portfolio
design for industry
2016
2018
Hello!
“
My name is Caitlin Jardine, I am 20 years old, and am currently in my second year as a Design for Industry student at Northumbria University. I work within different areas of design including product, graphic, interactive and service design.
a b o u t me
I am currently searching for a 3-6 month placement. When talking about his writing, Stephen King once stated “I did it for the pure joy of the thing. And if you can do it for joy, you can do it forever.” This is something I will always want to live by. I love design and all things creative; from oil painting, to sketching, to modelling and all things in between, I want to make a difference with what I love to do.
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I hope you enjoy looking through my portfolio!”
2017
HEDGEHOG interaction design
c a i t l i n jardine
interaction
design
A four week group project, aiming to create an interactive baby monitor for caregivers. We decided to look at temperature for our variable, and how the parent would interact with the product as a whole.
2017
RESEARCH “According to friend and SIL they cause uncessary stress can be annoying going off randomly.” Babycentre. “I have a 14 week old baby girl and I think she is walking during the night because she is cold.” Netmums.
research
“Overheating your baby is linked to an increased risk of sudden infant death syndrome (SIDS), otherwise known as cot death.” - Babycentre.
OPPORTUNITIES IN THE MARKET Current baby room temp. on the market require you to be in the babies room to monitor the temp.
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They don’t allow you to warm up or cool down the room using the baby monitor device. Devices can be overcomplicated by flooding the user with uneccessary data and many functions they may not need or understand.
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DEVELOPMENT
development
2017
2017
TECHNOLOGY PLANAR MAGNETIC TECHNOLOGY
interaction
A conductor coil is printed on each of the 16 polypropelene spines. When currrent is passed through the conductors, the magnetic field created by the current flow interacts with the isodynamic field created by the bases, causing the conductors and therefore spines to move.
BASE STATIONS The base creates an even field of magnetic flux (isodynamic magnetic field). This combined with the conducts on the spines allows the graph to move very precisely in order to show both small and large changes in temperatures. The green indicator on the display shows the base is connected to the graph wholst the indicator bars at the bottom shows the bases connection status to the home wifi.
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technology
INTERACTION
OPTIMUM ROOM TEMPERATURE
ROOM TOO HOT
ROOM TOO COLD
SET UP
2017 c a i t l i n jardine
customer
journey
Parents would discover the product through social media and parenting forums.
ADVERTISING
The product would be sold online and in upmarket department stores.
The user would connect the base station to the same wifi netwrok as their smart thermostat.
The parent will be able to tell by the shape of the graph if the babies room is too hot or cold. they can reshape the graph in order to bring the room back to the optimum temperature.
PURCHASING
SET-UP
INTERACTION
Parents are clearly informed if there is an issue with the temperature of the babies room and can correct it qucikly.
BENEFITING FINISH
START
PLATFORMS
RETAILERS
TECHNOLOGY
USER EXPERIENCE
CONVENIENCES
CUSTOMER JOURNEY
2017
PENNY POT service design
c a i t l i n jardine
service design
Creating a service design to help 1824 year olds to help manage their money. This was a group project that lasted 4 weeks. We wanted to aim this at students who struggle to save.
RESEARCH 100%
Said they didnt put aside money for treats.
68%
75%
Had experienced spending money because of a sale.
Said they spent too much on nights out.
63%
56%
Said they spent too much of their student loan too quickly
Said they spent too much on food shops.
All the financial challenges the students faced were due to excessive spending on 'treats.' Based on this we decided to create a service that helps users save money for treats rather than cut back spending directly.
We conducted card sorting with 16 first year University students to find out what financial challenges they face daily and which one of them they are more concerned than others.
2017
THE CONCEPT Penny Pot helps you put aside for money for the treats in life. By rounding up the price of your daily purchases and putting the difference away in a separate account, you’ll always have some spare cash to indulge with.
touchpoints
Penny Pot
Penny Pot
c a i t l i n jardine
c on c e pt
Save a little. Experience a lot.
After tapping on the card they want to pay with, the user is given the choice to use the service for this purchase or not.
After selecting ‘yes’ to use the service, the payment process has a familiar interface to the user as it follows the traditional apple wallet design.
The user is presented with a large screen confirming that their payment was successful and that money has been added to their savings.
2017 c a i t l i n jardine
user
testing
USER TESTING During our ideation process we created a simple prototype so we could test the interface with a potential user. From this we learnt that multiple options during the payment interface made the user uncomfortable as they felt akward taking so long to pay whilst people queued behind them.
2017
Snapchat
Easy to use
No added hassle
BENEFITTING
REGISTERING
customer
journey
Users would register for the service through the apple wallet app in the same way as registering a new card.
The Users Savings would be stored in the Penny Pot Card in the wallet app. They can spend this money by choosing this card when making a purchase.
FINISH
START
AWARENESS
USING
Users would discover the service through advertising on social
Users would pay with the service for their daily purchases. over time the money in their Penny Pot will grow as long as they are choosing to use the service when they make purchases.
Easy signup process
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Quick to pay
Quick
Easy to view
Accomplishment Notifications
CUSTOMER JOURNEY
2017
HEADPHONES product design
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product d e s i g n
Childrens headphone and speaker combo. This was a small group project that ran over 3-4 weeks. I participated in all stages of this project from start to the final proposal.
PERSONA RESEARCH ABOUT Lily is a 12 year old girl from Nottingham. She loves to sing and dance, and be with her friends.Wants to keep up to date with the latest trends and fashion styles.
INTERESTS
• Writing her own music and playing guitar. • Reading the latest teen magazines. • Going to starbucks with her friends- frappucino. • Loves Zoella and Ariana Grande.
DISLIKES
• Hates math class. • Rainy days. • Homework. • Doing the dishes.
LIFE GOALS
Lilly. Lilly. Age 12. Age 12. Loves hanging Loves hangingout with with friends. friends. Wanna bemusician. musician. Wannabe Fashionista. Fashionista.
Lily wants to be a mucisian when she grows up, and wants to go on the X Factor when she is old enough.She would love to own a pug and become Instagram famous!
IDEATION
IDEATION AND DEVELOPMENT When generating ideas through sketches and models we thought about our persona. What does she need and want from headphones? We had the opportunity to interview a child about his needs and wants in a set of headphones. We used this information to create a set of goals and endpoints. We wanted the headphones to be unisex. We wanted them to be sleek and minimal. This appeals to both child and parent as they are less likely to go out of fashion and will last longer. We also thought about the USP of the headphones and how they would differ to existing products on the market. We chose two ideas to develop. A headphone and speaker combination, so the child could easily switch between listening to music out loud and through headphones. The speakers could also act as a charging dock and stand for the headphones. And a headphone with a built-in/detachable microphone. This would appeal to many children and teenagers who either spend a lot of time talking and socialising with friends or gamers who chat while playing computer games with one another.
We had the opportunity to interview a ten year old child about his needs and wants in a set of headphones. We discovered that they didn’t necessarily like name brands and were looking for something that looked good and could be multi purpose too. We used this information to create a set of goals and endpoints; we decided we wanted headphones that were wireless, and a speaker that’d charge the headphones.
DEVELOPMENT FURTHER DEVELOPMENT After generating ideas and thinking about our two different design directions we decided to pursue the headphone and speaker combination as we think it has a greater market appeal and there is the possibility of some really nice interactions. We designed and made CAD and physical models of what the headphones and speakers would look like. This was a key point where we could refine the model and strip away unnecessary and create a clean and cohesive set.
We designed and developed CAD and physical models of what the headphones, speakers look This was key point in project where we could It and was also at this stagewould where we beganlike. to think more aboutathe technology howour the user interacts with the device. We settled on a really simple and intuitive interaction. If you are listening theyoumodel strip away unecessary aspects of transfer the design to create a more torefine music and place theand headphones on the stand your music will automatically and play through the speakers. ItWe worksalso the same in reverse; taking your headphones off the clean, cohesive set. began to think about more technology and how the stand the music will transfer from the speakers to the headphones. Placing the headphones onuser the stand also charges the with headphones so they are always fully charged for the user. would interact the device.
Duet a headphone and speaker combination, music for all occasions more colours available
2017
NON LITERAL FORMS
sketching and modelling project
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non literal forms
A sketching exercise to encourage the understanding of form and it’s relationship with consumer interaction. The device should take inspiration from a specific theme or keyword.
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theme
2017
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sketching
2017
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m o d e l l i n g
2017
ABOUT ME E
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UNIVERSITYDesign for Industry (BA honours). Northumbria University. 2016- present.
PAUL & SAMI completed a 2 week work graphic design placement in Gateshead working on branding for a bakery, as well as creating Vinyl designs for Gateshead International Business Centre.
A-LEVELSProduct Design (A) Fine Art (B) ICT (B) AS LEVEL- Sociology (A) Cramlington Learning Village Sixth Form.
THINK DIF 2016- MARSWorking within a team to create a way of improving MARS products. This competition was won by our group and was presented to the MARS company.
GCSE’S11 A*- B Grades (1A*, 4A’s, 5B’s) Including A* in Graphics, A in Product Design and a B in Art. Cramlington Learning Village.
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ADOBE Photoshop Indesign Illustrator Premiere Pro CAD Solidworks (beginner level) Google Sketch Up MODELLING SKILLS Using materials such as cardboard, foam, plastic, card and foamboard SKETCHING SKILLS Marker rendering skills Communication skills
Headphones- Product Design project. Penny Pot- Service Design project. Hedgehog- Interactive Design project. JOHNSON CONTROLSWithin this placement I was able to see how the factory floor worked, as well as being involved in some meetings with clients, such as Nissan. I was also able to watch a test simulation for one of the car seat designs for the clients. WORLD CHALLENGEI raised my own money to go and volunteer in India, and helped to put water tanks and gutters on houses of those less fortunate.
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07787834296.
EMAIL- caitlinjardine1@gmail.com LOCATION-
Cramlington, Northumberland, UK.