showcases your

Give customers more reasons to visit your business by

business in front of millions of local customers searching

adding existing specials and custom offers for anything

for the best in health, beauty, and wellness.

you want to promote.

Enhance Your Brand’s Image

Manage Your Client Feedback

Add photos and other content to show customers what

Easily share positive reviews with friends and followers and

makes your salon or spa stand out.

privately address customer concerns before they spread on social media. Claim your page at GrouponWorks.com/Pages.

Groupon Pages

Claim your new online home in the world’s largest local marketplace. With Pages, you can:


Grow Your Spa or Salon with Groupon Learn more at GrouponWorks.com/Beauty.


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