Burson-Marsteller and Mikhailov & Partners launch a strategic partnership

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Burson-Marsteller and Mikhailov & Partners launch a strategic partnership Zurich, June 25, 2009 – Burson-Marsteller, a leading global public relations and communications company, and Mikhailov & Partners, have announced a strategic partnership for Russia and the CIS countries.

Mikhailov & Partners is a leading communications consultancy in Russia and other CIS markets. Their clients include Russian and international companies, financial groups, non-governmental organizations, government agencies and associations. Mikhailov & Partners hold leading positions in the most prestigious ratings in the fields of PR, IR and communications consulting. “This partnership is an important strategic move for Burson-Marsteller and lays the foundation for a longterm partnership and future expansion,” commented Jeremy Galbraith, CEO of Burson-Marsteller Europe, Middle East & Africa (EMEA). “Russia represents a growing and strategically important market for communications services. We have already been working there for many years and look forward to building on this with the outstanding team from Mikhailov & Partners.” “I am very pleased to be able to announce the partnership between Mikhailov & Partners and BursonMarsteller while many experts are talking about transformations on the strategic communications market,” said Juliana Slaschova, President of Mikhailov & Partners. “The strategic partnership with BursonMarsteller enables us to provide our clients with the full range of services in every area as well as significantly expanding our client portfolio.” “Burson-Marsteller has been looking for the right partner for several years. Our team carried out the review of potential partners and the market has matured rapidly and significantly since we left in 1998,” said Roman Geiser, CEO Burson-Marsteller Switzerland and MD Affiliates & Acquisitions EMEA. “Mikhailov has full-service communications capabilities and the same commitment to client service as BursonMarsteller. That represents a very important addition to our EMEA network.”


Contacts: For Burson-Marsteller Roman Geiser CEO Burson-Marsteller Switzerland, MD Affiliates & Acquisitions EMEA T +41 (0)44 455 84 00 Email: roman.geiser@bm.com For Mikhailov & Partners Anastasia Taratina Director, Business Development Mikhailov & Partners Tel: +7 495 956 3972 Email: Taratina@m-p.ru Further information can be found at www.b-m.ch

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About Burson-Marsteller Switzerland Burson-Marsteller Switzerland (www.b-m.ch) is one of the leading agencies for public relations and communications advisory services in Switzerland, with offices in Zurich, Berne and Genvea and an affiliated partner in Ticino. 60 communications experts provide services in the fields of business and financial communications, public affairs, healthcare and scientific communications, digital communications, media relations and crossmedia. About Burson-Marsteller International Burson-Marsteller (www.burson-marsteller.com), established in 1953, is a leading global public relations and communications firm. It provides clients with strategic thinking and program execution across a full range of public relations, public affairs, advertising and web-related services. The firm’s seamless worldwide network consists of 72 wholly-owned offices and 59 affiliate offices, together operating in 84 countries across six continents. Burson-Marsteller is a part of Young & Rubicam Brands, a subsidiary of WPP plc (NASDQ: WPPGY), one of the world’s leading communications services networks. About Mikhailov & Partners (www.m-p.ru) Mikhailov & Partners. Strategic Communications Management is a leading Russian provider of strategic communications services. Founded in 1993, the company has a close-knit team of over 100 professionals specialising in financial, corporate, internal and social communications. They have conducted over a thousand communications campaigns for clients including BMW, Barclays Bank, The Coca-Cola Company, Gazprombank, DTEK, Rossiya Bank, Organising Committee Sochi 2014, ING, Interpipe, Ilim, Onexim Group, Total, National Media Group, PPF Investments, System Capital Management, VTB, Wintershall and other major Russian and international companies, investment banks, industrial groups and associations.


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