Business Times Issue 103 | Hapimag AG | April 24

HAPIMAG AG:

NAVIGATING HOSPITALITY EXCELLENCE

HAPIMAG AG

HAPIMAG AG

Project by: Malvern Kandemwa

Words by: Michelle Duncan

NAVIGATING HOSPITALITY EXCELLENCE

HAPIMAG AG

HAPIMAG AT A GLANCE 1963

ESTABLISHED IN

120,000 MEMBERS

5,000 RESIDENCES

57 16 RESORTS IN COUNTRIES

Hapimag AG is a prominent player in the vacation ownership and hospitality industry, offering a diverse portfolio of holiday resorts, residences, and apartments across Europe and other select destinations worldwide. Founded in 1963, Hapimag has established itself as a trusted provider of quality vacation experiences, catering to the needs of discerning travellers seeking comfort, convenience, and flexibility.

Led by CEO Hassan Kadbi, the company thrives on a commitment to excellence and sustainability while delivering exceptional holiday experiences to its guests, blending traditional hospitality values with innovative practices. Most destina-

tions come complete with fully equipped holiday apartments and facilities such as restaurants, pools, tennis courts and wellness areas. Hapimag operates on a vacation ownership model, allowing individuals to buy shares in its properties, entitling them to flexible and affordable holiday accommodation. The company offers a range of membership options, including fixed, floating, and points-based systems, providing members with access to a network of resorts and destinations.

But while Hassan says it often gets mistaken for one, it would be very wrong to call Hapimag a timeshare provider. “That’s a concept that actually came after us,” he

Hassan Kadbi, CEO, Hapimag AG

explains. In fact, the point system that has been adopted by timeshare businesses was something Hapimag pioneered. Rather than buying the right to spend a given period of time at a particular property – the base premise of timeshare – at Hapimag, most of its 125,000 members are actually shareholders. “Which means they have a share of every single resort, every single office – every single thing the company owns,” Hassan says. And, instead of a value system based on days or weeks, every year each shareholder receives points, which can be used to book and go on holiday.

From its first resorts in Italy, the Swiss company now owns and operates 57 resorts in 16 coun-

tries. It boasts a diverse portfolio of holiday resorts, residences, and apartments located in scenic and sought-after destinations across Europe, including Switzerland, Germany, Austria, Spain, Italy, and Turkey. The properties cater to various vacation preferences, from mountain retreats and beachfront getaways to cultural city breaks and countryside escapes. Renowned for its commitment to quality, service excellence, and guest satisfaction. The company upholds high standards in hospitality, offering well-appointed accommodations, attentive service, and a range of amenities and activities tailored to guests’ preferences.

Hapimag offers charming mountain retreats nestled in picturesque alpine settings, providing guests with opportunities for outdoor adventure, relaxation, and breathtaking scenery. Properties in destinations such as Switzerland, Austria, and Germany offer easy access to skiing, snowboarding, hiking, and other mountain activities. For those seeking sun, sand, and sea, beachfront resorts provide idyllic settings for tropical getaways. Properties located in destinations such as Spain, Italy, and Turkey offer pristine beaches, crystal-clear waters, and a variety of water sports and recreational activities. Their properties in major cities offer ideal bases for exploring

cultural attractions, historical landmarks, and vibrant urban centres. Guests can immerse themselves in the rich cultural heritage of cities like Paris, Rome, Vienna, and Barcelona while enjoying comfortable accommodations and convenient access to amenities.

FROM ITS FIRST RESORTS IN ITALY, THE SWISS COMPANY NOW OWNS AND OPERATES 57 RESORTS IN 16 COUNTRIES.

Since its establishment in 2000, PRODYNA has been at the forefront of revolutionizing digital solutions. With commitment to implementing user-centric, technologically innovative solutions, PRODYNA has emerged as a leader in the industry. Our core competencies lie in consulting clients across all project stages, ensuring secure operations and delivering unparalleled digital experiences. We cover the four main drivers of digital transformation such as Customer Experience, Data and AI, Cloud Transformation and Intelligent Business Applications.

With presence in several European economic regions, PRODYNA boasts a diverse team equipped with experience and knowledge across relevant disciplines. Our approach is defined by curiosity towards new technologies, methodologies and holistic user experiences. We continuously evaluate emerging trends to identify opportunities that generate added value for both users and companies. At PRODYNA, partnerships are crucial. We carefully select partners, based on their potential to deliver significant benefits to our clients. This strategy ensures that we collaborate exclusively with established entities offering long-term products and technologies. Through regular training and certifications, we empower our team to assess the advantages of each partnership accurately, providing tailored solutions that surpass expectations.

Our commitment to excellence is apparent by a rich portfolio of certifications and awards. These recognitions serve as a testament to our pursuit of innovation and client satisfaction. Through our dedication to staying ahead of technological advancements and industry trends, PRODYNA continues to drive transformative change, propelling both our clients and ourselves towards unparalleled success.

prodyna.com

lana.lazarevic@prodyna.com

Prodyna

Dornhofstraße 38A, 63263 Neu-Isenburg.

Hapimag’s countryside escapes offer tranquil retreats away from the hustle and bustle of urban life, surrounded by scenic landscapes and natural beauty. Properties situated in rural areas of France, Germany, and Switzerland provide opportunities for relaxation, outdoor recreation, and immersion in local culture. Historical residences are housed in historic buildings with unique architectural features and cultural significance. Guests can stay in charming residences, castles, or manor houses, experiencing a blend of modern comfort and timeless elegance while exploring the rich history of the property and its surroundings. This diverse portfolio of properties encompasses a wide range of vacation experiences, from mountain retreats and beachfront resorts to cultural city breaks and countryside escapes. With properties located in diverse destinations across Europe and beyond, Hapimag provides its members and guests with unparalleled opportunities to explore, relax, and create lasting memories in some of the world’s most sought-after vacation destinations.

GUESTS CAN STAY IN CHARMING RESIDENCES, CASTLES, OR MANOR HOUSES, EXPERIENCING A BLEND OF MODERN COMFORT AND TIMELESS ELEGANCE.

The company also places a strong emphasis on sustainability and responsible tourism practices. They implemented initiatives to mini-

mise its environmental footprint, conserve natural resources, and support local communities in the destinations where it operates. “As businesses, we need to be more responsible in how we treat our world, our environment, our people and our resources.” Sustainability, he continues, is something that goes hand in hand with financial success. And it’s the business leaders of the world who have the chance to make a difference. The company embraces sustainable practices across its operations, from energy-efficient

building designs to waste reduction initiatives. Hassan’s commitment to sustainability extends to partnerships with local communities and initiatives to protect natural resources, ensuring responsible tourism practices that benefit both guests and the environment.

As the hospitality industry evolves, Hapimag AG recognizes the importance of digital transformation in enhancing guest experiences and optimising operational efficiency. The company leverag-

es technology to facilitate online bookings, digital check-ins, guest communications and data analytics, paving the way for enhanced customer experience, streamlined operations offering convenience and flexibility to members and guests. Furthermore, they collaborate with strategic partners and alliances to expand its network of vacation destinations and enhance the value proposition for its members. Partnerships with travel agencies, tour operators, and hospitality industry stakeholders contribute to

the company’s growth and market presence.

Overall, Hapimag AG’s outlook is bright, supported by its diverse portfolio, commitment to quality and service, focus on innovation and sustainability, and strong leadership. As the company continues to evolve and adapt to changing market dynamics and consumer preferences, it is well-positioned to maintain its position as a leader in the vacation ownership and hospitality industry.