2017 PROGRAM PROSPECTUS
“CAMP delivered direct commercial business outcomes, a connection with leading edge influencers and were extremely useful in rounding out our stakeholder positioning and marketing to policy makers including politicians and bureaucrats.� Justin Howden Swisse Head of Government Relations 2015 - Gold Partner 2016 - Platinum Partner
CAMP presents: The Future of Fashion with Vogue China Editor in Chief Angelica Cheung
150 INNOVATORS 100 DAYS 5 DAYS IN SHANGHAI 5 DAYS IN SYDNEY 30 CO-CREATED PROJECTS 2 MARKETS CAMP is a blueprint for building bilateral relationships; an online and real-world innovation experience, empowering leaders under 35 from Australia and China to collaborate with leading organisations and drive global social change.
CAMP 2017 Proudly Powered by:
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PARTNERS
“Westpac supported CAMP because it recognised that new ideas in areas like education, health, financial services and clean energy would be more important to the long-term business relationships with China, and better cultural understanding would be the key to this.� Andrew Whitford Head of Greater China, Westpac, 2015 Platinum Partner
Partners working with us since 2015:
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WHY NOW? Why China and Australia?
21st century problems are too big for one country to tackle. CAMP activates the Asia-Pacific to collaborate across borders. Building trusted peer alliances, identifying shared challenges and empowering future leaders to create new solutions to the issues characterising the 21st century. Diversity and innovation are not only two critical drivers of the 21st century, they are two sides of the same coin. This potential is unlocked by the CAMP blueprint.
Why Millennials?
2.3 billion born between 1980 and 2000, Millennials are the largest generation, surpassing Baby Boomers. By 2025, the majority of the global workforce will be Millennials. This generation is now entering their spending years, at a time when global connection and access to information is unprecedented. CAMP builds and socialises high-yield relationships between future global leaders early in their careers.
Why ThinkTanks?
Cross-border multidisciplinary collaboration will characterise the 21st century. CAMP highlights 15 sectors critically relevant to the China Australia relationship. We’ve analysed Australia’s national strengths, China’s 5 year plan and the UN Global Goals and determined the Top 15 opportunities for high-potential collaboration.
Why Startups?
The world is changing rapidly. Traditional industries now face disruption by new technologies and demands of the market. The world’s best corporations are actively seeking new ways to bring innovation into their culture. Partnering with startups has become a powerful tool for corporates to innovate and disrupt; to rapidly turn fresh ideas into scalable products; to diversify revenue streams and gain a competitive edge via transformation of people, culture and brand.
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DEVELOPING MILLENIAL LEADERS Invest in the development of your millennial talent through this award-winning program, providing a platform that helps create globally-minded, millennial leaders; deepen employee engagement and promote an organisational culture of innovation. “I found the innovation and entrepreneurship learning equally valuable to Westpac employees and a key skillset for our current working population. CAMP enabled us to equip ourselves with “out of the box”, entrepreneurial and design thinking. There are so many different skillsets that I have taken back into my current workplace.”
“CAMP enhanced my belief in the relationship between Australia and China and it also shaped my prospects for my career. I never realised there were so many people who were passionate about Australia China relationship.” Thomas Tang, 2015 Delegate
Annie Shu, 2015 Delegate
Many of the participants describe CAMP as “lifechanging”. Our post-event survey captured the following impacts:
22%
22% of participants changed their focus and began working within the Australia China relationship.
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70%
70% of Australian participants said they now intended to do business with China in the 12 months following CAMP.
94%
94% of participants said they would recommend the CAMP experience to other people.
University of Technology Sydney CAMP 2017 Gold Partner
“UTS is excited to be returning as host partner with the Entrepreneurship think tank after the successful launch last year. CAMP reflects many of UTS’s key values including innovation, social justice and a shared commitment to excellence. We are particularly proud as UTS alumni have founded this multidisciplinary social startup. Cross cultural competencies and entrepreneurship are at the heart of UTS’ curriculum focus being critical skill for the future, which is why we are delighted to be involved.” Professor Attila Brungs Vice Chancellor and President University of Technology Sydney 5
CAMP SUMMIT PROGRAM DESIGN Over the 100 days, 150 future leaders from China and Australia tackle real-world global challenges, co-creating new ideas, business solutions and producing insight reports for each ThinkTank partner.
STAR T
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CHINA SUMMIT CONNECT & EXPLORE THE INNOVATION ECOSYSTEM
THINKTANKS
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90-D
NEW BUSINESS SOLUTIONS
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AUSTRALIA SUMMIT PITCH YOUR BUSINESS SOLUTION
P PR H A OT S E OT 4 YPE
15
20 16
30
12-16 JUNE, 2017
DELEGATES
PHA DISC SE OVE 1 R
E5 AS NI PHALUMRAM OG PR
22-26 MARCH, 2017
150
7M AR CH ,
17 , 20 NE JU
PHASE 3 IDEATE
E A S NE P HD E F I
AM AY ONLI NE P R O G R
PAPER & PITCH
ThinkTanks are proudly mentored by EY.
ChAFTA
Climate Change
One Belt One Road Initiative
Renewable Energy
Arts & Culture
Infrastructure
Gender Equality
Mental Health
Global Talent
Smart Mining
Youth Employment
Future Of Tourism
Future Of Communications
Health & Wellbeing
Play & Gamification
Water Security
Digital Disruption
Entrepreneurship
Agriculture & Agribusiness
Innovation In Education
Ageing Population
Creative Industries
Future Of Energy
Innovation Partnerships
Economic Inclusiveness
Ideasboom Creating Innovative Nations
Sustainable Resilient Cities Manufacturing & Retail
Food Security & The Future Of Food
During the program, delegates tackle real-world social and industry issues affecting Australia & China. Each ThinkTank team will co-publish an insight report, and will receive mentoring as they co-design and pitch an innovative business solution.
CAMP 2015 winning team, Elumin8 went on to pitch in Beijing and join the CSIRO ON accelerator 7
PARTICIPANT OUTCOMES Essential skills required to tackle a globalised world: Participant outcomes
China Summit
Online Program
Sydney Summit
Understand and apply Design Thinking framework and lean-startup methodology
Identify and distinguish characteristics of innovation, entrepreneurship and intrapreneurship
Develop skills required to work in cultural and gender diverse teams
Develop advanced intercultural communication and leaderships skills
Understand and gain insight into industry and global issues unique to Australia and China Understand and gain insight into Australia and China’s innovation ecosystem
Understand and gain insight into Australia and China’s R&D exchange pipeline
Understand comparative advantages of Australia and China respectively
Meet and be inspired by millennial innovators, disruptive startups and organisations leading in innovation
Opportunity for introduction to government, corporates and investors in Australia and China
Receive mentoring from EY and other high-profile industry leaders
Develop advanced cross-disciplinary problem solving skills and strategies
Develop remote-based, online teamwork and collaboration skills
Understand and apply how to develop a business plan and present a persuasive pitch to an audience
Understand how to develop proposals suitable for government and corporates to influence policy
Understand how to apply innovation within the context of government and corporates Understand the mechanics of a startup, including how they are founded, funded and flourished
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CAMP DELEGATES ACHIEVE: 1. CAMP Certificate in Innovation and Entrepreneurship. 2. Co-author an insights report for their ThinkTank. 3. A portfolio of work demonstrating capabilities in online collaboration and project management, intercultural leadership, design thinking and lean launchpad. 4. New skills and the confidence to climb to new heights.
“The CAMP Summit online innovation training program is powered by Practera. Practera is a Project Learning Platform that facilitates multiparty collaboration, efficient project delivery and rich experimental learning. Delegates will develop their innovation, entrepreneurship and intercultural leadership skills to a degree they would be unable to obtain without years at a formal workplace. The intensive program fosters practical problem-solving through close collaboration and communication across borders and cultures.” Suzy Watson CFO of Intersective
COURSE REQUIREMENTS: Aged 18-35 years old A leader or emerging in their field
5. A close-knit, diverse and trusted network of 150 fellow innovators which they’ll carry throughout their career. 6. Membership of CAMP Alumni, growing by 150 each year. 7. Lifetime membership to the CAMPLab talent pool and ongoing internship and job opportunities. 8. The opportunity to host licenced CAMPx meet ups and events in their home cities.
Ability to communicate at intermediate level in written & spoken English Shanghai & Sydney Summits: fulltime Online Program: 4 hours per week Delegate required to attend and participate in all program components Have a passionate vision for their future *Full details: www.australiachina.org 9
LEARNING FRAMEWORK Core learning frameworks of innovation, entrepreneurship & intercultural leadership, hyper-skill delegates, fostering “out-of-the-box” problem solving skills.
INTERCULTURAL LEADERSHIP Intercultural leadership is an approach to leading and collaborating in a globalised world. It requires leaders to exhibit flexibility in their execution based on the cultural context and cultural mix of their team.
CULTURAL AWARENESS
INTERCULTURAL SKILL DEVELOPMENT
MODELS:
– Isaac’s Dialogue
– Hofsteade’s cultural dimensions
– Hall’s High Context vs Low Context Cultures
– Unconscious bias
INTERCULTURAL TEAMWORK
– Tuckman’s Team formation – Rapport Management framework
– Hersey Blanchard’s Situational Leadership – Fiedler’s Contingency Model
Revisions
INNOVATION The human centred design approach to innovation places the end user at the centre of the problem identification, solution design and execution strategy development.
INTERCULTURAL LEADERSHIP
Understand and specify the context of use Produce design solutions
Evaluate designs against requirements
Specify the user and organisational requirements Feedback PHASE 1: Research & Analysis
ENTREPRENEURSHIP Lean Launchpad is an approach to entrepreneurship that is based on developing hypothesis then testing and validating it through customer and agile development.
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PHASE 2: Synthesis & Creation
PHASE 3: Analysis
LEAN LAUNCHPAD MODEL
BUSINESS MODEL HYPOTHESIS
CUSTOMER DEVELOPMENT
AGILE DEVELOPMENT
PROGRAM CONTENT Overview of weekly activities and deliverables:
Week Starting
Content
Deliverables
6th March
Welcome to CAMP Summit 2017, Practera Orientation, Community Building + Profile Posting
13th March
Introduction to Innovation, Introduction to Intercultural Leadership
Reflection vlog/blog #1
20th March
ThinkTank Brief, ThinkTank Charter
ThinkTank Charter
27th March
HCD: Research & Analysis
Reflection vlog/blog #2
3rd April
Intercultural Leadership: Cultural Awareness
10th April
HCD: Synthesis
17th April
Intercultural Leadership: Intercultural Skill Development
24th April
HCD: Generate Insights
1st May
Intercultural Leadership: Intercultural Teamwork
Research Insights Report
8th May
HCD: Create Design Solutions
Reflection vlog/blog #3
9th May
Lean LaunchPad: Business Model Hypothesis
15th May
Intercultural Leadership: Intercultural Leadership
22nd May
Lean LaunchPad: Agile Development
29th May
Lean LaunchPad: Customer Development
DISCOVER
CHINA SUMMIT MARCH 22-26
ONLINE INCUBATOR
5th June
SYDNEY SUMMIT JUNE 12-16
Reflection vlog/blog #4
12th June
Communicating Value
19th June
ThinkTank NEXT Steps
26th June
CAMP Summit 2017 Reflections
Reflection vlog/blog #5, Innovation Proposal + 5min Pitch
CLOSE OUT
Reflection vlog/blog #6
Note: ‘HCD’ refers to ‘Human Centred Design 11
Alibaba HQ Hangzhou, China
SHANGHAI SUMMIT MARCH 22–26 As an exciting opening to the 2017 CAMP program, CAMPers will travel to the bustling megacity of Shanghai to start their journey. Over 5 awesome days, CAMPers will get to explore China’s largest city, tour centres of innovation, undertake workshops with industry leaders and have discussions with inspirational founders and entrepreneurs. 12
DAILY SCHEDULE DAY 1: March 22
Welcome to CAMP!
DAY 2: March 23
AusChina innovation partnerships
DAY 3: March 24
The Chinese innovation empire
DAY 4: March 25
Innovation ecosystems – challenges and opportunities
DAY 5: March 26
‘Teamwork makes the dream work.’
Welcome to Shanghai! The China Summit opens with some inspirational words from our rock star CEO Andrea Myles and a big welcome in to the program and the start of your life-changing journey. Today you’ll discover what the CAMP program is all about and get to know a bit more about your role, why you’re here and how you can get the most out of it. Get ready for the China Summit opening Gala Dinner tonight!
Today is all about discovery as well as connecting! Get an introduction to how Chinese and Australian entrepreneurs are connecting and what being a startup is all about. Learn about how government supports innovation and what industries are booming. You’ll get to see a mock-pitch session and chat to some pretty awesome people!
Day 3 is about connecting and exploring! Get ready…it’s time to meet the King of the e-commerce market, Alibaba! Today we’ll travel to Alibaba HQ in Hangzhou and get an introduction in to how China is conducting innovation and disrupting industries. We’ll have a tour around the facilities and then some rotational workshops that will help you understand how to ‘do’ innovation!
Now it’s time to explore some stories – how did an Australian coworking space break in to China and how is the Chinese innovation ecosystem organized? We’ll take a tour to a hi-tech park and hear from Fishburners about the challenges and opportunities of innovation. After that, we’ll connect with our peers and explore what skills our CAMPers have to offer in the Peer CAMP sessions.
It’s our last day in Shanghai, but the CAMP journey is only just beginning! Today we’ll culminate all the learning that has happening during the summit and hit the ground running! Don’t miss out on our fabulous banquet Gala dinner to culminate the Shanghai Summit.
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SYDNEY SUMMIT JUNE 12–16 The Sydney Summit is the climax of the CAMP program. CAMPers will bring with them all of their knowledge, learning and progress that they have built-up over the past 100 days. Now is the time to shine! The purpose of the summit is to not only to showcase the incredible co-created business solutions that teams have developed, but put learning in to practice. 14
DAILY SCHEDULE DAY 1: June 12
On the first day of the Sydney Summit we welcome you to the final run of the CAMP 2017 program! Start off by doing a flashpitch of your business solution in-front of the other CAMPers. Work to re-fine your idea and hear some constructive feedback from mentors.
DAY 2: June 13
Today we’ll add to your skill-set with some more workshops on creative skills and better presenting your idea to an audience. Now’s the time to buckle up and devote quality time to your groups and preparing for the final pitch.
Sydney Town Hall Gala Opening Ceremony
DAY 3: June 14
It’s time to hone in on all of the skills you have developed and learn more about cross-cultural communication and how to refine business models. A pitching workshop will help you get a grip of the basics and what you need to get ready for Friday!
DAY 4: June 15
Test test test! Today you’ll have a workshop and get to test your business solutions to see what might need adjusting. After a hard day of pitch practice and team time, we’re going to finish off with pizza and beer for everyone!
DAY 5: June 16
Today’s the day – final pitch day! Pitch your business solutions and thought leadership pieces in front of a rockstar audience of investors, corporates and government. Then it’s time to reflect on your time at CAMP with your teams and your industry mentors. To finish off the amazing CAMP2017 program, we’ll have a Gala Dinner held at Sydney Town Hall!
Sydney Town Hall Pitch Finale & Closing Ceremony
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PROGRAM FEES CAMP Summit 2017 – Individual Suitable for individual employees participating in the program for the purpose of professional development and up-skilling.
Package include return international economy airfares, accommodation & meals. (Total retail value $28,150)
Price: AUD $5,500 + GST per person
Full details at: australiachina.org/lets-talk
A limited number of scholarships to the value of AUD $2000 are available. Applicants will be assessed on application and will be notified if successful. Scholarship not guaranteed.
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MEDIA COVERAGE
CAMP went from ideation to the front cover of the Australian Financial Review in just 9 months. CAMP have now achieved over 1.8 billion impressions over 24 months, across both Australian and Chinese television, online and print publications. We captured the interest of business media with over $1.2 million in media advertising value generated by our events, including a front cover and 4-page lift out in the Australian Financial Review.
CAMP HAS BEEN SEEN IN:
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“China Australia Millennial Project aims to create the next Facebook, Alibaba.� Kim Arlington The Sydney Morning Herald September 12, 2016 19
www.australiachina.org info@australiachina.org @China_Australia /australiachina2020 @australiachina2020
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