Debit Cards in India Published : March 2012
No. of Pages : 33
Price:US$900
In 2011, both issuers as well as card operators focused on promoting the debit function of cards, to extend their usage beyond just cash access tools through their ATM function. The most prominent advertising campaigns were those of SBI Cards & Payment Services Ltd and Visa Inc. Both focused on how the card can be used directly for shopping instead of first visiting an ATM to withdraw cash and then make purchases. This resulted in increased awareness about the debit function and hence increased... Euromonitor International's Debit Transactions in India report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch. Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data. Why buy this report? * Get a detailed picture of the Debit Transactions market; * Pinpoint growth sectors and identify factors driving change; * Understand the competitive environment, the market’s major players and leading brands; * Use five-year forecasts to assess how the market is predicted to develop. Euromonitor International has over 30 years experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago and Sydney and a network of over 600 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning. Indian Debit Cards Market LIST OF CONTENTS AND TABLES Headlines Trends Competitive Landscape Prospects Category Data Table 1 Debit Cards Category Performance: 2006-2011 Table 2 Debit Cards Category Performance: Number of Cards in Circulation 2006-2011 Table 3 Debit Cards Category Performance: % Growth 2006-2011 Table 4 Debit Cards in Circulation Category Performance: % Growth 2006-2011 Table 5 Debit Cards: Number of Cards by Issuer 2006-2010 Table 6 Debit Cards: Number of Cards by Operator 2006-2010 Table 7 Debit Cards Payment Transaction Value by Issuer 2006-2010 Table 8 Debit Cards Payment Transaction Value by Operator 2006-2010 Table 9 Debit Cards Forecast Category Performance: 2011-2016 Table 10 Debit Cards Forecast Category Performance: Number of Cards in Circulation 2011-2016 Table 11 Debit Cards Forecast Category Performance: % Growth 2011-2016 Table 12 Debit Cards in Circulation Forecast Category Performance: % Growth 2011-2016
Axis Bank Ltd in Consumer Finance (india) Strategic Direction Key Facts Summary 1 Axis Bank Ltd: Key Facts Summary 2 Axis Bank Ltd: Operational Indicators Company Background Competitive Positioning Summary 3 Axis Bank Ltd: Competitive Position 2010 Hdfc Bank Ltd in Consumer Finance (india) Strategic Direction Key Facts Summary 4 HDFC Bank Ltd: Key Facts Summary 5 HDFC Bank Ltd: Operational Indicators Company Background Competitive Positioning Summary 6 HDFC Bank Ltd: Competitive Position 2010 Icici Bank Ltd in Consumer Finance (india) Strategic Direction Key Facts Summary 7 ICICI Bank Ltd: Key Facts Summary 8 ICICI Bank Ltd: Operational Indicators Company Background Competitive Positioning Summary 9 ICICI Bank Ltd: Competitive Position 2010 Sbi Cards & Payment Services Ltd in Consumer Finance (india) Strategic Direction Key Facts Summary 10 SBI Cards & Payment Services Ltd: Key Facts Company Background Competitive Positioning Summary 11 SBI Cards & Payment Services Ltd: Competitive Position 2010 Executive Summary Revival of Indian Economy Stimulates Consumer Spending Risk-free Products Being Promoted Aggressively Recession Blues Affect Competition Vehicles To Have Rfid Systems the Future Looks Promising Key Trends and Developments Cash Payments Decline As Card Payments Rise Pre-paid Travel and Forex Cards Gain Popularity Mandatory Rfid Implementation To Pave Growth Path for Pre-paid Cards Government Promotes Pre-paid Health Cards for People Living Below the Poverty Line Debit Cards Evolving Through Aggressive Promotion Market Indicators Table 13 Number of POS Terminals 2006-2011 Table 14 Number of ATMs 2006-2011 Table 15 Value Lost to Fraud 2006-2011 Table 16 Card Expenditure by Location 2011 Table 17 Card Expenditure by Category 2011 Table 18 Financial Cards in Circulation by Type: % Number of Cards 2006-2011 Table 19 Domestic versus Foreign Spend 2011 Market Data Table 20 Consumer Payments: Value 2006-2011 Table 21 Consumer Payments: Number of Transactions 2006-2011 Table 22 Financial Cards: Number of Cards in Circulation 2006-2011 Table 23 Financial Cards Transactions: Value 2006-2011
Table 24 Financial Cards: Number of Transactions 2006-2011 Table 25 Financial Cards: Number of Accounts 2006-2011 Table 26 Financial Cards: Number of Cards by Issuer 2006-2010 Table 27 Financial Cards: Number of Cards by Operator 2006-2010 Table 28 Financial Cards: Card Payment Transaction Value by Operator 2006-2010 Table 29 Financial Cards: Card Payment Transaction Value by Issuer 2006-2010 Table 30 Consumer Payments Forecast: Value 2011-2016 Table 31 Consumer Payments Forecast: Number of Transactions 2011-2016 Table 32 Financial Cards Forecast: Number of Cards in Circulation 2011-2016 Table 33 Financial Cards Forecast: Value 2011-2016 Table 34 Financial Cards Forecast: Number of Transactions 2011-2016 Table 35 Financial Cards Forecast: Number of Accounts 2011-2016 Definitions Atm Function Debit Function Credit Function Commercial Credit Cards Charge Card Function Commercial Charge Cards Open Loop Pre-paid Function Closed Loop Pre-paid Function Store Cards Pre-paid Contact Smart Card Contactless Smart Card Card Expenditure by Location Card Expenditure by Sector Domestic Versus Foreign Value Lost To Fraud Summary 12 Research Sources