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Burlington 360.707.2272 1854 S. Burlington Boulevard Bellingham 360.685.0080 1910 Broadway
Freeland 360.331.3717 5575 Harbor Avenue, Suite 100 Mount Vernon 360.419.0300 208 East Blackburn Suite 100
Oak Harbor 360.720.2202 390 NE Midway Blvd B-107 Anacortes Loan Production SaviBank.com 360.755.3436 1015 14th St Suite B JULY/AUGUST 2018 BUSINESSPULSE.COM | 1
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VOL. 43 | NO. 4 PUBLISHER | Tony Larson
ASSOCIATE PUBLISHER | Melissa Vail Coffman EDITOR | Mike McKenzie LIFESTYLE EDITOR | Danielle Larson COPY EDITOR | Larry Coffman CONTRIBUTING WRITERS | Dave Brumbaugh, Larry Coffman, Sherri Huleatt, Cheryl Stritzel McCarthy, Mike McKenzie GUEST COLUMNIST | Pete Granger ART DIRECTOR | Scott Book PHOTOGRAPHY | Scott Book, Tiffany Brooks SENIOR ACCOUNT EXECUTIVE | Jon Strong ACCOUNT EXECUTIVE | Ashley Butenschoen AD TRAFFIC | Maggie Stafford SUBSCRIPTIONS | Amanda May ADMINISTRATION | Danielle Larson
— WBA BOARD OF DIRECTORS — BOARD CHAIR | Doug Thomas, CEO, Bellingham Cold Storage EXECUTIVE COMMITTEE | Jane Carten, President/Director, Saturna Capital; Pam Brady, Director NW Government & Public Affairs, BP Cherry Point; John Huntley, President/CEO, Mills Electric; Doug Thomas, President/CEO, Bellingham Cold Storage; Josh Turrell, Partner, Larson Gross PLLC BOARD OF DIRECTORS | Ken Bell, President, Best Recycling; Janelle Bruland, President/CEO, MSNW; Tyler Byrd, Founder/ President, Red Rokk Interactive; Jeremy Carroll, Vice President, Dawson Construction; Andy Enfield, Vice President, Enfield Farms; Guy Jansen, Director, Lynden Transport; Sandy Keathley, Founder, K & K Industries; Tom Kenney, NW Regional President, Washington Federal; Ben Kinney, Operating Principal/Founder, Keller Williams, NVNTD; Tony Larson, President, Whatcom Business Alliance; Lynn Murphy, Sr. Government Affairs Rep, Puget Sound Energy; Laura McKinney, NW Regional Government & Public Affairs, Alcoa Intalco Works; Becky Raney, Co-owner, Print & Copy Factory; Sarah Rothenbuhler, Owner/CEO, Birch Equipment; Billy VanZanten, President, Western Refinery Services, Josh Wright, VP/Broker, Bell-Anderson Insurance For editorial comments and suggestions, write editor@ businesspulse.com. Business Pulse magazine is the publication of the Whatcom Business Alliance. The magazine is published bi monthly at 2423 E. Bakerview Rd., Bellingham, WA 98226. 360.746.0418. The yearly subscription rate is $30 (U.S.). For a free digital subscription, visit businesspulse.com. Entire contents copyrighted © 2018 Business Pulse. All rights reserved. POSTMASTER Send address changes to Business Pulse, 2423 E. Bakerview Rd., Bellingham, WA 98226.
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Care that keeps you working When it comes to caring for you and your employees, PeaceHealth has the expertise to help you and your team feel your best. Our annual physicals, immunizations and screenings are designed to keep you healthy and on the job. When illness strikes, our primary care providers and specialists are here with the diagnosis and treatment you and your employees need. Find the care you need at peacehealth.org
DEPARTMENTS QA
leading edge
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What’s the best strategy in today’s market? BLISS: It’s been a seller’s market, And if you are selling a home, you can’t just plop a “For Sale” sign on your lawn and expect it to sell, especially for top dollar. If you want a high price, never list it at a high price. Even in this hot market, a house can just sit.
How did you form the business together? DAN: We had been investing in real estate since the ’80s, and five years ago we decided, “Let’s do it.” We made a good choice to go with Windermere in Whatcom County. Each real estate agency has a different tone and personality, and the level of professionalism at Windermere fits us.
How do you set yourself apart from others? BLISS: We operate on a basic philosophy of, “We’ll do 1% more on everything.” We like to win and that’s how we do it—that extra step. Our track record reflects more than 90% of our buyers’ offers win in multiple offer situations and our listings sell in under a week, typically for over-asking.”
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Talbot cited the Green Corporation’s “impressive values, vision, and optimism.” The sale included BCS’s Squalicum Harbor and Orchard Place facilities that employ about 150. Everybody, from President/ CEO Doug Thomas to the newest employee, remains in place. Stanley McCammon, Joshua Green’s President/CEO, said of the seamless transaction: “We recognize the important role (we) play in the life of the employees and in the community.” Thomas echoed that premise: “This is good for our employees, our customers, and (local) economic growth.” Regarding a possible fourth-generation of Talbot leadership, Stowe said that his three children and his sister’s child are too young for consideration now. “But, in 15-20 years, if the interest is there, they still could take part,” he said. “In planning for continued growth, it was logical to bring in investors with deeper pockets than ours. I plan to stay involved in the operation for the long term. Fortunately, our first choice for the transition was a good fit, and everything lined up.” JULY/AUGUST 2018 BUSINESSPULSE.COM | 11
11
AFTER HOURS
Photo: Scott Book
By Mike McKenzie The sale of epochal Bellingham Cold Storage (BCS), a giant on the local business scene under one family’s banner for 72 years, became the recent “Shot Heard ‘Round the Waterfront”—and beyond. Far beyond. BCS is the largest portside cold-storage facility on the West Coast and conducts international commerce. Owners Stowe and Jane Talbot—children of the late Jim Talbot, whose father, Archibald, founded the company in 1946—recently sold majority ownership to Joshua Green Corp., a Seattle investment firm. By phone from his office in Barkley Village, where he operates as Chairman of the Board of BCS (and also CEO of the family’s real-estate firm, Barkley Company), Stowe Talbot said, “We wanted a partner who aligned with our values and mission. Jane and I have thought about this for a long time. Last year, after a series of years with very good financial results, we started looking for the just-right opportunity.” Joshua Green Corp., privately held since the 1890s, invests with strategic longevity in private companies, commercial real estate, and publicly traded equities. In a joint news release, Stowe
he Goldsteins are a creative and charismatic couple who have been wildly successful agents for Windermere Real Estate in Bellingham for the past five years. Bliss, the wifely half of the dynamic duo, said: “We’re fun. We’re effective. And we’re bonded. There is no Bliss OR Dan. Ours is the way of the ampersand.”
Photo courtesy of Mayor’s Office
NEWSMAKERS • NUMBERS • OUT AND ABOUT • BUSINESS OF RECREATION ENVIRONMENTAL STEWARDSHIP • PHILANTHROPY • GUEST COLUMNS
Sale of Bellingham Cold Storage Ends 72 Years of Talbot-Only Ownership
PULSE
Take Some Real Estate Marketing Tips That Rate as Good as Gold(steins)
Interview by Mike McKenzie
Photo by: Scott Book
inside
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Craig Serbousek and Valerie Markus co-owners of Saltine
BOOKS + MORE
By Sherri Huleatt Much like its namesake cracker, Saltine—a new downtown Bellingham restaurant—is satisfying, universally liked, and unpretentious. Branded as “New American,” this eatery opened downtown in May under the husband-and-wife duo of chef Craig Serbousek and sommelier Valerie Markus. Valerie, usually the one greeting you at the door, has 25 years’ experience in the international wine business, while Craig (who you’ll most likely see cooking and serving tables) has more than 40 years’ experience as a chef. Together, they’ve opened four restaurants—Crow, Stumbling Goat, and Betty in Seattle, and now Saltine across the street from the landmark, red Old City Hall Whatcom Museum building on Prospect. Valerie said they wanted to get away from city life in Seattle and move to a place where they could join a close-knit community and “make a difference….it feels like we’ve found our place in the universe.” Their passion (and impeccable palates, obvious by their menu selections and the tastes I experienced) have helped pack Saltine nearly every night since the opening. “We’re busy as hell,” Valerie said. Perfect for happy hour, date nights, and dinner with friends, Saltine offers a small menu with big portions. Their best-seller is prosciutto-wrapped chicken. (After tasting it myself, I can see why). Other menu items spring from inspiration by cuisines around the world, including Italian risotto mozzarella balls with tangy tomato sauce, French bouillabaisse simmered with local seafood, Middle Eastern-Levantine quinoa fattoush salad, and the arancini that my companion and I enjoyed. For this quality of food and drinks, you could easily expect a heftier tab. Items on a short-list menu range from $8-$9 for soup du jour or Saltine salad, $11-$12.50 for creative presentations of vegetables (fried green olives, smoked salmon carpaccio, e.g.), up to $16-$24 on the main-dish side. “We wanted a restaurant affordable for the community,” Valerie said. Likewise, she hand-picks a rotating list of about 20 international wines—all available for $60 or less. Saltine’s artfully crafted cocktails (we sipped a Negroni and an Old Fashioned, both on tap) come spiked with exotic liquors, such as Yellow Chartreuse, Luxardo Maraschino Liquor, and Yzaguiire Sweet Vermouth (no, I don’t know how to pronounce that last one, either). And if the food, wine, and fresh cocktails haven’t sold you—go for the Old Fashioned on Tap. You’ll thank me later.
JULY/AUGUST 2018 BUSINESSPULSE.COM | 57
Your jumping-off point for the Who, the What, and the Where in Whatcom County’s business world
54
The wildly successful (and very entertaining) Goldstein duo chats about their unique approach to the real estate market.
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Eat, drink, and be clothed! The new restaurant Saltine, home mixology, and clothing that will tame the wilderness
FEATURES TOP
PRIVATE
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COMPANIES Some staggering increases in gross revenues were the most remarkable trend that leapt off the pages as we compiled this year’s Top 100 Privately Owned Companies in Whatcom County. Most notable among them: Brim Tractor in Lynden, Dan Brim’s company that has operated for more than 50 years. After adding a complete line of construction equipment, Brim’s six stores that spread from Canada to Oregon increased sales last year by a stunning 160%! Other shining examples: Tiger Construction with a nearly 85% rise; Emergency Reporting, G.K. Knutson, and Vital Choice at about 50%; Morse Distribution, Kam-Way, and Pro Pack at around 45%; Western Refinery Services 40%, and Hardware Sales at more than 35%. Altogether, sales totaled in excess of (X number) among the Top 100 leaders, and they account for (X number) of jobs in Whatcom County and (X number) overall.
BY MIKE MCKENZIE
By Mike McKenzie Photos Scott Book
the sweet TASTE of success Chuckanut Bay Foods expands sizes, flavors into all 50 states, and now into new space
By Mike McKenzie Photos Scott Book
“We love having a good, wholesome product and a company that saves and creates jobs.” David Loeppky, Co-Owner, Chuckanut Bay Foods
T
hree-thousand percent growth! That’s not a gross exaggeration; it’s the gross gain in revenues over the last 10 years at Chuckanut Bay Foods in Ferndale, a purveyor of cheesecakes. This former Business Pulse/Whatcom Business Alliance Small Business of the Year Award winner (2012) has continued its explosive growth under the ownership group that purchased it in 2008. Sales last year exceeded $12 million and are on pace toward a 40% gain this year. Chuckanut Bay Foods sprouted from a former single proprietorship—then called Chuckanut Cheesecakes, with a loyal local customer base consisting mainly of some 20 Haggen stores—to a point where about 40,000 products go out the warehouse door daily, for distribution in all 50 states. That production from a relatively small boutique bakery (6,000 square feet) led to a land purchase last year in Blaine. The company soon will move into new digs there with about twice its current space on Hovander Road in Ferndale, with room to triple in size to 18,500 square feet when necessary. Lean operations enabled efficiency in the same kitchen, storage, and shipping space, even as production increased dramatically, though they eventually leased additional warehouse space. David Loeppky, Matt Roth, and a silent partner bought out the founder and established a broad-based wholesale model built around a popular American dessert, using regional, all-natural ingredients. That model has propelled the company from two employees to 85 full-time workers (and more than 100 in peak seasons). “We’re proud to have a company that saves and creates jobs.” Loeppky said. “It’s in our mission statement that we want to be an employer of choice.”
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Loeppky’s education and background were in the oil and gas industry, taking him from Canada to Texas. Then he and his wife started and sold two businesses, one producing compact discs (“when CDs were all the rage,” he said) and one in publishing (school planners, a company they sold to Franklin Covey and that continues to operate in Bellingham). At Chuckanut Bay Foods, he oversees operations. Roth earned a degree in business and finance from the University of Colorado, and he previously excelled in marketing in the franchise-restaurant industry, and then locally at a chocolate company in Whatcom County. He handles the business development side of the company. “We also wouldn’t have made it where we are today without my wife, Julie,” Roth said. “She’s been a very active owner-operator behind closed doors. Julie has been our chief financial officer, led marketing and product development, and worn a million hats wherever we’ve needed her to—even working in the kitchen.” At the time of their award in 2012, they were producing more than $2 million in sales, with 20-plus employees, and most sales were in the Washington-Oregon region. Six years later, they’re still largely in core West Coast markets, Canada, and Colorado. But they also have made inroads into Canada and as far as the East Coast—including New York City, the cheesecake Mecca— and Texas and Florida. “We’re now an in-and-out, rotating product in Costco stores,” Roth said. (That’s a product that appears periodically, rather than constantly.) The Chuckanut Bay Foods website displays nearly 50 grocery and specialty stores that carry a wide variety of cheesecakes, and Roth estimated that their desserts have shelf space in more JULY/AUGUST 2018 BUSINESSPULSE.COM | 47
Demand has Chuckanut Bay Foods’ ovens working overtime BY MIKE MCKENZIE
Local mountain biking: A look at the industry’s financial pedal power
LOCAL MOUNTAIN BIKING is GOING
46
Our annual look into the strength of Whatcom’s privately owned businesses
big! By Cheryl Stritzel McCarthy
Photo: Courtesy of Transition Bikes
Transition Bikes co-owners, Kevin Menard and Kyle Young out doing a bit of R & D.
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JULY/AUGUST 2018 BUSINESSPULSE.COM | 51
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publisher’s note
The Top 100 Free-Market Companies Paint a Bigger Picture TONY LARSON n this edition of Business Pulse, we highlight our annual list of the Top 100 Private Companies in Whatcom County. They are ranked based on gross sales from 2017, and must be privately owned, with their corporate office in Whatcom County. For the first time ever in our listing, its economic impact exceeded $5 billion in annual revenues. And, it supports more than 18,000 jobs. Having published this Business Pulse list for nearly 30 of our 43-year existence, we’ve found it to be a wonderful way to bring real names, personalities, and stories to the economic data. Juxtaposed against the employment numbers, economic growth data, business confidence surveys, and even the economic health of local nonprofits, this list tells a story. We believe business success is a key driver of community prosperity. When companies remain strong and vibrant, they hire, pay well, and provide benefits—all of which support local families. The businesses, large or small, pay taxes that support necessary public services and give back through philanthropic efforts and employee volunteerism. While 100 companies make the list (the threshold to make it this year was $8 million), hundreds more keep working hard to get there. We hope the companies listed strive to serve as an example for those aspiring to make the list by operating with integrity, by treating employees well, and by giving
back to the community. We’ve listed a number of companies that we at Business Pulse believe meet the qualifying criteria and threshold, even though, despite several attempts, we couldn’t confirm their numbers by
“
We believe business success is a key driver of community prosperity. When companies remain strong and vibrant, they hire, pay well, and provide benefits—all of which support local families.
“
I
President, Whatcom Business Alliance
print deadline. We list those online as part of our Pulse Plus feature. We also understand that we’ve likely missed some. Let us know if we missed you, and you want us to include you next year. We’ll make it happen. We realize that our list is just part of a much larger picture. A number of significant economic contributors operate out there under public ownership or do not have their corporate office in Whatcom County. The companies at Cherry
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Point are a good example. Alcoa’s Intalco Works hired more than 260 new workers in 2017, but does not appear on the list. Many of the Top 100 companies are significant subcontractors of BP’s Cherry Point Refinery, the Phillips 66 Ferndale Refinery, and Alcoa. PeaceHealth and Western Washington University also are among the largest county employers, but don’t meet our requirement of private ownership. Also, you may note the absence of real estate companies. We choose to exclude them because the average sale price of their products would likely put every real estate company on the list. In addition to the Top 100 list, we’ve provided brief profiles of a few of the companies in order for you to become more familiar with who they are and what they do—including a new profile this year of a company to watch. It’s people who operate these businesses. Those people are our neighbors, friends, and family. Their quality of life depends on the success of their company. By looking at the industry segments, where companies rank relative to previous years, and by listening to the stories associated with the successes and concerns of local business, we gain great insight into how we can facilitate their success and make Whatcom County an even better place to live, work, and play. Enjoy reading the issue! Tony Larson
Breaking the mold in breaking ground.
When you’ve specialized in construction lending for 100 years, you learn what builders and their clients need throughout the process. At Washington Federal, we know that your work reflects your experience, commitment to quality and the professional follow-through of your team. We couldn’t agree more. With a one time closing for your client, local processing, underwriting & draws, and personalized service from one local originator... isn’t it about time we built something together? Contact Ian, Grace or Bryan to start a conversation about your Commercial Lending needs; Acquisition & Development loans, Spec Construction, Multi-Family financing, and business lines of credit.
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POWER THROUGH YOUR AGENDA. CELEBRATE WITH S’MORES. TEAMBUILDING ACCOMPLISHED. Just 30 minutes from Bellingham, Semiahmoo is a convenient meeting location with a penchant for fun. So after you’ve knocked out your serious business, kick back and relax on the beach with s’mores, play a round of golf, or race through our photo scavenger hunt. Come to work, stay to play. For more information, call 360.318.2060 or email sales@semiahmoo.com
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leading edge
Sale of Bellingham Cold Storage Ends 72 Years of Talbot-Only Ownership By Mike McKenzie The sale of epochal Bellingham Cold Storage (BCS), a giant on the local business scene under one family’s banner for 72 years, became the recent “Shot Heard ‘Round the Waterfront”—and beyond. Far beyond. BCS is the largest portside cold-storage facility on the West Coast and conducts international commerce. Owners Stowe and Jane Talbot—children of the late Jim Talbot, whose father, Archibald, founded the company in 1946—recently sold majority ownership to Joshua Green Corp., a Seattle investment firm. By phone from his office in Barkley Village, where he operates as Chairman of the Board of BCS (and also CEO of the family’s real-estate firm, Barkley Company), Stowe Talbot said, “We wanted a partner who aligned with our values and mission. Jane and I have thought about this for a long time. Last year, after a series of years with very good financial results, we started looking for the just-right opportunity.” Joshua Green Corp., privately held since the 1890s, invests with strategic longevity in private companies, commercial real estate, and publicly traded equities. In a joint news release, Stowe
Talbot cited the Green Corporation’s “impressive values, vision, and optimism.” The sale included BCS’s Squalicum Harbor and Orchard Place facilities that employ about 150. Everybody, from President/ CEO Doug Thomas to the newest employee, remains in place. Stanley McCammon, Joshua Green’s President/CEO, said of the seamless transaction: “We recognize the important role (we) play in the life of the employees and in the community.” Thomas echoed that premise: “This is good for our employees, our customers, and (local) economic growth.” Regarding a possible fourth-generation of Talbot leadership, Stowe said that his three children and his sister’s child are too young for consideration now. “But, in 15-20 years, if the interest is there, they still could take part,” he said. “In planning for continued growth, it was logical to bring in investors with deeper pockets than ours. I plan to stay involved in the operation for the long term. Fortunately, our first choice for the transition was a good fit, and everything lined up.” JULY/AUGUST 2018 BUSINESSPULSE.COM | 11
Photo courtesy of Mayor’s Office
NEWSMAKERS • NUMBERS • OUT AND ABOUT • BUSINESS OF RECREATION ENVIRONMENTAL STEWARDSHIP • PHILANTHROPY • GUEST COLUMN
leading edge NEWSMAKERS 2018 Essence of Medicare-Focused Insurance Agency VibrantUSA Opens Lynden Office Bellingham Winners
and refreshments, featuring poffertjes from the Lynden Dutch Bakery. Chief Executive Officer Russell Solberg said, “Because we’re independent, our only mission is to help customers find the insurance coverage that best fits their needs, preferences, and budgets. Thousands of Whatcom County residents trust us because they know we’re in their corner and here to help them.”
This entry titled “Broadway Park” by Lauren McClanahan won Best of Show (BOS)-1st Place in the 13th Annual Essence of Bellingham Photo Competition, co-sponsored by the City of Bellingham and the Whatcom Museum. More than 250 submissions were entered. Other winners were, “Highline” by Colby Mesick, BOS-2nd Place; and “Racing on the Bay” by Patricia Hochreiter, BOS-3rd Place. A four-member jury selected winners based on (1) how well they captured the essence of Bellingham, and (2) the quality of the photograph. All winning entries, along with 103 Best of Class and Honorable Mention photos, were displayed at a City Hall reception on June 1, and all entries will be added to the Whatcom Museum photo archives.
near Bellingham International Airport. Both hotels are tied for most hotel rooms in the city with 132 apiece. Fox Hall at Hotel Bellingham offers more than 3,700
square feet of meeting and event space, with a 250-person capacity. For information or reservations visit www.hotelbell ingham.com or call 360.676.7700.
From left: Gary Vis, Executive Director of the Lynden Chamber of Commerce; Lynden Mayor Scott Korthuis, and Marsha Neal, Renee Marr, Darlene DeBoer, Kailie Roosma and CEO Russell Solberg, all of VibrantUSA. DeBoer and Roosma will staff the Lynden office.
VibrantUSA, an independent insurance agency focused on Medicare and health insurance, has opened an office in downtown Lynden. Founded in Bellingham in 2003, the agency also has offices in Everett; Vancouver, Washington, and Bulverde, Texas. The fifth and newest office is at 504 Front St. and is open from 8:30 a.m. to 5 p.m. weekdays. A grand opening was held June 14 with a ribbon-cutting ceremony,
New Owners for Hotel Bellingham Hotel Bellingham has been acquired by Today’s VI, also owners of the Four Points by Sheraton Bellingham Hotel & Conference Center that it purchased in 2004. Providence Hospitality Partners of Denver is the manager of both properties. David Storm, Providence Hospitality President, announced that Dana Weber, Assistant General Manager at Four Points the past five years, has been promoted to General Manager of Hotel Bellingham. “This is in keeping with our corporate culture of developing and promoting our performing associates,” Storm said. “Dana has been with Providence Hospitality in positions of increased responsibility for the past 12 years.” Hotel Bellingham is located at 3985 Bennett Drive, just off of I-5 Exit 258,
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MORE NEWSMAKERS
Business Gets Added Voice
Businesses soon will have a seat at the table when it comes to issues impacting the economic well-being of the community. The Whatcom County Council voted to establish a Business and Commerce Advisory Committee. Under the ordinance, 11 for-profit business people will be appointed from diverse industries to advise the council on “…issues, including regulations and policies that could impact local businesses, industry, or economic development.” The vote was unanimous. The committee makeup will consist of business owners or designated managers and/or employees. There will be nine representatives from specific industries: Internet Technology, Manufacturing, Food Processing, Recreation, Retail, Marine Trades, Commercial Real Estate, Energy, and Agriculture. Two additional appointments will be made, with applicants coming from any industry. In addition to the 11 business members, there will be seven non-voting members on the committee, consisting of five local government representatives. There also will be two members from higher education.
WHERE YOUR NEXT ADVENTURE BEGINS
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ALTN Grand Opening Any Lab Test Now (ALTN) will hold a grand opening on Saturday, Aug. 11 at its newest location in the Sunset Square Shopping Center in Bellingham. With more than 160 facilities around the U.S., ALTN offers a variety of affordable and confidential labs tests to consumers and businesses. Founded in 1992, the company provides confidential lab tests, with most results typically available in 24-48 hours. Most customers are in and out in 15 minutes and are in full control of their test results. The new Bellingham store offers standard clinical-lab tests, drug tests, paternity test (including prenatal paternity and gender-reveal tests), men’s and women’s wellness, STD and HIV testing, GPS Origin DNA, allergy, intolerance testing and more. The store has been open since June 1 at 1225 East Sunset Drive, Suite 155. Call 360.684.1800 for information or service. P+ JULY/AUGUST 2018 BUSINESSPULSE.COM | 13
leading edge NUMBERS
IMPACT OF THE FISHING INDUSTRY ON THE WHATCOM COUNTY ECONOMY
number of registered commercial fishermen at Lummi Nation1
2013 tax revenue to county and local governments from commercial fishing fleet activities2
amount of purchases by the fishing fleet at Squalicum Harbor and Blaine Port facilities in 20132
number of direct and indirect jobs in commercial fishing and processing at Squalicum Harbor and Blaine Port facilities2
ranking of Whatcom County compared to all U.S. counties in fishing- and processingrelated businesses3 Source: presentation by Cliff Cultee, former chair, Lummi Nation Business Council, May 10, 2018.
1
Source: Economic Impacts of Commercial Fishing Fleet at the Port of Bellingham, Port of Bellingham study, Dec. 2014.
2
Source: U.S. Department of Commerce survey, 2016.
3
Also see related story on Page 22
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leading edge OUT AND ABOUT 1
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128 West Holly Street 360.671.2000 quinnandfoster.com
Photos by Radley Dawn Matthews Photography
Handbags for Housing raises thousands for Lydia Place 1. Lydia Place Executive Director Emily O’Connor, left, and Handbags for Housing MC, and Financial Planner Shannon Day conduct the FUND A NEED that raised over $14,000. 2. Lydia Place supporter Cori Curran, left, of City Mac, and Handbags Committee Member Courtney Reid enjoy a cocktail. 3. Danielle Starr, Handbags for Housing Fashion Show Co-Coordinator, smiles before the models begin to take the stage for the Handbags for Housing “Alice in Wonderland”-themed showcase. 4. Over 600 gently used and new purses were for sale at the Handbag Bazaar. All purses in the bazaar were donated. 5. Elizabeth Herseth gets into the “Alice in Wonderland” event theme with her ears perked up in support of Lydia Place and the new event venue. 6. Becki Talyor of Windermere Real Estate holds up a stud or (“dud?”) in the Handbag Bazaar.
16 | BUSINESSPULSE.COM JULY/AUGUST 2018
What marks the dawning of a new era? The forerunners. Those who take the lead must always keep on going. Here’s the proof: the Panamera Turbo S E-Hybrid. This highpowered hybrid derives its potential from a power-dense 4.0-liter twin-turbo V8 engine and an electric machine that speaks a clear language: performance. Porsche. There is no substitute.
The new Panamera Turbo S E-Hybrid
Porsche Bellingham 2200 Iowa Street Bellingham, WA 98229 Tel: (360) 734-5230 www.porschebellingham.com European model shown. Some options may not be available in the U.S. Š2018 Porsche Cars North America, Inc. Porsche recommends seat belt usage and observance of traffic laws at all times.
Back To The Future of Local Salmon
Photo John Meloy
leading edge ENVIRONMENTAL STEWARDSHIP
“Why reinvent the wheel? Let’s take the best-in-class practices from Alaska and try them here in Whatcom Creek. Everyone seems in favor of it. We’re all trying to bring back the fish population.” Doug Thomas, Chair, Whatcom Creek Hatchery Improvement Committee By Sherri Huleatt
Experts mark 1985 as Whatcom County’s last great fishing season. Stakeholders from business, government, the Lummi Nation, higher education, and more have joined forces to raise the region’s fish population to 1985 levels. Doug Thomas, President and CEO of Bellingham Cold Storage, chairs the new Whatcom Creek Hatchery Improvement Committee. He brought stakeholders together in 2016 to discuss solutions for increasing fish population in an environmentally sustainable way. After meeting once a month for two years, this group is advocating for a new Whatcom Creek hatchery. It would serve as a state pilot project, patterned after the Douglas Island Pink and Chum (DIPAC) hatchery in Juneau, Alaska—one of the most successful hatcheries in the world. “Why reinvent the wheel?” Thomas said. “Let’s take the best-in-class practices from Alaska and try them here in Whatcom Creek. Everyone seems in 18 | BUSINESSPULSE.COM JULY/AUGUST 2018
favor of it. We’re all trying to bring back the fish population.” That achievement would have a major trickle-down effect on the local economy, impacting commercial fisheries, sport fishermen, packaging and storage companies, whale-watching tours, boating repair and storage, and more. Thomas said that the Washington Dept. of Fish & Wildlife, local governments, and the Lummi Nation support the project. Owner Mark Riedesel at Barlean’s Fishery said, “We’ve seen our working waterfront shrink bit-by-bit every year. A new hatchery releasing up to 17 million salmon smolts yearly would create a true bright spot in our fishing-related community.” Riedesel serves as president of Bellingham Puget Sound Anglers, sits on the Hatchery Committee, and is an advisor to the Washington Department of Fish and Wildlife’s Puget Sound Recreational Fisheries Enhancement Committee. “A hatchery
of this magnitude,” he said, “has the potential to create more jobs within the commercial sector of the fishing industry and to benefit the recreational business. It’s a true win for all user groups.” The new hatchery could be a major boon for tourism, too. Hatchery committee member Sandy Ward, President and CEO of Bellingham Whatcom County Tourism, said the hatchery could provide a great educational opportunity about the life cycle of salmon. “Couple this with the chance to enjoy fresh seafood at some of the best farm-to-table restaurants in the Pacific Northwest,” Ward said, “and we have the recipe that will get visitors to spend an extra day or night in Bellingham and Whatcom County and generate additional visitor spending.” Hatchery Committee member Brittany Palm-Flawd, BTC’s Hatchery Manager and an instructor, said the hatchery could provide a new hands-on training facility for students, and employment opportunities for graduate students. The hatchery plan is in line with Governor Jay Inslee’s initiative to restore Washington’s dwindling orca population, since salmon are orcas’ primary food source. “By assisting in efforts to save the whales, hatchery jobs also help the tourism and conservation sectors,” Palm-Flawd said. A cost-recovery program would fund the hatchery’s ongoing operations by requiring fishermen to pay a percentage of their catch’s value and thereby decrease government spending on the project. The next step in the process: obtain financing to conduct a feasibility study. Once the hatchery is built (still several years out), Thomas said, it will take several years to see results as stronger fish populations slowly increase. “But even a small increase would make a huge impact,” he said. If 10 million fish were released into the water with a 1.5% survival rate, then just 150,000 would return. If survival increased to Alaska levels (about 3%), that would double the fish population. While the increase might sound small, it could make a huge difference to the local economy. “This much-needed hatchery can make a difference and point us in a positive direction,” Riedesel said. “Whales, commercial fishermen, recreational fishermen, business owners, and many others will benefit.”
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Photos by C9 Photograpy courtesy of Birch Equipment
leading edge PHILANTHROPY
Clockwise from top left: Team Birch Equipment (with Jake Locker, far left); Some of Carole Garguile’s team of volunteers with Sarah Rothenbuhler, far left; 2017 winning team Dunkin & Bush; Team/sponsor Mills Electric (with Ryan Stiles, 2nd from right).
Birch Golf Classic Tees Up Community Caring By Dave Brumbaugh
When does writing a check with a few zeroes at the end make you smile? Perhaps when it: • Goes to truly deserving nonprofits that make a difference with people facing heart-breaking challenges. • Gives you the opportunity to golf at one of Northwest Washington’s top courses. • Connects you with an amazing array of local people in business, education, entertainment, law enforcement, and sports. That’s the recipe for the Birch Golf Classic set for Sept. 6 at the Bellingham Golf & Country Club. For the last three years Birch Equipment in Bellingham has orchestrated the Birch Pro-Am, teaming up with local businesses to raise more than $750,000 for Whatcom Hospice. The event has a new twist this year. Birch CEO/Owner Sarah Rothenbuhler restructured the format, working in 20 | BUSINESSPULSE.COM JULY/AUGUST 2018
concert with former NFL quarterback Jake Locker, Paul Twedt with Northwestern Mutual, and Jessie Evenson, who is Birch Equipment’s Director of Employee and Customer Programs. They transitioned from the previous pro-amateur format to a “community-amateur” event. Instead of teams pairing only with a pro golfer (several still will participate), the teams will select a “celebrity” from the local region. Some have marquee names—like Locker and former NFL kicker Michael Koenen, and internationally-known comedian Ryan Stiles (Uptown Theater owner and star of “Who’s Line Is It Anyway?”)—and others include entrepreneurs, politicians, and executives from the area. “We’re all so busy with life and work, and the tournament will provide a great day for meeting and connecting incredible people whose paths don’t always cross, but they should,” Rothenbuhler
said. “You really get to know people when you spend a day golfing and having an early dinner together. “True admiration and friendships have developed with people, businesses, and services we only have had time to read about. So this year a spin on the pro-am platform will shine a light on 30 people doing amazing community work through their careers and community involvement.” The teams will select what’s called a “Duo”—their 5th player from the community list, plus an enticing prize package put together by a variety of sponsors (e.g., entertainment packages like a Rod Stewart concert, Seattle pro sports events, wine and dining experiences, golf clubs, etc.). “A lot of time and energy is going into this,” Locker said, “because we believe in people truly coming together for their community. Not just for the prize benefits, but because they actually care about people. That’s what’s been happening with this tourney, and we’re now bringing it to another level.” Beneficiaries this year: Northwest Youth Services (NWYS) and Engedi Refuge. Northwest Youth Services impacts more than 1,000 youths every year in Whatcom and Skagit Counties, providing a safe home for more than 200 young people between ages 13-24 who have run away, been displaced, or experience homelessness due to trauma, neglect, abuse, or exploitation. Engedi Refuge is a restorative program for women who have survived sex trafficking and prostitution. The refuge provides relief from poverty, addictions, abuse, and complex trauma often associated with sex trafficking. “The Northwest is in a homeless epidemic, and our I-5 corridor is one of the busiest sex-trafficking areas in North America,” Rothenbuhler said. “This tournament connects community businesses who want to shine a light of awareness and financial support on services that make a difference in transitioning our kids and those trapped in human trafficking to a network of better options.” At press time the Birch Golf Classic lineup had not filled out completely. For updated information on players, prizes, and getting involved, visit BirchGolf Classic. com or check its Facebook page. P+
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CASI NO• RESORT
JULY/AUGUST 2018 BUSINESSPULSE.COM | 21
leading edge GUEST COLUMN | MARITIME
Locals Fish Alaska but Bring the Bounty Home
D
PETE GRANGER
id you know that Whatcom County has a thriving commercial-fishing industry? Many people don’t. The Port of Bellingham estimates that commercial fishing and processing companies in Whatcom County employ more than 2,700 on Port premises. The maritime industry in general employs more than 6,000 Whatcom County residents. And did you know that many of the county-resident fishermen spend a good portion of their fishing efforts in Alaskan waters? They also bring 10s of millions of dollars in income back to the county with them. Many of the bigger boats in Squalicum and Blaine harbors travel to Southeast Alaska each spring to fish for pink and other salmon species. These are the 58-foot-long purse seiners. Alaskan law prohibits salmon seiners from being any longer than 58 feet. And Bristol Bay gillnetters can be no longer than 32 feet. 22 | BUSINESSPULSE.COM JULY/AUGUST 2018
Smaller vessels, such as gillnetters and trollers, go to Southeast Alaska as well. Some boats travel as far as the southwest tip of the Alaska Peninsula. Other Alaska locales include Kodiak, Cordova and Prince William Sound, and Cook Inlet. Bellingham and Blaine also have a fleet of tenders that travels to all these areas each season. These are larger vessels that take the fresh catch from the fishermen and deliver it to the seafood plants for processing. Besides salmon, county fishermen target halibut, sablefish (black cod), roe herring, Dungeness crab, and Pacific cod. Whatcom County also is home to many boat owners, skippers, and crewmembers who fish in the fabled Bristol Bay sockeye fishery. Their 32-foot gillnet boats stay the winter in boat yards around the Bay. Crews fly up in early June for two months of intensive fishing; the 2018 sockeye run is predicted to be a nearrecord 50 million fish! (Also see Page 14 graphic.)
Anecdote: Resident Alaskans view fishermen from the “Lower 48” with some disdain. But they have come to accept their out-of-state cousins in the sometimes intense competition for fish! Anecdote: Did you know that in Alaska, many fishermen refer to sockeye as “reds,” and chum salmon as “dogs,” and pink salmon as “humpies” and coho salmon as “silvers,” and chinook salmon as “kings”? On any given day in the Summer in Whatcom County, you’ll see seafood products that were caught in Alaska, and chances are it was caught by local fishermen. For example, fresh Copper River sockeye are first in the marketplace in mid-May. By late June, they’ve been supplanted by sockeye from Kodiak and Southeast Alaska. July features fresh Bristol Bay sockeye. Trolled silvers will appear shortly after sockeye as well as Southeast Alaska pinks and chums in August. Winter months will feature these species that were flash frozen. From mid-November to mid-March, fresh halibut from Southeast Alaska is available. There are a number of salmon fishermen living in the county who sell their catch directly to local consumers. Entrepreneurs, such as Desire Fish, Fall Line Fisheries, Sea to Shore Seafood, and Nerka Sea-Frozen Salmon offer high-quality frozen salmon in the Fall, Winter and Spring. A majority of the Alaska catches gets returned to processors in Whatcom County, including American-Canadian Fisheries, Bornstein Seafoods, Dana Besecker Co., Homeport Seafoods, Icy Strait Seafoods, Q Sea Specialty Services, Seafood Producers Cooperative, Sound Pacific Seafood, Trans Ocean Products, Trident Seafoods, and Vital Choice Seafoods. Much of the product goes through the Bellingham Cold Storage complex—the largest portside cold storage on the West Coast, handling millions of pounds of Alaska product. Alaskan waters draw the fisheries and fill the boats, but the hauls return to fill the Whatcom County tills. P+
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Pete Granger retired from 45 years of working in the maritime and commercial fishing industry (and remains an active reef-net -fishing operator off of Lummi Island). Pete also serves as president of the Whatcom County Working Waterfront Coalition. JULY/AUGUST 2018 BUSINESSPULSE.COM | 23
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TOP
PRIVATE COMPANIES Some staggering increases in gross revenues were the most remarkable trend that leapt off the pages as we compiled this year’s Top 100 Privately Owned Companies in Whatcom County. Most notable among them: Brim Tractor in Lynden, Dan Brim’s company that has operated for more than 50 years. After adding a complete line of construction equipment, Brim’s six stores that spread from Canada to Oregon increased sales last year by a stunning 160%! Other shining examples: Tiger Construction with a nearly 85% rise; Emergency Reporting, G.K. Knutson, and Vital Choice at about 50%; Morse Distribution, Kam-Way, and Pro Pack at around 45%; Western Refinery Services 40%, and Hardware Sales at more than 35%. Altogether, sales totaled in excess of $5.14 billion among the Top 100 leaders, and they account for over 10,100 jobs in Whatcom County and more than 18,000 jobs overall. P+
By Mike McKenzie Photos Scott Book
TOP 2018 Rank
2017 Rank
Employees Region Total
Top Executive(S)
SALES
1 Power solutions for broadband, telecommunications, and renewable-energy sectors
The Alpha Group 1
Bellingham
1976
500+
2,000+
Grace Borsari/ Fred Kaiser
$800M+
Haggen 2 2 Supermarkets and pharmacies
Bellingham
1933
754
1,963
John Clougher
$450M+
Exxel Pacific Bellingham 3 3 Integrated design and construction general contractor
1989
145
180
Kevin DeVries
Dawson Construction 4 4 Large-scale construction
Bellingham
1967
150
250
Pete Dawson
Grizzly Industrial 5 5
Bellingham
1983
83
214
Shiraz Balolia
110
610
Jason Jansen
7 7 Energy, agronomy, and retail
CHS Northwest
Lynden
1941
150
270
Don Eucker
Samson Rope Technologies 9 8 Synthetic-rope manufacturer
Ferndale
1878
200
324
Andrea Sturm
Hempler’s Foods Group Ferndale 1934 133 190 17 9 Meat processing and wholesale distribution
Richard Hempler/ Stephen Bates
Bornstein Seafoods 16 10 Seafood sourcing, sales, and distribution
Bellingham
1934
100
350
Colin Bornstein
Rice Insurance 18 11 Full-service insurance agency
Bellingham
1946
100
100
James Fritts
The Markets 10 12 The Markets, Cost Cutter, and Food Pavilion
Bellingham
2008
300
475
Kevin Weatherill
IMCO General Construction 6 13
Bellingham
1978
91
277
Frank Imhof/ Tyler Kimberley
Diamond B Constructors 12 14
Bellingham
1909
225
375
Pete Chapman
Anvil Corporation 13 15 Engineering and procurement solutions
Bellingham
1971
325
465
Gordy Lindell
McEvoy Oil nl 16 Oil and gas supplier
Bellingham
1932
32
32
Tim McEvoy
Smith Gardens Bellingham 1901 20 17 Wholesale producer of garden plants, nursery, and garden-center supplies
185
1200
Eric Smith
EPL Feed 19 18
2011
47
62
Dennis Elenbaas
Healthy Pet Bellingham 1985 23 19 Pet litter, bedding and food, spill cleanup, and industrial products
84
158
Ted Mischaikov
Tiger Construction Everson 36 20 Excavating and commercial building contractor
75
100
Scott Isenhart
Heavy construction Commercial and industrial contractor
Sumas
Ag feed and nutrition
26 | BUSINESSPULSE.COM JULY/AUGUST 2018
1974
$125–$130M $100–$115M
1906
$90–$95M
LTI Lynden 8 6 Transport of dry and liquid bulk commodities
$85–$90M
Manufactures and sells woodworking and metalworking machinery
$325M+
$75–$85M
Founded
$65–$70M
Location
$60–$65M
Company
ASPHALT PAVING • Grading • Parking Lots • Patching/Repairs • Recycled Asphalt • Porous Asphalt • Driveways/Roads
CIVIL CONSTRUCTION • Scraping/Land Leveling • Underground Utilities • Structural Concrete
• Site Prep/Clearing • Environmental Cleanup • Excavation/Demolition
2380 Grandview Rd., Ferndale, WA 98248 360.366.3303 www.wrsweb.com
2017 Rank
Company
Location
Founded
Hardware Sales 29 21
Bellingham
1962
Alaskan Leader Fisheries nl 22
Lynden
Brim Tractor 56 23 Farm and garden machinery
Lynden
Kam-Way Transportation 34 24 Full-service transportation brokerage Hollander Hospitality 24 25
Employees Region Total
Top Executive(S)
SALES
140
140
Jerry McClellan
$60.5M
8
50
Rob Wurm
$60M
1966
60
60
Dan Brim
$60M
Blaine
2008
45
45
Kam Sihota
$58M
Bellingham
1996
30
500
Mark Hollander
$57.5M
General hardware, B-to-B industrial sales, equipment rentals and service. Bering Sea longline fleet for catch and sales of Wild Alaska Cod
Hotel and commercial-property development and management
$60–$65M
2018 Rank
$55–$60M
TOP
$56M
SPIE Bellingham 1955 28 27 International society advancing the science and application of light
164
166
Kent Rochford
$55.1M
Mt. Baker Products Bellingham 27 28 Manufacturer of plywood veneer, lumber, and plywood
1993
135
135
Steven King
$55M
Barlean’s Organic Oils Ferndale 1989 21 29 Creates/distributes flaxseed, Omega 3, and other supplements
155
165
Bruce Barlean
$53M
Roger Jobs Motors nl 30
62
62
Roger Jobs
$52.7M
Bellingham
Automotive sales and service
28 | BUSINESSPULSE.COM JULY/AUGUST 2018
1985
$45–$55M
Faithlife Bellingham 1992 288 335 Bob Pritchett 26 26 Bible-content software, apps and scholastic videos, online community groups, and building cloud-based presentations
20
#
TIGER CONSTRUCTION
This 44-year Everson fixture went “back to school” in 2017, and that’s how it experienced an exceptional 77% surge in revenues over the previous year—closing the books at more than $60 million. “Our largest contract last year, which we actually procured with a 2015 bid, was Lynden Middle School,” said Co-Owner and President Scott Isenhart. The $31 million school will open on Line Road in September. Among their other prime projects in 2017: the $21 million Options High School (the new alternativeeducation school located behind Bellingham High), and an elementary school in Skagit County. In previous years, Tiger completed many other school projects, including Mount Vernon and Meridian HS, Happy Valley Elementary, Marysville HS Food Commons, and special buildings at Whatcom Community College and Skagit Valley College. Tiger has a division that works in civil and heavy highway projects on which they utilize only their own employees (about 100) and equipment, such as a fleet of earthmovers, cranes, and personnel lifts. They also have a division for commercial, industrial, and institutional buildings, contracting for the architectural phases. Ken Isenhart and his wife Marsha started Tiger in 1974. Ken’s brother, Steve, became a partner in 1985. Ken’s sons, Scott and Nick, and Steve’s son, Derek (VP of operations/equipment), bought Tiger in 2015 from their fathers. The company name stems from Ken Isenhart’s nickname when he was a wrestler at Colorado School of Mines. President Scott Isenhart and Operator Nick Isenhart JULY/AUGUST 2018 BUSINESSPULSE.COM | 29
2018 Rank
2017 Rank
Company
Location
Founded
Keith Oil 38 31
Ferndale
1959
Mills Electric 33 32
Bellingham
Employees Region Total 7
10
Wholesale petroleum bulk station
Top Executive(S)
SALES
Sam Boulos/ Yanolla Boulos
$50M $45–$55M
TOP
200
250
John Huntley
$45.5M
Superfeet Ferndale 30 33 Premium insole design, manufacture, and wholesale
1977
88
144
John Rauvola
$45M
Family Care Network Bellingham 31 34 Family practice, clinics, community connections
1999
400
456
Dr. Marcy Hipskind
$43.8M
Seafood Producers Co-Op Bellingham 1944 25 35 Processor and marketer of premium NW and West Coast seafood
11
250
Joe Morelli
$43.8M
Axiom Construction & Consulting 32 36
Lynden
2002
120
218
Timothy Koetje
$41M
Strider Construction 35 37 Heavy civic construction
Bellingham
1988
100
130
James A. Gebhardt
$40M
Western Refinery Services 46 38 Industrial maintenance and construction
Ferndale
1990
210
240
Billy VanZanten
$40M
Faber Construction 44 39 General contractor
Lynden
1987
106
106
Rick Faber
$36M
Cowden Gravel & Ready Mix 39 40 Construction materials and trucking
Bellingham
1945
130
130
Brent Cowden
$34M
Farmers Equipment Company Lynden 40 41 Berry harvesters, farm and construction equipment
1935
40
72
Kevin Pawlowski
$34M
Saturna Capital 37 42 Mutual funds manager and investor
1989
65
80
Jane Carten
$33M
Cascade Dafo Ferndale 1982 47 43 Design and manufacture of dynamic ankle foot orthoses (DAFOs)
287
290
Don Buethorn
$32.2M
Blythe Plumbing & Heating nl 44
1904
85
85
David C. Morse III
$32M
Scholten’s Equipment Lynden 53 45 Agriculture and construction equipment sales
1979
35
52
Duane Scholten
$30M
Brooks Manufacturing Bellingham 49 46 Distribution crossarms and transmission-framing components
1917
50
50
John Ferlin
$29M
Sound Beverage Distributors Bellingham 1950 43 47 Wholesale beer, wine, and distilled beverages, and bottled water supplier
85
90
Dean Shintaffer
$29M
Vital Choice Wild Seafood Ferndale 61 48 Web-based wild-caught seafood and organic food products
2001
37
37
Randy Hartnell
$29M
DeWaard and Bode Bellingham 50 49 Applicance, mattress and furniture sales and service
1946
80
85
Jerry Roorda
$28.6M
Specified Fittings 48 50 HDPE and PVC pipe-fitting manufacturer
1996
90
180
Tom Franzen
$28M
Architectural sheet-metal contractor
Bellingham
Bellingham
$30–$40M
$40–$45M
1911
Electrical contractor
Bellingham
30 | BUSINESSPULSE.COM JULY/AUGUST 2018
$25–$30M
Mechanical contractor
Matt Smith Trident Marine Enthusiastic dad Geoduck farmer Aspiring guitarist
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HeritageBankNW.com | 800.455.6126 | Member FDIC
TOP 2018 Rank
2017 Rank
Employees Region Total
SALES
150
Todd Kunzman
$27M
175
175
Doug Thomas
$25M
1990
51
61
Dave DeWaard
$23.5M
1981
66
72
Mike Hoagland
$23M
Anderson Paper & Packaging Ferndale 1992 57 55 Paper, boxes, supply chain, packaging solutions, and paper manufacturer
40
73
Rick Anderson
$22.3M
Diehl Ford 59 56 New and used car sales, parts, and service
1908
63
63
Bob & Mike Diehl
$22M
Morse Steel Service Center Bellingham 1884 72 57 Rebar fabricator and statewide flatbed fleet steel and rebar distribution
47
47
Mike Morse
$22M
Roosendaal-Honcoop Construction Bellingham 1979 40 62 58 Full-service general contractor providing construction and pre-construction services
40
Gary Honcoop
$22M
Bramble Berry 70 59 Soap-making supplies and training
Bellingham
1998
80
80
Anne-Marie Faiola
$20M
G.K. Knutson 78 60 Drywall, cold formed metal framing
Bellingham
1997
20
95
Greg Knutson
$20M
Founded
Andgar Corporation 52 51
Ferndale
1973
Bellingham Cold Storage 54 52
Bellingham
1946
Daritech 45 53 Farm-equipment supplier
Lynden
142
Residential heating/AC, metal fabrication, architectural metal, and biogas-digester technology Public refrigerated warehousing
Hoagland Pharmacy Bellingham 58 54 Retail pharmacy, medical equipment, and respiratory services
Bellingham
32 | BUSINESSPULSE.COM JULY/AUGUST 2018
$20–$25M
Location
$25–$30M
Top Executive(S)
Company
22
#
Alaskan leader fisheries Twenty-seven years ago, six families of fishers in Kodiak, Alaska, pooled their resources to buy a catcher/ processor long-line vessel and formed Alaskan Leader Fisheries. It specializes in wild-caught Alaskan cod harvested in the Bering Sea and now has four American-made vessels. Last year, with an increase of about 15% in sales, Alaskan Leader topped $60 million in a cooperative arrangement that now has seven families in the ownership group and partnership with Bristol Bay Economic Development Corporation. Most of the 50 employees of Alaskan Leader work out of Seattle. CEO and Co-Founder Rod Wurm leads the management group from an office in Lynden. Utilizing freezer long-line methods—“one hook, one fish,” as Wurm described it—the company produces for a wholesale market that covers fine-dining restaurants and large national grocery suppliers, like Whole Foods, WinCo, Publix, and Costco. Beyond that, their co-op sources the commodity market worldwide. “That strong worldwide market pricing of whitefish was part of why last year was possibly our best year ever,” Wurm said, citing delivery to Europe, Japan, China, and the domestic commodity market that includes ray wings, roe, and pollock among product offerings along with the several prepared cod. “Demand is strong,” Rod said. Speaking to 2017 and current successes, he added, “We continue to develop our value-added sales program—filets, portions, marinaded cod, etc. And, we cut costs with more efficient operations.” Casting long lines in the water, the co-op clearly has created a long line at the door demanding its products.
Robert J. Wurm President/CEO
76
#
TRIVAN When Business Pulse first visited TriVan Truck Body six years ago on the outskirts of Ferndale, our description of their customized work began with “…warm quarters for half-frozen oil-field workers in northern Alaska….” Today, that niche ranks as one of the major business boosters for TriVan, now in its 15th year. “We’ve had an enormous run on oil-field cabins since last year,” said Co-Owner/President Cason Van Driel of the company’s roughly 12% spike in sales in 2017 over the year before. “It reflects a glimmer of hope for the oil industry and a resurgence for the energy sector, which is great for the national economy and for Whatcom County.” TriVan—named for the three founding partners, brothers Cason and Marty Van Driel, and Eren Van Dyke—also landed some large ongoing contracts with national entities, Cason said. “Last year was a fun, exciting year.” The company employs 80, all in the Ferndale facility, after closing a small satellite shop in another state. Since 2003 TriVan has created about 3,400 units, Cason said. These include remote units for beef processors, warfare decontamination and command centers, SWAT teams, and dressing rooms for TV and movie sets. The leadership team has evolved with two major changes: Original co-founder Van Dyke retired and his son-in-law, Jan Kottelenberg, replaced him; a third Van Driel brother, Ryan, has since joined the partnership.
Clockwise from top left: Marty VanDriel, General Manager; Jan Kottelenberg, VP Research & Development; Cason VanDriel, President, and Ryan VanDriel, Marketing Manager. 34 | BUSINESSPULSE.COM JULY/AUGUST 2018
TOP 2018 Rank
2017 Rank
Company
Location
Founded
Mt. Baker Imaging 60 61
Bellingham
1965
Moncrieff Construction 55 62
Lynden
ProPack 65 63
Employees Region Total
Top Executive(S)
SALES
160
Dr. Matthew Studley
$20M
1992
10
60
Sam Moncrieff III
$20M
Blaine
1991
75
100
Alex Synder
$19.8M
Western Forest Products 75 64 Commercial distributor of lumber products
Bellingham
1981
21
31
Terry Dawn
$19M
Allsop nl 65 Consumer Electronics
Bellingham
1964
23
30
Ryan/Jim Allsop
Woodstock International 63 66
Bellingham
1989
13
26
Shiraz Balolia
Granite Precast 68 67 Producer of precast-concrete products
Bellingham
1985
91
95
Matthew Vaughn
$18.5M
Birch Equipment Rental & Sales Bellingham 69 68 Equipment and tool rental and sales for industry and home
1972
54
80
Sarah Rothenbuhler
$18.3M
Barron Heating & Air Conditioning Ferndale 67 69 Heating, air conditioning, and ventilation sales and service
1972
120
125
John Barron
$18M
50
95
Troy Curran
$18M
Concrete construction
$20–$25M
160
Radiology, image interpretation, and imaging during low-invasive surgery
Wholesale supplier of woodworking and metalworking machinery, parts, and shop materials
CityMac Bellingham 1992 66 70 Official Apple partner for products and service and Verizon reseller
ONE LOAD AT TIME...73 YEARS AND COUNTING 36 | BUSINESSPULSE.COM JULY/AUGUST 2018
$18–$20M
Supply chain management
85
#
INFUSION SOLUTIONS
Owner Rowena Birnel 38 | BUSINESSPULSE.COM JULY/AUGUST 2018
A spike in pharmacy closings, referrals, and an increase in daily service all helped send this award-winning Bellingham healthcare business soaring into 2018. Infusion Solutions’ gross revenues topped $11 million in 2017—a 51% gain over the prior year. Rowena Birnel’s company was the Business Pulse Startup Business of the Year in 2011. Infusion Solutions has nearly doubled its revenues over the last two years. In 2017 the company provided patients with specialty medication care in their homes at the average rate of 372 a day—up from 256 the previous year. The nearly 1,000 referrals last year rose 67% from the total of 609 in 2016. “We continue to grow by hiring extraordinary employees who take great care of our patients,” Birnel said of her 35-person staff. “We feel strongly about administering health care locally, and better than some of the big players with big names.” A local Walgreen’s pharmacy and a pharmacy on Whidbey Island closed, both boosting business. Additionally, Birnel expanded service into Spokane, taking on patients from a pharmacy that closed. New revenue also came from handling oncology needs for a regional hospital while it underwent remodeling. “Referrals still remain the core of our business,” Birnel said, “and we’re driven by high patient satisfaction. Our strength is that we’re local, we can get authorization for medications within one-to-three days, and patients don’t encounter a phone queue where they have to wait 15-to30 minutes on hold. We love seeing them in their homes. It’s not a matter of saying, ‘You need us.’ We want to be their choice.”
TOP 2018 Rank
2017 Rank
Company
Express Electric nl 71
Location
Founded
Ferndale
1992
Employees Region Total
Top Executive(S)
SALES
51
Roger Anderson
$18M
MSNW Ferndale 1995 71 72 Facility management, maintenance, janitorial, and landscaping services
132
413
Janelle Bruland
$17.3M
The Woods Coffee 77 73 Coffee shops and bakeries
Lynden
2002
125
171
Wes Herman
$15.5M
Seeking Health 73 74
Bellingham
2010
21
24
Dr. Ben Lynch
$15.3M
Louws Truss nl 75 Wood-roof and floor-truss manufacturer
Ferndale
1952
7
120
BJ Louws
$14.5M
TriVan Truck Body Ferndale 2003 80 80 79 76 Manufacturer of custom-designed, commercial-use truck bodies, trailers, and other specialty units
Marty & Cason VanDriel
$13.5M
ALRT Corporation 76 77 Logging and road construction
$17–$20M
43
Commercial, industrial, and residential electrical contractor
Everson
$12–$15M
Nutrition and supplements supplier
1990
57
57
Bill Westergreen
$13.4M
Larson Gross Bellingham 80 78 Certified public accountants and consultants
1949
95
95
Aaron Brown
$13M
Bellingham Yachts Bellingham 81 79 Sales, brokerage, charter, and service of yachts
1984
13
16
Dean Ouilette
$12.6M
David Loeppky/ Matt Roth
$12.5M
Chuckanut Bay Foods Ferndale 2008 84 84 91 80 Gourmet boutique kitchen creating cheesecakes for wholesale distribution
Proudly Serving The Community for 70 Years
Traditional T raditional Service Ser vice M tii M d N d Meeting Modern Needs.
Lynden • Ferndale 360-354-4471
Proudly Serving Whatcom, Skagit, Island and Snohomish Counties
40 | BUSINESSPULSE.COM JULY/AUGUST 2018
Mount Vernon 360-424-4471
ONE 2 WATCH
EXACT SCIENTIFIC
Owner/President Kent Oostra
Increased revenues of nearly 400% over the last five years have Exact Scientific’s microbiological testing lab on a fast track to the milestone $5 million mark in our annual listing of the Top 100 privately owned companies in Whatcom County. Owner/President and microbiologist Kent Oostra said 2017 was a banner year and that the Ferndale company is on pace for another 30% growth this year. The company has 32 employees, having more than doubled in number since 2013 when Exact Scientific hit $2 million in revenues for the first time. Although his business stretches across the U.S. and as far as Australia, Oostra’s team undertook a major local project last year: farmersponsored research in six county watershed districts to identify specific animal (or human) species that have caused fecal pollution in downstream shellfish beds. This goes to the heart of Exact Scientific’s business model of testing one sample at a time, rather than in groups, in its process of certifying internationally established standards (called ISO) for food, supplements, nutraceuticals, agricultural, environmental, dioxins, PCB, pesticides, metals, minerals, and DNA sequencing. Exact Scientific’s test results have been cited in several video segments on the popular “Dr. Oz Show.” One of Mehmet Oz’s features centered on “what’s inside a chicken” using DNA sequencing. CTV in Vancouver ran a feature on the company. Exact Scientific is one of just two APHISapproved private labs in the U.S. for testing plant pathogen, and the only lab to offer qPCR detection of pathogens in potato tubers.
TOP 2018 Rank
2017 Rank
Company
Location
Dickerson Distributors Bellingham 74 81 Wholesale distributors of beer, wine, and spirits
Founded
Top Executive(S)
SALES
56
Kevin Dickerson
$12.5M
150
146
Richard Johnson
$12.0M
All American Marine Bellingham 1987 64 76 85 83 Builder of high-speed aluminum catamarans, ferries, tour boats, survey craft, and research vessels
Matt Mullett
>$12M
Edaleen Diary Lynden 82 84 Processing and distributing milk and ice cream
1975
101
101
Mitch Moorlag
$11.6M
Infusion Solutions Bellingham 99 85 Private center and in-home infusion therapies provider
2010
35
35
Rowena Birnel
$11.3M
Northwest Health Care Linen 84 86 Healthcare laundry-management services
1992
106
110
James Hall
$11M
WesSpur Tree Equipment Bellingham 2004 86 87 International arborist supply and tree-equipment machinery sales
21
21
Ryan Aarstol
$10.7M
Barkley Company Bellingham 87 88 Developing and leasing commercial and residential properties
1990
10
10
Stowe Talbot
$10.1M
POS-X nl 89 Point-of-sale and data-capture solutions
Bellingham
2005
25
27
Dan Moseley
$10.1M
Emergency Reporting nl 90
Bellingham
2003
50
80
Dave Adams/ Adrian Mintz
$10M
Elenbaas Company 88 91 Fertilizer and horse feed supplier
Lynden
Bellair Charters & Airporter Shuttle Ferndale 1985 83 82 Bus transportation for airports, state ferries, and private charters
Bellingham
Software for fire and EMS records management
19
19
Dennis Elenbaas
$7.5-1
Lister Chain & Forge Blaine 1911 28 92 92 Manufacturer of ship-anchor chain, navigational-buoy chain, anchors, and fittings
28
Michael Stobbart
$9.2M
Skeers Construction 97 93 Master plan community home building
Bellingham
1985
17
17
Dick Skeers
$9.05M
Comphy Company 96 94 Home bedding, spa linen, and textiles
Ferndale
2003
35
35
Mia Richardson
$9M
Erin Baker’s Wholesome Baked Goods 89 95 Wholesale baker and distributor
Bellingham
1994
45
40
Erin Baker
$8-9M
Totally Chocolate 93 96
Blaine
1993
75
75
Ken Strong
$10.2M
American Canadian Fisheries Bellingham 1985 90 97 Salmon procurement, processing, shipping, and wholesale/retail sales
45
45
Andy Vitaljic
$10M
Lynden Sheet Metal 100 98 HVAC and plumbing service and repair
Lynden
1940
51
51
Bobbi Kreider
$8.9M
ecigExpress 94 99
Bellingham
2009
48
48
Timothy Furre
$8.8M
Whatcom Land Title 100 nl Title insurance, and escrow services
Bellingham
1982
70
70
Colleen Baldwin
$8M
$8–$10M
1941
$12–$15M
46
$10–$12M
1984
Employees Region Total
Manufacturer of custom-molded chocolate
Electronic-cigarette supplier
42 | BUSINESSPULSE.COM JULY/AUGUST 2018
oversize banners tents
we create
signs
OFFSET & DIGITAL DIRECT MAIL
pop-ups and a-frames
GRAPHIC DESIGN WEB DESIGN BANNERS & POSTERS
printcopyfactory.com
quotes@printcopyfactory.com | 360.738.4931 4025 Iron Gate Road | Bellingham, WA 98226
congratu
ulations to all whatcom companies for their contributions to our community
the sweet TASTE of success Chuckanut Bay Foods expands sizes, flavors coast-to-coast, and now into new space
By Mike McKenzie Photos Scott Book
46 | BUSINESSPULSE.COM JULY/AUGUST 2018
“We love having a good, wholesome product and a company that saves and creates jobs.” David Loeppky, Co-Owner, Chuckanut Bay Foods
T
hree-thousand percent growth! That’s not a gross exaggeration; it’s the gross gain in revenues over the last 10 years at Chuckanut Bay Foods in Ferndale, a purveyor of cheesecakes. This former Business Pulse Small Business of the Year Award winner (2012) has continued its explosive growth under the ownership group that purchased it in 2008. Sales last year exceeded $12 million and are on pace toward a 20% gain this year. Chuckanut Bay Foods sprouted from a former single proprietorship—then called Chuckanut Cheesecakes, with a loyal local customer base consisting mainly of some 20 Haggen stores—to a point where about 40,000 products go out the warehouse door daily for distribution coast-to-coast. That production from a relatively small boutique bakery (6,000 square feet) led to a land purchase last year in Blaine. The company soon will move into new digs there with about twice its current space on Hovander Road in Ferndale, with room to triple in size to 18,500 square feet when necessary. Lean operations enabled efficiency in the same kitchen, storage, and shipping space, even as production increased dramatically, though they eventually leased additional warehouse space. David Loeppky, Matt Roth, and a silent partner bought out the founder. They established a broad-based wholesale model built around a popular American dessert, using regional, all-natural ingredients. That model has propelled the company from two employees to 85 full-time workers (and more than 100 in peak seasons). “We’re proud to have a company that saves and creates jobs.” Loeppky said. “It’s in our mission statement that we want to be an employer of choice.” Loeppky’s education and background were in the oil and gas
industry, taking him from Canada to Texas. Then he and his wife were part of starting and selling two businesses, one producing compact discs (“when CDs were all the rage,” he said) and one in publishing (school planners, which continues to operate in Bellingham). At Chuckanut Bay Foods, he oversees operations. Roth earned a degree in business and finance from the University of Colorado, and he previously excelled in marketing in the franchise-restaurant industry, and then locally at a chocolate company in Whatcom County. He handles the business development side of the company. “We also wouldn’t have made it where we are today without my wife, Julie,” Roth said. “She’s been a very active owner-operator behind closed doors. Julie has been our bookkeeper led marketing and product development, and worn a million hats wherever we’ve needed her to—even working in the kitchen.” At the time of their award in 2012, they were producing more than $2 million in sales, with 20-plus employees, and most sales were in the Washington-Oregon region. Six years later, they’re still largely in core West Coast markets, Canada, and Colorado. But they also have made inroads deeper into Canada and as far as the East Coast—including New York City, the cheesecake Mecca—and Texas and Florida. “We’re now an in-and-out, rotating product in Costco stores,” Roth said. (That’s a product that appears periodically, rather than constantly.) The Chuckanut Bay Foods website displays nearly 50 grocery and specialty stores that carry a wide variety of cheesecakes, and Roth estimated that their desserts have shelf space in more than 6,000 locations. “That counts convenience stores, and some places carry us seasonally, like two times a year in holiday JULY/AUGUST 2018 BUSINESSPULSE.COM | 47
Photo Courtesy of Chuckanut Bay Foods
The Chuckanut Bay staff celebrate the groundbreaking of the new facility in Blaine.
periods. Our large accounts that people would recognize are Costco, Whole Foods, Kroger, Albertson’s, and large regional chains like Publix in Florida, and Haggen out here.”” The rapid growth has come from several sources:
Roth, who travels widely to open new market segments, said, “We have a lot of unique spreads. But the regular New York-style and chocolate cheesecakes still lead the way in popularity. The three-inch individual is our core product, and we’re selling a ton of chocolate-covered bites.” • Continual addition of new market segChuckanut Bay cheesecakes are handments and regions; crafted on an all-natural-ingredients model, • Creation of around 50 new flavors; mostly sourced in the Northwest. Some • Adding new products; dairy and berry suppliers are a stone’s throw away in Lynden, and others ship from as far • Offering more sizes; as Oregon. Eggs come from Washington • And the supply of private-label and and Abbotsford, B.C. vendors. co-branded specialties for about 10 All ingredients adhere to the Whole other companies. Foods Market standards, a widely ac“Originally we had three cheesecake cepted published list. Also, certificasizes,” Loeppky said, “and now we have tions include kosher, gluten-free, SQF five, plus the new one-ounce petite rolled David Loeppky and Matt Roth (safe quality food), and—as stated on in chocolate. Our premier line is the the website—“Inspected and authorized three-inch grab-and-go. We introduced that in our second year, to produce for branches of the U.S. Armed Forces.” In product when we were just trying to figure this business out.” development, Chuckanut Bay Foods advertises, “No artificial They’ve added layer-cakes in flavors like German Chocolate, coloring. No hydrogenated oils. RBGH-free cream cheese. NonRed Velvet, and Carrot, and also offer sheet cheesecakes for ca- GMO real cane sugar and flour. Made in small batches. Great tering. And, in the only departures from cheesecake, the product attention to consistency.” catalog contains tiramisu and fruitcake. The company recently settled on a marketing slogan: “Real. Some flavors are seasonal, driven by holidays or harvests, Good. Cheesecake.” Loeppky said, “The ‘Real’ part refers to our and many tease the taste buds with creative flavors like S’More, ingredients, as opposed to artificial additives. We love having a Chocolate Stout, Irish Cream, and Honey Bourbon. wholesome product.” 48 | BUSINESSPULSE.COM JULY/AUGUST 2018
LOCAL MOUNTAIN BIKING is GOING
big! By Cheryl Stritzel McCarthy
50 | BUSINESSPULSE.COM JULY/AUGUST 2018
Photo: Courtesy of Transition Bikes
Transition Bikes co-owners Kevin Menard and Kyle Young out doing a bit of R&D.
JULY/AUGUST 2018 BUSINESSPULSE.COM | 51
H
Who’s riding, according to the survey? About 75% are local folks, and 25% visitors. More than half of those visitors ride here at least monthly and have annual incomes of $100,000-plus. Nearly all (97%) patronize local businesses while here, with 85% visiting a bike shop or other specialty retailer. More than half spend a minimum of $40 per visit at breweries, restaurants, hotels, gas stations, and supermarkets. Menard said Whatcom County trails are comparable to those in British Columbia but B.C. just has more of them. “The B.C. government pays for trail building, because it recognizes the financial benefits of that investment. Our WMBC is a volunteer organization. (Menard is on the board.) We get some grants, but the majority of the money comes from people who donate because they love it,” he said. WMBC funding comes from some 70 entities that comprise individuals, clubs, events such as the Tour de Whatcom, and many local businesses, such as REI, Phillips 66 Ferndale Refinery, Transition Bikes, Superfeet, and Fanatik Bike Co. WMBC maintains 45 miles of trails on Galbraith Mountain, plus an additional 20 miles of adjacent property. It organizes 25 maintenance workdays annually, some with as many as 70 volunteers. These volunteers logged some 7,000 hours in 2017, Eric Brown said, not including many more hours spent on ad hoc maintenance. “Our supporters take pride in stewarding the trails we build and maintain. There isn’t any need to cajole them to
Photo: Courtesy of Transition Bikes
ear that boom? Off in the woods, over on Galbraith Mountain? It’s the fast-growing mountain-biking industry in Whatcom County. This new engine in our economy is founded on our outstanding topography. Of the five top-ranked trails in Washington, four are in Bellingham. And mountain-bike trails here rank in the top 1% globally, according to Kevin Menard, co-owner with Kyle Young of Transition Bikes—a bike design-and-build company on Carolina Street in Bellingham’s Roosevelt area. Menard, is in a position to know because he rides on trails around the world,. “We have world-class trail systems here that you can access from town,” he said. “You don’t even need to get into your car. That’s what’s driving this growth.” Our trail network also helps businesses recruit and retain employees, said Eric Brown, who serves as trail director of the Whatcom Mountain Bike Coalition (WMBC), a nonprofit that preserves and enhances non-motorized trail access in the county. According to a WMBC survey, 61% of respondents said easy access to mountain-biking trails was important in their decision to move here. And, 82% of longtime residents said it was very important in their decision to stay. Even casual conversation with local mountain bikers reveals a high percentage of riders who mention that they sought employment here because they could access trails from home.
52 | BUSINESSPULSE.COM JULY/AUGUST 2018
Photo: Courtesy of Transition Bikes
do trail work. It’s part of our ethos as a community,” said Brown, who has volunteered with the group since 2006. “Providing better trail access and building better bike infrastructure, like pump tracks (a circuit of banked turns), is a personal goal. I’m also proud of our youth programs, which get kids off the couch and into the woods, both riding bikes and maintaining trails.” [The group runs 13 after-school programs and puts on 17 elementary-school bike rodeos.] Jodie Beatty is a rider who relies on Bellingham’s easyaccess trails. “Life is so busy, with kids and work. Here, you can go out whenever you want and you don’t have to pay each time you go. It fits into our lifestyle very well,” she said.” Beatty and her husband also have introduced their sons, ages 8 and 5, to the sport. The tight-knit mountain-biking community also is a draw for the Beatty family. “We bring friends with their kids, too.” Jodie said. “You can make it what you want—an athletic event, or a picnic. We’ve had the kids go around loops and learn how to deal with obstacles, and then we rewarded them with ice cream bars out of the cooler.” How much does it cost? Beatty pegs the startup cost for a basic adult bike between $600 and $3,000. “But when you’re really into it, it gets more expensive,” she said. Her husband bikes two to three times a week and replaces his bike every five years. She rides once a week and replaces her bike every 10 years. Their sons grow into new bikes every two or three years. “Over time, it’s cost effective.
Compare it with the cost of a gym membership or soccer camps for kids,” she said. At Transition Bikes, full-suspension mountain bikes range from $3,000 to $6,000. A hard-tail “dirt jumper” bike is about $1,600, Menard said. Protective gear depends on what kind of riding you’re doing. You’ll need at least knee and elbow pads, gloves, helmet, bike-specific shoes, and padded shorts. A small backpack for food and water is helpful. A jersey isn’t essential, but it makes you look the part—though some rely on mud as the best outfit, Menard quipped. Whatcom’s topography, proximity to B.C., and mountain bike-centric culture make bike shops plentiful here. Besides Transition Bikes, there’s Fanatik, Fairhaven, Jack’s, Earl’s, Alleycat, Canfield, Trek (formerly Kulshan), and REI. And Kona USA, with its manufacturing headquartered in Ferndale for 30 years, opened its first retail store on State Street in Bellingham in 2015. All contribute to Whatcom County’s eighth-place ranking among counties in the state for overall recreational expenditures, according to Earth Economics for Recreation Northwest. The WMBC was founded 32 years ago, under the name WHIMPS, and has managed trails on Galbraith Mountain since its inception. The group was in favor of the 2017 sale of 2,240 acres on the mountain by Skagit-based Polygon Financial 05 to Galbraith Tree Farm. WMBC has an agreement with the Tree Farm that allows mountain bikers to co-exist within this commercial forest. JULY/AUGUST 2018 BUSINESSPULSE.COM | 53
QA and
Take Some Real Estate Marketing Tips That Rate as Good as Gold(steins)
T
he Goldsteins are a creative and charismatic couple who have been wildly successful agents for Windermere Real Estate in Bellingham for the past five years. Bliss, the wifely half of the dynamic duo, said: “We’re fun. We’re effective. And we’re bonded. There is no Bliss OR Dan. Ours is the way of the ampersand.”
What’s the best strategy in today’s market? BLISS: It’s been a seller’s market, And if you are selling a home, you can’t just plop a “For Sale” sign on your lawn and expect it to sell, especially for top dollar. If you want a high price, never list it at a high price. Even in this hot market, a house can just sit.
How did you form the business together? DAN: We had been investing in real estate since the ’80s, and five years ago we decided, “Let’s do it.” We made a good choice to go with Windermere in Whatcom County. Each real estate agency has a different tone and personality, and the level of professionalism at Windermere fits us.
How do you set yourself apart from others? BLISS: We operate on a basic philosophy of, “We’ll do 1% more on everything.” We like to win and that’s how we do it—that extra step. Our track record reflects more than 90% of our buyers’ offers win in multiple offer situations and our listings sell in under a week, typically for over-asking.”
Photo: Scott Book
Interview by Mike McKenzie
What other trade secrets can you share? BLISS: One of the cornerstones of our success is that, before we get into a car with anybody they spend two hours with us in this (conference) room where we’re sitting right now. We ask things like, “Do you own a piano or a pool table? What do you like to do for recreation? Boating? Fishing? Hiking? Do you prefer a water view, or a mountain view?” DAN: We then give them a virtual tour of several homes on the big screen in this room and ask, “What do you like and what don’t you like about this home?” This way, we don’t waste our clients’ time looking at homes that don’t fit their preferences. BLISS: A recent example was a house we just closed. Other agents had been showing it for two years. It was the only one we showed our buyer; after his Buyer’s Consultation we knew what he wanted and that this was the perfect fit—and he bought it. Half the time, we sell the first house we actually show a buyer. Whatever everyone else is offering, we offer 1% more. Is the market crowded? BLISS: Sometimes it feels like a rugby scrum. Years ago we were able to encourage our buyers to sleep on it. There’s no sleeping in this market! If you see something you like, spring into action immediately. We often preempt multiple offers that way before the offer review date. Your slide show before movies at the Pickford Film Center is unique. How did that come about? DAN: We were watching a Michael Moore film at The Pickford on Valentine’s Day a while back. It was a full house and, at the end, everybody gave the show a standing ovation. I told Bliss right then, “We can relate to these people. Let’s promote to them, right here in the seats with them.” BLISS: That’s why all 12 of our slides that rotate before the movies show us seated in the audience and doing something with each other. In one, I’m spilling popcorn on Dan. In another, in order to showcase our staging in a fun way, Dan is wearing a lamp shade on his head. Q&A Continued on Page 63 JULY/AUGUST 2018 BUSINESSPULSE.COM | 55
PULSE
HOURS AFTER BEVERAGES / CLOTHING /
Photo by: Scott Book
SAVORY FLAVORS MEET DOWN-TO-EARTH VIBES AT SALTINE
Craig Serbousek and Valerie Markus, Co-Owners of Saltine
BOOKS + MORE
By Sherri Huleatt Much like its namesake cracker, new downtown Bellingham restaurant Saltine is satisfying, universally liked, and unpretentious. Branded as “New American,” the eatery opened in May under the husband-and-wife duo of Chef Craig Serbousek and Sommelier Valerie Markus. Valerie, usually the one greeting you at the door, has 25 years’ experience in the international wine business, while Craig (who you’ll most likely see cooking and serving tables) has more than 40 years’ experience as a chef. Together, they’ve opened four restaurants—Crow, Stumbling Goat, and Betty in Seattle, and now Saltine across the street from the landmark Old City Hall Whatcom Museum on Prospect Steet. Valerie said they wanted to get away from city life in Seattle and move to a place where they could join a close-knit community and “make a difference….it feels like we’ve found our place in the universe.” Their passion (and impeccable palates, obvious by their menu selections and the tastes I experienced) have helped pack Saltine nearly every night since the opening. “We’re busy as hell,” Valerie said. Perfect for happy hour, date nights, and dinner with friends, Saltine offers a small menu with big portions. Their best-seller is prosciutto-wrapped chicken. (After tasting it myself, I can see why.) Other menu items spring from inspiration by cuisines around the world, including Italian risotto mozzarella balls with tangy tomato sauce, French bouillabaisse simmered with local seafood, Middle Eastern-Levantine quinoa fattoush salad, and the arancini that my husband and I enjoyed. For this quality of food and drinks, you could easily expect a heftier tab. Items on a short-list menu range from $8-$9 for soup du jour or Saltine salad, $11-$12.50 for creative presentations of vegetables (fried green olives, smoked salmon carpaccio, e.g.), up to $16-$24 on the main-dish side. “We wanted a restaurant affordable for the community,” Valerie said. Likewise, she hand-picks a rotating list of about 20 international wines—all available for $60 or less. Saltine’s artfully crafted cocktails (we sipped a Negroni and an Old Fashioned, both on tap) come spiked with exotic liquors, such as Yellow Chartreuse, Luxardo Maraschino Liquor, and Yzaguiire Sweet Vermouth (no, I don’t know how to pronounce that last one, either). And if the food, wine, and fresh cocktails haven’t sold you—go for the Old Fashioned on Tap. You’ll thank me later.
JULY/AUGUST 2018 BUSINESSPULSE.COM | 57
looks PULSE AFTER HOURS
OUT-OF-OFFICE SUPPLY
It’s hard to believe anyone living in Whatcom County is a stranger to Yeager’s, the venerable out-of-doors emporium. Whether you fall into the ATV (or the Mall Terrain Vehicle) camp, you know that the knowledgable and patient staff has your back (and feet— and just about everything else you need covered in the wild frontier). After recently adding KÜHL and the legendary Filson line to its extensive clothing offerings, you’re sure to come out as the best dressed in your hiking party. Filson Oil Tin Cloth Vest, $130
Filson Oil Finish Wax, $10
KÜHL Response Short Sleeve Shirt, $70
Carhartt Force Tappen Cargo Pant, $60
Danner Mountain 600 4.5" Boot, $200
KÜHL Renegade Short, $70
Filson Short Sleeve Feather Cloth Shirt, $68 Filson Tin Packer Hat, $55 58 | BUSINESSPULSE.COM JULY/AUGUST 2018
Columbia Outerspaced III FZ, $50
Columbia Inner Luminosity II Hoodie, $45
Columbia Anytime Casual Skort, $40
North Face Aphrodite Ridge Short, $50
North Face Borealis Back Pack, $92
Columbia Silver Ridge Lite Plaid Long Sleeve, $55 Merrell All Out Blaze Vent Waterproof Shoe, $140
Special thanks
to Ashley and Andrew at Yeager’s for providing all the items shown here. JULY/AUGUST 2018 BUSINESSPULSE.COM | 59
Photographer: Tiffany Brooks
Columbia Women’s Snap Back Hat, $25
PULSE AFTER HOURS DO TRY THIS AT HOME
PACKERS AT SEMIAHMOO
KEENAN’S AT THE PIER CHRYSALIS INN
B-TOWN KITCHEN AND RAW BAR FOUR POINTS
What began as a paean to locally distilled liquors slowly morphed into a simple test of the dexterity and creativity of local mixologists. Seizing the rare opportunity to drink in the out-of-doors, prior to the unofficial start of Summer (July 5th, if you’re new to the area), our intrepid Business Pulse taste testers went into action. It just so happened that each bar had a hotel attached to it (safety first!). The drinks ran the gamut from refreshingly crisp and dry to WOW, that’s funky, but delicious. Thanks to Business Pulse’s research and arm-twisting, we were able to pry these closely guarded recipes from local bartenders so you can make them in the safety of your own home. P+
Shiso Unusual
Backwoods
Take it Izze
2 oz. Shiso infused gin* 1 oz. freshly squeezed lime juice 1/2 oz. simple syrup Two dashes Scrappys Cardamom Bitters Splash of seltzer
4 large, fresh blackberries Fresh mint sprigs 2 oz. Woodinville Bourbon 3/4 oz. peach schnapps 1/4 oz. lemon juice
2 oz. BelleWood vodka 1/2 oz. triple sec 1/2 oz. simple syrup 1/2 oz. lemon juice 3/4 oz. Izze soda
Combine the gin, lime, syrup, and bitters in a cocktail shaker with ice. Shake and strain into a cocktail glass. Add fresh ice and top with seltzer. Garnish with a shiso leaf.
Combine ingredients over ice in a cocktail shaker. Cover and shake vigorously for about 10 seconds. Strain into a martini glass. Garnish with a lime twist.
The name is an ode to Cyndi Lauper
Muddle blackberries and mint in a cocktail shaker. Add ice, bourbon, schnapps, and lemon juice. Cover and shake well (about 10 to 20 seconds). Strain into a martini glass and garnish with mint.
Zone 8
Kumalade
High Tide
2 oz. spruce-infused gin 1/2 oz. green chartreuse 1/2 oz. simple syrup 1/2 oz. fresh egg white
2 oz. Kuma Turmeric Root Liqueur 6 oz. freshly squeezed lemonade 1-2 oz. float of brut champagne
1-1/2 oz. Koloa Rum 1-1/2 oz. Sun Rum 1-1/2 oz. orange juice 1/2 oz. lemon juice 1/3 oz. passion fruit juice 1/2 oz. grenadine
(foreground)
(background)
Combine the gin, lime juice, chartreuse, simple syrup and egg white in a cocktail shaker without ice. Shake HARD for 10 seconds. Then add ice to the mixture and shake again for another 10 seconds. Strain into an ice filled collins glass. Top with seltzer. Garnish with juniper berries and spruce.
(left)
(right)
Combine the liqueur and fresh squeezed lemonade over ice. Slowly top with champagne. Gently stir and garnish with mint and a sour cherry.
60 | BUSINESSPULSE.COM JULY/AUGUST 2018
(background)
(foreground)
Combine ingredients over ice in your favorite rocks glass. Stir for 10 seconds. Garnish with an orange wedge and a maraschino cherry.
LIGHTHOUSE B&G AT HOTEL BELLWETHER
Northside Fizz (above)
Five mint leaves 2 oz. Granny Strong’s Vodka 1/4 oz. Orgeat syrup 1/4 oz. freshly squeezed lemon juice Soda water Muddle mint in a shaker with ice, add vodka, orgeat, and lemon juice. Shake vigorously then strain into a Collins glass filled with ice. Top with soda water and garnish with lemon and mint.
The Bee’s Knees (below)
2 oz. BelleWood Acres Gin 1/4 oz. honey simple syrup 1/4 oz. freshly squeezed lemon juice
Whatcom Business Alliance Member since 2015 10% Off for WBA Members with promo code: WBAMEMBERS
Combine ingredients with ice in a cocktail shaker. Cover and shake for about 10 seconds. Strain into a sugar-rimmed glass.
On-The-Go & Full Service Catering
360.647.4325 www.marketstreetcatering.com
171211-09
JULY/AUGUST 2018 BUSINESSPULSE.COM | 61
PULSE SUMMERreads AFTER HOURS The Word Is Murder Anthony Horowitz The New York Times bestselling author of Magpie Murders and Moriarty, Anthony Horowitz, has yet again brilliantly reinvented the classic crime novel, this time writing a fictional version of himself as the Watson to a modern-day Holmes. One bright Spring morning in London, Diana Cowper—the wealthy mother of a famous actor—enters a funeral parlor. She is there to plan her own service. Six hours later she is found dead, strangled with a curtain cord in her own home. Enter disgraced police detective Daniel Hawthorne, a brilliant, eccentric investigator
who’s as quick with an insult as he is to crack a case. Hawthorne needs a ghost writer to document his life—a Watson to his Holmes. He chooses Anthony Horowitz. Drawn in against his will, Horowitz soon finds himself at the center of a story he cannot control. The writer and the detective form an unusual partnership. At the same time, it soon becomes clear that Hawthorne is hiding some dark secrets of his own. (June 5, 2018 Harper) Hardcover from $27.99: Available at Village Books, Barnes & Noble, and Amazon.
There There Tommy Orange As we learn the reasons that each person is attending the Big Oakland Powwow— momentum builds toward a shocking yet inevitable conclusion that changes everything. Jacquie Red Feather is newly sober and trying to make it back to the family she left behind in shame. Dene Oxendene is pulling his life back together after his uncle’s death and has come to the powwow to honor his uncle’s memory. Opal Viola Victoria Bear Shield has come to watch her nephew Orvil, who has taught himself traditional Indian dance through YouTube videos. There will be glorious communion, a spectacle of sacred
tradition and pageantry, and there will be sacrifice, heroism, and loss. There There is a wondrous and shattering portrait of an America few of us have ever seen. It’s fierce, funny, suspenseful, thoroughly modern, and impossible to put down. It’s a stunning novel that grapples with a complex and painful history, with an inheritance of beauty and profound spirituality, and with a plague of addiction, abuse, and suicide. (June 5, 2018 Knopf) Hardcover from $25.95: Available to order at Village Books, Barnes & Noble, and Amazon.
I'll Be Gone in the Dark: One Woman's Obsessive Search for the Golden State Killer Michelle McNamara For more than 10 years, a mysterious and violent predator committed 50 sexual assaults in Northern California before moving south, where he perpetrated 10 sadistic murders. Then he disappeared. Three decades later, Michelle McNamara, a true crime journalist who created the popular website TrueCrimeDiary.com, was determined to find the violent psychopath she called “the Golden State Killer.” Michelle pored over police reports, interviewed victims, and embedded herself in the online communities that were as obsessed with the case as she was. I’ll Be Gone in the Dark—the masterpiece 62 | BUSINESSPULSE.COM JULY/AUGUST 2018
McNamara was writing at the time of her sudden death—offers an atmospheric snapshot of a moment in American history and a chilling account of a criminal mastermind and the wreckage he left behind. It is also a portrait of a woman’s obsession and her unflagging pursuit of the truth. Utterly original and compelling, it has been hailed as a modern true crime classic—one which fulfilled Michelle’s dream: helping unmask the Golden State Killer. (February 27, 2018 Harper) Hardcover from $27.99: Available at Village Books, Barnes & Noble, and Amazon.
Q & A Continued from Page 55
DAN: Our son-in-law, Andrew Mitrak, who’s a professional photographer in Seattle, did the shots. We did the script and he brought a few props. It’s been a real success….generating a lot of leads. What’s the No. 1 thing to know when selling a home? DAN: The best thing a seller can do is price a property right. We see houses sitting awhile, and the main reason always is that they’re priced too high. You want buyers fighting with each other, not with the seller or real estate agent. How important are looks of a home for sale? BLISS: Extremely. Stage the home for showing it. Price totally fluctuates on the condition of the home. I have a staging credential. If your agent doesn’t, then hire a professional interior designer. Homes that are staged sell for 17% more than unstaged homes. DAN: Make sure you use a professional photographer, not photos shot with your cell phone. We’ve seen homes go for well under what they could have because the pictures were blurry or had reflections of the agent in a window. BLISS: Also, Dan place clever captions under our photos, where its commonplace among listings to have nothing. Or, something bland like, “Modern Dining Room.” DAN: Here’s a tip on staging: Things that are wonderful to you might not be to most others. A good example is a wall of books. You love it; many people wouldn’t. Listen to your stager. Homes also can be overstuffed, or over-empty. Each room has its own purpose; make It clear—is it a bedroom or an office? What do you recommend for the strongest marketing? DAN: The Internet. Strategic print. Our other unique marketing initiative—besides The Pickford—is the Bloggingham articles on our website. BLISS: Sellers and buyers alike should post on their social media. Not everybody does that. Sometimes we use a combination of print and social media. Q&A Continued on Page 64 JULY/AUGUST 2018 BUSINESSPULSE.COM | 63
Q & A Continued from Page 63
One recent great example was a wellknown location we created a video for in Fairhaven, including drone shots. Dan wrote a script, directed the shoot, and made the edits. He wrote brilliant content: “Life doesn’t get any more Fairhaven than this. Come home to its heart.” I love that line. We presented the video to the owners and they posted it on Facebook. A Bellingham Herald reporter saw it and a story ended up on the front page of the newspaper. We held an open house right after it hit the paper, and we had a packed turnout of about 200 people. How do you work as a team? DAN: I’m the advertising guy. But you know who the closer is! BLISS: It only works together. I call Dan my secret weapon.
Join us at the ballpark this summer!
Season runs until August 5th! Get your tickets today at BELLSTICKETS.COM! Summer Baseball, Lifetime Memories! www.bellinghambells.com • (360) 527-1035 64 | BUSINESSPULSE.COM JULY/AUGUST 2018
BLISS GOLDSTEIN NARRATES HOW SHE AND DAN DELIVER WITH PASSION: It’s not just about winning. The profound changes we have helped people make truly touch our hearts. Recently, a retirement-age lady living by herself in Seattle wanted to move here, but, frankly, was scared about getting her house of 20 years on the market, finding one here, and actually moving. I said to her, “I’m sure you have some adventure left in you!” She said for two years all she’d heard were negative reasons to leave Seattle. And so she sat in her condo, depressed. When she heard me say the word “adventure,” she said her life shifted. That felt like holy orders to me. We found a condo for her, and she became fast friends with a gal I introduced her to who we’d also helped move here. Other memorable examples: Helping a family from East India find a home and getting invited to their house blessing. That was some great food! And, sitting at the final signing with a retired couple when the wife drew a pair of hand-knitted socks out of her bag as a thank-you. Her husband was a veteran and needed to be near the hospital. Their new home was just five minutes away. Yes, we like to win. But it’s the ineffable perks and deeper meaning that truly drive us. Oh, and of course, the socks!
Yesterday, Today, Tomorrow For 60 Years Skagit Bank has earned your trust, and we will continue to earn it. Together, every day, we build Genuine Lasting Relationships. Yesterday, Today, Tomorrow. We are Skagit Bank.
Genuine Lasting Relationships (800) 246-4402 | SKAGITBANK.COM
We are proud to announce Joel Smith has joined the Team as the Director of Mortgage Lending.
Welcome Joel! ourfirstfed.com | 800.800.1577 | #PeopleLoveUs