4 minute read
REIMAGINE. REFUEL. REBUILD.
A GRANT PROGRAM FOR FITNESS STUDIO OWNERS
By Len Fridman
From countless closures to controlled capacity, the fitness industry was one of the hardest hit by the COVID-19 pandemic. According to IHRSA, the Global Health & Fitness Association, 30 percent of studios in North America closed as of January 1st, 2022. On top of that, fitness businesses in Canada reported a combined decrease of 23.1 percent in their operating revenues during the pandemic.
While some businesses seem to have bounced back quickly, others are clamoring to reach pre-pandemic levels. In the fitness industry, consumers demonstrate that they want to prioritize physical and mental health, yet simultaneously struggle to find the resources and comfort level to return to in-studio classes and workouts.
In the face of all of this, studio owners and managers have been courageous, resourceful, determined, and generous.
Every day, we are inspired by the courage and determination of our resilient community in the face of adversity. Together, we have overcome many challenges, but growth is on the horizon with the global fitness industry expected to grow to $190.56 billion in 2022 and reach $434.74 billion by 2028.
#StandwithStudios is a way for WellnessLiving to give back and acknowledge the exceptional efforts of the people in the studio sphere.
When We Stand Together, Anything is Possible
WellnessLiving’s #StandwithStudios Grant Program was created to support boutique fitness businesses with the resources they need to take their business to the next level and continue to positively impact their communities.
With the support of our valued brand partners and business coaches, a total of 16 studios will be selected and will receive up to $10,000 in grants, marketing support, software, and business education.
Over the past two months, we have received hundreds of applications for our #StandwithStudios Grant Program. We have heard many inspiring stories, showing us what community truly means to you and your business.
Last month, we announced our first round of grant winners—Shauna Jurczak of Maples Academy of Dance in Winnipeg, Manitoba and Stacie Ellis Boss of Studio B.O.S.S. in White House, Tennessee.
The post-pandemic world has given rise to what may be the most competitive and collaborative atmosphere we have ever seen in the fitness industry. WellnessLiving is conscious of this critical moment in wellness evolution when we must lift up the entrepreneurs, owners, teachers, and studios that are taking care of our communities.
Have You Applied?
Are you a studio owner? This is your chance to gain access to over $150,000 in grants, marketing support, software, and business education to help drive your business forward.
Wellnessliving’s #StandwithStudios application portal is still open. The next round of grant winners will be announced on November 24th, 2022, and the last day to submit your 2022 application is December 15th, 2022.
How do you apply?
• Visit StandwithStudios.com
• Check for Grant Program Eligibility
• Click the “APPLY NOW” button and complete your application.
• Follow us on Instagram @wellnesslivingsoftware for contest updates
How else is WellnessLiving supporting fitness business owners? Take the WellnessLiving Challenge and discover how WellnessLiving’s all-in-one studio management software can help you attract, convert, and retain more clients.
Shauna Jurczak of Maples Academy of Dance
Stacie Ellis Boss of Studio B.O.S.S.
We will even give you a $75 Amazon gift card for attending a demo – no purchase necessary.
Eighty-three percent of studio owners make the switch after taking our challenge. Are you next?
Len Fridman is the CEO and co-founder of WellnessLiving— an all-in-one business management platform trusted by over 15 million users and thousands of entrepreneurs. Len shares tools and resources to empower fitness business owners to attract, convert, and retain more clients.
