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n the fall of each year, your CACM Board of Directors participates in strategic visioning. The focus of strategic visioning is to continue and develop goals and activities that meet the needs of our members – and more specifically, the needs of community manager members. During this past strategic visioning, the Board studied and reviewed the results of our 2014 Membership Survey. These results were particularly important as our organization is transitioning into a new time and new era. Not only will the President & CEO of our organization change, but the composition of the Board is also changing. (Learn more about CACM's new President & CEO, David Zepponi, on page 52.) The end of this year we will begin to see the results of our collective decision to implement term limits for Board members. Dedicated and committed Board members Jacqueline Dynes, CCAM and Cherié McColley, CCAM will have each served more than 10 years on the Board. We offer them our sincere appreciation. The Board recently appointed three new members – John Cligny, CCAM, Phyllis Harkins, CCAM and Tiffany Lynch, CCAM. And with an election occurring in December of this year, we anticipate more new faces.
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Vision Winter 2014 | www.cacm.org
New faces bring new ideas; however, the Board’s direction as a result of the 2014 Membership Survey continues to spotlight these important concepts: • Public recognition of the community management profession is important. • CCAM certification should be recognized as the “standard of competence” for community management professionals in California. • CACM manager members should understand and comply with CACM’s Code of Professional Ethics. • CACM members should receive added benefits and value, such as resources and tools for success as a result of their membership. Of course, there are many other important concepts and challenges for the Board and our new President & CEO, David Zepponi, to address in 2015 and beyond. So, how do we do this and do it better? We need your constant feedback, ideas and support. We recognize your dedication to this industry and that with the changes in our industry overall, economics play a bigger factor in your participation. And, in consideration of your challenges, we continue to look for ways to increase benefits and options to you while balancing the realities of costs and the importance of your time. Look for us, your board members, at CACM events. Talk with us; share your ideas and your concerns. We want and welcome your input – it is absolutely essential to our continued mission of being a premier resource for California community managers.
On behalf of the CACM Board, Melinda Young, CCAM, PCAM Board Chair
