SEVEN ENTERTAINMENT CLUSTERS

Year: 2018

Area: 75,100 sqm

Location: Jeddah, Saudi Arabia

Services Architecture

Role: Lead Designer

Project Brief

Entertainment cluster competition is part of Seven Entertainment Ventures company showcasing distinctive projects that contains big and unique ideas.

The objective is to create an urban lifestyle development centered around indoor & outdoor entertainment products and services for all age groups.

The Cluster concept provides variety of Experiences in one hub one which combines several entertainment segments offering a holistic experience.

Design Process

Clusters of small-scale buildings that will create a series of indoor and outdoor spaces for entertainment and retail programming.

Designed with inclusivity at its core, embracing its setting while looking to the future.

Innovative new concepts for social gatherings and activities are integrated into the public heart of the scheme, along with creative spaces accessible to all of the community to promote family, youth engagement and creativity.

Program

The cluster program is comprised of five major components: The Hub, The Square, Explorers Town, Waterfront, Parking

Organization Program

The organization of the program are compressed and arranged to remain within the site boundaries

Clustering

Clusters of small-scale buildings that will create a series of indoor and outdoor spaces for entertainment and retail experince

Program

A mixed-use development comprise of four districts: The Hub, The Square, The explorers town and the Waterfront. A development that promotes a shopping and entertainment hubs Including cafes, restaurants, cinema & more, a Trendy yet elegant, a place for all types of visitors.