Nigerian Bottling Company A sustainable, connected supply chain
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Nigerian Bottling Company Driving sustainability with an increasingly digitalised supply chain WRITTEN BY
HARRY MENEAR PRODUCED BY
MANUEL NAVARRO
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N I G E R I A N B O T T L I N G C O M PA N Y
George Chantoumakos, Supply Chain Director at the Nigerian Bottling Company, discusses the Coca-Cola Hellenic Bottling Company subsidiary’s increasingly sustainable and digitally interconnected supply chain
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s the world’s population continues to grow and the looming climate crisis becomes a fact of daily life, the need for
sustainable practices in global supply chains is being thrown into increasingly sharp relief. In few places is the truth of this clearer than in the food 04
and beverage market. Waste reduction, recycling and sustainable packaging alternatives are the name of the game. “I see sustainable packaging becoming the key industry goal in coming years,” says George Chantoumakos, Supply Chain Director at the Nigerian Bottling Company. Alongside increasing the sustainability of its supply chain, the Nigerian Bottling Company, is harnessing the power of digital transformation to shape its Nigerian supply chain into an efficient, interconnected operation. “Any industrial player that wants to remain relevant to the consumer needs to fully embrace a digital, interactive supply chain,” Chantoumakos explains. We sat down with him to discuss his continuing role in developing the Nigerian
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CLICK TO WATCH : ‘NBC YOUTH EMPOWERED 2017’ 07 Bottling Company’s interconnected,
the feeling of ownership of a family
digital and increasingly sustainable
company with the breadth, depth and
supply chain.
international scope associated with
Chantoumakos arrived in Nigeria
working for a blue chip company,”
in 2017, quickly coming to relish the
he enthuses. “The Nigerian Bottling
central role that the Nigerian Bottling
Company is the heart of Coca-Cola
Company plays in Coca-Cola Hel-
Hellenic – it’s where it all started
lenic’s global strategy. “Coca-Cola
back in 1951. It’s the group’s only
Hellenic operates in 28 countries,
African operation, which gives us a
offering opportunities to live and
unique position in the company port-
work in very different markets and
folio. Special market conditions and
societies. The company is built on
a tough operating environment are
strong values which remain the foun-
coupled with huge growth opportu-
dations of the group today. Working
nities.” The company operates eight
for Coca-Cola Hellenic combines
plants across the country, in locaw w w.c o c a - c o l a he l l e n ic. com
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tions such as Lagos, Maiduguri and
growing country, India, grew by 36%.
Port Harcourt. Nigeria is a rising star
This population growth is, accord-
in Sub-Saharan Africa’s economies,
ing to Chantoumakos, a key driver of
and Chantoumakos is excited by the
the need for increasingly sustainable
role that Coca-Cola Hellenic will play
consumer goods packaging. “The
in meeting the challenges and oppor-
Polyethylene terephthalate (PET –
tunities of rapid growth.
the most common thermoplastic
From around 122.4 million at the
polymer resin of the polyester fam-
turn of the millennium, Nigeria’s popu-
ily) market has exploded, and the
lation has exploded, exceeding 202
country’s recycling infrastructure
million in 2019. It is now the seventh
and regulatory framework are still
most–populous country on the planet,
some steps behind,” Chantoumakos
growing by 62.1% in the past 20
explains. “Plastic pollution is a high
years. For context, the next–fastest
priority problem for regulatory bodies
E XE CU T I VE PRO FI LE
George Chantoumakos George obtained his MSc in Mechanical Engineering in Greece and then proceeded to the United Kingdom, Warwick University, to obtain an MSc in Business Management. He started his career in the Advisory departments of PwC and Deloitte in London, where he also obtained a Chartered Management Accounting certification. He then moved to ContourGlobal as Project Manager before joining Coca-Cola Hellenic Bottling Company in 2011, and eventually taking up a Regional Engineering role. George moved to Nigeria and NBC in 2017 as Manufacturing Director of NBC, and earlier in 2019, was appointed as Supply Chain Director. He is happily married and the proud father of two.
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N I G E R I A N B O T T L I N G C O M PA N Y
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Brands in our diverse portfolio
1951
Year founded
3,000
Approximate number of employees 10
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“I see sustainable packaging becoming the key industry goal in coming years”
— George Chantoumakos, Supply Chain Director, Nigerian Bottling Company
for plastic production, Chantoumakos explains that the Nigerian Bottling Company is also expanding its use of more sustainable options in the form of glass and aluminium cans. “Glass, being a fully recyclable and environmentally friendly packaging material, should be the thing that protects the Nigerian population from overwhelming plastic pollution. Glass bottles also address the market’s need for affordability,” he says. “This year, the Nigerian Bottling Company is also investing in a new, state-of-the-art canning line, and we will continue with our returnable glass bottle business.” In addition to being a driving force behind Nigeria’s food and beverage industry and embracing more sustainable packaging strategies, the Nigerian Bottling Company is
to solve. The food and beverage in-
also dedicated to contributing to the
dustry – especially multinationals that
development of quality of life in the
operate in territories where recycling
region. “Considering the fact that Ni-
is already working well – will be driv-
geria is experiencing infrastructural
ing the action plans leading to zero
challenges impacting both electric-
plastic waste.”
ity and water supply, my role comes
In addition to working towards a ze-
with a great deal of responsibility to
ro-waste plastic packaging solution
the Nigerian consumer,” Chantouma-
and creating a cyclical supply chain
kos explains. “If I had to highlight one w w w.c o c a - c o l a he l l e n ic. com
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N I G E R I A N B O T T L I N G C O M PA N Y
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“Plastic pollution is a high priority problem for regulatory bodies to solve” — George Chantoumakos, Supply Chain Director, Nigerian Bottling Company
accomplishment since arriving at the Nigerian Bottling Company, I would emphasise the construction projects we did in Kano State, Nigeria, providing fresh water via two new tube wells to the Kano State Water Board, and from there providing potable water for up to one million inhabitants of the state. We also established a free
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treated water supply point outside our
order to incorporate new technolo-
plant and refurbished a local school
gies that increase efficiency, speed
in the vicinity of our plant. These
and connectivity, and allow the com-
sustainability projects, especially the
pany to more fully utilise its talented
water supply, have dramatically im-
workforce to drive greater supply
proved the day to day lives of millions
chain success. “Connectivity remains
of people. Making a difference in a
the key challenge to fully deploying
country where basic infrastructure
digital transformation across our op-
is not a given is something I hadn’t
erations. We’re working with our main
experienced before in my career and
suppliers to increase connectivity be-
something I will surely take with me
tween our equipment and to elevate
when leaving the country.”
our predictive maintenance capabili-
Within the Nigerian Bottling Com-
ties. Similarly, for our fleet manage-
pany’s own operations, Chantouma-
ment division, we are investing in full
kos has been working constantly in
digitalisation with interactive, real-
time report systems for optimising our fleet’s efficiency,” says Chantoumakos. He adds: “Industry 4.0 is expected to provide a direct connection between the consumer and manufacturers, making the industry almost immediately responsive to consumer feedback and developing needs.” In Nigeria, this is perhaps truer than anywhere else in the world. “In this market there is a paradox: while the basic infrastructure remains a challenge in several areas across the country, internet use is extremely
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high, especially amongst younger people,” Chantoumakos elaborates. “I recently read that Nigeria is second worldwide, behind the Philippines, in time spent per capita on social media. This indicates the huge opportunities we have to pull feedback from consumers almost instantly and adjust our plans accordingly.” Looking to the future, Chantoumakos is confident that the Nigerian Bottling Company will continue to live up to its tradition of excellence within the market by incorporating digital technologies that allow it to meet demand in a sustainable way. “We’ve w w w.c o c a - c o l a he l l e n ic. com
N I G E R I A N B O T T L I N G C O M PA N Y
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“Nigeria is second worldwide in time spent per capita on social media. This indicates the huge opportunities we have to pull feedback from consumers almost instantly and adjust our plans accordingly� — George Chantoumakos, Supply Chain Director, Nigerian Bottling Company
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been operating in Nigeria for 68 years, and we are very proud of the fact that the entire Coca-Cola Hellenic Group originated here. We have been sustaining market leadership in times of great hardship in the country, so we can only plan to continue being market leaders in every sector in which we operate.�
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Nigerian Bottling Company A.G Leventis building Iddo House Iddo Lagos P.o box 1159 Nigeria T +234 1 2706670 www.coca-colahellenic.com