FIND US AND SUPPORT US ON THE FOLLOWING UPCOMING PLATFORMS: https://www.patreon.com/Airbrushdojo https://www.magzter.com/US/Airbrush-Dojo/Airbrush-Dojo/Art/ https://www.meetup.com/airbrushdojo/ www.airbrushdojo.org
AIRBRUSH DOJO MAGAZINE 2023 PLAN
C2C DAILY PO BOX 175, ARLINGTON, TX 76004
What does the Airbrush Dojo Magazine provide? • A way for airbrush artist and airbrush art lovers to discover emerging and established digital or traditional airbrush artists to connect. • A safe moderated community where artists, art lovers and collectors from all over the world can meet and get to know each other in virtual events and community spaces. • The assurance that the magazine is run by an artist that is very aware of the challenges faced when a creator starts building their authority, a community and at the same time maintain visibility in the crowded art world whilst creating artwork and managing social media accounts.
How does the magazine provide this? • By forging relationships with artists and collectors via an online magazine, an upcoming easyto-use virtual gallery, social media channels and a printed magazine. • Bridging digital art to the real world via a printed magazine and social media combined with a traditional e-mail mailing list and online events. • Generating interest by publishing bite-sized information relating to art and technology on social media and sharing detailed interviews and work from artists within the Creative Talents family across our relationships we make in the real world. Supporting artists is our primary focus.
What are the AIRBRUSH DOJO Team Values? • Helpful and community-centric • Transparent and trustworthy • Putting the Artists and Collectors first and ensuring they are treated equally and feel like part of the Airbrush Dojo team.
The Team
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• He curates the artwork, designs and creates the magazine content, manages and creating the website the will be fully functioning in 2023, manages and creates the posts on Facebook. He is starting a Twitter, TikTok for Airbrush Dojo Magazine and will implement and manage ads on Facebook and Google, creates all promotional materials and videos, finds and handles any guest writers.
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• Currently the only team member is the Founder Danny Rowland.
• Danny has been publishing magazines monthly since 31st March 2016 and is currently investigating the options of setting up a Community Interest Company (CIC) to ensure it is clear that this project is about supporting artists and not generating personal wealth and to make it clear that all monies generated, less running costs and wages, are rolled back into the project to purchase resources and advertising.
Who should read the magazine?
• A TikTok channel is currently being built.
• Benefits for artists Demographics How popular is the magazine?
• A YouTube channel is currently a work in progress.
• Artists looking to enhance their Audience and authority in the art world.
• A mailing list has been built organically and is used to communicate with the core collectors / artists. • A discord server is being constructed.
How popular is the magazine? The magazine has been granted one-time Elite status on the ISSUU platform and this has resulted in organic reader views topping out at 43k over a 30-day period (Oct 2022). • Our Facebook group, benefits from 7k visitors every 30 days. • Additional readership for the website and Social Media pages is generated via the printed copies and the Kindle versions offered on Amazon in 2023. . • The Facebook page currently has 1.2k followers and reach of 4,165 (as of Oct. 2022).
Demographics • Core target Countries: USA, UK and Canada. • Additional Countries being added and generating visits: France, Ukraine, Brazil, Germany, Australia, India, Switzerland, Netherlands, Italy • Age groups of readers are 25 to 45yo with additional spikes of readership from the 50+ year old age range. • There is an even split between genders via Google Analytics but 60 / 40 split on Facebook with more women readers / artists following the page. • The core interests that are driving the traffic are Arts& Entertainment / Lifestyles & Hobbies
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• Knowledge seekers that are looking for personal growth in an area that excites their creative mind and improves their existing skills or fulfils their desire to learn a new one.
• Spatial virtual galleries will be used to showcase art and generate additional traffic.
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• Art lovers with an existing passion for finding opportunities in supporting new and emerging artists in the real world and in the digital space that will be on the Issuu Platform.
• 44% of website traffic is generated from Social Media, 18% is direct, 18% are referrals, and 13% is paid traffic and 6 organics (For period Jan to October 2022)
4. Options to be included in YouTube video interviews 5. Options to have individual publications created.
Benefits for artists
6. Options to have bespoke cover art on a printed magazine.
• Artists looking to enhance their audience and authority in the art world.
7. Access to community and e-mail list marketing.
• Art lovers with an existing passion for finding opportunities in supporting new and emerging artists in the real world and in the digital space that is known as Issuu.com.
8. WIP – Opportunity to be part of the printed magazines that are distributed to galleries and key events.
• Knowledge seekers that are looking for personal growth in an area that excites their creative mind and improves their existing skills or fulfils their desire to learn a new one. • Being a published artist in a recognized magazine adds authenticity and authority to the status of the artist. • Being published adds an achievement to the artists Credentials or Bio which helps build authority. • By showing their work to an audience that may not find them in the crowded world of Internet platforms.
Extended benefits:
9. WIP - Options to be part of Augmented Reality promotions.
More about Danny Rowland and Contact Info. Danny Rowland started airbrushing back in 1986 in his hometown of Kansas City, Mo We founded Airbrush Dojo in 2012 and relocated to the Dallas, TX area. Our talented staff works extremely hard to help cultivate the inner artist in all of our students and guests who come into our Art Classes. We offer workshops and classes in order to inspire and enhance everyone’s creative spark and spirit. Make sure you don’t miss out on any of the fun by joining us today.
1. Social media posts about their work 2. Their work displayed in a virtual gallery Contact us: airbrushdojo@gmail.com
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Phone: 817-705-0686 Page
3. Options to share revenue on cover art sales