Intercollegiate Athletics Strategic Plan
Message from Athletic Director Allen Greene The University at Buffalo Department of Athletics has made tremendous strides over the last several years working to build New York’s Public Powerhouse. This progress and our path to success is outlined in our departmental strategic plan. This document helps focus our efforts on a common goal and remind us of our core values. As our mission suggests, we are committed to academic and athletic excellence as we strive to win championships with integrity and accountability. While this commitment to student-athletes will remain consistent, our strategic plan, however, will evolve to allow flexibility in our execution. We have made a conscious effort to make this a “living” document with frequent input and feedback from our coaches and staff. We have an aggressive vision for the future of this department and have achieved many milestones already, but there is still much work to be done. As an AAU institution, and the largest, most comprehensive public university in the state of New York, we want to strengthen UB’s national profile and establish ourselves as New York’s Public Powerhouse. UB Athletics may have more potential than any athletic department in the country because of our strong institutional profile, enormous alumni base, and local population. We are starting to see this potential being realized and are confident that this momentum will continue given the “buy-in” and support from our community and alumni base. This plan for success is thorough, aggressive, and very much attainable. All of our coaches and staff were involved in building this document, and it is their hard work and commitment that will make it come to life. Our collective vision is to deliver the very best student-athlete experience possible and bring big-time college athletics to Western New York Horns Up! C. Allen Greene Director of Athletics.
UB Athletics Vision We will strengthen the national profile of New York’s premiere public institution through excellence in intercollegiate athletics.
Mission We inspire academic and athletic excellence through an unwavering commitment to our student-athletes. By recruiting and supporting the most talented individuals, we strive to win championships with integrity and accountability. As we galvanize the Western New York community, we advance the brand of our institution nationally.
U B A t h l e t i c s C o r e Va l u e s :
STUDENT-ATHLETE EXPERIENCE INTEGRITY PEOPLE INNOVATION INCLUSION CHAMPIONSHIPS
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Pillars of Success
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STUDENT-ATHLETE EXPERIENCE Athletic and Academic Performance Experience (Social) Sports Medicine and Athletic Training Services Sports Performance
COMPLIANCE Honesty Integrity Communication and Education
DEVELOPMENT Philanthropic Culture Revenue Facility Master Planning
EXTERNAL AFFAIRS Brand Prominence Community Service Institutional Pride
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SWA / SPORT ADMINISTRATION Dominance Gender Equity Diversity and Inclusion
RECREATION AND INTRAMURALS Wellness/ Lifelong Learning Campus and Community Engagement/ Sustainability Diversity Safety Fun
FINANCE AND ADMINISTRATION Fiscal Integrity Financial Planning Budget Evaluations Creative Revenue Streams Administrative Operations Personnel Information Technology
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Bulls Center for Excellence in Academic & Athletic Performance Provide comprehensive academic and athletic programs and services that support the cognitive, physical, and emotional development of our student-athletes that contribute to achieving individual and team excellence. CEAAP is committed to delivering high-caliber academic support, sports performance, sports medicine, and coaching to ensure a worldclass student-athlete experience.
S T R A T E G I C
G O A L S :
ACADEMIC ADVISING AND SUPPORT ATHLETE EXCELLENCE
SPORTS MEDICINE & ATHLETIC TRAINING SERVICES
SPORTS PERFORMANCE
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Compliance The University at Buffalo is committed and obligated to the principle of institutional control while operating an athletics program in a manner that is consistent with the letter and the spirit of National Collegiate Athletic Association (NCAA), Mid-American Conference (MAC) and University rules and regulations. The University’s commitment is to maintain control of its athletics programs through the responsible administrators, faculty, and institutional bodies; to educate coaches, staff, student-athletes and other individuals involved with the athletics program; to develop operating systems within the division of athletics and the University that provide guidance in how to work within the rules; and to discover and report any violations of the rules that occur.
S T R A T E G I C
G O A L S :
INTEGRITY HONESTY
COMMUNICATION & EDUCATION
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Development As the primary fundraising arm for the Division of Athletics, Development is charged with generating philanthropic support to help meet the growing financial needs associated with operating a Division-I athletic program.
S T R A T E G I C
G O A L S :
PHILANTHROPIC CULTURE REVENUE STREAMS FACILITY MASTER PLAN
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External Affairs Representing the UB Athletics brand to both our internal and external constituents, External Affairs plays a vital role in the continued growth and reach of our athletic program. We are committed to creating an innovative branding and community relations platform, to realize the tremendous potential of UB Athletics through the promotion of brand prominence, community service and institutional pride.
S T R A T E G I C
G O A L S :
BRAND PROMINENCE COMMUNITY SERVICE INSTITUTIONAL PRIDE
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Sports Administration To inspire and motivate a culture that promotes championships, gender equity, integrity, diversity, and active participation for everyone.
S T R A T E G I C
G O A L S :
DOMINANCE GENDER EQUITY
DIVERSITY & INCLUSION
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Recreation & Intramurals Make the University stronger and inspire a sustainable, healthy, and active lifestyle for our students, faculty and staff through campus and community engagement, while promoting lifelong learning. We have fun. We play hard. We live well!
S T R A T E G I C
G O A L S :
SUSTAINABILITY / CAMPUS & COMMUNITY ENGAGEMENT DIVERSITY SAFETY FUN
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Finance and Administration Finance and Administration are cornerstones of UB Athletics. As the internal operations units, these areas touch every component necessary to win championships. Whether it is Business Operations, Human Resources, Facilities, Equipment, Capital Projects or Technology Services, it is our goal to provide excellent customer service through innovative methodologies.
S T R A T E G I C
G O A L S :
FISCAL INTEGRITY
FINANCIAL PLANNING
BUDGET EVALUATIONS CREATIVE REVENUE STREAMS ADMINISTRATIVE OPERATIONS PERSONNEL INFORMATION TECHNOLOGY
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