Goodwill Is IVOT Bationed

A frepwt to the Forest fndustlies on tho N[eu'"TOOI.S" Aoailable tor .Dfahing Frientb o .o o and a Suggestion ITout YOU USE THEM

Twenty months ago AMERICAI{ FOREST PRODUCTS INDUSTRIES was gr*r a task new to our industry.

The job was to find the means of dispelling prejudice and misunderstanding about the forests, forest enterpriseo and forest products. This undertaking is of great personal importance to everyone who works with wood . . . whether lumbern, plywood, pulp and paper, shingles or wood plastics . . . whether stockholder, manufacturer, worker, distributoro or salesman.

Never before had such a substantial proportion of the forest industries banded together in a cause of such basic interest to the one million workers who d,epend, upon wood lor their liaing.

The most common-sense type of post-war planning for our industry may be the cementing of old friendships and the building of new ones through the simple process of truthfully explaining ourselves and our operation of Americaos only renewable natural resource.

'We are getting on with the job but it is now YOUR turn to help.

For months a staff of writers, radio, and motion picture people has been telling the fascinating story of our industry . . . but it \^'ill take a long time to reach one hundred and thirty million people. You will be pleasantly surprised to observe how eagerly the men and women in your own community will welcome goodwill information and how guickly understanding will improve.

Many hands hasten any job. Your AFPI staff can never duplicate the results which can be achieved by an explanation of forest facts in thousands of communities by the citizens of those communities. . .

Yoa are orte of thern - - - VilI gouhelp?