SCHUTZ FALL 2017 RESEARCH 1
01
STATEMENTS
2
01
SCHUTZ
STATEMENTS 60 MARCAS ESTUDADAS
INVERNO 2017
No intuito de tentar identificar onde estão as novas apostas do inverno, foi feito um trabalho de categorizar os novos statements da estação. Para isso foram pesquisadas 70 marcas dentro do web merchandising, contemplando fast fashion e marcas de luxo. Entretanto, é um trabalho em constante evolução e muito destes dados irão se confirmar na viagem. MARCAS PESQUISADAS: LAURENCE DECADE VALENTINO FENDI TABITHA SIMMONS CHRISTIAN LOUBOUTIN MIU MIU PUMA MANOLO BLAHNIK GIANVITO ROSSI ALEXANDER MCQUEEN MANSUR GAVRIEL OLGANA PARIS DRIES VAN NOTEN AQUAZZURA ISABEL MARANT LOEFFER RANDAL SEE BY CHLOÉ BRUNELLO CUCIELLI STUART WEITZMANN DOLCE & GABBANA THE ROW OPENING CEREMONY PRADA ALEXANDER WANG
PROENZA SCHOULER KATE SPADE GIUSEPPE ZANOTTI SENSO DONALD J PINER SARAH JESSICA PARKER CHARLOTTE OLYMPIA ASH SOPHIA WEBSTER BURBERRY CONVERSE MAISON MARGIELA MARCO VICENZO CHRISTOPHER KANE BRIAN ATWOOD JIL SANDER PAUL ANDREW TOGA LANVIN BALMAIN SAINT LAURENT DIANE VON FURSTENBERG ROGER VIVIER STEVE MADDEN
OFFICE ACNE STUDIO ERES COCLICO DORATEYMUR JIMMY CHOO NO21 GUCCI SAM EDELMAN PAUL ANDREW TOM FORD STELLA MCCARTNEY CHLOÉ BOOHOO PUBLIC DESIRE ZARA TOP SHOP RIVER ISLAND STEVE MADEN KURT GEIGER ALDO
3
01
SCHUTZ
STATEMENTS SHAPES
INVERNO 2017
STATEMENTS: LUXURY x FAST FASHION
30
25
2
3 4
20
15
25 10
4
24
Soma de FAST FASHION 19 14
5
Soma de LUXURY
4 13
0 11
10
10 7
7
0
0
1
6
6
6
2
5
5
5
1 3
0
2
Das 70 marcas analisadas, 38% delas apostaram em NO GENDER, e o statement menos apostado foi HIGH HEEL TRATOR SOLE com 3% . 4
01
SCHUTZ
STATEMENTS MATERIAL
INVERNO 2017
MATERIAL: LUXURY x FASTA FASHION 25
3 20 3 15 3 3
Soma de FAST FASHION Soma de LUXURY
10
20 1
16
1
12 5
11
0 8
7
1 5
3 0 VELVET
METALLIC
SHINE AND SEQUINS
FUR
STARS
JEWELRY
PLASTIC SHOES
Das 70 marcas analisadas, 34% delas apostaram em VELVET, e o statement menos apostado foi PLASTIC SHOES com 6% . 5
01
STATEMENTS NO GENDER - MOOD
SCHUTZ
INVERNO 2017
6
01
STATEMENTS NO GENDER – STREET STYLE
SCHUTZ
INVERNO 2017
7
01
STATEMENTS NO GENDER – INSTAGRAM
SCHUTZ
INVERNO 2017
8
01
SCHUTZ
STATEMENTS NO GENDER BLOCK HEEL
INVERNO 2017
GUCCI
DORATEYMUR
GUCCI
NICHOLAS KIRKWOOD
9
01
SCHUTZ
STATEMENTS NO GENDER BLOCK HEEL
TABITHA SIMMONS
MIU MIU
INVERNO 2017
PRADA
TABITHA SIMMONS
PHILLIP LIM
GUCCI
10
01
SCHUTZ
STATEMENTS NO GENDER BLOCK HEEL
TABITHA SIMMONS
GUCCI
INVERNO 2017
TOD’S
TOP SHOP
ZARA
ALDO
11
01
SCHUTZ
STATEMENTS NO GENDER MULE BLOCK HEEL
INVERNO 2017
DORATEYMUR
GUCCI
PRADA
TOP SHOP
THABITA SIMMONS
12
01
SCHUTZ
STATEMENTS NO GENDER OXFORD BLOCK HEEL
INVERNO 2017
CHRISTIAN LOUBOUTIN
MIU MIU
CHANEL ALEXANDER MCQUEEN
STUART WEITZMANN
ROCHAS
13
01
SCHUTZ
STATEMENTS NO GENDER SLIPPER BLOCK HEEL
CHLOÉ
CHLOÉ
INVERNO 2017
NICHOLAS KIRKWOOD
MIU MIU
MANSUR GAVRIEL
ROCHAS
14
01
SCHUTZ
STATEMENTS NO GENDER SLIPPER BLOCK HEEL
INVERNO 2017
STUART WEITZMANN
15
01
SCHUTZ
STATEMENTS NO GENDER SLIPPER
GIANVITO ROSSI
INVERNO 2017
DONALD J PLINER
SAINT LAURENT
JIMMY CHOO
ROBERT CLERGERIE
16
01
SCHUTZ
STATEMENTS OXFORD TRATORADA
INVERNO 2017
ROBERT CLERGERIE
STELLA MCCARTNEY
FRANCESCO RUSSO
STUART WEITZMANN
PRADA
17
01
SCHUTZ
STATEMENTS MONK
STELLA MCCARTNEY
GIANVITO ROSSI
INVERNO 2017
GIVENCHY
FRANCESCO RUSSO
ETRO
KURT GEIGER
18
01
SCHUTZ
STATEMENTS NO GENDER
INVERNO 2017
38%
62%
STUART WEITZMANN GUCCI JIL SANDER PRADA MIU MIU GIANVITO ROSSI NICHOLAS KIRKWOOD DORATEYMUR TABITHA SIMMONS PHILLIP LIM TOD’S CHRISTIAN LOUBOUTIN ROCHAS CHLOÉ MANSUR GAVRIEL SAINT LAURENT DONALD J PLINER JIMMY CHOO ROBERT CLERGERIE MANOLO BLAHNIK STELLA MCCARTNEY FRANCESCO RUSSO GIVENCHY ETRO KURT GEIGER ZARA TOP SHOP
23.3 %
19
02
STATEMENTS UTILITARY BOOTS - MOOD
SCHUTZ
INVERNO 2017
20
02
STATEMENTS UTILITARY BOOTS – STREET STYLE
SCHUTZ
INVERNO 2017
21
02
STATEMENTS UTILITARY BOOTS – INSTAGRAM
SCHUTZ
INVERNO 2017
22
02
STATEMENTS UTILITARY BOOTS – INSTAGRAM
SCHUTZ
INVERNO 2017
23
02
SCHUTZ
STATEMENTS UTILITARY BOOTS
INVERNO 2017
TABITHA SIMMONS
STUART WEITZMANN
BRUNELLO CUCINELLI
MIU MIU
24
02
SCHUTZ
STATEMENTS UTILITARY BOOTS
GIUSEPPE ZANOTTI
JIMMY CHOO
INVERNO 2017
GIUSEPPE ZANOTTI
BALMAIN
ALEXANDER MCQUEEN
BALMAIN
25
02
SCHUTZ
STATEMENTS UTILITARY BOOTS
VALENTINO
BURBERRY
INVERNO 2017
BURBERRY
ALEXANDER WANG
STUART WEITZMANN
LOUIS VUITTON
26
02
SCHUTZ
STATEMENTS UTILITARY BOOTS
TOP SHOP
INVERNO 2017
TOP SHOP
ZARA
27 ZARA
ZARA
RIVER ISLAND
02
SCHUTZ
STATEMENTS UTILITARY BOOTS BLOCK HEEL
INVERNO 2017
STUART WEITZMANN
MIU MIU
LOUIS VUITTON
28
02
SCHUTZ
STATEMENTS UTILITARY BOOTS BLOCK HEEL
TOD’S
CHRISTIAN LOUBOUTIN
INVERNO 2017
RAG & BONE
JEFREY CAMPBELL
ROBERT CLERGERIE
LOUIS VUITTON
29
02
SCHUTZ
STATEMENTS UTILITARY BOOTS BLOCK HEEL
TOP SHOP
INVERNO 2017
RIVER ISLAND
30
02
SCHUTZ
STATEMENTS UTILITARY BOOTS|HIKING BOOTS
INVERNO 2017
PRADA
RUPERT SANDERSON
JIMMY CHOO
ISABEL MARANT
31
02
SCHUTZ
STATEMENTS UTILITARY BOOTS|HIKING BOOTS
BARNEYS NEW YORK
STELLA LUNA
INVERNO 2017
KENZO
TABITHA SIMMONS
32
02
SCHUTZ
STATEMENTS UTILITARY BOOTS| TRATORADO SALTO ALTO
SERGIO ROSSI
INVERNO 2017
ALAIA
33
02
SCHUTZ
STATEMENTS UTILITARY BOOTS
INVERNO 2017
38%
62%
MIU MIU VALENTINO MARNI TABITHA SIMMONS BRUNELLO CUCINELLI STUART WEITZMANN GIUSEPPE ZANOTTI ALEXANDER MCQUEEN JIMMY CHOO BALMAIN BURBERRY ALEXANDER WANG LOUIS VUITTON STELLA MCCARTNEY ROBERT CLERGERIE FRANCESCO RUSSO PRADA TOD’S RAG & BONE JEFREY CAMPBELL CHRISTIAN LOUBOUTIN JIL SANDER SERGIO ROSSI ALAIA ZARA TOP SHOP RIVER ISLAND
34
03
STATEMENTS SNEAKER - MOOD
SCHUTZ
INVERNO 2017
35
03
STATEMENTS SNEAKER – STREET STYLE
SCHUTZ
INVERNO 2017
36
03
STATEMENTS SNEAKER – INSTAGRAM
SCHUTZ
INVERNO 2017
37
03
SCHUTZ
STATEMENTS SNEAKER
INVERNO 2017
COMMON PROJECTS
VALENTINO
JIMMY CHOO
ALEXANDER MCQUEEN
38
03
SCHUTZ
STATEMENTS SNEAKER
GIVENCHY
CHRISTIAN LOUBOUTIN
INVERNO 2017
PIERRE HARDY
TOD’S
GIUSEPPE ZANOTTI
BALENCIAGA
39
03
SCHUTZ
STATEMENTS SNEAKER
INVERNO 2017
TOP SHOP
TOP SHOP
TOP SHOP
KURT GEIGER
TOP SHOP
RIVER ISLAND
40
03
SCHUTZ
STATEMENTS SNEAKER
INVERNO 2017
ALEXANDER MCQUEEN
STELLA MCCARTNEY
PIERRE HARDY
MAISON MARGIELA
GIUSEPPE ZANOTTI
PRADA
41
03
SCHUTZ
STATEMENTS SNEAKER
INVERNO 2017
ROBERT CLERGERIE
KURT GEIGER
MARC JACOBS
BALENCIAGA
PHILLIP PLEIN
DOLCE & GABBANA
42
03
SCHUTZ
STATEMENTS SNEAKER
INVERNO 2017
ISABEL MARANT
PRADA
ZARA
KURT GEIGER
KURT GEIGER
ZARA
43
03
SCHUTZ
STATEMENTS SNEAKER
INVERNO 2017
RIVER ISLAND
RIVER ISLAND
44
03
SCHUTZ
STATEMENTS SNEAKER
INVERNO 2017
33%
67%
COMMON PROJECTS JIMMY CHOO VALENTINO ALEXANDER MCQUEEN GIVENCHY PIERRE HARDY GIUSEPPE ZANOTTI CHRISTIAN LOUBOUTIN TOD’S BALENCIAGA STELLA MCCARTNEY MAISON MARGIELA PRADA ROBERT CLERGERIE KURT GEIGER PHILLIP PLEIN MARC JACOBS DOLCE & GABBANA ISABEL MARANT TOP SHOP ZARA RIVER ISLAND KURT GEIGER
45
04
STATEMENTS PLATFORM SANDALS - MOOD
SCHUTZ
INVERNO 2017
46
04
STATEMENTS PLATFORM SANDALS – STREET STYLE
SCHUTZ
INVERNO 2017
47
04
STATEMENTS PLATFORM SANDALS – INSTAGRAM
SCHUTZ
INVERNO 2017
48
04
SCHUTZ
STATEMENTS SANDALS PLATFORM
INVERNO 2017
SAM EDELMAN
SAINT LAURENT
MIU MIU
MICHAEL KORS
49
04
SCHUTZ
STATEMENTS SANDALS PLATFORM
AQUAZZURA
AQUAZZURA
INVERNO 2017
MARC JACOBS
CHLOÉ
PRADA
MIU MIU
50
04
SCHUTZ
STATEMENTS SANDALS PLATFORM
INVERNO 2017
PAUL ANDREW
ROCHAS
TOP SHOP
PRADA
ALEXANDER MCQUEEN
51
04
SCHUTZ
STATEMENTS SANDALS PLATFORM
INVERNO 2017
CHRISTIAN LOUBOUTIN
JIMMY CHOO
PRADA
TOP SHOP
CHRISTIAN LOUBOUTIN
52
04
SCHUTZ
STATEMENTS SANDALS PLATFORM
INVERNO 2017
20%
SAM EDELMAN SAINT LAURENT MICHAEL KORS AQUAZZURA MARC JACOBS PRADA CHLOÉ PAUL ANDREW ROCHAS TOP SHOP ALEXANDER MCQUEEN CHRISTIAN LOUBOUTIN JIMMY CHOO MIU MIU
80%
53
05
STATEMENTS BLOCK HEEL - MOOD
SCHUTZ
INVERNO 2017
54
05
STATEMENTS BLOCK HEEL – STREET STYLE
SCHUTZ
INVERNO 2017
55
05
STATEMENTS BLOCK HEEL – INSTAGRAM
SCHUTZ
INVERNO 2017
56
05
STATEMENTS BLOCK HEEL – INSTAGRAM
SCHUTZ
INVERNO 2017
57
05
SCHUTZ
STATEMENTS BLOCK HEEL
INVERNO 2017
STUART WEITZMANN
ALEXANDER WANG
SAM EDELMAN
TOP SHOP
58
05
SCHUTZ
STATEMENTS BLOCK HEEL
NICHOLAS KIRKWOOD
INVERNO 2017
VALENTINO
MIU MIU
59
05
SCHUTZ
STATEMENTS BLOCK HEEL
VALENTINO
INVERNO 2017
DIANE VON FURSTENBERG
CHLOÉ
60
05
SCHUTZ
STATEMENTS BLOCK HEEL
KURT GEIGER
INVERNO 2017
KURT GEIGER
ZARA
61 ZARA
05
SCHUTZ
STATEMENTS BLOCK HEEL
INVERNO 2017
SEE BY CHLOE
SAINT LAURENT
DOLCE & GABBANA
62
05
SCHUTZ
STATEMENTS BLOCK HEEL
INVERNO 2017
ASH
LOEFFER RANDALL
63
05
SCHUTZ
STATEMENTS BLOCK HEEL
INVERNO 2017
23%
77%
MIU MIU VALENTINO SEE BY CHLOÉ STUART WEITZMANN DIANE VON FURSTENBERG ALEXANDER WANG LOEFFER RANDALL SAM EDELMAN ASH CHLOÉ SAINT LAURENT DOLCE & GABBANA NICHOLAS KIRKWOOD TOP SHOP ZARA KURT GEIGER
64
06
STATEMENTS FLATFORM - MOOD
SCHUTZ
INVERNO 2017
65
06
STATEMENTS FLATFORM – STREET STYLE
SCHUTZ
INVERNO 2017
66
06
STATEMENTS FLATFORM – INSTAGRAM
SCHUTZ
INVERNO 2017
67
06
SCHUTZ
STATEMENTS FLATFORM BOOTS
INVERNO 2017
MAISON MARGIELA
GIVENCHY
STUART WEITZMANN
STELLA MCCARTNEY68
06
SCHUTZ
STATEMENTS FLATFORM BOOTS
STELLA MCCARTNEY
SEE BY CHLOÉ
INVERNO 2017
MAX MARA
PRADA
PRADA
69 STUART WEITZMANN
06
SCHUTZ
STATEMENTS FLATFORM
TOD’S
FENDI
INVERNO 2017
RIVER ISLAND
RIVER ISLAND
ZARA
GIVENCHY
70
06
SCHUTZ
STATEMENTS FLATFORM
KURT GEIGER
FENDI
INVERNO 2017
KURT GEIGER
OPENING CEREMONY
ALDO
LOEFFLER RANDALL
71
06
SCHUTZ
STATEMENTS FLATFORM
INVERNO 2017
OPENING CEREMONY
PRADA
STELLA MCCARTNEY
72
06
SCHUTZ
STATEMENTS FLATFORM
INVERNO 2017
21%
MAISON MARGIELA STUART WEITZMANN GIVENCHY STELLA MCCARTNEY MAX MARA PRADA SEE BY CHLOÉ TOD’S LOEFFER RANDALL FENDI OPENING CEREMONY ZARA KURT GEIGER RIVER ISLAND ALDO
79%
73
07
STATEMENTS KNEE HIGH BOOTS - MOOD
SCHUTZ
INVERNO 2017
74
07
STATEMENTS KNEE HIGH BOOTS – STREET STYLE
SCHUTZ
INVERNO 2017
75
07
SCHUTZ
STATEMENTS KNEE BOOTS
INVERNO 2017
KURT GEIGER
GIVENCHY
SAINT LAURENT
76
07
SCHUTZ
STATEMENTS KNEE BOOTS
PAUL ANDREW
INVERNO 2017
EMILIO PUCCI
BRIAN ATWOOD
CÉLINE
77
07
SCHUTZ
STATEMENTS KNEE BOOTS
BRIAN ATWOOD
INVERNO 2017
PAUL ANDREW
ALDO
ALDO
CASADEI
78
07
SCHUTZ
STATEMENTS OVER THE KNEE BOOTS
STUART WEITZMAN
INVERNO 2017
GIVENCHY
DOLCE & GABBANA
79
07
SCHUTZ
STATEMENTS OVER THE KNEE BOOTS
KURT GEIGER
INVERNO 2017
STUART WEITZMAN
CASADEI
80
07
SCHUTZ
STATEMENTS OVER THE KNEE BOOTS
INVERNO 2017
BRIAN ATWOOD
AQUAZURRA
81
07
SCHUTZ
STATEMENTS OVER THE KNEE BOOTS
CASADEI
INVERNO 2017
STEVE MADEN
AQUAZURRA
AQUAZURRA
82
07
SCHUTZ
STATEMENTS MAXXI OVER THE KNEE BOOTS
KURT GEIGER
INVERNO 2017
AQUAZURRA
BRIAN ATWOOD
83
07
SCHUTZ
STATEMENTS MAXXI OVER THE KNEE BOOTS
BRIAN ATWOOD
INVERNO 2017
BRIAN ATWOOD
GIVENCHY
BALMAIN
84
07
SCHUTZ
STATEMENTS KNEE HIGH BOOTS
INVERNO 2017
14%
CASADEI BRIAN ATWOOD AQUAZURRA STUART WEITZMAN GIVENCHY PAUL ANDREW EMILIO PUCCI DOLCE & GABBANA CELINE SAINT LAURENT
86% OBS: AGRUPAMOS O STATEMENT DE KNEE BOOTS E OVER THE KNEE BOOTS, POIS ELES SEPARADOS NÃO TINHAM UMA GRANDE REPRESENTATIVIDADE.
85
08
STATEMENTS MULE - MOOD
SCHUTZ
INVERNO 2017
86
08
STATEMENTS MULE – STREET STYLE
SCHUTZ
INVERNO 2017
87
08
STATEMENTS MULE – STREET STYLE
SCHUTZ
INVERNO 2017
88
08
SCHUTZ
STATEMENTS MULE HIGH HEEL
INVERNO 2017
NO21
STEVE MADDEN
MIU MIU
89
08
SCHUTZ
STATEMENTS MULE BLOCK HEEL
INVERNO 2017
MIU MIU
PRADA
TOP SHOP
90
08
SCHUTZ
STATEMENTS POINT MULE HIGH HEEL
INVERNO 2017
CHANEL
PRADA
MANSUR GAVRIEL
MALONE SOULIER
JIMMY CHOO
ZARA
91
08
SCHUTZ
STATEMENTS NO GENDER SLIPER MULE
MANOLO BLAHNIK
INVERNO 2017
JIL SANDER
ROBERT CLERGERIE
92
08
SCHUTZ
STATEMENTS MULE
INVERNO 2017
17%
MIU MIU NO.21 STEVE MADEN PRADA JIMMY CHOO MANSUR GAVRIEL MALONE SOULIER ROBERT CLERGERIE JIL SANDER MANOLO BLAHNIK TOP SHOP ZARA
83%
93
09
STATEMENTS WEDGE BOOTS - MOOD
SCHUTZ
INVERNO 2017
94
09
STATEMENTWEDGE BOOTSS WEDGE BOOTS - STREET STYLE
SCHUTZ
INVERNO 2017
95
09
STATEMENTS WEDGE BOOTS - INSTAGRAM
SCHUTZ
INVERNO 2017
96
09
SCHUTZ
STATEMENTS POINT WEDGE BOOTS
INVERNO 2017
BALENCIAGA
TOD’S
MAISON MARGIELA JIMMY CHOO
ACNE STUDIO
97
09
SCHUTZ
STATEMENTS ROUND WEDGE BOOTS
INVERNO 2017
LANVIN
PRADA
LANVIN
LANVIN
98
09
SCHUTZ
STATEMENTS WEDGE BOOTS
INVERNO 2017
10%
BALENCIAGA TOD’S JIMMY CHOO PRADA LANVIN OPENING CEREMONY MAISON MARGIELA
90%
99
10
STATEMENTS PLATFORM - MOOD
SCHUTZ
INVERNO 2017
100
10
STATEMENTS PLATFORM – STREET STYLE
SCHUTZ
INVERNO 2017
101
10
STATEMENTS PLATFORM – INSTAGRAM
SCHUTZ
INVERNO 2017
102
10
SCHUTZ
STATEMENTS PLATFORM
INVERNO 2017
SAINT LAURENT
BALENCIAGA
GIANVITO ROSSI
103
10
SCHUTZ
STATEMENTS PLATFORM
INVERNO 2017
PRADA
MIU MIU
ACNE STUDIO
SAINT LAURENT
SEE BY CHLOÉ
104
10
SCHUTZ
STATEMENTS PLATFORM
INVERNO 2017
STEVE MADEN
GUCCI
TOP SHOP
STEVE MADEN
KURT GEIGER
105
10
SCHUTZ
STATEMENTS PLATFORM
INVERNO 2017
16%
BALENCIAGA SAINT LAURENT PRADA ACNE STUDIO SEE BY CHLOÉ GIANVITO ROSSI MIU MIU STEVE MADEN KURT GEIGER TOP SHOP GUCCI
84%
106
11
STATEMENTS SLOUCH BOOTS - MOOD
SCHUTZ
INVERNO 2017
107
11
STATEMENTS SLOUCH BOOTS – STREET STYLE
SCHUTZ
INVERNO 2017
108
11
STATEMENTS SLOUCH BOOTS – INSTAGRAM
SCHUTZ
INVERNO 2017
109
11
SCHUTZ
STATEMENTS SLOUCH BOOTS
INVERNO 2017
STUART WEITZMAN
CHLOÉ
CHLOÉ
110
11
SCHUTZ
STATEMENTS SLOUCH BOOTS
SALVATORE FERRAGAMO
INVERNO 2017
SALVATORE FERRAGAMO
BALMAIN
JIMMY CHOO
111
11
SCHUTZ
STATEMENTS SLOUCH BOOTS
CÉLINE
INVERNO 2017
CHLOÉ
ZARA
112
12
SCHUTZ
STATEMENTS HIGH HEEL TRATOR SOLE
INVERNO 2017
8%
CELINE JIMMY CHOO CHLOÉ STUART WEITZMAN BALMAIN SALVATORE FERRAGAMO
92%
113
12
STATEMENTS LACE UP BOOTS - MOOD
SCHUTZ
INVERNO 2017
114
12
STATEMENTS LACE UP BOOTS – STREET STYLE
SCHUTZ
INVERNO 2017
115
12
STATEMENTS LACE UP BOOTS – INSTAGRAM
SCHUTZ
INVERNO 2017
116
12
SCHUTZ
STATEMENTS LACE BOOTS
INVERNO 2017
STUART WEITZMANN
TABITHA SIMMONS
117
12
SCHUTZ
STATEMENTS LACE BOOTS
TABITHA SIMMONS
SAINT LAURENT
INVERNO 2017
RUPERT SANDERSON
MIU MIU
AQUAZZURA
118
LAURENCE DECADE
12
SCHUTZ
STATEMENTS LACE BOOTS
INVERNO 2017
8%
STUART WEITZMANN TABITHA SIMMONS RUPERT SANDERSON AQUAZZURA SAINT LAURENT MIU MIU
92%
119
13
STATEMENTS MOCASSIN BOOTS BLOCK HEEL - MOOD
SCHUTZ
INVERNO 2017
120
13
STATEMENTS MOCASSIN BOOTS BLOCK HEEL– STREET STYLE
SCHUTZ
INVERNO 2017
121
13
STATEMENTS MOCASSIN BOOTS BLOCK HEEL– INSTAGRAM
SCHUTZ
INVERNO 2017
122
13
SCHUTZ
STATEMENTS MOCASSIN BOOTS BLOCK HEEL
INVERNO 2017
JIL SANDER
PRADA
GUCCI
NO.21
PIERRE HARDY
123
13
SCHUTZ
STATEMENTS MOCASSIN BOOTS BLOCK HEEL
STUART WEITZMANN
INVERNO 2017
TOP SHOP
GUCCI
TOP SHOP
TOP SHOP
124
13
SCHUTZ
STATEMENTS MOCASSIN BOOTS BLOCK HEEL
INVERNO 2017
8%
PRADA JIL SANDER GUCCI NO.21 PIERRE HARDY STUART WEITZMANN
92%
125
14
STATEMENTS CONE HEEL - MOOD
SCHUTZ
INVERNO 2017
126
14
STATEMENTS CONE HEEL – STREET STYLE
SCHUTZ
INVERNO 2017
127
14
STATEMENTS CONE HEEL – INSTAGRAM
SCHUTZ
INVERNO 2017
128
14
SCHUTZ
STATEMENTS CONE HEEL
INVERNO 2017
MANSUR GAVRIEL
ISABEL MARANT
GUCCI
129
14
SCHUTZ
STATEMENTS CONE HEEL
INVERNO 2017
TOP SHOP
130
14
SCHUTZ
STATEMENTS CONE HEEL
INVERNO 2017
FENDI
GIVENCHY
131
14
SCHUTZ
STATEMENTS CONE HEEL
INVERNO 2017
ISABEL MARANT
ISABEL MARANT
ZARA
ISABEL MARANT
ZARA
132
14
SCHUTZ
STATEMENTS CONE HEEL
INVERNO 2017
10%
MANSUR GAVRIEL ISABEL MARANT GUCCI FENDI GIVENCHY ZARA TOP SHOP
90%
133
15
STATEMENTS HIGH VAMP PUMP - MOOD
SCHUTZ
INVERNO 2017
134
15
STATEMENTS HIGH VAMP PUMP – STREET STYLE
SCHUTZ
INVERNO 2017
135
15
STATEMENTS HIGH VAMP PUMP – INSTAGRAM
SCHUTZ
INVERNO 2017
136
15
SCHUTZ
STATEMENTS HIGH VAMP PUMP
INVERNO 2017
CHLOÉ
MARNI
TOD’S
GUCCI
137
15
SCHUTZ
STATEMENTS HIGH VAMP PUMP
VALENTINO
INVERNO 2017
VALENTINO
TOP SHOP
138
15
SCHUTZ
STATEMENTS HIGH VAMP PUMP
INVERNO 2017
8%
CHLOÉ TOD’S MARNI GUCCI VALENTINO TOP SHOP
92%
139
16
STATEMENTS HIGH VAMP BAILLERINA - MOOD
SCHUTZ
INVERNO 2017
140
16
STATEMENTS HIGH VAMP BAILLERINA – STREET STYLE
SCHUTZ
INVERNO 2017
141
16
STATEMENTS HIGH VAMP BAILLERINA – INSTAGRAM
SCHUTZ
INVERNO 2017
142
16
STATEMENTS HIGH VAMP BAILLERINA – INSTAGRAM
SCHUTZ
INVERNO 2017
143
16
SCHUTZ
STATEMENTS HIGH VAMP BAILLERINA
INVERNO 2017
MIU MIU
VALENTINO
SARAH JESSICA PARKER
144
16
SCHUTZ
STATEMENTS HIGH VAMP BAILLERINA
INVERNO 2017
MARNI
MIU MIU
MIU MIU
MIU MIU
MIU MIU
145
16
SCHUTZ
STATEMENTS HIGH VAMP BAILLERINA
INVERNO 2017
MIU MIU
ZARA
MIU MIU
ZARA
146
16
SCHUTZ
STATEMENTS HIGH VAMP BAILLERINA
INVERNO 2017
7%
MIU MIU SARAH JESSICA PARKER VALENTINO MARNI ZARA
93%
147
18
STATEMENTS HIGH HEEL TRATOR SOLE- MOOD
SCHUTZ
INVERNO 2017
148
18
STATEMENTS HIGH HEEL TRATOR SOLE– STREET STYLE
SCHUTZ
INVERNO 2017
149
18
SCHUTZ
STATEMENTS HIGH HEEL TRATOR SOLE
INVERNO 2017
PRADA
JIL SANDER
150
18
SCHUTZ
STATEMENTS HIGH HEEL TRATOR SOLE
INVERNO 2017
3%
PRADA JIL SANDER
97%
151
02
STATEMENTS MATERIAL
152
01
STATEMENTS VELVET - MOOD
SCHUTZ
INVERNO 2017
153
01
STATEMENTS VELVET – STREET STYLE
SCHUTZ
INVERNO 2017
154
01
STATEMENTS VELVET – INSTAGRAM
SCHUTZ
INVERNO 2017
155
01
STATEMENTS VELVET – INSTAGRAM
SCHUTZ
INVERNO 2017
156
01
SCHUTZ
STATEMENTS VELVET
INVERNO 2017
CHRISTIAN LOUBOUTIN
GIANVITO ROSSI
STELLA MCCARTNEY
DRIES VAN NOTEN
157
01
SCHUTZ
STATEMENTS VELVET BOOTS
AQUAZZURA
BRIAN ATWOOD
INVERNO 2017
SAINT LAURENT
SAINT LAURENT
STUART WEITZMANN
158
01
SCHUTZ
STATEMENTS VELVET BOOTS
CHLOÉ
TOP SHOP
INVERNO 2017
LAURENCE DECADE
KURT GEIGER
JIMMY CHOO
RIVER ISLAND
159
01
SCHUTZ
STATEMENTS VELVET BOOTS PLATFORM
JIMMY CHOO
INVERNO 2017
MIU MIU
STUART WEITZMANN
160
01
SCHUTZ
STATEMENTS VELVET
INVERNO 2017
TOP SHOP
161
01
SCHUTZ
STATEMENTS VELVET BALLERINES
NO.21
INVERNO 2017
SAM EDELMAN
PAUL ANDREW
162
01
SCHUTZ
STATEMENTS VELVET MULE MOCASSIN
JIL SANDER
INVERNO 2017
GUCCI
163
01
SCHUTZ
STATEMENTS VELVET SANDALS
INVERNO 2017
MARCO DE VINCENZO
TOM FORD
164 PRADA
01
SCHUTZ
STATEMENTS VELVET SANDALS BLOCK HEEL
INVERNO 2017
SAM EDELMAN
ALEXANDER MCQUEEN
165 JIL SANDER
PRADA
PRADA
01
SCHUTZ
STATEMENTS VELVET PUMP
INVERNO 2017
MIU MIU
CHRISTIAN LOUBOUTIN
166
01
SCHUTZ
STATEMENTS VELVET
INVERNO 2017
34%
66%
CHRISTIAN LOUBOUTIN STELLA MCCARTNEY GIANVITO ROSSI DRIES VAN NOTEN AQUAZZURA SAINT LAURENT BRIAN ATWOOD STUART WEITZAMNN CHLOÉ LAURENCE DECADE JIMMY CHOO NO.21 SAM EDELMAN PAUL ANDREW JIL SANDER GUCCI TOM FORD MARCO VICENZO PRADA ALEXANDER MCQUEEN TOP SHOP KURT GEIGER RIVER ISLAND
167
02
STATEMENTS METALLIC BOOTS - MOOD
SCHUTZ
INVERNO 2017
168
02
STATEMENTS METALLIC – STREET STYLE
SCHUTZ
INVERNO 2017
169
02
STATEMENTS METALLIC – INSTAGRAM
SCHUTZ
INVERNO 2017
170
02
STATEMENTS METALLIC – INSTAGRAM
SCHUTZ
INVERNO 2017
171
02
SCHUTZ
STATEMENTS METALLIC BOOTS
INVERNO 2017
PROENZA SCHOULER
LOUIS VUITTON
172 BALENCIAGA
STWART WEITZMAN
02
SCHUTZ
STATEMENTS METALLIC BOOTS
INVERNO 2017
ZARA
RIVER ISLAND
173
02
SCHUTZ
STATEMENTS METALLIC SHOES
INVERNO 2017
MAISON MARGIELA
PRADA
PRADA
174 LANVIN
CONVERSE
02
SCHUTZ
STATEMENTS METALLIC FLAT
INVERNO 2017
MARSÉLL
LOEFFER RANDALL
175
02
SCHUTZ
STATEMENTS METALLIC FLAT
INVERNO 2017
CHRISTOPHER KANE
TOD’S
STUART WEITZMANN STELLA MCCARTNEY
176
02
SCHUTZ
STATEMENTS METALLIC PUMP
SAINT LAURENT
INVERNO 2017
LANVIN
GINAVITO ROSSI
177
02
SCHUTZ
STATEMENTS METALLIC SANDAL
INVERNO 2017
CHARLOTE OLYMPIA
TOP SHOP
178
02
SCHUTZ
STATEMENTS METALLIC
INVERNO 2017
28%
72%
PROENZA SCHOULER LOUIS VUITTON BALENCIAGA MAISON MARGIELA PRADA LANVIN CONVERSE MARSÉLL LOEFFER RANDALL CHRISTOPHER KANE TOD’S STELLA MCCARTNEY STUART WEITZMANN SAINT LAURENT GIANVITO ROSSI CHARLOTE OLYMPIA ZARA TOP SHOP RIVER ISLAND
179
03
STATEMENTS SHINE - MOODS
SCHUTZ
INVERNO 2017
180
03
STATEMENTS SHINE – STREET STYLE
SCHUTZ
INVERNO 2017
181
03
STATEMENTS SHINE – INSTAGRAM
SCHUTZ
INVERNO 2017
182
03
SCHUTZ
STATEMENTS SHINE
INVERNO 2017
KATE SPADE
CHARLOTTE OLYMPIA
NO.21
TOGA
183
03
SCHUTZ
STATEMENTS SHINE
INVERNO 2017
NO.21
SOPHIA WEBSTER
184
03
SCHUTZ
STATEMENTS SHINE
INVERNO 2017
KURT GEIGER
MARC JACOBS
SAINT LAURENT
ROGER VIVIER
185
03
SCHUTZ
STATEMENTS SHINE
ALEXANDER MCQUEEN
INVERNO 2017
TOP SHOP
STEVE MADEN
186
03
SCHUTZ
STATEMENTS SHINE
INVERNO 2017
ZARA
KURT GEIGER
ROGER VIVIER
187
03
SCHUTZ
STATEMENTS SEQUINS
INVERNO 2017
TOM FORD
ROCHAS
TOP SHOP
DOLCE & GABBANA
188
03
SCHUTZ
STATEMENTS SHINE AND SEQUINS
INVERNO 2017
21%
KATE SPADE NO.21 CHARLOTE OLYMPIA TOGA SOPHIA WEBSTER MARC JACOBS SAINT LAURENT ROGER VIVIER ALEXANDER MCQUEEN TOM FORD ROCHAS DOLCE & GABBANA KURT GEIGER ZARA TOP SHOP
79%
189
04
STATEMENTS FUR - MOOD
SCHUTZ
INVERNO 2017
190
04
STATEMENTS FUR – STREET STYLE
SCHUTZ
INVERNO 2017
191
04
STATEMENTS FUR – INSTAGRAM
SCHUTZ
INVERNO 2017
192
04
STATEMENTS FUR – INSTAGRAM
SCHUTZ
INVERNO 2017
193
04
SCHUTZ
STATEMENTS FUR
INVERNO 2017
CHLOÉ
BRUNELLO CUCINELLI
PUMA
GIVENCHY
194
04
SCHUTZ
STATEMENTS FUR
STEVE MADEN
BRUNELLO CUCINELLI
INVERNO 2017
CHLOÉ
BRUNELLO CUCINELLI
PUMA
GIVENCHY
195
02
SCHUTZ
STATEMENTS FUR
FENDI
TOP SHOP
INVERNO 2017
MIU MIU
ZARA
TOP SHOP
ZARA
196
04
SCHUTZ
STATEMENTS FUR
MARCO DE VINCENZO
SERGIO ROSSI
INVERNO 2017
DOLCE & GABBANA
OLGANA PARIS
AQUAZURRA
MALONE SOULIERS
197
04
SCHUTZ
STATEMENTS FUR
INVERNO 2017
SALVATORE FERRAGAMO
FENDI
GUCCI
TOP SHOP
FENDI
198
04
SCHUTZ
STATEMENTS FUR
AQUAZZURA
INVERNO 2017
AQUAZZURA
TOP SHOP
GIANVITO ROSSI
199
04
SCHUTZ
STATEMENTS FUR
INVERNO 2017
20%
FENDI MARCO VICENZO DOLCE & GABBANA AQUAZZURA SERGIO ROSSI OLGANA PARIS MALONE SOULIER SALVATORE FERRAGAMO GUCCI GIANVITO ROSSI MIU MIL STEVE MADEN ZARA TOP SHOP
80%
200
05
STATEMENTS PRINTS - MOOD
SCHUTZ
INVERNO 2017
201
05
STATEMENTS PRINTS – STREET STYLE
SCHUTZ
INVERNO 2017
202
05
STATEMENTS PRINTS – INSTAGRAM
SCHUTZ
INVERNO 2017
203
05
SCHUTZ
STATEMENTS PRINTS
INVERNO 2017
MANOLO BLAHNIK
MANOLO BLAHNIK
LOEFFLER RANDALL
204 AQUAZZURA
05
SCHUTZ
STATEMENTS PRINTS
INVERNO 2017
REBECCA MINKOFF
DOLCE & GABBANA
TOP SHOP
TOP SHOP
TOP SHOP
205
05
SCHUTZ
STATEMENTS PRINTS
AQUAZZURA
INVERNO 2017
SOPHIA WEBSTER
MANOLO BLAHNIK
206
05
SCHUTZ
STATEMENTS PRINTS
INVERNO 2017
MIU MIU
MANOLO BLAHNIK
207
05
SCHUTZ
STATEMENTS PRINTS
INVERNO 2017
MALONE SOULIER
208
05
SCHUTZ
STATEMENTS PRINTS
INVERNO 2017
13%
MANOLO BLAHNIK LOEFFER RANDALL AQUAZZURA SOPHIA WEBSTER MALONE SOULIER MIU MIU REBECCA MINKOFF DOLCE & GABBANA TOP SHOP
87%
209
06
STATEMENTS STARS - MOOD
SCHUTZ
INVERNO 2017
210
06
STATEMENTS STARS – STREET STYLE
SCHUTZ
INVERNO 2017
211
06
STATEMENTS STARS – INSTAGRAM
SCHUTZ
INVERNO 2017
212
06
SCHUTZ
STATEMENTS STARS
INVERNO 2017
SAINT LAURENT
CHARLOTTE OLYMPIA
STELLA MCCARTNEY
STELLA MCCARTNEY
213
06
SCHUTZ
STATEMENTS STARS
INVERNO 2017
NO.21
214
06
SCHUTZ
STATEMENTS STARS
CHARLOTTE OLYMPIA
INVERNO 2017
SAINT LAURENT
LAURENCE DECADE
VALENTINO
SAINT LAURENT
215
06
SCHUTZ
STATEMENTS STARS
INVERNO 2017
VALENTINO
TOP SHOP
216
06
SCHUTZ
STATEMENTS STARS
INVERNO 2017
11%
SAINT LAURENT LAURENCE DECADE STELLA MCCARTNEY CHARLOTE OLYMPIA STELLA MCCARTNEY NO.21 VALENTINO TOP SHOP
89%
217
07
STATEMENTS FUN JEWELRY - MOOD
SCHUTZ
INVERNO 2017
218
07
STATEMENTS FUN JEWELRY – STREET STYLE
SCHUTZ
INVERNO 2017
219
07
STATEMENTS FUN JEWELRY – INSTAGRAM
SCHUTZ
INVERNO 2017
220
07
SCHUTZ
STATEMENTS FUN JEWELRY
INVERNO 2017
LAURENCE DECADE
AQUAZZURA
ALEXANDER MCQUEEN
221
07
SCHUTZ
STATEMENTS FUN JEWELRY
INVERNO 2017
ALEXANDER MCQUEEN
CHRISTIAN LOUBOUTIN
ALEXANDER MCQUEEN
222
07
SCHUTZ
STATEMENTS FUN JEWELRY
INVERNO 2017
AQUAZZURA
JIMMY CHOO
223
07
SCHUTZ
STATEMENTS FUN JEWELRY
INVERNO 2017
7%
ALEXANDER MCQUEEN LAURENCE DECADE AQUAZZURA CHRISTIAN LOUBOUTIN JIMMY CHOO
92%
224
17
STATEMENTS PLASTIC SHOES - MOOD
SCHUTZ
INVERNO 2017
225
17
STATEMENTS PLASTIC SHOES – STREET STYLE
SCHUTZ
INVERNO 2017
226
17
STATEMENTS PLASTIC SHOES– INSTAGRAM
SCHUTZ
INVERNO 2017
227
17
SCHUTZ
STATEMENTS PLASTIC SHOES
INVERNO 2017
BOOHOO
PUBLIC DESIRE
PUBLIC DESIRE
228
17
SCHUTZ
STATEMENTS PLASTIC SHOES
INVERNO 2017
PUBLIC DESIRE
PUBLIC DESIRE
PUBLIC DESIRE
TOP SHOP
YEEZY SEASON 4
229
17
SCHUTZ
STATEMENTS PLASTIC SHOES
INVERNO 2017
6%
BOOHOO PUBLIC DESIRE YEEZY SEASON 4 TOP SHOP
23.3 %
94%
230
SCHUTZ LIVING FOR PLEASURE
231