Infinix reveals new Hot 30 aimed for the young at heart

By Eugene Davis

In nix Mobile, a smartphone company says it plans to o er more bespoke electronics to appeal to younger customers.

The new In nix Hot 30 smartphone, a product line under the popular Hot series, promises to captivate consumers with its upgraded features and sleek design. The Hot 30 is expected to hit the markets by April 15, 2023.

The Public Relations O cer of In nix Ghana, Abena Obenewaa Amrado, emphasized the brand’s commitment to providing fast and comfortable experiences through a ordable top-of-the-line game phones that are accessible to today's youth.

Speaking with journalists on the margins of the launch at Mensah Sarbah Hall, University of Ghana in Accra on Wednesday, Abena Obenewaa Amrado said “Today we are launching all the Hot 30 series because in Ghana we have the Hot 30i and Hot 30 at the moment, the reason we are launching this is, we have realised that people really want very fast charged mobile phones because they do a lot with their phones, so we realised it was a unique feature and people would love it and our target audience is the youth.

So we decided to come to the University of Ghana who are our target audience to have this huge launch, as you can see it is huge.”

Prince range

Further she said the price range remains a ordable “We have a very competitive price, looking at our 33-wax charging compactibility, you expect the price to be very high, it is lower than Ghc2,000 so that the youth can a ord it for anything at all.”

Features

“One good thing about this phone is the battery, it has 33-wax charging capacity and then it has a very good camera -people who would do vlogs, people who would want to take a lot of pictures, you can purchase the Hot 30 or Hot 30i for their various vlogs, pictures or sel es.”

She also stated that given the phone’s performance they are likely to hit their 80percent sales target for the next quarter.

The HOT 30 smartphone have undergone signi cant upgrades to its processor, vivid high-de nition screens, lightning-fast charging capability, ample memory and video features. These upgrades have taken the mobile gaming experience to another level, making it a perfect device for anyone who is looking for top-of-the- line smartphone.

During the launch event, the Brands Manager of In nix Ghana, Amy Li, emphasized the brand's commitment to understanding the needs of young customers and incorporating innovative technologies into mobile phone development. She highlighted that the In nix Hot 30 series has been equipped with powerful gaming processors, big memory, lightning-fast charging capabilities, and the most vivid high-de nition screens available in their class.

According to her, these features take the mobile gaming experience to new heights, which is a testament to the brand's dedication to delivering top-quality products to its customers. With the In nix Hot 30 smartphone, the brand has once again demonstrated its ability to stay ahead of the curve and provide innovative solutions that meet the needs of its customers.

In nix intends to continue to promote with newest range through Key Opinion Leaders (KOL), roadshows across the regions.