REELSHHfP"B

1321 N. Kraemer Blvd. @ox 879), Anaheim, Ca- 92806 Fax 714-630*3190

(714) 632-1988. (800) 675-REEL

3518 Chicago Ave., Rivenide, Ca- 92507 (9s1) 781-0s64 www.reellurnber.cotn

Oo, products are widely used in interior finish carpentry, futniture, cabinetry and hundreds of industrial and manufacturing applications.We stock a complete line of complementary products to complete virtually any woodworking or millwork project.

Thinkinglocal has allowsd a 50-year-old yard in Vero Beach, Fl., to succeed despite competition from big boxes.

"We are a niche business that specializes in stuff that's different," said Jack Sturgis Jr., who co-owns Sturgis Lumber & Plywood with his brother Charlie. 'The big boxes carry 80Vo of the things people need. We carry the other 20Vo."

That means everything a homeowner or business needs, including glass cutting and hard-to-find hardware and lumber, is available-or the Stursis brothers will find it for you.

Founded in 1954 by Jack Sturgis Sr., the business sits on six acres and includes a Tite Value Hardware store, a lumberyard, and lumber-storage buildings. The family also owns and manages timber hardwood land in Alabama, where the brothers' great-grandfather worked in the lumber business in the l83Os.

'oWe're an old-style lumberyard," said Jack. ,.We're heavily into materials for docks and dune crossovers.', Pressure-treated timbers that can survive a Category 5 hurricane are a specialty, as are stainless steel faJteners, nails, screws, and drill parts that can stand up to corrosive sea air.

In addition to standard plywood grades, the yard also carries hardwood plywood in teak, cherry, maple, and African mahogany. Other local favorites are 18"x18" beams and decorative pecky cypress boards.

Service Rates Industry Websites

The Construction Marketing Association has rolled out the Construction Brand Internet Index, a comprehensive rating of the Internet presence of top construction brands based on over 50 variables.

The rating identifies how effective a specific website domain is relative to other websites. The ratings are based on key search engine data, website meta structure, traffic, social media integration (use of blogs, Facebook, Twitter, YouTube, etc.), inbound links, indexed pages, and more.

"Overall, the top construction brands rate high due to high volume website traffic and large quantitieJ of links; however, a number of missed opportunities were identified with highly rated websites," said CMA chairman Neil Brown. "Certainly, the low-scoring websites lacked social media integration, and in one case, even basic meta data. As we evaluate the top construction brands, it is apparent that we (construction) lag other sectors in Internet best practices. Fortunately, the association addresses these opportunities with programs and training."

Top rated industry sites were www.ridgid.com and www.andersenw indows.com.

CMA's rating service is free to qualified construction brand websites.

Kelleher Corp. [www.kelleher.coml..............

Keller Lumber Go ................................1g

Krauter Solutions [wrrnv,krauter.storage.com]....,.,.......,..,......,,.............,..33

LP Building Products [www.lpcorp.coml .....,...........,......................Cover lll

Lumber Products [www.lumberproducts.com]....................,....................33

Manke Lumber Co. [www.mankelumber.com]...........................................2g

Mary's River Lumber [www.marysriverlumber.com] ......,...........,..,........,.34

Mil12Market [www.f0rest2market.com1....,,.......,,........................................31

Mr. Spindle [www,mrspindle.com]. ..,..........................,..46

Norman Distribution Inc. [www.normandist.com].....................................30

North American Wholesale LumberAssociation [www.nawla.org] .,......20

Pennsylvania Lumbermens Mutual [www.plmins.com] .....,...........Cover lll

Redwood Empire [www.redwoodemp.com] .,..........,,...25

Reel Lumber Service [www.reellumber.com] ............................................49

Regal Custom Mi||work..........,.., ..,.,.......,....,........,.........,49

RlSl [www.risiinfo.com/crows]......, ..,.........,........,,.........29

Roseburg Forest Products [www.rfpco.com] ...............21

Simpson Shong-Tie [www.shongtie.coml ......................................Cover lV

Swanson Group Sales Co. [www.swansongroupinc.com].......................23

Taiga Building Products Inc.,.........,.,......... .,..13, Cover lll

Thunderbolt Wood Treating [wvw.thunderboltwoodtreating.com]...,.,,..35

Van Arsdale-Harris Lumber Go. [www.vanarsdaleharris.net]..................36

Viance [www.treatedwood.com] ... ...,.,.............................3

Western Red Cedar Lumber Association [www.wrcla.org]........................g

Wynndel Lumber [wwv.r,rynndellumber.coml.....,,.................... ................21

Bnilding- Prcducts.corn lf you're looking for quality and value from your insurance provider, please contact the PLM Marketing Department at 8OO.752.1895 or log onto www.plmins.com.

We've been protecting businesses like yours for over 1OO years and we're still growing strong.

At PLM, we understand that you need an insurance company with property and casualty insurance products and services that you can trust. For over 1OO years, our experts have been providing quality claims and risk management services to the lumber, woodworking and buifding material industries. Remember, "you get what you pay for." We understand wood. We know your business... because it's our business too.

Yesterday, Today, Tomorrow... grow knowing you're covered. aT / /- ../

lohn K. Smith, CPCU President and Chief Executive Officer Pennsylvania