PŸUR
PŸUR Shop Design
Customer Voice and the Matter of Choice
and security are two qualities craved by many. For internet service providers, this offers the ideal opportunity to step up and meet customer needs by ensuring pre-crisis levels of service.
PŸUR successfully navigates life’s three constants: change, choice, and principles.
One German company that has demonstrated a comprehensive understanding of the customer need is Tele Columbus with its brand PŸUR. PŸUR offers high-speed internet up to 1.000 Mbit/s, including telephony and more than 200 TV channels, via a digital entertainment platform that combines linear TV with video-on-demand entertainment. The telecommunications organization has rolled out a fibre network and infrastructure in cities such as Berlin and Munich and has won many awards ranging from customer experience certifications to top digital service accolades.
he Covid-19 pandemic shifted ground in the telecommunications industry as lockdowns and restrictions led to customers placing more value on stable, high-speed connectivity in their homes for social, work, and entertainment purposes. With the world seeming to go from one crisis to another with the Russia-Ukraine war, reliability
PŸUR provides connectivity and entertainment to businesses and consumers, and serves roughly 10% of German households. It is currently working to become the fastest-growing internet service provider in the German market, based on fibre infrastructure. Interestingly, turning back the clock a few years to 2018, this target would not have been conceivable.
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Business Enquirer Magazine · Issue 106
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