Listings of The Christie Cannon Team of Keller Williams offer Buyers access to the ZeroPlus Loan by Keller Mortgage. This loan makes this home more affordable by saving YOU thousands of dollars.
NO MO COS RT T GA GE ! $250,000 Loan
$500,000 Loan
$750,000 Loan
Keller Mortgage
Typical Lender
Keller Mortgage
Typical Lender
Keller Mortgage
Typical Lender
Origination Fee
$0
$2500 (1%)
$0
$5000 (1%)
$0
$7500 (1%)
Processing Fee
$0
$625
$0
$625
$0
$625
Underwriting Fee
$0
$875
$0
$875
$0
$875
Total Lending Fee
$0
$4000
$0
$6500
$0
$9000
-$1,000 Credit
NONE
-$1,000 Credit
NONE
-$1,000 Credit
NONE
Closing Credit
Total Savings with Keller Mortgage
$5000
$7500
$10000
To qualify for the $1000 credit, the loan must be at least $150,000.
Pre-approval is easy through our App or have your agent call us for additional details.
www.christiecannon.com (972) 215-7747
Certain officers, directors, and owners of Keller Williams Realty, Inc. have ownership interest in Keller Mortgage. Keller Mortgage, LLC is an affiliate of Keller Williams Realty, Inc. This is not a commitment to lend. Buyers are advised to obtain a Loan Estimate. Rates are subject to change and are dependent on credit and underwriting criteria. Not all borrowers will qualify. Limited to transactions when a Keller Williams agent is a party to the transaction. Borrower is responsible for any rate buy-down. VA Lender ID 560110-00-00; FHA Direct Endorsed Lender No. 241940009 & 241940011; Keller Mortgage is a licensed trade name of Keller Mortgage, LLC, 4725 Lakehurst Ct., Suite 400, Dublin, OH 43016; NMLS No. 140234. 1-888-766-2678. Full licensing information can be found at www.kellermortgage.com; Equal Housing Lender.
DFW
THE CORRIDOR WELCOME
OCTOBER 2018
I could not be more thrilled to introduce the debut issue of The Corridor DFW. So much devotion has been put into this magazine to make sure we are bringing the utmost value to our clients while, at the same time, opening doors to be of service. With so much going on in the fluid world of real estate, The Corridor gives The Cannon Team the chance to inform and connect with people like never before. The true intention of this magazine is to inspire. The first cover story shows off one of DFW’s very own top designers, Shay Geyer of IBB Design, with her fabulous collection of art, fabrics, pillows, and rugs. Then, our very own Director of Operations, Stephanie Parkhill, gives the ins and outs of staging a home to sell with her tips and tricks. Kris Henderson’s art will draw you into her passion for her art as well as the animals she paints. The Cannon Team’s Lori Lough gives sellers full insight into her world of listing while Jennifer Redman offers her prudence on the buy side. Jennifer Kirby gives her insight to who’s buying with her Kirby’s Corner as well. It’s already October, but it’s never too late, in Texas, to be looking for homes with pools to host your next holiday party. Plus, the Cannon team has some beautiful listings to showcase along with our featured listing and luxury showcase homes. The newly launched master planned community of Sandbrock Ranch and the award winning Windsong Ranch with its highly anticipated Crystal Lagoon on the way are must see destinations for buyers. Interviews with sales counselors, Tim Stephenson, Will Trevino, and Kathi Miller bring great insight into the value buyers receive when purchasing a Highland Home just north of the 380 corridor. Go say Hello! With the market seeing a shift, expertise comes into play more than ever. The Christie Cannon Team takes pride in offering market expertise and having systems and processes in place to bring about the best experience possible no matter how the market sways. Whether you’re planning on buying, selling, or both, The Corridor DFW is now here to entertain, inform, and present ideas for you and your next real estate endeavor. All the best,
Erik Neff Editor-In-Chief/ Business Development erik@christiecannon.com
EDITOR-IN-CHIEF/BUSINESS DEVELOPMENT ERIK NEFF CONTRIBUTING WRITERS STEPHANIE PARKHILL ERIK NEFF JENNIFER REDMAN LORI LOUGH JENNIFER KIRBY
COPY EDITOR STEPHANIE PARKHILL LAYOUT/DESIGN LORI MCDONALD JENNA LEE
ON TREND WITH DESIGNER Shay Geyer
When talking design in Dallas, TX and beyond, it doesn’t take long before the name, Shay Geyer, comes into the conversation. Owner, designer, and entrepreneur are only a few of the many titles this wife and mother of two represent in an ever growing family-started enterprise. Her influence can be felt all over the DFW metroplex being the design expert for WFAA’s “Good Morning Texas” for the past 12 years alone. Since 2001, with a home base at IBB Design, a Dallas based fine furnishing store and design center, Geyer has been leaving her mark with a range of projects from major corporations and doctors’ offices to residential estates and high rises. Her work has been featured in countless magazines such as Modern Luxury Dallas, D magazine, and Traditional home to name a few. She is also the editor of IBB’s own quarterly magazine, IBB at Home, which reaches more than 20,000 households.
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Photo Credit: Dan Piassick Shay Geyer specializes in traditional to soft modern styles with a fresh and eye pleasing touch that can be seen throughout her work. She claims she is drawn to color, but her process does not begin there . In our interview, Geyer talked about the importance of making a home that reflects the client. She wants to know their story and how they live. Do they have kids? Do they Work from home? What colors do they like? In a market full of grays and whites, Shay works from a perspective that trends come and go but what a client likes will always feel good to them. (continued on page 15)
UNIQUE DESIGNS
Now, with Shay Geyer’s very own fabric collection jam-packed with patterns and color, she can put her own personal touch on her projects that make them truly her own. The collection including permanent botanicals, art, pillows and more, is exclusively available at Design and is currently available for purchase.
CONTACT IBB Design Fine Furnishings ibbdesign.com/shay-geyer/ /shaygeyercollection/ @designershay 8 OCTOBER
2018
cannonteamhomes.com
@designershay
Community | Lifestyle | Prestige
Enjoy a premier quality of life in a luxurious setting situated in one of the most rapidly growing regions in the USA.
Garden Home Build Opportunities Are Available Now
The Christie Cannon Team (972) 215-7747 cannonteamhomes.com
STAGING MATTERS Stephanie Parkhill
7100MITCHELL.COM Statistically speaking, staging matters. Why? A 2017 National Association of Realtors (NAR) survey found 49 percent of buyers’ agents believe staging a ects most buyers’ view of a home. And 77 percent of buyers’ agents say staging makes it easier for people to visualize the property as theirs. Staging can also increase the sales price. In that same NAR survey, 29 percent of sellers’ agents said the sales price for staged homes were between 1 and 5 percent higher than unstaged homes. Staged homes sell faster, too—39 percent of sellers’ agents reported that staging a home “greatly decreases” days on the market. A staged home highlights the features, showcases a home’s personality, removes or distracts visual obstacles and helps a buyer see themselves living there
Selling a home is a competition and staging helps set the home apart from the others. Bottom line; a home that is ready to show, is a home that’s ready to sell. Staging a home is not a remodel. A professional stager should be talented enough to quickly identify what a home needs, where and how to reposition furniture, what items need to be removed and what décor makes the most sense for each space. They should also be able use the homeowner’s décor and furniture to showcase all the home’s features and only bringing light lifestyle décor to help amp up what’s already there. Staging a home is a two-part process; First, a stager will help you prepare your home for professional photographs. They will make sure all the feature selling spaces, rooms and areas are camera ready.
Secondly, they will help the sellers prepare for showings by providing tips and tricks to maintain a tidy and clutter-free home.
A, B, C’s OF STAGING A) Air out…remove trash, trash cans, diaper
pails, pet pads, beds, kitty litter, food and add a few plug-in room deodorizers
B) Bust the dust…dust fan blades, baseboards, blinds, furniture, bathrooms and bedrooms-keep clean and tidy C) lear out the clutter clean o countertops, clothes o the floor, eep each room neat and tidy
POP ROCKS
Don’t Diss Your Mantle our fireplace and mantle can be the star of your living room show. Highlight it by adding a mirror or large wall decor, varying size candlesticks, vases and décor to flan the centerpiece and dra the eye in and up.
Neutrally decorated houses are great, but don’t forget to pop a little bit of color here and there to keep the eye moving around a room. Decorative pillo s, vases, flo ers, stac of boo s and small objects may be just enough interest and impact to amp up a neutral space.
Check the Scale Make sure the furniture in a room is proportionate to the room. Too much can shrink and overwhelm a room. And sometimes, too little may look odd. Floored Have your carpets and rugs professionally cleaned. Not only will they eliminate dirt and spots, they can also deodorize and neutralize Fido’s accidents.
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5632GREENMOSS.COM Walk-in’s Welcome Tour your own home, starting from the front door. Take time to note what you see and smell That first impression in your home is critical. If a buyer cannot get past the front door without objections, then they may not give the rest of your house a chance. Let it Shine Make your kitchen and bathrooms shine crub soap scum o glass, clean mirrors, windows, stove tops, oven and micro ave doors, clear o counters and pick up dishes, clothes and towels. Leaf it Alone Limit the amount of real and fake plants in a room. Too many leafy plants and trees can shrink a room. Make sure the edit the number of plants on top of kitchen and bathroom cabinets. Curb Appeal Matters Freshen up front door stain/paint, lay down new mulch, trim shrubs, cut grass, remove newspapers and tidy up area around front door.
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Declutter, Declutter, Declutter. Nothing says I’m not ready to leave and I don’t have enough storage space than countertops, furniture and corners that are full of clutter, mail, papers, food, pots and pans, small electrics, bathroom products, boxes, too many plants and trees, etc.
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Kri
CAPTIVA 12 OCTOBER
2018
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is Henderson
VATING ART
FRISCO’S Kris Henderson I
t seems that every artist has their own quirky process of making art. Something that is true in all real artists is that, if they are not working on their art, they are going against the fiber ho they really are t is this passion that makes their expression so inviting and wonderous. Discovering ris Henderson’s artistic fiber ill immediately dra you into her enchanting disposition transforming the interpretation and meaning of her paintings. It all starts with a photograph. Henderson frequently visits wildlife preserves and local zoos here her husband, ames, ill photograph the onderous animals he does extensive research to find out the animal’s story, history, and learn their names to build more of a connection ith them ut of the hundreds of photos ta en, she ill care for maybe a fe that she feels capture the true essence of the animal. Henderson always starts with the eyes, often using a magnifying glass to capture every color and detail. Time doesn’t seem to exist once she ta es brush to canvas
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“Sometimes, I will wake up, start painting, and then realize that it’s dark outside and I’m still wearing my pajamas. These animals are my passion. They make me want to create.” The Texas native’s love for animals is derived from her father, who was a veterinarian, and her artistic mother who lived a life devoted to healing and rescuing all animals. With a father rooted in riding the rodeo circuit when young, Henderson explained how she grew up riding horses and feeding cattle which explains her love for painting western art. Her eyes light up hen she begins spea ing about the beauty and history of the longhorn, even though she graduated from Texas A&M.
ictured Above,
ris Henderson
Kris Henderson, through her art, feels as though she is doing justice for these animals by bringing about a areness as some of these animals are close to extinction. “They all need help,” she expresses with the utmost conviction. It is not hard to see through her extraordinary detailed work that animals are her muse. Henderson’s finished or s can be found on her ebsite at rishendersonart com and purchased through https longcoatfineart com
EXPERTS SPEAK
Selling Your
HOME
Hear from top-rated Realtor Lori Lough as she shares her best practices for listing your home and getting it sold Putting your home on the market can be very personal and is one of the biggest transactions most people will ever make. It is my job, as a senior listing agent at the Christie Cannon Team to provide sellers with guidance and value, as one of the top 50 teams in the nation should. I take pride in gaining the trust of all of our client’s hile maintaining their confidentiality throughout the selling process. My passion for real estate is based on a position of “how can we help you?” When I walk into a listing appointment, I am walking into the seller’s life. The client’s motivation for selling can be various situations such as upgrading, downgrading, divorce, and even death. It is my job to take anything they may be going through and make the process easy for them. As a single mother living in Frisco, 6 of my 24 years in the industry have consisted of selling real estate all over the Dallas/Fort Worth Metroplex. With 15 years as a buyer’s agent, 4 years in property management, and hundreds of BPO’s (appraisal reports) under my belt, I am able to vie the mar et from multiple angles and o er the seller the advantage when it comes to price negotiations and repairs lus, e o er no discrimination at The Cannon Team. If it has four walls and a roof, we will sell it. I have sold $70,000 condos all the way up to 3 million-dollar estates.
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“A seller should really think of me as an extension of Christie Cannon. Not only did she personally coach me, but is involved throughout every transaction making sure we are getting our client’s goals met efficiently and effectively”
A seller should really think of me as an extension of Christie Cannon. Not only did Christie personally coach me, but she is involved in every transaction making sure we are getting our client’s goals met efficiently and e ectively We are a team. Our systems and processes allow us to do this day in and day out. It’s what we do.
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When I go on a listing appointment there are a few things I like sellers to know that might help them understand hat to expect The first thing I will do is a quick walk through where I will be looking at upgrades and updates; Really, anything that might bring value. It is important to see the condition of the home in order to formulate an accurate market analysis to present a suggested list price based on the sold properties in a seller’s area. The home doesn’t have to be spotless or show ready by any means. Also, if the seller has the builder’s floor plan, survey, recent inspection reports, or repair receipts for major items, it is beneficial to have those ready upfront as they will come into play later. By the time I leave a seller’s home, I want them to have a clear understanding of the selling process and value that The Cannon Team can bring them in selling their home from marketing all the way to closing. Think of me as a guide. No matter if this is your first sale or your th When asked when a good time for a selling consultation is, my answer is always NOW. Whether a seller is a month or years from selling, it is always a good idea to meet to get an understanding of the current market and where it is heading. Meeting will give the seller a better chance to make the decision on when to sell and if upgrades or additional work is even necessary to bring top dollar. If a seller is a ways away from selling, We can make sure they are updated regularly with a market analysis and overview of factors that might impact the sale of their home. There really is nothing We won’t do for our clients.
Contact Lori Lough: Lori.cannonteamhomes.com or (972) 215-7747
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Windsong Ra Where Everyday Meets Extraordinary
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anch L
Located just o of
and
in the booming city of rosper, Windsong
anch is no stranger to receiving recognition for all that it has to o er ith its
ample amenities and highly anticipated upcoming Clear Crystal Lagoon. For those still wondering if there is anything left to buy, there are still 5 to 6 more years of development in this 1.2-Billion-dollar Terra Verde Group planned community. This really has to be the most amenitized community in North Texas with its resort style pools, cafÊ, tennis and basketball courts, an 18-hole frisbee golf course, hike and bike trails, a dog park, and a catch and release pond. If that’s not enough, there are 2 elementary schools, a middle school, and high school, all Prosper ISD, so families can grow in the same community with all of their friends. Windsong Ranch has been the recipient of the People’s Choice best community of the year for the past two years, and all of this is before the Crystal Lagoon has been finished
“Now that we are employee owned, we have a stake in it. We don’t have to do what’s best for the shareholders. We will always do what’s best for the customer whether it costs us money or not. We stand behind our product. Highland is built around a true family culture that has 20+ year employees. After 34 years, we have our systems and processes down to a science which makes buying from Highland easier. We want to make it the Disney experience.”
Not all communities are engineered and developed the same just like not all homes are built and sold the same. We sat down with sales counselor, Tim Stephenson, to ascertain the value of the Highland experience. “Windsong Ranch is the best community I’ve ever sold in,” stated Highland Home’s year veteran With 7 People’s Choice awards displayed in the model home it’s hard to argue the benefit Especially when current Windsong Ranch Highland Home owners are already purchasing their second home within this community due to the appreciation that has already begun and continues to rise. There really doesn’t seem to be any compromise in buying just a little further north. Buyers don’t have to worry about competing with airplane noise, water towers, power lines, railroad tracks, etc. It is not located in a MUD or PID district. Plus, It is in the tax rate roger is right out front hile Home Depot and Chick-Fil-A are on the way. Everything is coming here, so come on out to meet Tim Stephenson at Highland’s model home and see all that Windsong anch has to o er
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Pictured: Tim Stephenson
cannonteamhomes.com
Scheduled to be completed by Spring of 2019, this 5 acre 9 feet deep fresh water lagoon will surely set Windsong Ranch apart by bringing the idyllic sandy beach lifestyle to its residents. This environmentally friendly man-made beach will host a number of activities including paddle boarding, kayaking, swimming, and beach volleyball. The construction of this too good to be true technology is already underway and making progress.
For More Info and Videos on This Community, Visit Us at cannonteamhomes.com
Sandbrock Ra
Classic Elegance Inspired
W
elcome to the legacy of Highland Home’s own Jean Ann Brock and Rod Sanders. SandBrock Ranch is not your ordinary master planned community, but a destination for home buyers that wish to live in a development built on a family farm preserved in culture while not being based on the proverbial bottom line. This is a truly special one-time opportunity where the developers, Jean Ann and Rod, come from 35 years of seeking what a buyer truly wishes to have out of not only a home, but a community. Only 800 of the 2400 acres will be converted into plots. The rest of the topography is to remain untouched and preserved leaving all of the trees, greenspace, and creeks protected through the nature conservatory. There will be 3 miles of hike and bike trails, a 6,000ft amenity center, and a host of activities built around the ranch codes of enjoying family time, treating neighbors as your friend, and finding the fun Just north of 380, in Aubrey, this 2400-acre venture hosts Highland’s 45, 50, and 60 foot lots ranging from the $240’s at 1800sq/ft up to the $320’s at s ft Whether a first time home buyer, empty nester, or anything in between, there is something for everyone here ith an astounding floor plans to choose from. Buyers can even take advantage of USDA assistance programs. Plus, 35 inventory home will be ready for sale by the end of this year.
anch
d by Nature
he a e that igh an has to o er rea oes speak in o mes o emp o ee o ne a er has the opport nit to act a ork ith sa es co nse ors that ha e a stake in the compan i re ino sa es co nse or for an rock anch s ot emphasi es he right comm nit is a o t the right image the right t an the right fee hen aske ho igh an is i erent from i er he sa s the secret sa ce has a a s een i a i it igh an esigns their o n p ans an i s protot pes to get the right fee for the in i i a home comm nit an tra c pattern o can a k in a home an sa it fee s ike a igh an ith the f nctiona it re ino e p ains an rock anch a so gi es the ers more options hen it comes to c stomi ation he ha e the a i it in se ecting the ot st e an co ors of their home e pgra es an feat res o ere inc e oors ase oar s o ersi e in o s an raise cei ings ict re
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Highland s ne energy efficient s really are about the American Dream of owning a home. With such a quality product at this low of a price point, buyers are going to be surprised by what they can a ord athi Miller, sales counselor, states, “if people are motivated, we can solve their problems.� For those wanting to live in a community with no through streets, picturesque scenery, and an abundance of activities, SandBrock Ranch is the ideal place. Whether starting a family or downsizing, there really is something for everyone here with homes available at all price points Highland s plans o er flexibility and a personal experience ith a sales sta that truly listens to their clients. Come on out to Aubrey and check out the four Highland model homes to get a sample of Sandbrock Ranch living. Horses and Belted Galloway cows included.
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For More Info and Videos on the Community Visit Us at cannonteamhomes.com or Call (972) 215-7747
Home
BUYING A Jennifer Redman
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As I sat down to write and share best practices and guidance on buying a home; I searched my creative inner Buyer’s Specialist for a fantastic analogy. When purchasing a home and choosing the correct professional; one should imagine he or she is building a team to get through a… game of Red Rover? Dodgeball? Zombie Apocalypse? As it turned out, the last one was the most impactful as I discussed this with my family. When choosing a Realtor with whom to strategize your home purchase, you are actually choosing a team captain to help you build and lead a team of professionals who will protect and defend your position, your plan, your future and your interests. One person cannot do it all. I am a Senior Buyer’s Specialist and Realtor, ABR (Accredited Buyers Representative) on The Christie Cannon Team. A buyer who chooses to work with our team receives the benefit of experienced professionals dedicated to the home buying process and maintaining a client-centric focus We are comprised of over years of experience in generating clients for life. As a team, we own enthusiasm for educating ourselves on market trends and cutting-edge technology; ensuring we continue to provide our clients with the most current negotiation strategies as well as cater to their individual comfort level For example, it is a part of our initial trategy ession ith a buyer to identify exactly ho that buyer wants to receive information.
2000MEGANCREEK.COM The buyer’s Strategy Session is a consultation between buyer and agent with an emphasis on the buyer’s plan and developing a path on how to best move forward. The Christie Cannon Team has leveraged a history of working with industry experts enabling us to o er the best in service to our clients. When we begin to work with a client, we o er a relationship of mortgage lenders, insurance professionals, home warranty, handymen, roofers, inspectors…etc. knowing that our buyer’s “team” will be the best there is. This is the team that will guide you to the closing of your next home, or ing together to ard the beginning of the next chapter in your future. Guiding buyers through their home purchase; hether it is a first home or last, is one of those professions that one either has to love or not do. The passion for which I have in my daily life and fierce devotion to my clients is unmatchable At the end of the day, I’ve helped families into a home. I have experience ith real estate in four states and two coasts and have specialized in all facets; yet have concluded that helping buyers is my forte. I assure you that if you allow me to help you with your next transaction that The hristie annon Team and I will encircle you and defend your plan, finding the best home for your family Contact Jennifer Redman: Jennifer.cannonteamhomes.com or (972) 215-7747
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OUR AREA IS STILL GOING STRONG! While the market is balancing out, we still see a very steady and strong market in the months ahead. “The Corridor” overall is still showing strong signs of growth and plenty of opportunity. While homes are on the market a little longer, we don’t want anyone thinking this isn’t a good time to sell. This is a normal stabilization in the market as our supply of available homes has increased. We want to share with you some of the most recent statistics for our Corridor area.
SOLD!
Total Active Properties (as of mid-September):
Total Pending Properties (as of mid-September):
2,295 homes on the Market
331 Homes
Sold Homes during the month of August 2018:
745
Average Sales Price for the month of August 2018: $390,000 that’s up 3.4% from August of 2017
Average Days on Market for the month of August 2018: 52 days compared to 38 days in August of 2017. That’s an overall 37% increase
As a BUYER, you’re in a great position. If you were searching for a home last year and gave up because the market was just too crazy, now is your time to get out there and find a home! The market is ready for you!! While the lower price points are still a little more competitive, it’s nothing like it was over the last year or two.
As a SELLER,
you too are in a great position going into a balancing market. This fall/winter will be a great time to sell as there isn’t nearly as much competition out there. Just remember, your home may not sell as fast as your neighbor’s did a year ago, but it WILL sell. Price is going to be the biggest contender when buyers are looking for their next home. Make sure to understand your neighborhood and market and don’t overprice it. We’ve seen it time and time again that an overpriced home will end up on the market much longer than it should be, whereas if priced “right” in the beginning, your overall price and time on market will be better.
Kirby's Korner
Progression Of A Generation:
Gen Z Is Moving Into Home Ownership Jennifer Kirby Move over Millennials, Gen Z joins the fray in becoming first time home buyers! Generation Z are generally known as people born from the late 1990s to the early 2000s. Tech savvy from birth and have grown up in a sharing economy they are predicted , much like millennials were, to hit the post-college housing market loaded with debt but ready to embrace the American Dream of home ownership. The Generation Z population outnumbers Millennials by about one million, positioning them to be a force driving in the home buying market very soon.
Even with the experiencing one of the most competitive housing markets in recent history, Gen Z is still striving towards owning their dream home and getting out of the rent race. According to a recent poll by Zillow, 97 percent of Generation Z stated confidently that they will be homeowners in the future, whereas only 55 percent of Millennials felt the same way. Many Gen Z are currently renting, but do not appear content in renting for long due to soaring rental prices across the country according to MarketWatch.
Time Magazine did a recent survey and found that at least 77 percent have already begun saving towards a house in hopes to be homeowners by age 28, which is three years younger than the national average. Heres a few tips to buying a home in your 20's: 1. Decide youre ready to commit 2. Understand your finances 3. Consider credit and savings 4. Find a lender and get pre-approved 5. Work with an agent you trust
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Sellers!
Want your home featured? Call Today! The Christie CannonTeam 972-215-7747 cannonteamhomes.com f your property is currently listed ith a ealtor and or ro erage please disregard this notice t is not our intention to solicit the o erings of other Brokers.