Business Enquirer Issue 131 | BE Media Partner Update - IYC | November 2024

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SUNREEF YACHTS AND BRABUS FORM STRATEGIC PARTNERSHIP

SUNREEF YACHTS AND BRABUS FORM STRATEGIC PARTNERSHIP

IYC and Sunreef Yachts UK are thrilled to announce that Sunreef Yachts and Brabus have formed a strategic partnership to develop high-end luxury catamarans. This strategic collaboration unites two iconic brands with rich histories of innovation and craftsmanship, resulting in a groundbreaking luxury motor catamaran concept.

The collaboration was officially inaugurated at the Monaco Yacht Club during an exclusive night hosted by Sunreef Yachts and BRABUS during the Monaco Yacht Show 2024. The evening gathered VIP guests from all over the world, including Sunreef Ambassadors Rafael Nadal, Fernando Alonso, and Mike Horn.

CEOs Francis Lapp of Sunreef Yachts and Constantin Buschmann of BRABUS unveiled plans for the development of a new line of luxury motor catamarans, beginning with the highly anticipated SUNREEF ULTIMA 55, scheduled for launch in 2025. This partnership will

combine Sunreef’s world-class catamaran expertise with BRABUS’ distinguished touch in customization and highperformance luxury.

In addition, both companies are committed to expanding this collaboration, with more models expected to follow.

As the exclusive commercial agent for Sunreef Yachts in the UK, IYC is excited to be a part of this significant milestone, providing clients with exclusive access to this extraordinary range of yachts.

www.iyc.com

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