Nala & Co Caitlin McNamara Design for Production DCO3002 Three Packs 8/9/18 Katharine Burke Friday 12.30pm
Photographs of Mockups
Photoshop Render
Production Diagram
& Co
bout being natural and ngredients in this mask Manuka Honey, Ylang d Vitamin E.
ctions
Nala & Co
Nala & Co
are all about being natural and simple. Ingredients in this mask include Ruby Grapefruit, Rose Water and Jojoba Oil.
Nala & Co
Tea Tree Face Mask Directions
e mask to the face and ve it on till it is dry. Rinse warm water and use o experience nourished hful skin.
Nala & Co
Honey Face Mask
Nala & Co
Grapefruit Face Mask
apply the mask to the face and neck leave it on till it is dry. Rinse of with warm water and use weekly to experience nourished and youthful skin.
200 ml
PMS 3245U PMS 3262U
200 ml
PMS 1215U PMS 121U
Nala & Co are all about being natural and simple. We believe that to experience the best skin possible you need to treat it with quality products. That is where we come in, all of our products are made with real quality ingredients without nasty toxins and are tested on a variety of skin types. Check out our range below to find a face mask for you.
Our tea tree face mask is perfect for sensitive skin types. It has been formulated to deeply cleanse and clear skin while being enriching and calming so that your skin will not be aggravated.
200 ml
PMS 183U
PMS 1777U
Stock for Boxes Ball and Doggett Grange Board Finish Smooth Colour - Bright White 350gsm
Our honey face mask is specifically designed to hydrate and nourish skin so that it feels smooth and moisturised. This is perfect for those who suffer from dry skin.
PMS 2577U PMS 2597U Stock for Brochure Ball and Doggett Grange Board Finish Smooth Colour - Bright White 350gsm
Our grapefruit face mask is fantastic for a skin boost it not only cleansing but will leave your skin looking revitalised and glowing. This is perfect for combination skin.
Colour Flats
Nala & Co
Nala & Co
are all about being natural and simple. Ingredients in this mask include Tea Tree Oil, Witch Hazel and Vitamin C.
Directions
apply the mask to the face and neck leave it on till it is dry. Rinse off with warm water and use weekly to experience nourished and youthful skin.
Nala & Co
Client
Nala & Co
Project
Three Packs
Item
Colour Flat
File
Tea Tree Box
Designer
Caitlin McNamara
Print method
Offset Lithography
Flat size
XXX x XXXmm
Finished size
XXX x XXXmm
Colours
Tea Tree Face Mask PMS3245 U
Stock
PMS3262 U
Ball and Doggett Grange Board Finish - Smooth Colour - Bright white 350gsm
200 ml
Nala & Co
Nala & Co
are all about being natural and simple. Ingredients in this mask inludes Manuka Honey, Ylang Ylang and Vitamin E.
Directions
apply the mask to the face and neck leave it on till it is dry. Rinse off with warm water and use weekly to experience nourished and youthful skin.
Nala & Co
Client
Nala & Co
Project
Three Packs
Item
Colour Flat
File
Honey Box
Designer
Caitlin McNamara
Print method
Offset Lithography
Flat size
XXX x XXXmm
Finished size
XXX x XXXmm
Colours
Honey Face Mask PMS1215 U
Stock
PMS121 U
Ball and Doggett Grange Board Finish - Smooth Colour - Bright white
200 ml
350gsm
Nala & Co
Nala & Co
are all about being natural and simple. Ingredients in this mask include Ruby Grapefruit, Rose Water and Jojoba Oil.
Directions
Nala & Co
Client
Nala & Co
Project
Three Packs
Item
Colour Flat
File
Grapefruit Box
Designer
Caitlin McNamara
Print method
Offset Lithography
Flat size
XXX x XXXmm
Finished size
XXX x XXXmm
Colours
Grapefruit Face Mask
apply the mask to the face and neck leave it on till it is dry. Rinse off with warm water and use weekly to experience nourished and youthful skin.
PMS183 U
Stock
PMS1777 U
Ball and Doggett Grange Board Finish - Smooth Colour - Bright white
200 ml
350gsm
Nala & Co are all about being natural and simple. We believe that to experience the best skin possible you need to treat it with quality products. That is where we come in, all of our products are made with real quality ingredients without nasty toxins and are tested on a variety of skin types. Check out our range below to find a face mask for you.
Nala & Co
Nala & Co
Client
Nala & Co
Project
Three Packs
Item
Colour Flat
File
Brochure Front and Back
Designer
Caitlin McNamara
Print method
Offset Lithography
Flat size
1675 mm x 4050 mm
Finished size
1375 mm x 3750 mm
Colours Our tea tree face mask is perfect for sensitive skin types. It has been formulated to deeply cleanse and clear skin while being enriching and calming so that your skin will not be aggravated.
PMS2577 U
Stock
PMS2597 U
Ball and Doggett Grange Board
Our honey face mask is specifically designed to hydrate and nourish skin so that it feels smooth and moisturised. This is perfect for those who suffer from dry skin.
Finish - Smooth Colour - Bright white 300gsm
Our grapefruit face mask is fantastic for a skin boost it not only cleansing but will leave your skin looking revitalised and glowing. This is perfect for combination skin.
Two Colour Research
Minimal colour research for boxes, looking at using turquoise, yellow, pink and purple
Packaging Research
Research of packaging design that I find interesting with the use of simple graphic elements and typography
Visual Research - Face Masks
Research of different types of facemasks that are available, a tube facemask will be used as it is the most suitable for the box size
Style Cues
The style of the boxes will be designed to have multiple simple basic shapes layered over the top to create fun and quirky patterns, inspiration for this type of style has come from Gorman Clothing
Intended Consumer
The intended consumers for these product are young adult females that are health and environmentally conscious who like to invest in the quality of items rather then the quantity of items
Alternative Names for brand and varieties Something for you Essentia Elixir Nala Brightness Nala & Co Octavia Rhea Nala & Soul Botanics Rafiki Core Skin Deep Crescent Luna Skin Organic Vitals Growth Bohemian Skin Fruity Go to Facemasks
Face Essentials Fruit & Flowers Skin Cared For Facemasks Fix Everything Ambiance Only Essentials Bare Basics Bare Minimum Basic Care Spots Begone F&N Lightness The Key Grass and Sea Glowing Love Your Skin Glow Co. Bliss
Green Tea Honey Tea Tree Berries Blood Orange Grape Fruit Almond Avocado Cucumber Rose Vanilla Peach Eucalyptus Clay Sea Salt Sea Weed Vitamin E Citric Acid Aloe Vera Jasmine Lavender
Highlights From Bank Pad Sketches of possible brochure design layouts
Initial sketches and ideas for the boxes
Hand drawn illustrations scanned, then vectorised in illustrator and used to create the patterns for the boxes
Rationale and Design Strategy
The idea behind the Nala & Co range was to create a high quality product that focuses on and promotes the use of natural ingredients. From the packaging and facemask research the majority of the designs were very minimalistic or with simple graphic patterns. Nala & Co needed to stand out in the market so the design strategy was to create a fun and quirky pattern range for all of the boxes and the brochure that would visually connect with the intended consumers. This was done through the use of colour, graphic elements and type. The range of facemasks include 3 different varieties that are tea tree, honey and grapefruit. Each box used 2 very similar shades to represent the colour of the ingredients used in the facemask and to differentiate between the type of facemask it is. The patterns used on the packaging are hand drawn organic shapes and are used to symbolised the natural ingredients that are used in the facemask. The typography for the brandmark and body copy is Avenir as it is noticeable against the patterns and colours used and is clear and easy to read. Overall the aims of the design strategy has been met and the product range suits the intended consumers.
Branding Style Guide Typography Logo Type - Lettermark Font Family - Avenir Font Style - Medium Colour - White
Typography for Boxes
Nala & Co
Lettermark for front and top of box at 12pt
Nala & Co
The name of the facemask at 18pt
Nala & Co
The sizing of the product at 14pt
Nala & Co
Nala & Co
Nala & Co
Headings for the back of the box at 21px
Nala & Co
Description on the back of the product at 12pt
Typography for Brochure Lettermark for the brochure front and back at 60pt
Description of products on the front of the brochure at 12pt
Graphic Elements
Brand Colours Colours for Tea Tree facemask
Graphic style for Tea Tree facemask
PMS 3245U PMS 3262U
Graphic style for Grapefruit facemask
Colours for Honey facemask PMS 1215U PMS 121U
Colours for Grapefruit facemask PMS 183U
Graphic style for Honey facemask
PMS 1777U
Colours for brochure PMS 2577U PMS 2597U
Graphic style for brochure