Mrs & Mr Eaves Type Specimen

Page 1

©EMIGRE

ZUZANA LICKO

eaves MRS


H ell AQ


llo!

Q

My name is Mrs Eaves. Originally designed in 1996, Mrs Eaves was Zuzana Licko’s first attempt at the design of a traditional typeface. It was styled after Baskerville, the famous transitional serif typeface designed in 1757 by John Baskerville in Birmingham, England. Mrs Eaves was named after Baskerville’s live in housekeeper, Sarah Eaves, whom he later married.

1996 ZUZANA LICKO


“type is best judged in the context of its usage.”

a d g j m p s v y

b e h k n q t w z

c f i l o r u x

Roman, 8pt

MORE ABOUT MRS EAVES There is something unique about Mrs Eaves and it's difficult to define. Its individual characters are at times awkward looking—the W being narrow, the L uncommonly wide, the flare of the strokes leading into the serifs unusually pronounced. Taken individually, at first sight some of the characters don’t seem to fit together. The spacing is generally too loose for large bodies of text, it sort of rambles along. Yet when used in the right circumstance it imparts a very particular feel that sets it clearly apart from many likeminded types. It has an undefined quality that resonates with people.

This paradox (imperfect yet pleasing) is perhaps best illustrated by design critic and historian Robin Kinross who has pointed out the limitation of the “loose” spacing that Licko employed, among other things, yet simultaneously designated the Mrs Eaves type specimen with an honorable mention in the 1999 American Center for Design competition. Proof, perhaps, that type is best judged in the context of its usage. While Licko initially set out to design a traditional text face, we never specified how Mrs Eaves could be best used. Typefaces will find their own way.


Roman, 25pt All Caps

A D G J M P S V Y

B E H K N Q T W Z

C F I L O R U X


123 456 789 0 Bold Italic, 82 pt

123 456 789 0 Roman, 76 pt


ae ct fi gg ip

ky sp cky ee fj

gi it py oe st

OC AA AV FL OG MBMD THE ME FF UR OO FI HE MP LA TT TW TY UB NK NT TE TR

Ligatures


Roman, 25pt

a d g j m p s v y

b e h k n q t w z

c f i l o r u x


12345 There is something unique about Mrs Eaves and it's difficult to define. Its individual characters are at times awkward looking—the W being narrow, the L uncommonly wide, the flare of the strokes leading into the serifs unusually pronounced.

There is something unique about Mrs Eaves and it's difficult to define. Its individual characters are at times awkward looking—the W being narrow, the L uncommonly wide, the flare of the strokes leading into the serifs unusually pronounced. Italic, 7 pt

There is something unique about Mrs Eaves and it's difficult to define. Its individual characters are at times awkward looking—the W being narrow, the L uncommonly wide, the flare of the strokes leading into the serifs unusually pronounced.

Bold Italic, 12 pt Roman, 7 pt

There is something unique about Mrs Eaves and it's difficult to define. Its individual characters are at times awkward looking—the W being narrow, the L uncommonly wide, the flare of the strokes leading into the serifs unusually pronounced.

There is something unique about Mrs Eaves and it's difficult to define. Its individual characters are at times awkward looking—the W being narrow, the L uncommonly wide, the flare of the strokes leading into the serifs unusually pronounced.

Roman, 8 pt Bold Italic, 9 pt


Q a ABCDE 1234567 Roman

Bold

Roman

abcdefghi opq Roman

Italic

12


FG 890

I can be feminine.

jklmn rstuvwxyz

3456


BUT,

3 2

4


8 6

7

I CAN ALSO BE VERSATILE.


62 95

1 Italic 3 8 Roman 4

abcdefghijklmnopqrstuvwxyz ABCDEFGHIJKLMNOPQRSTUVWXYZ 1234567890

abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ 1234567890


0 4 25 7 2 6 3 abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ

Bold Bold Italic 1234567890

abcdefghijklmnopqrstuvwxyz

ABCDEFGHIJKLMNOPQRSTUVWXYZ 1234567890


©EMIGRE https://www.emigre.com/


©EMIGRE

ZUZANA LICKO

eaves

MR


AHey Q

*C


Q

there, my name is Mr Eaves.

Mr Eaves is the sans-serif companion to Mrs Eaves. Created by Zuzana Licko, Mr Eaves was based on the proportions of Mrs Eaves, but Licko took some liberty with its design. One of the main concerns was to avoid creating a typeface that looked like it simply had its serifs cut off. And while it matches Mrs Eaves in weight, color, and armature, Mr Eaves stands as its own typeface with many unique characteristics.

2009

ZUZANA LICKO


“The distinctly loose-fitting letter spacing of was applied also to the Sans version.”

a d g j m p s v y

b e h k n q t w

c f i l o r u x z

Heavy Italic, 8pt

a d g j m p s v y

b e h k n q t w

c f i l o r u x z

Reg Italic, 8pt

MORE ABOUT MR EAVES The Sans version relates most directly to the original serif version, noticeably in the roman lower case letters a, e, and g, as well as in subtle details such as the angled lead-in strokes, the counter forms of the b, d, p, and q, and the flared leg of the capital R, the tail of the Q.

The distinctly loose-fitting letter spacing of Mrs Eaves was applied also to the Sans version. This, together with generous built-in line spacing due to a small x-height and extended ascenders and descenders, renders the same kind of lightness and airiness when setting text that is so characteristic of the font.


Heavy, 25pt All Caps

A D G J M P S V Y

B E H K N Q T W Z

C F I L O R U X


123456

The Sans version relates most directly to the original serif version, noticeably in the roman lower case letters The Sans version relates most directly to the original serif version, noticeably in the roman lower a, e, and g, as well as in subcase letters a, e, and g, as well as in subtle details tle details such as the angled such as the angled lead-in strokes, the counter lead-in strokes, the counter forms of the b, d, p, and q, and the flared leg of the forms of the b, d, p, and q, capital R, the tail of the Q. and the flared leg of the cap- Thin Italic, 9pt The Sans version relates most directly ital R, the tail of the Q. Heavy, 10 pt

Bold Italic

is one of my weights often used for captions.

The Sans version relates most directly to the original serif version, noticeably in the roman lower case letters a, e, and g, as well as in subtle details such as the angled lead-in strokes, the counter forms of the b, d, p, and q, and the flared leg of the capital R, the tail of the Q. Book, 7pt

to the original serif version, noticeably in the roman lower case letters a, e, and g, as well as in subtle details such as the angled lead-in strokes, the counter forms of the b, d, p, and q, and the flared leg of the capital R, the tail of the Q. Thin, 8pt


123 456 789 0 Book Italic, 82 pt

123 456 789 0 Reg, 82 pt


Thin

Reg

Thin Italic

Reg Italic

Light

Bold

Light Italic

Bold Italic

Book

Heavy

Book Italic

Heavy Italic


Light, 25pt

a d g j m p s v y

b e h k n q t w

c f i l o r u x z


ga

ABCDEF 12345678 Book

Bold

Heavy

Heavy Italic

abcdefgh opq Thin

123


90

I can be pretty laid back.

ijklmn rstuvwxyz

45


BUT,

796 05

4 8


64 1 7 3 I CAN ALSO MAKE A STATEMENT.


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