The 0CTOBER 1938 [dition ol the LuunuRuEil's Cnuutt Rnrruc

Freshly Revised and Up-To-Date

r,s JUST OFF THE PRESS

This NEV/ book and the Twice-A-\ileek Supplements will suide yo.u to NE\fl sales opportunities and guard your business against profit-destroying. losses from "bad accounts."

\flhether you sell hardwoods or softwoods, plywood, veneers, millwork, flooring, shingles or other building materials; or furniture manufocturing stock or supplies, this book will help you tind your best markets. lt will show you who to sell and who it is not safe to sell. And best of all-

You Can Use Nt 30 Days On Approval Without Obligation

You are invited to use this NE\fl book and the supplemental features of the service in your own office for 30 doys, without obligation. Should you decide that it doesn't suit your needs, all we ask is return of the book, charges collect. lf it suits, you make a small initial poyment, on our fourpayment plan.

A Few Sample Listings

Hundreds of our present subscribers got acquainted in just this woy with the many helplul feotures of this service to both their credit and soles departments. lf you are one of the few who are not now enjoying the benetits of Lumbermen's Red and Blue Book Service, write today for booklet No. 60 and an Approvol Order blank.

"Lumber yards should be on main highways," says Bernard Glatts of the Glatts Lumber Company, 3355 East Colorado Boulevard, Pasadena, and he is well pleased with the increase of business he has enjoyed in the last few months since he moved from a side street to a main artery.

The new plant is 'painted yellow except for the pilastefs on the front wall of the office building, which are trimmed in black. Yellow is said by experts to be the color that catches the eye quicker than any other, and this is the reason for its use.

There are no gates to shut buyers out of this yard. Chains, which are easily dropped, are across the front of the two alleys when the yard is closed. The yard is built entirely of lumber and the fence is wood.

The large display windows are flooded with lights totaling 1000 candle power and lights of 400 candle power illuminate the roof sign. These lights are operated by an automatic electrical time clock for three hours after dark.

The office door is placed at one end so that customers must walk through the display room to get to the office cou;nter. Paints are displayed on an island in the center of the floor and hardware is shown on the shelves. Nail bins are not scarred up on the front, being {ed from the rear. Odd sized nails are on a rack behind the bins, with the scale placed so as to be accessible for all sizes.

The yard is what Mr. Glatts describes as a "center section unit" with one continuous building, 146 feet from front to rear. The office is 35 feet bv 16 feet, warehouse