Business in Edmonton - August 2022 by Business in Edmonton Magazine

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BALANCED DECISIONS PM42455512

KANDICE MACHADO, CEO, DISCUSSES THE RESPONSIBILITIES AND ROLES OF AGLC

D RESS FOR EVERY OCCASION

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Supporting the visions of entrepreneurs one story at a time. Volume 10 | Number 8

CONTENTS

REGULAR COLUMNS

Are We Polarized or Complacent? By John Liston

Building a Prosperous City Means Building an Inclusive City By Elan MacDonald

COVER FEATURE

Balanced Decisions Kandice Machado, CEO, discusses the responsibilities and roles of AGLC By Nerissa McNaughton

ON OUR COVER:

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ABOVE: KANDICE MACHADO, CEO, AGLC PHOTO SOURCE: REDD FRANCISCO, KARNA CORP. | KARNACORP.COM

S uperior Lumber Celebrates 50 Years

C -West Custom Fixtures Celebrates 25 Years

M ainline Backflow Products Celebrates 25 Years

FIND US ONLINE! @BUSINEDMONTON

BUSINESSINEDMONTON

Edmonton Continues to be an Attractive Location for Head Offices

Senior Living Spaces: Know Your Options Keeping aging couples together still challenging Albertans By Natalie Noble

42 46

Working and Learning Upgrading and new skills By John Hardy

The Ultimate Edmonton Connection The Valley Line is taking shape By John Hardy

B US I N E SS I N E DMONTON.COM BUSINESS IN EDMONTON

Fashion lovers anticipate a less casual fall office wardrobe By Natalie Noble

Edmonton Chamber of Commerce

COMPANY PROFILES

51 55 59

30 33

Dress for Every Occasion

AUGUST 2022 // BUSINESS IN EDMONTON // BUSINESSINEDMONTON.COM

LIFTBOSS MATERIALS MATERIALS HANDLING HANDLING LIFTBOSS T

he last few years have brought some curve balls to most Alberta businesses. For Liftboss Materials Handling, an Alberta born and raised material handling and JCB equipment dealer, it also brought a long overdue move from their original Edmonton location of 16 years, into a completely renovated dealership in the heart of Edmonton’s northwest industrial area. Having outgrown the previous building and yard, they were looking for a space that would allow future growth. They were able to find a large 5-acre yard with a building that will allow expansion, as well enough land to incorporate a full acre on-site “proving grounds”. This demo space will allow customers to operate a number of different machines as they would in the field, ensuring they end up with the correct unit for their application. The owner group worked very closely with JCB corporate through the whole process and were very proud to find shortly after moving in, that the facility was selected as a Canadian dealer standard for new JCB facilities, meaning that all new JCB dealerships built, will be based on the concept of what Liftboss has helped create. As a result, a JCB Canadian Dealer advisory council meeting was held at the facility the last week of July, and the staff were proud to show off their new home to a number of other JCB dealers from across the country. With that project complete and behind them, expansion of a third facility in Grande Prairie and a similar renovation of the existing Calgary facility are next on the list, both expected to be completed into 2023. If you are in need of new or used equipment, parts, rentals, or service on all makes and models reach out to the Liftboss team and they will be happy to help you.

EDMONTON BRANCH 18420 118A avenue Edmonton, AB (780) 474-9900

CALGARY BRANCH 8010 40 Street SE Calgary, AB (403) 301-0041

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Volume 10 | Number 8

PUBLISHER

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ASSOCIATE PUBLISHER

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EDITOR

Nerissa McNaughton

COPY EDITOR Nikki Mullett

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ADMINISTRATION/ACCOUNTING Natalia Lopes natalia@businessinedmonton.com

REGULAR CONTRIBUTORS John Liston Elan MacDonald

THIS ISSUE’S CONTRIBUTORS Nerissa McNaughton Natalie Noble John Hardy

PHOTOGRAPHY

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ARE WE POLARIZED OR COMPLACENT? // JOHN LISTON

Are We Polarized or Complacent? BY JOHN LISTON, VICE PRESIDENT, ALBERTA ENTERPRISE GROUP

re we polarized, or are those in the centre just complacent? In a 2021 survey of Canadians by the Environics Institute, Canadians place themselves as 17 per cent being far right ideologically, 16 per cent are far left, and 67 per cent of Canadians laid claim to being centrist – centre left to centre right. These numbers seem to align with what we claim as a country. So, where are these 67 per cent of centrists when it comes their voices being heard and represented in all things media, rhetoric and voting? In a recent survey on LinkedIn, we ask what percentage of a leader’s platform would you accept as different before you decided not to vote for them? No one suggested they needed to agree with 100 per cent of a platform, 7 per cent of respondents said they need to agree with 90 per cent, 66 per cent said they would support a platform they 80 per cent agreed with, and 28 per cent of the folks said they would support a leader when they only agreed with 51 per cent of their platform. The voices I hear loudest are the dissenting opinions. The folks who identify an issue they disagree with, attach a position to a leader, and then decide they dislike that leader based on that one issue. That dislike is then attached to each and every item that leader speaks on. We have become so quick to judge on one single issue that elections become who we dislike the least, not who we believe in the most. It is a negative approach to the world that is really causing a loss of belief in the democratic process. One psychologist explained it as king killing; we elevate people into leadership positions so we can get a better shot at them.

The word democracy comes from the Greek words “demos”, meaning people, and “kratos” meaning power. A democracy, at least in theory, is government on behalf of all the people. The problems arise when we consider how the principles can be put into practice, because we need a mechanism for deciding how to address conflicting views without condemning the messenger. I am convinced that the solution to so many of the divisions and challenges in our society can be addressed if we develop the mindset of Victor Frankl, “Between stimulus and response there is a space. In that space is our power to choose our response. In our response lies our growth and our freedom.” Stephen Covey referenced this in his book The Seven Habits of Highly Effective People and followed with a habit of “seek first to understand before being understood.” We need to listen with an open mind – a simple but extremely difficult habit to develop. We are entering a year that will have a significant impact on the future of Alberta. Do we have a democracy? Are the 67 per cent of society who lay claim to being centrist willing to let the extremes decide our future? Or is it time for us to get off the couch, get involved and make our voices heard? Polarized or complacent? Time will tell.

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BUSINESSINEDMONTON.COM // BUSINESS IN EDMONTON // AUGUST 2022

BUILDING A PROSPEROUS CITY MEANS BUILDING AN INCLUSIVE CITY // ELAN MACDONALD

Building a Prosperous City Means Building an Inclusive City BY ELAN MACDONALD, VP EXTERNAL RELATIONS, U OF A

decade ago, Alberta was the country’s poster child for prosperity. We had experienced our strongest period of economic growth; I am confident that we are on a path to prosperity once again with our focus on economic diversification, training tomorrow’s talent and attracting investment. As cities like Edmonton and their business communities reimagine themselves in a post-COVID world, it’s worth taking a critical look at the idea of prosperity. One thing is certain: a society is not truly prosperous when not all of us enjoy well-paying jobs and good quality of life. Opportunity must be available for all. Since the onset of the pandemic, the Edmonton Chamber of Commerce, City of Edmonton and, most recently, the Business Council of Alberta, have made diversity and inclusivity necessary ingredients for this advanced idea of prosperity. In June, the Business Council released “Define the Decade: Building Alberta’s Future - Together.” The economic blueprint, a result of consultations with a cross-section of community and industry leaders, including University of Alberta president Bill Flanagan, calls for a more equitable and inclusive province. It envisions a place “where who you are as a person won’t hold you back – it will be your largest asset.” The report acknowledges “not everyone has shared in the province’s success to date,” naming women, Indigenous peoples, racialized groups and 2SLGBTQ+ people as examples. But it also offers solutions. The report lays out extensive plans to create a province that will offer a good life for all, economic expansion and long-term sustainability in the future. The how-tos of the plan include everything from rethinking our revenue model to incorporating Indigenous knowledge in environmental protection and ecosystem management. At the same time, the City of Edmonton’s “City Plan” plots a path forward to the doubling of our population over the coming decades. Spearheaded by a U of A grad Kalen Anderson, it’s an

aspirational document that aims to honour the values of today – economic diversification, social inclusion, environmental responsibility, artistic opportunity – and build a community that feels like home to all of its residents. Sandeep Agrawal, professor and the first director of the U of A’s School of Urban and Regional Planning, which conducts research and provides policy direction on everything from climate adaptation to citizen engagement to transportation safety, says he is hopeful we will see a leap forward in accessibility and equity as our cities of the future develop. “Imagining the future is very difficult, and yet, it is upon us,” says Agrawal. “It has the potential to bring the most significant change that has happened to our cities, ever.” His new book Rights and the City: Problems, Progress and Practice is about how cities can improve human rights, whether by removing discriminatory zoning rules that keep certain kinds of housing out of a neighbourhood or by keeping the price of a bus ticket affordable. For him, changes, like autonomous vehicles, are coming at us quickly and have the potential to make our cities not only more livable, but also more equitable. The UN’s 17 Sustainable Development Goals – based on which the U of A was named the 11th most sustainable postsecondary institution in the world – stress the importance of our cities. Goal 11, “Sustainable Cities and Communities,” focuses directly on the importance of convenient access to public transportation, open public spaces and implementation of forward-looking urban plans. Cities like Edmonton, and the communities within, are rich with culture, diverse lived experiences and unique ideas — all the ingredients we need to create prosperity and opportunity for all. ELAN MACDONALD IS PAST CHAIR OF THE EDMONTON CHAMBER OF COMMERCE AND A FOUNDING DIRECTOR WITH EDMONTON GLOBAL. SHE ALSO SITS ON THE BOARDS OF COVENANT HEALTH, ATLAS BIOTECHNOLOGIES AND ALBERTA BALLET. SHE IS THE VICE-PRESIDENT (EXTERNAL RELATIONS) OF THE UNIVERSITY OF ALBERTA. HER COLUMN APPEARS MONTHLY IN BUSINESS IN EDMONTON.

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Stantec Recognized Among Canada’s Best 50 Corporate Citizens For 13th Time www.stantec.com/en/news Stantec, a global leader in sustainable design and engineering, continues to shine in environmental, social and governance (ESG) indicators, earning recognition by Corporate Knights as one of Canada’s Best 50 Corporate Citizens of 2022. This represents the 13th time Stantec has been named on the Best 50 Corporate Citizens list. “Our continued placement as one of Canada’s Best 50 Corporate Citizens is affirmation that our long-standing commitment to advancing ESG is making a real impact towards a more sustainable future,” said Gord Johnston, president and CEO. “Advancing sustainability is simply the right thing to do and our teams are making a difference both within our company and with our clients and their projects here in Canada and across the globe.” Earlier this year, Stantec was ranked among the top 1 per cent in the world on sustainable performance and number one in its peer group in the Corporate Knights Global 100 most sustainable companies rankings, which similarly recognizes sustainable business practices based on ESG indicators.

as one of the World’s Top Female-Friendly companies and America’s Best Employers for Diversity. For multiple years, the firm has been listed on the Bloomberg Gender-Equality Index and American Indian Science and Engineer Society Top 50 workplaces for Indigenous STEM professionals.

Among the firm’s recent key ESG achievements are:

Communities are fundamental. Whether around the corner or across the globe, they provide a foundation, a sense of place and of belonging. That’s Stantec always design with community in mind. Stantec cares about the communities they serve – because those are their communities too. This allows them to assess what’s needed and to connect expertise, to appreciate nuances and envision what’s never been considered, to bring together diverse perspectives so they can collaborate toward a shared success.

• Revenue Alignment with UN SDGs – The firm recently announced that 53 per cent of its gross revenue is aligned with the United Nations’ Sustainable Development Goals (SDGs), up from 49 per cent in 2020 and 45 per cent in 2019. • Innovating in Sustainability-Driven Finance – Stantec amended and extended its syndicated senior credit facility under a Sustainability-Linked Loan, becoming the first company globally to link its financing strategy to its Bloomberg Gender-Equality Index score. Stantec also became the first company in Canada to commit to direct savings back into communities to further climate action and social justice. • Globally Recognized Leadership – The Company’s ESG progress has also been recognized by various leading independent organizations. Stantec was named by Forbes

Stantec is comprised of designers, engineers, scientists, and project managers, innovating together at the intersection of community, creativity and client relationships. Balancing these priorities results in projects that advance the quality of life in communities across the globe. Stantec trades on the TSX and the NYSE under the symbol STN.

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Mike Bacchus Appointed Incoming Chair of Norquest Board of Governors www.norquest.ca/about-us/news-and-events

The students, staff, and faculty of NorQuest College are pleased to welcome Mr. Mike Bacchus to the Board of Governors for NorQuest College. Mr. Bacchus will be taking on the role of Board chair effective July 1, 2022, from outgoing chair, Carla Madra. “NorQuest is an important institution for Alberta’s post-secondary system, and one of the most welcoming and culturally diverse campuses in our province,” said Hon. Demetrios Nicolaides, Minister, Alberta Advanced Education. “As a board chair, supporting a culture of engagement, building a vision, and creating partnerships are critical elements to success, and Mike Bacchus brings that and more to NorQuest and our post-secondary community in Alberta.” The chair of the NorQuest College Board of Governors fulfills a vital role in supporting NorQuest’s ability to serve its learners and community, and advance the aims of the college’s new strategic plan, NorQuest 2030. “NorQuest College is well known for the clear and vital role it fulfills in Alberta’s economy and in the lives of its students,” said Mike Bacchus, incoming chair of the NorQuest College Board of Governors. “I am honored and excited to help build upon NorQuest’s vision for a post-secondary experience that is inclusive of all and impactful across Alberta.” The Board of Governors provides oversight of NorQuest College through the authority of the Post-Secondary Learning Act through effective governance structures and consistent processes. Board governed since 1998, NorQuest College operates under the authority of the Post-Secondary Learning Act and is responsible to Alberta’s Minister of

Advanced Education. The Board represents the public in its oversight and stewardship of the public resources provided to NorQuest College. “We thank Carla Madra for her exceptional dedication to NorQuest College, and for her steady guidance and oversight of NorQuest’s Board of Governors,” said Carolyn Campbell, president and CEO of NorQuest College. “Mike Bacchus will be an outstanding chair and ensure a smooth transition from Carla Madra. We look forward to working with Mike to achieve the goals set out in NorQuest 2030 and ensure NorQuest continues to be a critical piece of Alberta’s economic wellbeing.” Mr. Bacchus is the CEO at Optimum Talent, a division of Arthur J Gallagher, and is well-regarded for his long-time experience in executive roles and leadership development and his extensive board and community involvement.

PHOTO SOURCE: MACK MALE - LICENCE - CC-BY-SA-2.0

AUGUST 2022 // BUSINESS IN EDMONTON // BUSINESSINEDMONTON.COM

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DRESS FOR EVERY OCCASION // DRESS FOR SUCCESS

DRESS FOR EVERY

Occasion

FASHION LOVERS ANTICIPATE A LESS CASUAL FALL OFFICE WARDROBE

BY NATALIE NOBLE

s people continue to spend more time back at the office, summer may have welcomed a more laid-back approach to office dress; but those who embrace fashion, including industry experts, look forward to the fall season’s tendency to step it up. Sam Abouhassan, owner at Sam Abouhassan Custom Clothiers, recently took inventory of the office attire scene in downtown Edmonton. “I went to lunch on Rice Howard Way today, and I was happy to see the area busier than it’s been for some time,” says Abouhassan. Out of over 100 people, he counted only five wearing a tie. Still, the activity on the street is encouraging. Dressing men for the office since 1978, Abouhassan describes the challenges for Edmonton businesses through the pandemic as unprecedented. “Downtown Edmonton was essentially deserted,” he recalls. “We really felt that impact in my store. We don’t sell casual clothing. We make suits, shirts and ties. Without people going out and most big occasions and events canceled, men had no reason to wear a suit or tuxedo.”

Also established in 1978, BLU’s is a locally-owned women’s fashion retail shop that styles women to look their best for any work scenario or special event. Owner Kerry Tham says the pandemic proved particularly challenging in a business ABOVE: SAM ABOUHASSAN, OWNER AT SAM ABOUHASSAN CUSTOM CLOTHIERS. PHOTO SOURCE: EPIC PHOTOGRAPHY INC.

AUGUST 2022 // BUSINESS IN EDMONTON // BUSINESSINEDMONTON.COM

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DRESS FOR EVERY OCCASION // DRESS FOR SUCCESS

where inventory is ordered six months ahead of each season. It’s also still changing wardrobe priorities. “We’re so excited to see people going back to work,” says Tham. “The rules of dress have changed beyond having a uniform or strict appropriate dress for work. People are dressing for the occasion. If you have to meet a client, you’ll dress up that day. If you’re working from home, maybe you’re a bit more relaxed. It depends on your agenda.” Continued hybrid work environments are influencing workplace dress. “We saw a rise in popularity in denim, more leisure suits and athleisure style clothing,” says Tham. “Sweater/blouse pieces were popular for people on those Zoom meetings who really only need to look good from the waist up. As we phase out of strictly working from home, people are eager to embrace new styles and find their new go-to pieces.” With more people returning downtown, fashion professionals are thrilled to see people dress up again. They’re also working to address continually changes needs. One big development is the recent spike in demand for special event clothing. “We are really busy with wedding-related attire,” says Abouhassan. “Also, as is the case for many, clients have either lost or gained weight over the pandemic, so they need something new to wear. That means turning to an expert in design, measuring, cutting and sewing – someone who understands the artistry of getting dressed.” While events have boosted business, Abouhassan sees office attire demand following more gradually. “People have become used to working from remote areas now, so when they are at the office today, the tie is missing,” he says. “People may only spend a few hours at the office, so wearing casual clothing is still more acceptable.” But stepping things up for work is important, too, especially considering that fashion is a reflection of self and culture. “I especially want you to think of us when you have someone to impress,” says Tham. “If you’re in front of your board, you’re making a presentation, talking to investors or donors, or going for a job interview and need to make that great impression, think of BLU’s.” As people suit up for work this fall and shift from casual

“IT REALLY IS ALL ABOUT PROPORTIONS,” SAYS THAM. “HOW YOU FEEL, AND HOW YOU WANT TO PRESENT YOURSELF TO THE WORLD. WHEN YOU WEAR CLOTHES THAT MAKE YOU FEEL GOOD, YOU FEEL CONFIDENT AND SUCCESSFUL. ABOVE: KERRY THAM, OWNER OF BLU’S, SAYS PRIORITIES HAVE SHIFTED WHEN IT COMES TO DRESSING FOR THE OFFICE.

AUGUST 2022 // BUSINESS IN EDMONTON // BUSINESSINEDMONTON.COM

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DRESS FOR EVERY OCCASION // DRESS FOR SUCCESS

“EDMONTON IS A GREAT PLACE TO LIVE AND RAISE YOUR FAMILY. IT’S STILL AFFORDABLE, AND THE NICEST PEOPLE ON EARTH LIVE HERE,” SAYS ABOUHASSAN. into more formal workplace dress, there are no hard and fast rules. But there are some key tips. “It really is all about proportions,” says Tham. “How you feel, and how you want to present yourself to the world. When you wear clothes that make you feel good, you feel confident and successful. Find clothing that enhances your lifestyle, whether it be techno fabrics, fabrics with stretch, dresses that don’t wrinkle, and monotone colors for simple pairings. If you’re excited to wear something, you’re in an instant good mood.” With so much change, reaching out to an expert is a great starting point to achieve a great return on the closet investment. “If you have to invest in one item, a good fitting jacket is best.” “Moving into winter, a cloth overcoat, short or long, will be the answer,” says Abouhassan. “Businessmen dressing semi-casual is not a bad thing, but I think people can smarten up that casual look by putting on a nice jacket or blazer, maybe add a dress pant, go with a casual dress shirt and dress shoes. But, if you are going for a job interview, put on your suit, shirt and tie, because, that first impression matters, especially when you’re at work.” A stylist can provide guidance according to every situation to ensure people make the best impression. “The closer you are to counseling someone, giving financial advice or managing their assets, the more you need to present as trustworthy, competent and pulled together, like you’ve put effort into the details. It signals how you will approach your work and take care of your clients,” says Tham. “Conversely, if you’re in a creative profession, I want to see that creativity reflected in how you dress.” There is room to mix things up, though. “We’re seeing a huge rise in separates,” says Tham. “People still want a blazer, but they want more versatility to wear it in more ways – with a dress, with jeans on the weekend – they want more mileage out of their wardrobe. That blazer can really button up your look without having to put on a full suit.”

AUGUST 2022 // BUSINESS IN EDMONTON // BUSINESSINEDMONTON.COM

There’s also a current movement towards a sustainable wardrobe as people prioritize quality over quantity. “Instead of having 10 pairs of dress pants that don’t fit well or will fade because the quality isn’t there, people are realizing they can take that money and buy one really good pair of dress trousers that have the fit and quality to last the test of time,” says Tham. So, do invest in core and capsule pieces, such a good blazer, trousers and dress shirt. Then, punch it up each season with more affordable accessory updates. Like all good decision making, there’s nothing like having a trusted expert to lead the way and ensure a good return on investment. The stylists at BLU’s take that responsibility seriously. “We talk about your lifestyle, end goals, size and body type. Who gives you inspiration and what do you want to project out into the world? Then, we build around that,” says Tham. Like Abouhassan, Tham takes to the streets to check the pulse on what people want and need. “For me, it’s all about being inspired by street fashion. I love to watch real people put together outfits, and as we’re getting back to ‘normalcy,’ I appreciate the opportunity to see this in action,” she says. “I love to people watch and see how people are dressing. We can pay attention to the things we’re drawn to and go from there.” For both these staple Edmonton businesses, it’s a loyal clientele that continues to drive them through these changing times. “Edmonton is a great place to live and raise your family. It’s still affordable, and the nicest people on earth live here,” says Abouhassan. “Running a business from the heart of downtown, we welcome more businesses to open their doors and get our downtown back to the good days we’ve seen over these four decades.” Tham agrees. “The support of this community cannot be beat,” she says. “There’s a genuine sense of community here where people show up and promote the businesses they care about.”

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BALANCED DECISIONS // COVER

BALANCED DECISIONS KANDICE MACHADO, CEO, DISCUSSES THE RESPONSIBILITIES AND ROLES OF AGLC

BY NERISSA MCNAUGHTON

lberta Gaming Liquor and Cannabis (AGLC) is the authority overseeing the gaming, liquor and cannabis industries in Alberta with a commitment to balancing consumer choice and social responsibility, to provide choices Albertans can trust. Overseeing the organization is Kandice Machado, AGLC’s first female CEO.

with. AGLC has exceeded my expectations as an employer. I started in regulatory, transitioned into finance then was honored to become the CFO, with a final transition into CEO. I still enjoy the role and absolutely love the diverse group of employees and our Board of Directors. It’s been a great adventure so far.”

“I am very proud to be a part of the AGLC team and our work to support innovation and responsible economic growth while maintaining a regulatory environment that protects Albertans’ interests,” says Machado.

Machado understands that regulating an industry requires a tricky balance between oversight and respecting business’ autonomy. She is very pleased with how AGLC meets both needs.

She joined AGLC in 2002.

“It is important to maintain a balanced regulatory environment, but one where stakeholders are respected,” she says. “AGLC has worked very hard to responsibly grow gaming, liquor and cannabis; these industries help provide Albertans with strength and stability. On average we transfer $2 billion annually to the General Revenue Fund, that supports many government-funded services Albertans rely on.”

“I’m on my 20th year!” she smiles, then discusses why she joined AGLC. “I’m a Certified Professional Accountant and was working in a small firm when I felt I needed something new and exciting to challenge me and my skills. AGLC appealed to me for many reasons. It is a dynamic organization that presented many avenues to grow personally and professionally while leveraging my current skill set.” Machado continues, “I was also impressed with how AGLC contributes to Alberta by giving back to charities and the General Revenue Fund, while also focusing on social programs.” Twenty years on, and Machado is happy she made the choice to join AGLC. “In my career, I have always focused on roles that challenge me and where I can enjoy the people I work

In fact, Machado knows many Albertans would be surprised about AGLC’s unique structure. “We operate in a different way than other jurisdictions across Canada, in that we are both the business and the regulator for the gaming, liquor and cannabis industries. This makes us extremely efficient in our role, but also for our stakeholders, who can come to one place for licensing, distribution, etc. It allows us to tie directly into our social

RIGHT: KANDICE MACHADO, AGLC’S CEO. PHOTO SOURCE: REDD FRANCISCO, KARNA CORP. | KARNACORP.COM

AUGUST 2022 // BUSINESS IN EDMONTON // BUSINESSINEDMONTON.COM

BALANCED DECISIONS // COVER

BUSINESSINEDMONTON.COM // BUSINESS IN EDMONTON // AUGUST 2022

BALANCED DECISIONS // COVER

programs that promote moderation and safety in gaming, liquor and cannabis use. The one entity has created a vast amount of value, and I don’t think many people know or understand that.”

OVER THE PAST 10 YEARS, AN

Some facts that underscore this value are seen in AGLC’s 2020/2021 report.

OF ALBERTA CHARITIES THROUGH

• A total of 1,932 gaming inspections were completed to ensure compliance among proof of age, games run appropriately, etc. The compliance rate for licenses was 99.8 per cent.

YEAR. MACHADO ALSO SAYS HOW

• Albertans have access to 27 per cent more liquor products than five years ago and has the highest number of different products (27,500) in Canada. • AGLC’s social responsibility training program has issued 24,189 certificates between 2018-2021. These certificates were instrumental in job creation and better work opportunities. Over the past 10 years, an average of $315 million has been generated for thousands of Alberta charities through charitable gaming activities each year. Machado also says how proud she is of AGLC’s agile and quick response to the changing business landscape – something that was evident with the legalization of cannabis. “We didn’t have a lot of time to implement regulation for cannabis,” Machado explains, “but we worked closely with the government, which set the stage for responsible cannabis use in the province. “As it was a new industry and there is still a stigma with cannabis use, we certainly hit a few bumps along the way. However, we were well positioned to enter the stage and streamline things alongside liquor and gaming. This quick streamlining was because we have the authority to be both the business and regulator, and there was a lot of synergy and efficiencies between the other two streams. Not all provinces are set up this way, but with our system in Alberta, we were able to respond and evolve quickly.”

AVERAGE OF $315 MILLION HAS BEEN GENERATED FOR THOUSANDS CHARITABLE GAMING ACTIVITIES EACH PROUD SHE IS OF AGLC’S AGILE AND QUICK RESPONSE TO THE CHANGING BUSINESS LANDSCAPE – SOMETHING THAT WAS EVIDENT WITH THE LEGALIZATION OF CANNABIS. She continues, “Today we have the most cannabis retail stores in Canada – over 700 with more than 2,000 items for sale. On March 8 of this year, we transitioned so retailers can sell cannabis in store and online. We understand that Alberta retailers are responsible, effective and better set up for retail than us; allowing them to create more growth, jobs, and consumer convenience. We are proud to have worked with more than 200 licensed retailers so far, endorsing them for online sales and delivery of cannabis.” Across gaming, liquor and cannabis, AGLC provides retailers with convenient online and in person processes and empowers consumers with education and support. AGLC’s social responsibility programs – DrinkSense, CannabisSense and GameSense – focus on public awareness and provide facts, figures and information so everyone can make an informed choice. “AGLC balances responsible growth while ensuring Albertans have access to the tools that empower better decisions,” says Machado. She goes on to explain that COVID had a double ABOVE: AGLC’S ST. ALBERT OFFICE.

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New world, new insights and solutions The world has changed and so has the real estate and construction sector. Set yourself apart with innovative business strategies, efficient operations and a tax plan that takes you from where you are to where you want to be.

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BALANCED DECISIONS // COVER

effect on the industries they serve. Consumer action across gaming, liquor and cannabis increased, while the ability of AGLC to spread information was challenged. Providing accessible, easy-to-digest information on moderation in gaming, liquor and cannabis use through dedicated social responsibility pages on aglc.ca was an ideal solution, as was promotion of the GameSense program through Play Alberta. “Play Alberta is the only legal online gambling site in Alberta. It includes beneficial tools such as reminders of how long a player has been online,” says Machado. “The revenue from Play Alberta stays in the province and we balance it with very strong social responsibility measures for online gamblers.” Machado mentions that AGLC’s responsible gambling program, GameSense, also puts staff on the ground in casinos to answer questions and identify those that may need help. Another AGLC program is Dry9, which provides support for women to not drink alcohol while pregnant. This year saw a record-breaking number of Dry9 signups. “We certainly put out tools and programs to help Albertans be mindful or gain the help they require,” smiles Machado. AGLC is committed to adapting responsibly to evolving and ongoing needs by working alongside the community and stakeholders. “COVID taught us that you need to evolve, and evolve quickly,” says Machado. “We have worked very hard over the last couple of years, but especially through COVID, for a more responsive and flexible environment for the gaming, liquor and cannabis industries. We worked with stakeholders to remove barriers to growth in the private sector and we are very fortunate to have engaged strong relationships with business sectors across Alberta. We are also proud of the charities, facilities and First Nations partners we work with – they all help us be stronger together.” AGLC has just released its first strategic plan and according to Machado, there are plenty of exciting action items on the go. “Our focus is on changing consumer and market needs. To address them we are looking into digital strategies while also focusing on our internal AGLC culture to promote customer service and innovation.”

The work culture recently earned AGLC another top employer award – making it six in total as of 2022. “The top employer evaluation process took into account AGLC’s forward-thinking programs and commitment to work/life balance,” says Machado. “A recently added criteria was our COVID response. I’m so proud of how resilient our staff was, especially during the period where they worked from home. Our team is the reason AGLC is an exceptional place to work, and I’m proud to be a part of it.” While helping to drive AGLC forward, Machado continues to find inspiration for her daily life in the career she loves. “The most rewarding thing, for me, is the team I get to work with and learn from daily – and that includes both AGLC employees and stakeholders. Even after 20 years I’m still learning and growing in this role.” Outside of work, Machado maintains a joy-filled life that includes time with family and friends.

ABOVE: AGLC’S UNVEILING OF THE ST. ALBERT LIQUOR WAREHOUSE. BOTTOM: A VISITOR LOOKS ON AT A BREAKDOWN OF THE FUNDING OF AGLC’S THREE LINES OF BUSINESS.

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BALANCED DECISIONS // COVER

AGLC’S VALUES • Integrity - We hold ourselves to a high standard. That means operating fairly and honourably with colleagues, customers and stakeholders, even when no one is watching. • Respect - We listen and empower. Our culture adapts and ensures all are heard to build a vibrant Alberta. And when we misstep, we take accountability.

“My family enjoys hiking and spending time in our cottage. I have two teen boys and they keep me very busy with their activities! We enjoy movies, playing pool and video games. Over the last two years we have spent more time together than one could possibly imagine! I also enjoy travelling to new places and enjoying different experiences. My boys favour Disneyland so we have seen many of those theme parks. I’m looking forward to transitioning back to exploring new places. I also enjoy a good mystery novel. I’m a big fan of Patricia Cornwell.” Machado resonated with AGLC for many personal and professional reasons; one of those was shared community values. AGLC is a proud champion of United Way and empowers its employees to contribute to its cause. Since 1982, AGLC has raised over $930,000 for United Way and looks forward to reaching its $1 million goal soon. Machado enjoys supporting United Way and the areas’ local food banks. “I feel no Albertan should go hungry. I’m quite passionate about this.” Machado says a big thank you to the team, stakeholders and Board. “We are governed by a Board of nine, chaired by Len Rhodes, and it is important to acknowledge their strategic direction and support, particularly for our red tape reduction strategy. We reached our 33 per cent reduction target two years ahead of schedule and are now sitting at 39 per cent. The board really supported us with time and effort and were active participants.”

• Collaboration - We harness the power of multiple minds and ideas. By breaking down internal and external boundaries to work together, we amplify our achievements. • Innovation - We are always reinventing. The first answer is not always the best answer, so we let our curiosity continuously challenge the status quo. • Inclusion - We embrace the power of diversity. Each of our unique talents, experiences and relationships come together to form one stronger AGLC.

What comes next? Machado concludes, “We are excited to start on our strategic plan that outlines our objectives over the next five years to support change, remove barriers to growth, and support consumers in AGLC industries. I find the business community here is very open to connecting and collaborating. I love that about Alberta. There is a genuine want for everyone to succeed.” The gaming, liquor and cannabis industry in Alberta continues to grow and change. AGLC is committed to helping retailers grow while empowering consumers to make informed choices. The five-year strategic plan moves all involved – AGLC, stakeholders, consumers – forward without compromising on the regulatory body’s vision, mission and values. Machado is proud to lead the charge while continuing to enjoy a career that allows her to be fully engaged in all aspects of her life. Learn more about AGLC at aglc.ca online and @AGLC.Alberta on Facebook.

ABOVE: MACHADO WITH SPOUSE JOHN AND SONS KEGAN AND NATHAN.

BUSINESSINEDMONTON.COM // BUSINESS IN EDMONTON // AUGUST 2022

EDMONTON CONTINUES TO BE AN ATTRACTIVE LOCATION FOR HEAD OFFICES // HEAD OFFICE

EDMONTON CONTINUES TO BE AN ATTRACTIVE LOCATION FOR HEAD OFFICES

dmonton is a diverse city in every way and that includes our variety of business interests. While Calgary usually gets touted as the “head office capital” in Alberta, Edmonton also boasts a diverse array of head offices and that’s never been more apparent than in recent years. Edmonton has always been a great place to live but over the past few years the City has invested in promising partnerships and made transformative commitments, which means a lot of exciting things for businesses and Edmontonians. Let’s take a closer look at what is driving our city forward.

Strong and Growing Supply Chain Infrastructure The Edmonton metropolitan region is being reimagined under the concept of Port Alberta. A collaborative effort, this partnership aims to develop the city into an international shipping and logistics hub – promoting our city as a major manufacturing, cargo and shipping hub for air, road, rail and pipeline distribution. Naturally, this is attracting a lot of attention from businesses and head offices as it decreases the cost of doing business and increases the ease of reaching customers across the world.

An Abundance of Skilled Labour Edmonton is one of the fastest growing, youngest cities in Canada, and that comes with some clear advantages. Workers in Alberta boast the highest productivity rate in Canada. Our strong and world-class post-secondary institutions, including the Northern Alberta Institute of Technology and the University of Alberta (U of A), empowers 65 per cent of the local labour force with post-secondary or apprenticeship training. This means employers looking to establish their head offices here have access to a first-class, trained and empowered workforce.

Incredible Innovation The tech scene is exploding within the city with investment from all levels of government, especially from organizations like Innovate Edmonton, a division of the Edmonton Economic Development Corporation. Edmonton saw a 26 per cent increase in tech jobs over the last five years. Since 2020, Edmonton’s innovative ecosystem value grew by more than 230 per cent and is valued at more than $640 million. In 2020, Alberta’s technology sector hit an all-time high for venture capital investment with $455 million in deals.

KPMG surveyed over 1,300 CEOs from around the world for their growth outlook, strategic priorities, and concerns. What did they have to say? Read our CEO Outlook report at home.kpmg/ca/CEOoutlook.

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EDMONTON CONTINUES TO BE AN ATTRACTIVE LOCATION FOR HEAD OFFICES // HEAD OFFICE

A huge factor in this growth can be attributed to the post secondaries in the area. For instance, the U of A ranks in the top five in the world for artificial intelligence (AI) and machine learning (ML), according to CSRankings, and the federal government has recognized Edmonton as one of three national hubs for the AI sector in its PanCanadian Artificial Intelligence Strategy. The existence of innovation drivers, such as Innovate Edmonton and Alberta Machine Intelligence Institute (Amii), further drives the opportunity for startups to not only succeed but thrive within our city.

World Class Environmental Sustainability Environmental accountability is changing across all levels of business and the City of Edmonton is no exception. The revised Energy Transition Strategy & Action Plan outlines how our city plans to transition to cleaner energy including attracting energy innovators to our city; exploring energy efficient buildings, powered by renewable energy; and looking at carbon neutral developments. A great example of the city’s (and surrounding area’s) commitment to this initiative is the launch of the Edmonton Region Hydrogen HUB – focused on accelerating the production and distribution of hydrogen fuel to help the city achieve their goal of net-zero emissions by 2050. Not only does such investment boost our economy and create new jobs, it also helps ensure the local environment is preserved for generations to come.

Edmonton is More Than a Great Place to do Business The way forward in continuing to attract head offices to the region is multifaceted, and the City of Edmonton has a detailed City Plan to help ensure that remains top of mind. Ensuring a great quality of life for the local workforce is crucial. Edmonton routinely lands on “the best places to live” lists, including our most recent nod in the global BEST CITIES ranking where we landed in the top 100. Reasons for the consistently high rankings include the outstanding education available at the University of Alberta; strong immigration numbers; and the quality of life outside of work driven by festivals, dining, events, and affordable housing. Let’s not forget to mention the 88 kilometres of river valley park that runs through the city – one of the largest urban parks in North America and 22 times larger than Central Park. While the City continues to look ahead in developing a sustainable and dynamic city, they would be remiss to not also acknowledge the past. For instance, the City of Edmonton’s Indigenous Framework guides the journey of reconciliation and relationship building with the Indigenous population. It’s intended as a guide to help strengthen and support the City’s relationship between Indigenous and nonIndigenous Peoples. Edmonton’s future has never been brighter and it’s not just because the rising cost of oil. As evidenced above, Edmonton has, and continues to be, a place where people want to work and live. The tech and innovation scene continue to grow and more startups are calling Edmonton home. When combined with the ongoing investments the city is making in building a more sustainable local economy, the capacity for new economic opportunities seems endless.

75% of Canadian CEOs are seeing increased demand from stakeholders for ESG reporting and transparency. What else are they seeing? Read KPMG’s latest report: home.kpmg/ca/CEOoutlook. BUSINESSINEDMONTON.COM // BUSINESS IN EDMONTON // AUGUST 2022

EDMONTON CONTINUES TO BE AN ATTRACTIVE LOCATION FOR HEAD OFFICES // HEAD OFFICE

PCL Construction Inc

Rank: Engineer Cdn (out of 800)

AutoCanada Inc.

CL is a group of independent construction companies owned by almost 4,000 employee shareholders across Canada, the United States, Australia and the Caribbean. These diverse operations in the civil infrastructure, heavy industrial, and buildings markets are supported by a strategic presence in 31 major centres. PCL Construction is the largest contracting organization in Canada and one of the largest in North America. Jeffrey Thorpe

7,600,000,000

Stantec Inc.

REVENUE

www.pcl.com

Rank: Engineer Cdn (out of 800)

112

4,653,415,000

ATB Financial

he Stantec community unites more than 15,000 employees working in over 250 locations. They collaborate across disciplines and industries to bring buildings, energy and resource, and infrastructure projects to life. Their workÑprofessional consulting in planning, engineering, architecture, interior design, landscape architecture, surveying, environmental sciences, project management, and project economicsÑbegins at the intersection of community, creativity, and client relationships.

REVENUE

4,576,800,000

EPCOR Utilities Inc.

www.stantec.com

194

2,392,432,000

Workers’ Compensation Board - Alberta

www.atb.com

Rank: Service Cdn (out of 800)

200

he Workers Compensation Board is a statutory corporation created by government under the Workers Compensation Act to administer a system of workplace insurance for the workers and employers of the province of Alberta. The organization is employer funded to provide cost-effective disability and liability insurance.

Trevor Alexander

2,226,000,000

Capital Power Corp.

REVENUE

www.epcor.ca

Rank: Utility Cdn (out of 800)

224

2,161,752,000

Canadian Western Bank

apital Power (TSX: CPX) is a growth-oriented North American power producer headquartered in Edmonton, Alberta. The company develops, acquires, operates and optimizes power generation from a variety of energy sources. Capital Power owns approximately 4,500 megawatts of power generation capacity at 24 facilities and is pursuing contracted generation capacity throughout North America.

REVENUE

1,757,000,000

Chris H. Fowler

www.wcb.ab.ca

Rank: Bank Cdn (out of 800)

258

WB Financial Group is a diversified financial services organization serving businesses and individuals across Canada. Operating from its headquarters in Edmonton, Alberta, CWB’s key business lines include full service business and personal banking offered through branches of Canadian Western Bank, and Internet banking services provided by Motive Financial.

REVENUE

www.capitalpower.com

1,441,682,000

Canadian CEOs said technology, regulatory concerns and cyber security were the top risks to organizational growth. Discover other insights from Canadian CEOs at home.kpmg/ca/CEOoutlook.

182

Curtis Stange

Stuart Lee REVENUE

Rank: Bank Cdn (out of 800)

REVENUE

Rank: Utility Cdn (out of 800)

www.autocan.ca

lberta Treasury Branches, doing business as ATB Financial, is a financial institution and crown corporation owned by the Province of Alberta. ATB operates in Alberta only, providing financial services to nearly 700,000 Albertans and Alberta-based businesses. ATB has 172 branches and 135 agencies, serving a total of 243 communities in Alberta.

PCOR’s story began over 120 years ago, as Edmonton’s power and water utility and Canada’s first municipally owned electric utility. EPCOR Utilities Inc. has been a stand-alone company since 1996. The City of Edmonton is thier sole Shareholder, and they operate as a commercial entity, governed by an independent Board of Directors.

Brian T. Vaasjo

109

utoCanada is one of CanadaÕs largest multi-location automobile dealership groups, currently operating 48 franchised dealerships in eight provinces and has over 3,400 employees. In 2014, their dealerships sold approximately 57,000 vehicles and processed approximately 786,000 service and collision repair orders in our 822 service bays during that time.

Dave Filipchuk REVENUE

Robert J. Gomes

Rank: Store Cdn (out of 800)

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www.cwb.com

Are you making the most of your day? As a business owner, we understand you have a lot going on. Our Enterprise advisors are dedicated to working with private company owners – we understand the unique challenges you face. We can help you navigate these challenges, so you are making decisions that are in the best interest of you and your business. Our advisors take the time to understand your business and your goals, and provide value-added, timely advice, so nothing important is missed. Start making the most of your day, today. David Magdalinski KPMG Enterprise Tax Partner T: 780-429-6035 E: dmagdalinski@kpmg.ca

© 2022 KPMG LLP, an Ontario limited liability partnership and a member firm of the KPMG global organization of independent member firms affiliated with KPMG International Limited, a private English company limited by guarantee. All rights reserved. 16683

EDMONTON CONTINUES TO BE AN ATTRACTIVE LOCATION FOR HEAD OFFICES // HEAD OFFICE

Capital Power Corp.

Rank: Utility Cdn (out of 800)

301

Servus Credit Union Ltd.

Brian T. Vaasjo

Ian Burns

REVENUE

1,249,000,000

Alcanna Inc.

www.capitalpower.com

Rank: Store Cdn (out of 800)

411

677,729,000

Rank: Finance Cdn (out of 800)

A Kevin Uebelein

442

lberta Investment Management Corporation, AIMCo, is one of Canada’s largest and most diversified institutional investment managers with more than $100 billion of assets under management. Established on January 1, 2008, AIMCo’s mandate is to provide superior long-term investment results for its clients. AIMCo operates at arms-length from the Government of Alberta and invests globally on behalf of 32 pension, endowment and government funds in the Province of Alberta.

REVENUE

658,931,000

www.liquorstoresna.ca

North American Construction Group Ltd.

Rank: Oil Field Cdn (out of 800)

513

558,830,000

www.aimco.alberta.ca

South Country Co-op Ltd.

Rank: Food Sell Cdn (out of 800)

orth American Construction Group (NACG) is the premier provider of heavy construction and mining services in Canada. With over 60 years of experience, NACG can provide a comprehensive and integrated approach to meet our customer’s requirements from consultation to completion _ a distinct advantage that few contractors can rival.

450

outh Country Co-op Limited (formerly Medicine Hat Co-op Limited), with our head office in Medicine Hat, was incorporated in 1956.

Martin Ferron

Paul Haynes

REVENUE

410,061,000

www.nacg.ca

Agriculture Financial Services Corp.

Rank: Finance Cdn (out of 800)

472

539,625,000

Steve Blakely

Troy Holinski

REVENUE

484,974,000

www.southcountryco-op.crs

Alberta Capital Finance Authority

e are a member-owned Co-operative with locations throughout Southern Alberta. We employ close to 700 employees at our various locations and take pride in the fact that that we have over 62,000 members.

Rank: Finance Cdn (out of 800)

605

he Alberta Capital Finance Authority (“ACFA”) is a provincial authority and acts only as an agent of the Alberta crown. Its business is to provide local entities with financing for capital projects. ACFA is able to borrow in capital markets at interest rates which would not be available to local authorities acting independently. ACFA makes loans to Alberta municipalities, school boards and other local entities at interest rates based on the cost of its borrowings.

REVENUE

www.afsc.ca

273,112,000

Nearly 80% of Canadian CEOs say new partnerships will be critical to continuing the pace of digital transformation. Learn their other perspectives by visiting home.kpmg/ca/CEOoutlook.

www.servus.ca

Alberta Investment Management Corp.

lcanna Inc. (TSX: CLIQ) is the private-sector largest retailer of alcoholic beverages in Canada and in the top 3 in North America. The company operates 260+ stores under the brand names Wine & Beyond, Liquor Depot, Ace Liquor, Solo Liquor and Brown Jug in Alberta, B.C. and Alaska. Alcanna owned 25% by Aurora Cannabis Inc after a $138 million cash injection in 2018 also owns the Nova Cannabis brand with 8 stores in Alberta and 1 in Toronto and anticipates reaching 100 Nova Cannabis stores by the end of 2021.

REVENUE

405

t Servus Credit Union we’re building a better world, one member at a time. We’ve been shaping the financial fitness of Albertans for 80 years with a full line of secure financial services. We help members manage their money wherever they are through 100 branches in 59 communities; online, mobile and telephone banking; and 1900 no-fee ATMs across Canada. We reinvest our profits in our members and the communities we serve. The rest we return to members as Profit Share Rewards.

REVENUE

James Burns

Rank: Credit Cdn (out of 800)

AUGUST 2022 // BUSINESS IN EDMONTON // BUSINESSINEDMONTON.COM

www.acfa.gov.ab.ca

Are you thinking about exiting your business? You’ve worked hard to build your business over the years, so let us work hard to help ensure the succession and sale process is a seamless experience for you. Our advisors take the time to discuss and explain your options and guide you through the process. Remember, taking the time to build a succession plan today, can help you realize the full value of your business tomorrow. Speak with one of our dedicated advisors today to learn more. Nicole Osolinsky KPMG Enterprise Tax Partner T: 780-429-7343 E: nosolinsky@kpmg.ca

2022 Board of Directors

Chamber Announces Inaugural Elder in Residence

Board Executive

Chair: Dennis R. Schmidt Principal, ALTURA Legal Advisory Vice-Chair: Haydar Al Dahhan President and CEO, Design Works Engineering Secretary-Treasurer: Jason Pincock CEO, DynaLIFE Medical Labs Past Chair: Elan MacDonald Vice President (External Relations), University of Alberta Jeffrey Sundquist President & CEO, Edmonton Chamber and World Trade Centre Edmonton

Board Directors Nicole Bird Owner, Rsvp Design Inc.

Aziz Bootwala Managing Principal, Edmonton, Vice President, Business Development, Kasian Architecture Interior Design and Planning Ltd. Nathan Carter Vice President, Projects and Construction, ATCO Energy Solutions Jonathan Gallo Managing Partner, Gallo LLP Chartered Professional Accountants Sandy Jacobson Vice President, Richardson Executive Search Sam Kemble Chief Operating Officer, Workforce Delivery Inc. Annemarie Petrov President and CEO, Francis Winspear Centre for Music Amir Shami President and CEO, Rotaflow Celia Wanderley Chief Customer Officer and Head of AltaML Invent, AltaML

Edmonton Chamber Executive Cadence Bergman Director, Policy

Alexandra Hryciw Director, Strategy and External Affairs Bobbi Elliott Executive Director, Finance and Operations Amin Samji Director, Member Services

Contact

Edmonton Chamber of Commerce #600 World Trade Centre 9990 Jasper Ave, Edmonton, AB T5J 1P7 T: 780.426.4620 | F: 780.424.7946 edmontonchamber.com

Share your thoughts on business issues with the Edmonton Chamber at policy@edmontonchamber.com

Jeffrey Sundquist, President & CEO

n June 21, at our 53rd Annual Golf Tournament, I had the honour of making a historic announcement. With the second highest Indigenous population in Canada, the Edmonton metro region has yet to unlock the vast potential Indigenous people can play in our economic prosperity. To advise us, our broader membership, the Edmonton business community along with political and community leaders, we announced the first Elder in Residence: Irene Morin, of Enoch Cree Nation. Throughout her lifetime Irene has demonstrated an indomitable spirit, resilience and optimism. She is fiercely proud of her culture, her people and her community; she has tirelessly dedicated herself to building bridges and advancing the interests of Indigenous peoples.

Irene Morin

It is an absolute privilege to have Irene join the Chamber team as our first Elder in Residence. We are grateful for her gift of time and wisdom and will be activating in different ways to unlock the enormous potential Edmonton has in indigenous leadership, entrepreneurship, community building and more. Today, Irene Morin is an elder of the Enoch Cree Nation. She is a survivor of the Blue Quills Indian Residential School in Alberta and credits the institution for providing her with an educational foundation. In 1970, after grassroots protests and demonstrations, Blue Quills won its fight to become the first school officially administered by Indigenous representatives. Now called University nuhelot’įne thaiyots’į nistameyimâkanak Blue Quills, the school is an example of a successful, independent Indigenous educational institution – with a mandate to “advance and protect Indigenous forms of life and thinking through teaching, research and community service, guided by the natural laws of the Cree people and grounded in the Cree language.” Irene’s extensive career included working in the 1960s for what was then the Department of Indian affairs, and later for the Edmonton Separate School Board, Native Counselling Services of Alberta, Native Friendship Center, the Senate of Canada in Ottawa, and for the Enoch Cree Nation for nearly 30 years.

AUGUST 2022 // BUSINESS IN EDMONTON // BUSINESSINEDMONTON.COM

In 2017, she received both the Queen Elizabeth II Golden Jubilee Medal and the Senate of Canada 150th Anniversary Medal. The Queen’s Golden Jubilee Medal was awarded by the Governor-General of Canada to “those who have made outstanding and exemplary contributions to their communities or to Canada as a whole.” The Senate 150th Medal recognized those who, “through generosity, dedication, volunteerism and hard work, make their hometowns, communities, regions, provinces or territories a better place to live,” and “outstanding individuals” whose work reflects the “values of diversity, acceptance, generosity, fairness and equality.” As reflected by these accolades, Irene has throughout her life led vital initiatives and enriched the lives of those in her community.

“I can think of no better inaugural Elder-InResidence than my friend Irene. Her body of work is considerable – she was a powerful advocate for social justice in her work at Native Counseling Services of Alberta, and she was an effective and popular political staffer for the late, great Senator Thelma Chalifoux. Since returning home to the Enoch Cree Nation, Irene has supported the Chief and Council as a respected Elder and cherished advisor. There is no doubt in my mind that Irene will assist the Chamber in forging new and stronger relationships with Indigenous communities surrounding Edmonton,” says The Honourable Senator Patti LaBoucane-Benson. Taking time to reflect and learn about Indigenous History and build a mutual path forward is one step the Edmonton Chamber is taking on a path to reconciliation.

Local small businesses, makers, entrepreneurs and creators drive our economy. We're celebrating YOU this October. Join us for a week of events, tours and more.

GET INVOLVED AT edmontonchamber.com/smallbusinessweek

Our Family Lines & Our Corporate History Member Profile Lea Storry, Owner ourfamilylines.ca/ourcorporatehistory.ca What’s your story? I’m a writer, editor and publisher who couldn’t escape my last name: Storry. My background is in TV and newspaper journalism. I’ve lived coast, to coast, to coast and around the world telling stories. In 2011, I was laid off from my reporting job in Calgary so I decided to make my own work. I created Our Family Lines and Our Corporate History: Our Family Lines collects personal stories and Our Corporate History records company stories. My journalism background gave me the skills I needed to start my businesses. I use my interviewing know-how, editing and layout abilities to take a memoir project from the start (getting your memories) to the finish (publishing a book). I’ve told stories about a family who escaped Poland from under the Iron Curtain in the 80s. I’ve also told the story of a surgeon who fled Iraq for Canada after his livelihood was endangered by Saddam Hussein’s regime and the war with the U.S. Company histories are important, too. Sharing your corporate stories is a way to connect with investors, clients, staff and the public. You’re telling people what your company stands for and how it connects to them. The best part about corporate storytelling, is that you already have the material. Some of you reading this are writers. I like to give those of you who want to put your story down in your own words, the tools to do that. I am a writing coach and teach writing workshops as well as edit and independently (indie) published books. I have worked with clients all over the globe as well as in Calgary and Edmonton. I ended up in the Alberta capital when my husband, Jason, took a new job. Edmonton has been home for about five years now.

AUGUST 2022 // BUSINESS IN EDMONTON // BUSINESSINEDMONTON.COM

Lea Storry

We all have stories that no one else can tell. Whether it is how you built a prosperous pizza restaurant or how you came here from another country — our life experiences and lessons deserve to be shared. What do you enjoy most about being a member of the Edmonton Chamber of Commerce? Belonging to the Edmonton Chamber of Commerce means I have connections to people with insight and knowledge about business — not only in the city but regionally, provincially, nationally, and globally. There are also some opportunities for small companies like mine to network. I sit on the Trade and Market Access Committee and the knowledge the other members bring to the table is well-rounded and fair. I enjoy my time discussing how to keep Edmonton moving and improving. What is one thing people are surprised to learn about your business? Some people are surprised that I write blogs and ghostwrite books for clients. There have been projects where I write the story but the client’s name goes on the front of the book. I do my best to find the client’s “voice” and write like he/ she/they would sound like if they were writing.

SENIOR LIVING SPACES: KNOW YOUR OPTIONS // SENIOR LIVING

SENIOR LIVING SPACES: KNOW YOUR OPTIONS KEEPING AGING COUPLES TOGETHER STILL CHALLENGING ALBERTANS

BY NATALIE NOBLE

hen it’s time for a couple to transition from their home to a place where both individuals’ needs are best supported, where does one begin? Because, for Albertans who have worked through this process, trying to make sense of the options out there can frustrate one to tears. “It’s all daunting, difficult, emotional and confusing,” says Greg Christenson, president of Christenson Developments. “Couples don’t deteriorate in health at the same time and the government system is not set up for couples. Yet ironically, that’s the most affordable way to house people.”

BUSINESSINEDMONTON.COM // BUSINESS IN EDMONTON // AUGUST 2022

Lac la Biche Swan Hills

Athabasca

663 33

32 44 36

2 63

855

Westlock

RETIREMENT LIVING Whitecourt

Barrhead

656 28

CHRISTENSON 43

Mayerthorpe

Redwater

Legal

651

Morrriinville Morinville i v

28A

Alberta Beach

16 Whitecourt

Saskatchewan

2 St. Albert 1

43 16

Wabamun

St. S t. A Albert lbert 4

627

216

Edmonton 6 2

Spruce Grove

759

28A 2 8AFort

633

L Lamont

2 37

3 216

Mundare

Fort F ort 16 Sherwood Saskatchewan Saskatc s a chewan Park

16 631 834

855

Edmonton 5 216

116 6

Spruce Grove

Sherwood She h w d Park r

3 1

Drayton Valley 39

Leduc

626

New Sarepta

834 36

Holden

Safe & Social Communities Across Alberta

855

216

616 16

Pigeon eon eo on Lake

619 36

Camrose Cam m mro

Winfield

Leduc

Wetaskiwin a 2A

New Sarepta

771

611 611 20

855 21 2A

Ponoka

Rimbey

Bashaw

53 56

766

22 11

Nordegg

Bentley

872

Lacombe

36 21

601

Rocky Mountain House 11

601

Blackfalds

Eckville Sylvan Lake

11A

Stettler

Red Deer

12 12

766

599

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Christenson Communities

EDMONTON 1

Coronation

Devonshire Village

780-934-6636

Glastonbury Village

Big Valley 590 Southwoods Court North

780-233-6077

780-975-2509

Village at Westmount 780-452-2030

Bowden

SHERWOOD PARK 5

6 27

855

LEDUC

ST. ALBERT

Bedford Village 780-233-6077

872

766

Citadel Village

Telford Mews

Olds 780-267-5282

780-394-8233

WHITECOURT Downtown South 780-394-8233

791

LACOMBE 9 V I L L A G E

Royal Oak Village 403-782-4435

Three Hills

RED DEER

ROCKY MOUNTAIN HOUSE

582

10 Timberstone Mews 22 403-967-0699

27 The Ravines at Park Avenue

582

Hanna

403-596-9044 56

575

Drumheller

Lake Louise

CDLhomes.com 1

10 21

567

766

Airdrie 2

567 570 56

RETIREMENT LIVING At Christenson, we understand that each lifestyle is unique, which is why we offer a full range of optional services designed to enhance our residents’ lifestyles at our vibrant retirement communities.

Bonnyville

t. Paul

646

Village at Westmount

Citadel Mews East

13317-115 Avenue NW, Edmonton, AB T5M 2R2 780-452-2030

35 Erin Ridge Rd, St. Albert, AB T8N 0G6 780-267-5282

1 bedroom suites currently available

Spacious 2 bedroom suites currently available

897

881

Vermillion

619 619

881

41 14

Wainwright

Hardisty

Devonshire Village

Glastonbury Village

1728 Rabbit Hill Rd NW, Edmonton, AB T6R 3N6 780-934-6636

1585 Glastonbury Blvd NW, Edmonton, AB T5T 2W5 780-233-6077

Suites now available

Welcoming new residents

884

Visit us to learn how you can choose the best options for your current and future lifestyle, including: 41

886

• Optional Personalized Services

• Private Care Suites Available*

• Respite Suites*

• Social & Recreation Programs

• Optional Meals With Full Kitchen*

• Customized Care Plans

884

* Some options may be available at select locations only

884

886

Big Stone

570

SENIOR LIVING SPACES: KNOW YOUR OPTIONS // SENIOR LIVING

WHEN IT COMES TO LONG-TERM CARE, SOME CANADIAN FACILITIES CURRENTLY HAVE FOUR PEOPLE IN ONE ROOM, RULING OUT COUPLES DWELLING TOGETHER. FURTHERMORE, WAIT LISTS MEAN COUPLES ARE OFTEN SEPARATED ACCORDING TO DIFFERENT HEALTHCARE NEEDS AND PLACED INTO DIFFERENT REGIONS AROUND THE CITY. The province also turns to designated supportive living units (DSL) to support maturing people needing care. Under this program, the resident covers an accommodation cost while Alberta Health Services (AHS) assesses the needs and then funds care for the resident, which can cost approximately $3,500 per month. “It’s not insignificant, but the customer doesn’t see that bill,” says Christenson. “That covers rent for what’s often a studio apartment and includes three meals a day in communal dining, weekly housekeeping, laundry and some recreational programming.” Alberta’s senior housing market falls into two primary sectors – government subsidized and private free market housing. Compared with other Canadian provinces, Alberta has one of the stronger product offerings, but there’s work to do. Lodges offer affordable independent living, but generally no onsite care other than conventional scheduled home care. Typically, studio or one-bedroom apartments with communal dining, the cost is priced at 30 per cent of the resident’s monthly income. “While it’s affordable, it’s not considered particularly appealing,” says Christenson. “Average rent can sit as low as $500 per month. But, housing costs are typically higher when a couple is separated, paying rent and meals for two households instead of living together and often caring for each other.”

When it comes to long-term care, some Canadian facilities currently have four people in one room, ruling out couples dwelling together. Furthermore, wait lists mean couples are often separated according to different healthcare needs and placed into different regions around the city. “When people get to that point, they and their family members often enter it with no knowledge of the options, often suffering great frustration as they are trying to adapt to changing needs and rigid government programs.” Christenson wants government websites, information and communication for seniors that outline all the choices for families, including government, not for profit and private market options. “It should be a database of what’s available on the Alberta marketplace. Why can’t we have all this information available through one source?” he says. ABOVE: NATALIE JORDAN AND BILL ELCHUCK RECENTLY TRANSITIONED OUT OF THEIR HOME INTO RIVER RIDGE TO MEET THEIR DIFFERENT SUPPORT NEEDS.

AUGUST 2022 // BUSINESS IN EDMONTON // BUSINESSINEDMONTON.COM

The Butterfly Dreams Respite Care Difference At Butterfly Dreams Respite Care, our experienced caregivers are eager and ready to step in to provide compassionate assistance and necessary short-term support. We offer temporary respite services for older adults, including those with limited physical abilities and mild conditions like dementia, as well as individuals in need of post-operative recovery or hospital discharge care.

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SENIOR LIVING SPACES: KNOW YOUR OPTIONS // SENIOR LIVING

A strong advocate for aging in place in a residential community with improved models of 24-hour site-based homecare available, Christenson believes in building urban villages through densified nodes. Creating choices in multifamily housing with shops and parks in walking distance is one solution he sees for the future. “Then, we’re able to offer many choices of housing and service, including some government subsidized; many more amenities and homelike features such as kitchens, balconies, in-suite laundry and more of what the consumer is looking for,” he says. Christenson Developments’ villages, like Sherwood Park’s Emerald Hills Urban Village and Centre in the Park, offer

choice in housing types all concentrated around a park and include popular amenities. “Fundamentally, there’s socialization naturally occurring around those public amenities,” says Christenson. “We have choice in tenure too. People can rent or buy a condominium or use our Life Lease program to reduce their rent.” With more options, couples can achieve their desired mix of privacy and social activity, especially where units are spacious enough for two. There’s meal availability and home care options. “We offer choice in our communities for dealing with the stress of aging, but we also try to refer people to the best alternative, even if it’s connecting them with a ABOVE: RIVER RIDGE RESIDENTS LIKE JOE AND ILSE MOLZER ENJOY A MORE ACTIVE LIFESTYLE AS MANAGING THEIR HOME AND CARE NEEDS IS EASED.

AUGUST 2022 // BUSINESS IN EDMONTON // BUSINESSINEDMONTON.COM

SENIOR LIVING SPACES: KNOW YOUR OPTIONS // SENIOR LIVING

HOWELL VALUES KEEPING COUPLES TOGETHER IN WAYS THAT SUPPORT INDIVIDUAL DESIRES. “BEFORE WE MOVE ANYONE INTO OUR BUILDING, WE SPEND A LOT OF TIME WITH THE INDIVIDUAL OR THE COUPLE, OFTEN DOING HOME VISITS. IT ALLOWS US TO ASSESS THEIR NEEDS, ENSURE WE’RE THE RIGHT FIT AND EASE THE FAMILY’S TRANSITION,” SHE SAYS. competitor,” says Christenson. “We empathize with the families trying to gather all the information.” At St. Albert’s River Ridge by Revera, executive director Barb Howell values keeping couples together in ways that support individual desires. “Before we move anyone into our building, we spend a lot of time with the individual or the couple, often doing home visits. It allows us to assess their needs, ensure we’re the right fit and ease the family’s transition,” she says. On a recent visit, Howell met Natalie Jordan and Bill Elchuck. Natalie was ready to move away from simply coping with the demands of living in their home, while seeking more social activity. Bill, 100 years old, was digging in his heels. “When moving day arrived, I wasn’t entirely sure he was going to move with Natalie, but she was coming one way or another,” says Howell. Discussions focused on how to give Natalie access to recreational programming, exercise and socialization yet fulfill those needs knowing Bill was safe and happy at home. The couple is doing well since moving in.

Revera operates in a private model with AHS support for retirees to receive care, convenience and comfort through this transition. AHS assigns a case manager for residents to determine their needs and the hours are delegated back to River Ridge’s own clinical staff, including LPNs and health care assistants, to perform the care. “The flexibility we have as a private operation means if a person wants to privately pay for more services than the government can offer, they can purchase those services over and above,” says Howell. Residents can be accommodated on either River Ridge’s independent living side with bachelor-style to two-bedroom, two-bathroom suites or in the more secure memory care unit. Some couples thrive moving into the separate wings with the ability to connect daily, relieving a spouse caring for their loved one with dementia-like challenges. Programming based on physical, mental and spiritual wellbeing is included in residents’ monthly rent. There’s also a strong culinary department, housekeeping and maintenance support. “We’re here to support the couple in a way that promotes an appropriate level of independence for them, and also to provide as much care as they need,” says Howell. “Many families approach these transitions heavy with guilt. It’s like they’re taking something away from their loved ones. Our job is to support and minimize the roadblocks.” An early-timed proactive approach is important, especially in avoiding a fall or other injury and easing the transition. “When we see families who have been managing yet struggling, it’s a beautiful thing to see them thrive in transitioning into this kind of environment and community,” says Howell. “They have the support they need so they can flourish.”

“This gentleman who had barely made eye contact with me through this process jumped at the opportunity to have his photo taken for this story and wanted to be sure he looked his best,” says Howell. “I’m having lovely chats with them. Natalie’s telling me how much she loves the food, she’s able to come and go and it’s removed a tremendous amount of stress. It’s been so good for their relationship.”

BUSINESSINEDMONTON.COM // BUSINESS IN EDMONTON // AUGUST 2022

DIRECTORY // SENIOR LIVING

Senior Living Directory NORTH GARNEAU HALL SENIORS COMMUNITY Garneau Hall Seniors Community offers quality services, assisted and independent living, and a variety of amenities for Edmonton’s seniors. As a non-profit community, we put Seniors first – with quality and care at the heart of everything we do. 10923 - 82 Avenue NW • (587.813.6228 www.discover.garneauhall.com

SPRUCEWOOD PLACE

Matheson provides clean affordable housing to seniors in an environment with dignity and respect. Fostering the growth of a community includes looking after both the young and the old. 11445 135 St NW • 780-454-5505 www.mathesonhousing.ca Amenities: Laundry, Meals, Kitchenette.

HOLYROOD COURT ACTIVE ADULT

A premier Park Place care residence located in the community of Edmonton AB, Sprucewood Place offers both Independent Living and Designated Supportive Living (DSL), including specialized suites for mental rehabilitation residents and adults with special disability requirements. 11418 97 St NW • (780) 471-5465 www.parkplaceseniorsliving.com Amenities: Library, Housekeeping, Recreation Room & Pool Table.

The Holyrood Court Active Adult Residence offers a wide array of well-appointed amenities. Sit back and relax on one of the loungers on our south-facing outdoor rooftop patio. Stay active in our fitness centre with cardio, weight and resistance training areas 7930 - 95 Avenue NW • 587-735-4664 www. HolyroodCourt.ca Amenities: Kitchenette, on-site Laundry, Security Systems.

UKRAINIAN DNIPRO SENIORS

Rosslyn Place is the home of 50 one-bedroom and two-bedroom apartment units and 120 lodge suites nestled in Edmonton’s north side close to Castledowns and Clareview 10915 134 Ave NW • 780-473-2915 www.www.gef.org Amenities: Meals, Shopping Nearby, 24Hr Staff,

65 years of age or older. Able to live independently. Income must be within the Core Need Income Threshold (CNIT) established by the Government of Alberta. Ages 63-64 may qualify depending on availability and circumstance. 11030 107 St NW • 780-476-1470 www.vistahousing.org Amenities: Kitchenette, on-site Laundry, Security Systems.

MATHESON SENIORS RESIDENCE

ROSSLYN PLACE

AUGUST 2022 // BUSINESS IN EDMONTON // BUSINESSINEDMONTON.COM

TOUCHMARK AT WEDGEWOOD Touchmark’s full-service retirement community has built a reputation for catering to the needs and aspirations of active, involved people 55-plus. Located on nearly 24 acres, Touchmark at Wedgewood is already being referred to as the “Cadillac” of retirement communities. 18333 Lessard Rd NW • 780-577-5000 www.touchmarkedmonton.com Amenities: Activties, Wellness Focused

CHARTWELL GRIESBACH RETIREMENT RESIDENCE Chartwell Griesbach is a retirement community in north Edmonton that blends in seamlessly with its well-manicured suburban neighbourhood—thanks to a well-thought-out design that earned us the 2009 “Mayor’s Award for Universal Design in Architecture.” 480 McCrae Ave NW • 587-557-7761 www.chartwell.com Amenities: Applicances, Meals, Chapel, Common Spaces, Gardens & Pond, Housekeeping, Wellness Services.

MCCONACHIE GARDENS The newest Revera residence in Edmonton, McConachie Gardens is a retirement home that offers the very best in care and comfort. Features include a flexible dining options in our fully licensed pub, full-service café and formal dining room, as well as an outdoor putting green, gazebo and off-leash dog park. 6503 170 Ave NW • 780-244-8969 www.reveraliving.com Amenities: Restaurant, Pub, Café, Putting Green, Courtyard, Off-leash dog Park, Laundry.

DIRECTORY // SENIOR LIVING

WEST THE WATERFORD OF SUMMERLEA RETIREMENT RESIDENCE The Waterford is a retirement residence in Edmonton that is situated within walking distance of West Edmonton Mall and the Terra Losa shopping centre. Recreation facilities, excellent health care services, theaters and churches are also available nearby. The ETS bus stop is just a short walk from your door, bringing all the city’s many attractions within easy reach. 9395 172 St NW • (780) 444-4545 www.thewaterford.ca Amenities: Dining, Acitivies, Community, Housekeeping, Outdoor Gardens and Gazebo.

WILD ROSE SENIORS RESIDENCE, AN OPTIMA LIVING COMMUNITY Featuring a cozy atmosphere and characteristic friendliness, Wild Rose is a warm, traditional seniors’ community ideally located in the Terra Losa Community near West Edmonton Mall. We offer an independent lifestyle for active seniors as well as Assisted Living services. Residents have a choice of bright and spacious studio and one-bedroom suites, many with full kitchens. 9612 172 St NW • (780) 293-3526 www.wildroseseniors.ca Amenities: Gardens, TV Room, Crafts, Piano, Yoga, Flexible Meal Plans, Common Areas.

GLASTONBURY VILLAGE BY CHRISTENSON COMMUNITIES Glastonbury Village is part of an exciting urban village community designed to meet west Edmonton’s changing demographic needs in the new community of Parkland, next to the Hamptons, a growing and vibrant family friendly community near Anthony Henday Drive west. 1585 Glastonbury Blvd NW • (780) 341-2484 www.christensoncommunities.com Amenities: Library, Onsite Nursing Staff, Patio Areas, Craft & Exercise Rooms, Hair Salon.

REVERA JASPER PLACE LONG TERM CARE HOME Personalized care, homemade meals and engaging recreation programs are all designed around the health and comfort of residents. Rest easy in our spacious home-like rooms equipped with call bell and 24-hour safety systems. 8903 168 St NW • (780) 489-4931 www.reveraliving.com Amenities: Housekeeping, Pet Friendly, Courtyard, Call Bell System, Furnished Rooms.

CASTLEWOOD CARE HOMES Castlewood Care Homes are Private homes that are owned and operated by a Registered Nurse. These homes are luxuriously decorated to create a home like feeling. 24 hour qualified nursing staff are there to provide a secure, safe and caring environment. We specialize in Dementia Care levels SL 1 – 6. 18929 99A Ave NW • (780) 906-7701 www.castlewoodcarehomes.com Amenities: Specialized in Dementia, Homes are Smaller, more intimate and homley, Activities designed to promote mental health and well being.

EAST VISTA HOUSING FOR SENIORS-NORWOOD GOLDEN MANOR Vista Housing for Seniors is a significant provider of quality affordable apartment options for seniors who live in the Edmonton region. 11715 95 Street • (780) 476-1470 www.vistahousing.org

BEVERLY PLACE Edmonton’s Beverly Heights neighbourhood is a community in transition. At the heart of its newfound community engagement is Beverly Place, one of GEF Seniors Housing’s prized seniors lodges. 4410 - 117 Avenue • 780-479-4693 www.gef.org Amenities: Close to near by shops, Meals. 24Hr Professional Staff.

OUR PARENTS HOME Our Parents’Home Retirement Residence offers stylish, high-rise living in downtown Edmonton. This retirement home features modern and spacious suites, premium dining, health and wellness programs and a vibrant community. 10112-119 St • 780-732-0412 www.reveraliving.com Amenities: Suites, Kitchenette, In-suite Laundry, Meals.

CALEB MANOR Caleb Manor is an all-inclusive Supportive Living Community located in West Edmonton. Well appointed with large common spaces, residents can enjoy an array of activities every day. 6411 - 199 Street • 780 497-7737 www.calebgroup.ca Amenities: Meals, Housekeeping, Scheduled Outings.

CANTERBURY HEIGHTS Anyone over 65 years of age, functionally independent and in acceptable health to take up residency in Canterbury Court. 8403 142 St NW • 780-930-3729 www.canterburyfoundation.com Amenities: In House Professial Services, Salon, Meals, Chapel, Library.

SOUTH CHARTWELL WESCOTT RETIREMENT RESIDENCE Chartwell Wescott Retirement Residence is an upscale retirement community that reflects the growing neighbourhood it calls home. 3841 Allan Dr SW • (587) 487-4032 www.chartwellwescott.ca

GEF SENIORS HOUSING SAKAW TERRACE LODGE AND APARTMENTS

5815 Mill Woods Rd S • (780) 461-2449 www.gef.org Amenities: Communtiy, Meals, Housekeeping, Suites, On-site Amenities.

LIFESTYLE OPTIONS RETIREMENT COMMUNITIES - WHITEMUD The design of the new Lifestyle Options Whitemud senior’s complex incorporates a multitude of amenities and special features to provide residents with a most comfort. 4069 106 St • (780) 437-7171 www.allseniorscare.com Amenities: Suites, Dining, Activities, Common Areas, Housekeeping, Maintenance and Security

RUTHERFORD HEIGHTS RETIREMENT RESIDENCE Rutherford Heights Retirement Residence, one of All Seniors Care Living Centre’s beautiful facilities, has been designed with your highest expectations in mind. No matter what your level of care needs, our commitment to Age-in-Place Living ensures your independence and quality of life throughout the years. 949 Rutherford Road • (780) 432 - 6900 www.allseniorscare.com Amenities: Meals, Laundry, Secuirty, 24hr Staff, Dining, Spa, Execrise Area, Games, Craft & Hobby Room.

CHARTWELL HERITAGE VALLEY The lifestyle at Chartwell Heritage Valley is a dynamic one. Ideal for active and independent individuals, here you can spend your time exactly how you choose. 944 James Mowatt Trail • 587-557-7778 www.chartwell.com Amenities: Walking Paths, Meals, Parking, Full Kitcken, Balcony, Housekeeping.

BUSINESSINEDMONTON.COM // BUSINESS IN EDMONTON // AUGUST 2022

WORKING AND LEARNING // TRAINING & EDUCATION

WORKING AND LEARNING U P G R A D I N G

A N D

N E W

S K I L L S

BY JOHN HARDY

ow, more than ever in Edmonton and throughout North America, training and education are vital in the workplace. Although COVID work disruptions are a factor, the key triggers for the surge of industrial training and education are constantly emerging technology and jobs that require upgrading and updating skills. Edmonton’s Suncor and other major employers are looking to the Northern Alberta Institute of Technology (NAIT), NorQuest and MacEwan University to help with the industrial training and education of employees. Things have changed. “Two big trends have emerged over the last five years,” explains Peter Leclaire, vice-president Academic at NAIT. “First is the strong connection between formal education and the workplace, with a greater emphasis on creating Work-Integrated Learning (WIL) as a component of all programs. “Research has identified that students with work experience within their educational program connect more quickly with employment opportunities after graduation and typically receive higher levels of compensation than their peers without these experiences. As well, employers see a quicker transition into the workplace. “Second is the continuous nature of education and training, and the blurring of lines between formal credit-based education and informal non-credit training. Historically, education was a one-and-done approach for many of us. We got our credentials, entered the workforce and rarely returned for more education or training.

“THE UNIFYING CHARACTERISTIC,” SAYS LECLAIRE, “IS THAT THE LEARNING IS CONTINUOUS. STUDENTS AND COMPANIES ARE CONTINUOUSLY ENGAGING IN LEARNING TO STAY COMPETITIVE.” “Now skilled employees are entering with industry credentials, post-secondary credentials, informal credentials and combinations of all three. The unifying characteristic,” he says, “is that the learning is continuous. Students and companies are continuously engaging in learning to stay competitive.” ABOVE: PETER LECLAIRE, VICE-PRESIDENT ACADEMIC AT NAIT.

AUGUST 2022 // BUSINESS IN EDMONTON // BUSINESSINEDMONTON.COM

Earn your MBA from Cape Breton University on weekends at NAIT

An MBA for leaders shaping the world NAIT, in collaboration with Cape Breton University, offers an MBA in Community Economic Development. In addition to a cutting-edge curriculum that includes all business subjects found in traditional MBA programs, this MBA cultivates your skills in economic development, leadership, governance and change management. If you aspire to play a leadership role in private, public, or community sectors, this MBA program is for you.

Quick facts • Face-to-face classes delivered 16 weekends a year for 2 years on the main NAIT campus

• Experiential learning opportunities through applied research and case studies

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• The only Community Economic Development MBA in North America

Attend a free info session to learn more: Thursday, August 11 NAIT, Room CAT235, 6 pm Friday, August 12 Edmonton Chamber of Commerce, Small Boardroom, Drop in from 10 am - 2 pm NAIT, Room CAT235, 4 and 6 pm Saturday, August 13 NAIT, Room CAT235, Drop in from 12 - 3 pm

WORKING AND LEARNING // TRAINING & EDUCATION

Even though the days of pandemic lockdowns and disruptions are (hopefully) in the rear-view mirror, there’s no doubt the impact fact on Edmonton’s industrial training and education was transformational. “Organizations still want individuals who possess job knowledge, are receptive to updating their skill set, and have well-developed interpersonal skills. What has changed is content delivery,” says Dr. Richard Perlow, dean of MacEwan University’s School of Business. “The pandemic has increased the frequency of online learning. The trend will continue, particularly when it comes to ondemand learning where employees participate in training given online at a time convenient for them. One advantage is doing part of the training one day and finishing the rest of the program when the individual’s schedule permits.

“ORGANIZATIONS STILL WANT INDIVIDUALS WHO POSSESS JOB

“Online delivery also enables people who do not have access to in-person training programs, such as individuals living in rural and northern Alberta, the opportunity to expand their skill set,” Perlow points out.

KNOWLEDGE, ARE RECEPTIVE TO

Although popular, the online learning surge is, by no means, taking over from traditional, face-to-face training and education.

SKILLS. WHAT HAS CHANGED IS CONTENT

According to Dr. Heather McRae, dean of MacEwan’s School of Continuing Education, “In Edmonton, there is still a preference for some face-to-face instruction, particularly for courses that are longer in duration. Learners like the opportunity to share ideas and experiences in an in-class setting with highly engaged instructors. “In our online classes, we support engagement by encouraging the development of virtual communities of practice where learners can continue to engage and build their knowledge and skills. We meet with local and regional employers to identify needs and collaborate on the development of specific industry content.” MacEwan specializes in the development of skills-based programming; providing skills training online or by face-to-face instruction; and working with companies and organizations locally, throughout Canada and internationally. While online programs are much in-demand, the focus is also on customized training and education and a return to classroom settings.”

UPDATING THEIR SKILL SET, AND HAVE WELL-DEVELOPED INTERPERSONAL DELIVERY,” SAYS PERLOW. “The challenges and disruptions ushered in with the COVID-19 pandemic have been the cause of the most changes in our training and education in the past five years,” points out Jackie Nguyen, manager of business enterprises at NorQuest College. “Before March 2020, training delivered online would have been the outlier. Today in-person training makes up the outlier of the training that we offer. Edmonton is a vibrant and diverse city with a wide range of industries and sectors; NorQuest emphasizes customizing its training to the needs of the client. We do expect that more inperson training will come back to campus, but the learner experience through online training is so well received by our clients, it is certainly here to stay.” NAIT’s Leclaire underscores the key role of technology in industrial training and education. “It is transforming both what is expected of adult education and what is taught. If life gets in the way of a student, they expect us to be adaptable ABOVE: DR. RICHARD PERLOW, DEAN OF MACEWAN UNIVERSITY’S SCHOOL OF BUSINESS.

AUGUST 2022 // BUSINESS IN EDMONTON // BUSINESSINEDMONTON.COM

WORKING AND LEARNING // TRAINING & EDUCATION

and still provide them with the material that they may have missed. They expect flexibility and that’s because they can get that flexibility in so many parts of their lives.” MacEwan’s McRae notes that technology is influencing how short-cycle skills-based programming is delivered. She says learners are increasingly interested in coursework that aligns directly with their career or job-specific needs. “Many of our courses incorporate virtual work-integrated learning opportunities, such as creating a policy or plan for a specific company or completing a team project based on an employer’s specifications.” Major employers, like Suncor, rely on the latest options for industrial training and education. “A number of factors have contributed to the increase in training over the past several years,” says Leithan Slade, spokesperson at Suncor, Edmonton. “Large scale implementations involving technology and process upgrades, as well as business simplification, required new training for awareness and upskilling. Migration from paper to system tracking resulting in higher reported training numbers, an increased focus on operator driven reliability in fixed plants operations, front line leadership training and specialized training for analytics roles,” he says. “The growth and interest in training and development can also be attributed to the promotion of Suncor’s value of Curiosity and Lifelong Learning in support of a healthy and engaged workforce.” Slade adds thar the Suncor learning strategy is to embed learning into the flow of work, providing bite sized training in the moment through learning portals, and promoting leader-led and peer-led training and mentorship within the appropriate context. “The addition of new on-demand online content has provided employees the opportunity to explore new areas of interest and to develop existing ones.” Life changes. Work changes. People change. Industrial training and program options change. For example, when it comes to changing trends, NAIT has recently introduced programs like Digital Media and IT, Business Administration and Diagnostic Medical Sonography. At NorQuest, there’s strong demand for Leadership and Equity, Diversity, and Inclusion (EDI) training and lots of technology training, such as data analytics.

ACCORDING TO MCRAE, “IN EDMONTON, THERE IS STILL A PREFERENCE FOR SOME FACE-TO-FACE INSTRUCTION, PARTICULARLY FOR COURSES THAT ARE LONGER IN DURATION. LEARNERS LIKE THE OPPORTUNITY TO SHARE IDEAS AND EXPERIENCES IN AN IN-CLASS SETTING WITH HIGHLY ENGAGED INSTRUCTORS.” Perhaps more important than the delivery formats are the expectations and focus of the students. “Students often come to MacEwan with some sense of a career and academic direction. However, the time they spend engaged in the learning process – both within the classroom and in the broader co-curricular environment – helps to provide clarity in terms of their academic purpose,” says Tim Tang, associate vice-president of Students at MacEwan. Exploration and experimentation are key, and advisors also help students see the relevance of their program/courses and empower students to develop their strengths and talents in a particular field.” No doubt about it. Industrial training and education are valuable. It’s a workplace boost for practical knowledge, soft skills, inter-department communication, professionalism and insight into internal functioning of an organization.

ABOVE: DR. HEATHER MCRAE, DEAN OF MACEWAN’S SCHOOL OF CONTINUING EDUCATION.

BUSINESSINEDMONTON.COM // BUSINESS IN EDMONTON // AUGUST 2022

THE ULTIMATE EDMONTON CONNECTION // CONSTRUCTION

THE ULTIMATE EDMONTON CONNECTION THE VALLEY LINE IS TAKING SHAPE

BY JOHN HARDY

t could be called the ultimate Edmonton connection! After nearly a decade of planning and hard work, billions of dollars and tens of thousand of jobs, the Valley Line Southeast and the Valley Line West are about to be a major boost for Edmonton. “Over the coming decades, Edmonton’s population is anticipated to double to 2 million people,” explains the enthusiastic Brad Smid, director of Edmonton’s Valley Line LRT. “Simply building more roads in Edmonton won’t serve a growing population. Currently, approximately 25 per cent of trips in Edmonton are by active modes of transportation – walking, cycling, rolling and public transit. With Edmonton’s growth and expansion comes the need to expand the City’s mass transit network. “Our transportation needs are outpacing our infrastructure capacity, and LRT provides a proven, high-quality, highcapacity, efficient and environmentally-friendly way to move people. Guided by The City Plan of Council’s strategic goals,

LRT is the backbone of the transit network and critical to increasing mobility options, equity and access in the city.” Smid points out that the four segments – the popular Capitol Line, the Metro line, the Valley Line Southeast and Valley Line West – will be an efficient, Edmonton connection. The Capital Line, running between Clareview in Edmonton’s northeast and Century Park in Edmonton’s south end has 15 stations: Clareview, Belvedere, Coliseum, Stadium, Churchill, Central, Bay/Enterprise Square, Corona, Government Centre, University, Health Sciences/Jubilee, McKernan/ Belgravia, South Campus/Fort Edmonton Park, Southgate, and Century Park. The Metro Line connects MacEwan, Kingsway/Royal Alex, and NAIT. Construction of the first phase of the 27-kilometre (17 mi) Valley Line, from downtown Edmonton to Mill Woods in southeast Edmonton, began in spring 2016 and is expected to open to the public this fall. The second phase of the Valley ABOVE: TRAIN AT MILLBOURNE WOODVALE STOP. PHOTO SOURCE: CITY OF EDMONTON

AUGUST 2022 // BUSINESS IN EDMONTON // BUSINESSINEDMONTON.COM

THE ULTIMATE EDMONTON CONNECTION // CONSTRUCTION

Line, connecting downtown to west Edmonton, began in fall 2021 and is scheduled for completion by 2027. “TransEd, the contractor, who has designed and built Valley Line Southeast, is currently in the testing and commissioning phase of the project,” Smid adds. “The Valley Line Southeast, is currently making progress on train integration with traffic signals along the alignment. They recently started passing through select intersections without flaggers present. This summer there is testing on many more intersections between Mill Woods and downtown. After intersection testing is completed safely, the entire Valley Line Southeast line will be ready to roll this fall.” Some of the Valley Line Southeast features will include: an elevated station with a 1,300-spot park and ride facility and a full transit centre located in the Wagner industrial area, the new Tawatinâ Bridge across North Saskatchewan River, a short tunnel from the north face of the River Valley through to the Quarters redevelopment and an an interchange point at Churchill Square to access the existing Metro and Capital LRT lines. According to TransEd, one of the challenges of constructing the massive Southeast Line project was working within developed and busy neighbourhoods. Managing traffic and pedestrians during construction, while also trying hard to limit the direct impact to adjacent residents on a project of this scale, was a challenge. TransEd notes that the exact number of local workers who worked on the Valley Line is difficult to know for sure, but a good guesstimate of local workers employed on the Valley Line Southeast at some point, since the start of construction, is in excess of 3,000. Compared to Edmonton’s Capital Line, the Valley Line is a low floor LRT system, designed to integrate with its surrounding community. The LRT stops are closer together, which offers greater connectivity to the surrounding communities. The trains share the road right-of-way and travel at about the same speed as cars. At crossings there are no gates or bells so drivers and pedestrians must follow the traffic and pedestrian signals and only cross the tracks when the signals indicate it is safe to do so.

The Valley Line LRT and the existing Metro or Capital lines will operate completely independently. Trans Ed also points out that some pedestrian crossings will require pedestrians to cross in two stages, the road and then the tracks, or visa versa. Pedestrians will need to ensure they obey the pedestrian crosswalk signal for the first stage and then stop and wait for a walk signal on the second stage. Another unique feature of the Southeast Line will be the introduction of heated LRT stop shelters – a first for LRTs in Edmonton. ABOVE: TRAIN TESTING ALONG 66 STREET. MIDDLE: TRAIN ON THE TAWATINÂ BRIDGE. BOTTOM: TRAINS AT GREY NUNS STOP. PHOTO SOURCE: CITY OF EDMONTON

AUGUST 2022 // BUSINESS IN EDMONTON // BUSINESSINEDMONTON.COM

THE ULTIMATE EDMONTON CONNECTION // CONSTRUCTION

AS THE SOUTHEAST LINE NEARS COMPLETION, WORK IS ONGOING ON THE MUCH-ANTICIPATED VALLEY LINE WEST. IT WILL BE THE SECOND STAGE OF THE VALLEY LINE, AN URBANSTYLE 27-KILOMETRE LINE THAT WILL OPERATE BETWEEN MILL WOODS IN SOUTHEAST EDMONTON AND LEWIS FARMS IN WEST EDMONTON. The entire 27-kilometre Valley Line, once operational, will be a critical addition to Edmonton’s mass transit network. The Valley Line will more than double the current length of the existing LRT in the city (Capital Line and Metro Line

are approximately 24 kilometres in length; however, both of these lines are currently being expanded as well). As the Southeast Line nears completion, work is ongoing on the much-anticipated Valley Line West. It will be the second stage of the Valley Line, an urban-style 27-kilometre line that will operate between Mill Woods in southeast Edmonton and Lewis Farms in west Edmonton. “Valley Line will ultimately connect southeast Edmonton through downtown to the far reaches of west Edmonton. Valley Line is all about staying connected, with more frequent and more accessible stops that will allow Edmontonians to access all the communities along the line, not just the hot spots,” Smid says. “In total, Valley Line will have 25 street-level stops (14 on Valley Line West, and 11 on Valley Line Southeast), along

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BUSINESSINEDMONTON.COM // BUSINESS IN EDMONTON // AUGUST 2022

THE ULTIMATE EDMONTON CONNECTION // CONSTRUCTION

with three elevated stations (West Edmonton Mall station and Misericordia station on Valley Line West, and Davies station on Valley Line Southeast). “During the construction phase, economists estimate that Valley Line West will create approximately 8,800 jobs in Alberta and $760 million in salaries,” he says. “Once Valley Line West is operational, it will increase mobility options for Edmontonians to access key destinations throughout Edmonton, including the West Edmonton Mall, Misericordia Community Hospital and all of the businesses, services and activities in Edmonton’s downtown core. Valley Line West will also connect to Valley Line Southeast, Capital Line and Metro Line at the Churchill Connector, providing Edmontonians with key connections to the rest of the city.” Valley Line West will feature 14 street-level stops, two elevated stations (a new bridge crossing Groat Road at Stony Plain Road, and another crossing Anthony Henday Drive at 87 Avenue). Like the Southeast Line, the Valley Line West is being built through a number of mature neighbourhoods and

constrained corridors between downtown and Lewis Farms. During construction, this inevitably presents challenges for residents, businesses and other stakeholders along the construction route. Anticipating the Valley Line Southeast opening this fall, and looking at the massive in-progress work on the Valley Line West targeting 2027, it’s exciting that LRT is an investment in Edmonton’s future: the development of a modern, globally competitive city with a transportation system that meets the needs of a diverse, dynamic and growing population.

ABOVE: CRANE SET UP FOR DRILLING NEAR WEST EDMONTON MALL. INSET: DRILLING NEAR MISERICORDIA HOSPITAL. PHOTO SOURCE: MARIGOLD INFRASTRUCTURE PARTNERS

AUGUST 2022 // BUSINESS IN EDMONTON // BUSINESSINEDMONTON.COM

erior p u S LUMBER Est. 1972

A CUT ABOVE Superior Lumber celebrates 50 years By Nerissa McNaughton

uperior Lumber has helped individuals and businesses with their building needs since 1972. Proudly supporting and distributing the products of the Canadian forest industry, Superior Lumber has grown from its humble beginnings of a lumber and hardware store to a multi-generational corporation that supplies lumber, timber, specialty woods and building materials. In addition to the main location in Edmonton, Superior Lumber also owns and operates Sedgewick Building Supplies Inc., bringing a wide range of building hardware, lumber materials, fasteners, tools, insulation, caulking, adhesives, paints, finishing products and speciality orders to the rural community. Superior Lumber | Celebrating 50 years | 1

The growth and development of Superior Lumber has been impressive over the past five decades but for the family behind the business, the most important aspects remain supporting their team, the family, each other, the local lumber industry and providing the best customer service for their many long-term clients. It all began in 1972 when Bernie Stein quit his job as a crane operator to open a construction and concrete company. “Bernie and Ruth Stein started B Stein Construction in 1961,” says Rob Stein, President and second generation owner of Superior Lumber. “Their business turned primarily into garage building. Towards the peak years in the late 60s they were building up to 270 garages a year.” Rob continues, “To do this, Bernie would have the crews prefabbing walls and trusses in the off season and down time. With the volume of construction they were doing, he started to stock quite a bit of lumber and supplies. Some of the neighbours driving by started asking if he sold lumber. He thought why not try?” The seeds of Superior Lumber were sown in that moment. For awhile Bernie and Ruth ran two companies, construction and lumber supply. However, that quickly got to be overwhelming. Bernie asked his younger brother Leo to help and would go on to sell the construction company to him over the next two years. Superior Lumber | Celebrating 50 years | 2

As for Rob, he grew up in the business but didn’t join full time until 1984. In 2005 he assumed control of the business from Bernie. “Our growth was limited by the old location, and something had to be done to get better set up,” says Rob of the changes he would go on to make over time as the new owner. “I had driven past a large facility that was for sale in our business community for two years. It was a dream location but seemed so out of reach considering the slowdown in the economy. I was able to purchase the property in 2017 and in 2019, we moved into the newly renovated current location.” The company continued to grow and evolve. What started off as three people working around the clock is now 18 dedicated team members. Many factors influence the company’s success, including the fact that Superior Lumber has always “gone its own way” instead of relying on the copyand-paste method of emulating one’s competitors. One way Superior has done this is to bring in specialty radio frequency kiln drying equipment to dry timber that cannot be dried in conventional heat kilns. This has opened new opportunities to use timber products in ways not typically considered in architectural design. Always keen on working partnerships that fuel creativity, Superior Lumber launched Source Collaborative as its own division to bring construction, creation and design together. Source Collaborative unites local makers and creators, craftsmen/women, builders, trades and designers to create some of the city’s most unique projects. As a full-service interior design studio, Source Collaborative projects run the gambit from custom home builds to small commercial projects to one-of-a-kind items of furniture. In this way the abilities and many uses of wood and other natural resource materials can be beautifully showcased and displayed. It’s not always about timber but sometimes also about the many ways wood can be leveraged, from a support beam to a work of art. “We have never tried to be or copy our competitors,” confirms Rob, “and we typically haven’t focused on the ‘normal’ industry things. We try to focus on things no one else is doing. We have tried to keep diverse product lines to have a diverse customer base. When one part of the economy is slow another is often doing okay. That has really got us through the tough times over the years.” Alberta is known as a province heavily invested in oil and gas, but the timber and lumber (aka forest) industry is just as vitally important. Not only does it help to diversify and stabilize Alberta’s interests, but the forestry industry also employs over 17,500

Albertans and supports a further 23,900 in related occupations. Revenues are over $7 billion, and buyers of Canadian lumber and timber products span the globe. In 2020 more than $4 billion worth of Alberta’s forest products were purchased by the United States, China, South Korea, Japan, Taiwan and the European Union. One of the reasons why Alberta timber is so in-demand around the world is our province’s high standards of environmental sustainability and premium lumber. Rob, who procures wood from both Alberta and British Columbia, notes, “In my opinion there is no distinguishable difference between Canadian wood and other types of wood. However, we have some of the highest forestry stewardship regulations in the world and I am proud of that. It is very important that we manage our resources wisely, and to continue to improve our practices. That is the main factor for me in supporting the Canadian forest industry.” Superior Lumber, as a firm supporter of provincial and national timber products, is affected by every change (economics, tariffs, labour shortage, etc.) that impacts the industry. Therefore, to come through strong for 50 years is a true testament to Superior Lumber’s “nonstandard” way of doing business, and their “superior” customer service and community investment. But for Rob and his family, it’s all part of giving their best to their team, clients and province every day, even when challenges continue to require innovative solutions. “COVID,” Rob sighs. “While I’m not sure our challenges there have been different from every other affected industry, the price surges and crashes, along with supply chain issues, have certainly been the most challenging things I have had to manage so far.” Yet manage he does. With the support of his family, team and loyal clients, Superior Lumber leverages 50 years of experience and outstanding leadership on all levels to pivot, innovate, make decisions and move as required. The ups and downs have never slowed the company’s progress, even when it meant moving in a different direction instead of blazing the trail forward. For Rob, there are just as many high points in the company’s history. He treasures the memory of moving into the new facility and expanding the brand. “Working over the years there has been different stages, but overall the relationships with customers and suppliers has been most rewarding. Being able to contribute in part to a construction project and seeing it complete is very rewarding,” he adds.

Superior Lumber | Celebrating 50 years | 3

As Rob reflects on the company’s history he says, “I think most people have no idea that we are a 50year old family-run business that now has the third generation involved.” He continues reflecting, saying, “Some of the best advice that was giving to me by an older family friend years ago was, ‘the more time you spend with your kids; the first 10 years will have an impact on how much they want to be with you the next 10.’ My wife and I worked hard to balance family time and work. I really feel it worked out and today we are a close family. It is rewarding to watch them learn their own unique skills and how it contributes to the family and business. I couldn’t be prouder. “I would like to thank all the customers that have supported us over the years. We would not be here without them. Since our move we have met a lot of new customers. We really are encouraged with the shop local trend that seems to be growing. There are some amazing young customers and contractors that we have met. We really enjoy the creative ways they use our wood to create the most amazing spaces. “Additionally, we have had a lot of great staff over the years. They are instrumental to the stability and growth of the business.”

With 50 years behind them and a bright future ahead, Superior Lumber is poised and ready for what comes next. A continued focus on supporting Canadian lumber, working as a family and a team, and doing things their own way when it comes to customer service will never change. What comes next? That is part plan and part being open to the needs of the generational company and consumer demand. Rob concludes, “We have a few ideas we are talking about, but ultimately the future will be decided by the products that the next generation of customer needs.”

5110-68 Avenue NW Edmonton, Alberta T6B 2X7 Phone: 780-468-3222 Fax: 780-468-3297 superiorlumber.ca superiorlumber.ca/source-collaborative Follow us on Instagram @superiorlumber and @source_collaborative

Superior Lumber | Celebrating 50 years | 4

25 YEARS OF

MANUFACTURING RETAIL STORES by Rennay Craats with photos by Riverwood Photography

or Anita MacKenzie, business is all about the journey, not the destination. And while the destination has been impressive, it has been an incredible journey over the past 25 years as she and her team created a thriving retail and corporate millwork fixturing company from the ground up. Her success story started in 1985 when she moved west from Nova Scotia to take advantage of the opportunities available in booming Alberta. She found work at a company that manufactured retail stores and in the 12 years that she worked there, she learned all aspects of the business, from operations to sales. During that time, MacKenzie also pursued accounting and business courses through SAIT, which would later be the catalyst for starting her own business. “It’s where I got hooked on the creative part of it and getting to work with so many entrepreneurs and retailers to see their visions come to life,” says Anita MacKenzie, president of C-West Custom Fixtures.

C-West Custom Fixtures • 25 Years

Anita MacKenzie

After the death of the founder, the company folded but the demand for its services didn’t. Many clients reached out to MacKenzie to encourage her to carry on offering retail fixtures on her own. She decided to do just that, and with an employment roster of one, she created C-West Custom Fixtures, originally a sales and marketing company, in a small 500-square-foot space. Today, that company supports more than 30 employees in its LEED-compliant Calgary headquarters and has evolved with the industry, applying new technology to better serve its growing client base. The original logo was created with PowerPoint 25 years ago and has seen six iterations before becoming the sleek and sophisticated design reflecting today’s C-West. This logo mirrors the style and capabilities of the everevolving company. The continual organic growth of C-West led to it outgrowing its space multiple times. In a very short period, the small marketing and sales firm became an 8,000-square-foot manufacturing company, and in 10 years it nearly doubled to 15,000 square feet to accommodate the workload. The company was bursting at the seams within another decade and MacKenzie doubled the capacity again four years ago, giving the team 33,000 square feet of office and shop space that was tailor-made for C-West’s needs. “We went from 3,000 square feet of shipping space plus a satellite shop, to 8,000 square feet of shipping and receiving area with seven active loading bays,” says Spencer MacKenzie, Anita’s son and procurement manager for C-West. “Our capacity and efficiencies have increased tenfold. We also added a five-ton truck to our fleet allowing us to transport goods and materials across the city.” This allows the team to better meet deadlines and get client spaces up and running quicker. C-West is at a great size now, but that doesn’t mean that it is content with being static; the team is continually expanding and seeking new areas for growth. “We are always looking to expand our in-house capabilities with new equipment and processes. With the changing environment, there are so many opportunities to integrate new technology into our manufacturing,” says Curtis Noseworthy, operations manager at C-West. The growth and success of C-West comes as no surprise to the long-time team and repeat clients. Since the beginning, MacKenzie has set out to create a company that offers superior workmanship from highly qualified cabinetmakers and finishers, which both earned client trust and made it easy to unconditionally stand behind the products.

C-West works with discerning clients representing some of the most recognizable brands across North America, from shoe retailers to skin care clinics and everything in between. The team proudly provides custom woodwork and cabinetry that incorporates metal, glass, plastics, solid surface, upholstery, lighting and innovative technology to manufacture displays that attract as much attention as the merchandise they

C-West Custom Fixtures • 25 Years • 2

showcase. The team consults with clients, either in person or virtually, to discuss the vision and inspiration for the space along with branding requirements. Then the designers take it from there – they create floor plans and 3D renderings of concepts that the onsite engineers and trades professionals will then manufacture. “You hear a lot of talk in retail about how it’s all about the experience. We’ve been all about the experience since day one,” says Michael Battler, C-West’s head designer. “Our difference maker is how we pull all this together. We pull together the skills, the technology, the materials and the best practices of what retail is about today.” The sample showroom offers clients a plethora of options to allow clients to realize their dream space, whether it’s a chain store recreating existing branded spaces or an independent retailer looking for ideas and guidance from the design team. C-West’s team presents products in a range of price points to ensure that clients stay within their budget while checking every box for their new space. The team also has the ability to create prototypes of new product lines to test the design and functionality of fixtures before they go into production should the client request it. C-West then manufactures the pieces, employing a skilled group of Red Seal journeymen and journeywomen who handcraft all fixtures and millwork projects in the stateof-the-art Calgary shop. Once a project is completed, each piece is inspected carefully and the project is assembled in the shop to ensure everything works and fits perfectly before shipping it to the location for installation. After installation, the team follows up to make sure that everything is working well and that clients are thrilled with their new space. While many of C-West’s clients are larger retailers, MacKenzie hated to turn down smaller retailers because she just couldn’t meet their budgets or timelines. To turn that no into a yes, she launched The Fixture Store. The showroom presents clients with a mini-shopping mall featuring a variety of options for cabinetry and fixtures from C-West’s product line of quality pre-designed, pre-engineered pieces, all manufactured in Canada. This gives smaller retailers a bit of a custom feel by incorporating various accessories and element options without the full-custom costs and long timelines. “With all the configurations, the sky’s the limit. We have ready-to-go fixtures that are versatile, and we have them in inventory. We can open a store in four weeks, where in the shop we would be about 16 weeks,” MacKenzie says.

She and her team strive to fulfil clients’ needs and are there throughout the process to ensure clients are satisfied. It’s C-West’s attention to detail and service levels that have led to a number of longterm repeat customers over the past 25 years. “What sets us apart is the service level we offer. And it’s not just that first-day service. It’s how we come to the table down the road when something goes wrong. We’ve got a great team that works to make things right,” says Battler. It’s that team that MacKenzie credits with the success and growth of C-West Custom Fixtures. Her people-first philosophy has attracted dedicated staff, creating a team balanced between experienced veterans who have been with the company for many years and the fresh perspective introduced by younger employees to ensure every client’s style and needs are represented. The company is invested in its employees and the industry as a whole. The team supports apprenticeship programs by serving on boards as well as bringing in apprentices to learn from the C-West professionals. This allows the skills and craftsmanship to be transferred to the next

Congratulations C-West Custom Fixtures Inc on your 25th anniversary!

C-West Custom Fixtures • 25 Years • 3

generation of cabinet makers. The emPower Women in Trades program pays a month of wages for women to try out different trades in a shop, and C-West has participated in and hired great female employees through this program. MacKenzie also appreciates the value of education and training and has supported staff through schooling to help them advance their expertise, experience and position within the company. “People matter to me. It takes a team, and there have been some amazing people that have helped me along the way here,” she says. And in turn, MacKenzie has helped others. When COVID-19 brought retail to a halt, she wanted to keep her staff busy while giving back. She connected with Narrow Road Home, a High River residential healing program for women battling addiction, mental health issues, domestic violence and life crises. Michael Battler designed the space, inside and out, and MacKenzie sent rotating crews to turn the Victorian residence into a Tea House. They volunteered their time, covered costs and enlisted suppliers to make The Noble Teahouse a reality. They helped to create a profitable business that would enable women to learn skills and gain job experience following their recovery. The profits from this business allow the Teahouse to employ more women post-recovery as well as donate back to Narrow Road home.

“All of our employees got to go make a difference and be part of it – hours of sanding, repairs, painting, building shutters and upholstered bench seating,” she says. “We also did their business plan and set up the corporation. Our approach to non-profit was why don’t we create a business that is for-profit? And the Noble Teahouse is now profitable. It’s incredible.” MacKenzie and her team not only built the Teahouse but also shoulder the responsibility of accounting and financials for the business to ensure compliance. As a female entrepreneur, empowering women to succeed is important to her and MacKenzie is proud to facilitate The Noble Teahouse’s mission. Anita MacKenzie has used her company to strengthen the industry, help with client growth, support the community and create a family of dedicated staff at C-West Custom Fixtures. And the next generation is poised to carry on her 25year legacy as the company continues to grow into the future.

C-West Custom Fixtures Inc. 120, 10770 – 25th Street NE | Calgary, AB P| 403-243-1036 F| 403-243-7219 cwestfixtures.com

C-West Custom Fixtures • 25 Years • 4

Mainline Backflow Products “Our Plumbers Story” Looking back on 25 years of expanding products, services and entering new markets By Nerissa McNaughton with photos from Rebecca Lippiatt

ainline Backflow Products Inc. is celebrating 25 years in business. Although well known for their proprietary and innovative backwater valves, and leading the way for helping to make important changes to valve regulation across North America, the agile company has expanded over the years in both scope and products. Gabe and Jordan Coscarella are happy to share the story of where Mainline has been, and where it is going. One day Gabe, a plumber by trade, sat at his dinner table and drew a sketch of a backwater valve concept. Gabe and his friend, Vitto Chiodo, then went to work in the garage making the first prototype. “The model was crude, made of Tupperware and plexiglass,” says Gabe. “It was installed and tested in my own house. To this day that model sits in our trophy case – fully sanitized of course! This is how the Mainline Fullport Backwater valve was born.” Gabe Coscarella and Jordan Coscarella

The “normally-open” valve revolutionized and changed the National Plumbing Code, opening the doors for mainline protection in Canada. The mainline valve continues to be the flagship of the company, protecting over a million homes across North America and is a part of nearly every install in Canada.

With this early success and the birth of the company, the founders were ready for the next steps… but, those next steps were not quite ready for them.

Jordan says with pride, “The Mainline valve is trusted by insurance companies, plumbers and engineers as a key part in many cities’ flood prevention programs across North America.”

Gabe explains, “Thinking we hit a gold mine, we launched the product at a tradeshow in Vegas. We quickly learned that the valve wouldn’t work for their slab-on-grade markets.”

Mainline Backflow || 25 years 59

Undeterred, Gabe went back to the drawing board and designed the “Adapt-a-Valve” for deep burials and slab-ongrade markets. “This valve was truly a game changer in this market, and is now the leader in the slab-on-grade markets in the USA and is widely used in Canada for outside burials and commercial and industrial applications,” says Gabe. “We have since further expanded the valve line and added several other valves for the industry.” “What most don’t know,” says Jordan, “Is that we are far from only being ‘valve people.’ We also bring innovation to the building envelope area.”

Valve assembly

meridianplastics.ca 2046 – 70 Ave Edmonton, AB, T6P 1N6 780-430-8749 • sales@meridianplastics.ca

Congratulations

Mainline Backflow Products on your 25 year anniversary!

Backwater valves

Seeing how leakage is an area of concern for the builders, and how difficult it is to get building penetrations right using caulking, sealing tapes and peel & stick, Mainline went to work innovating better solutions. Jordan says, “We are heavily invested in improving products in the area of HVAC, plumbing and electrical penetrations. We developed Greenskin and Pro-Flash seals, which eliminate leakage.” They didn’t stop there.

Congratulations to Mainline Backflow Products on their 25 year anniversary! KRP has had the pleasure of working with Mainline Backflow products for the last several years. With a shared dedication to providing quality work and customer service, we look forward to working with them for many more years to come.

“Tapes, liquid membrane and peel & stick are common practices for sealing windows and doors. However, while effective, these products are pricey and require a high skill set to apply. Weather conditions can make installations difficult.” Builders needed a better user-friendly solution. Mainline’s answer is Flex-Sill, a cost-effective system that is simply rolled out and placed over the sill. “Our patent pending Flex-Sill comes on a grooved roll (which is customizable to include back-dams) that quickly and easily caps the entire sill,” says Gabe. “We can really see this product revolutionizing the industry because it is fast and simple to use. Anyone can install it and do so in all weather conditions. It is simple and inexpensive.”

Flex Sill Mainline Backflow || 25 years || 2

Gabe and Jordan feel that Mainline’s success is, “driven by hearing our customers’ needs and delivering on them. Setting a new standard has been our motto since inception and this motto is portrayed in every product we bring to market. Our daily approach is changing the way things are done for the better. When we see a better way of doing things in our industry, we pursue and perfect it. Modestly, we think of our innovations as ‘good common sense.’” Jordan adds, “Our made-in-Canada products stand for themselves. Innovation, reliability and quality have led to a trust bond between us and our customers. What we love about the business community are the relationships, trust and support we have from our partner plumbers, contractors and wholesalers.” The “new standard” approach of business has empowered steady growth. Mainline employs several full-time employees along with subcontractors and a network of independent sales agents across North America. Gabe and Jordan are happy to share their products and knowledge at the many trade shows they frequent annually. They cite meeting people, walking the show, talking to industry professionals and learning about emerging products as trade show highlights – and a place where many of their new ideas are born. Mainline’s innovations have earned the company recognition over the years including the Canadian Institute of Plumbing and Heating’s Ivan R. Leger award for the most innovative plumbing product in Canada. This was followed with a Manning Innovation award.

“The Manning Innovation award was extra special as it was a Canada-wide competition in all sectors (medicine, industrial, commercial, etc.),” says Gabe. “I was so honoured to meet and share the stage with doctors, students and other entrepreneurs from across Canada.” Mainline has also been recognized and awarded by the International Builders Show (2020) and the Pacific Coast Builders Conference (2022) for their innovative building penetration seals and window/door sill flashings. Both conclude, “We want to thank our customers for their support. We couldn’t be the company we are today without you. We look forward to showing you our always-expanding product line, including our new building penetration products, as we continue to evolve from valves. Please expect the same great customer service and innovative products as we enter new markets.” This “small” company is a giant when it comes to leading the valve industry in North America and looks to have same success in building penetration seals. They look forward to continuing to set new standards now, and for years to come.

18037 105 Ave NW, Edmonton, AB T5S 2E1 Toll Free: 1-877-734-8691 • (780) 413-7204 backwatervalve.com | pro-flash.com

CONGRATULATIONS! Mainline Backflow Products on your 25 year anniversary! Drader Manufacturing is proud to partner with Mainline. A legacy of top quality manufactured plastic products 5750 – 50 Street NW, Edmonton, AB, Canada, T6B 2Z8 Call: (780) 440-2231 • Toll Free: 1 (800) 661-4122 www.drader.com

Mainline Backflow || 25 years || 3

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