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NEVER TOO MUCH

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FREELANCE FOCUS

FREELANCE FOCUS

NEVER

Now’s the time to do something different – and there are two clear trend camps. Whether your clients are loving the super pretty pastels or the warm and spicy coppers, it’s all about beautiful hair. Here’s what the best in the business are predicting when it comes to these two major trends.

Guy Kremer

The pastel effect

Pastels have stuck around this past year, and they’re still here for 2022! Perhaps it’s because there’s a shade and depth for every skin tone?

Suzie McGill of Rainbow Room says this year’s pastels have some added oomph. “For pastels, think subtle shades of pink like Champagne pink –almost iridescent in hue – as well as peach tones for gorgeous warmth and cool-toned lilacs, but paired with a beautiful dark root.”

Pastels give depth to pale skin and add warmth and glow to darker skin tones. OSMO Ambassador Adele Clarke of Spectrum Hair agrees, and says the only thing that’s changed with the pastel trend is the positioning. “It’s definitely going to be about tonal effects such as a peach, pink, violet or blonde blush, but we’ll start to see more of a focus at the crown area that’s then drawn through to the ends for a blended effect,” says Adele.

Try: Goldwell Dualsenses Blondes And Highlights Serum Spray to keep blondes fresh and clean.

150ml £8.30/€10.15

Award-winning salon owner Guy Kremer agrees, saying that pastels are a delicate way to play with colour. “For those adventurous few, subtle pastel pink highlights add fun and flamboyance!” says Guy.

TOO MUCH!

KAM Hair and Body NXT Guy Kremer

Paul Watts of Joico says more excitement is coming to the pastel spectrum via gorgeous metallics.

“One of the biggest colour trends will be the Mushroom Brunette,” says Paul. “It’s a metallic-inspired shade, a mix of two colours – platinum blonde infused with a violet toner and a very cool brunette. Working together, the colours create a double dimension effect, appearing almost as a metallic tone. It’s set to be huge because it’s very client-friendly with just a little touch of creativity.”

Try: Wella Professionals INVIGO Nutri-Enrich Conditioner to protect coloured hair from further stress. 1000ml £20.35/€14.99

Getting warmer

Although pastels aren’t for everyone, another way to softer, more wearable hair is of course, balayage, a technique that’s stood the test of time. Guy Kremer says: “Our clients are opting for French balayage more than ever. Softer lines and a natural, sunkissed look means clients get a low-maintenance style that they love, with periodic appointments when they want to add pops of brightness around the face. However, this year we’re moving away from ashy tones to creamy, golden and honey hues; everyone wants that extra warmth and sunlit hair.”

Warmer tones are going to be a huge trend, probably down to the fact that so many of us haven’t seen the sun for a while! Sarah Black at Adam Reed says she can’t wait for warmer colours. “I’m really excited about embracing warmth again – buttery, honey, Champagne-toned blondes are set to be huge. We’re also seeing a major copper movement; think strawberry blonde, fiery orange, luxe auburns and everything in between!”

The sunkissed theme continues for Karen Thomson, owner of KAM Hair and Body Spa. She says: “Warm cinnamon highlights will be a popular trend – they’re great for adding depth to darker hair colours – as well as balayage. We’ll see a lot of brunettes requesting caramel tones that blend into brunette hair beautifully. For those looking to be more experimental with their balayage, suggest red and auburn tones; they’re great for adding dimension to the hair, as well as warmth and shine.”

Ellie Smith of Smith England says that while icy blondes always have their place, warm coppers are where it’s at. “Copper Blonde is going to be the must-have colour for all the blondes out there, who are looking to give their hair a colour transformation. A colour full of warmth, this is a blend of honey blonde with freehand copper lights throughout to break up the one level colour and give the hair a much more inviting feel. What’s great about it is that the colour can be tailored to suit the complexion of the client, and warmth can be added or toned down if need be.”

Try: Olaplex No.4-P Blonde Enhancer Toning Shampoo, a highly concentrated purple shampoo that cleanses and repairs. 250ml £14.00/€16.50

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CARING FOR COLOUR

You can create the most amazing work of art, but if your clients aren’t savvy on colour care at home, they could be back sooner than you think! Here colour expert Dan Spiller explains why care products are so important.

“During the colour process the hair is more prone to damage, particularly if you’re bleaching the hair. As colourists we are all aware of the effects of colour on the hair and how it can cause damage, so it’s really important that we know the best possible products to use throughout the process; that way we ensure the clients’ hair is kept in the optimum condition.

“Throughout the colour service, I use products that focus on protecting and nourishing the hair and generally keeping it in the best condition. Look for products that protect and strengthen the hair bonds – before, during, and after every chemical service – to ensure the healthiestlooking hair. Finally, I always recommend a bespoke haircare routine for clients to use at home, which further ensures less damage.”

ROAR Sarah Black at Adam Reed

SESH Sarah Black at Adam Reed SESH

The ultimate in colour care

Check out our favourite ways to keep colour lasting longer, all available at your nearest Capital store now!

#1 Macadamia Nourishing Repair Oil Treatment

Apply this luxurious oil for an intense hydrating experience. Either use during the styling process to smooth dry ends or apply as a treatment with a nice warm towel so it can sink all the way in. 125ml £16.27

#2 Wella Professionals Color Fresh Mask

When coloured hair needs a little love and a refresh, we love this fast-acting mask. Advise your client to use this at-home treat once a week and they’ll see the results in just 10 minutes! 150ml £9.90

#3 Olaplex No.8 Bond Intense Moisture Mask

This highly concentrated hydrating mask is a must for every hairdresser. Simply apply to clean, damp hair and you’ll see hair that’s shining with health. 100ml

£14.00/ €16.50

#4 Fanola No Yellow Mask

There’s a reason why this No Yellow mask is a crowdpleaser; it gets rid of unwanted yellow tones in five minutes or less! Suitable for bleached, blonde, streaked or grey hair. 100ml £5.10

Shop all of our colour care favourites today at capitalhairandbeauty.co.uk and capitalhairandbeauty.ie!

NXT is exclusive to professionals and combines enhanced colour technology with a huge product portfolio, including over 115 vegan friendly permanent colours and over 42 ammonia-free, semi-permanent colours, all made in Italy.

We offer 100% coverage of white hair – guaranteed, and have an extensive range of metallic shades. Our new intense ash range is also now available. Our colours are fully intermixable and we also offer a full selection of accessories and tools. Our 100ml tubes provide up to 2 x applications and we are dedicated to creating high quality, but intelligently priced products that enable hair professionals, like you, to deliver the standards your clients demand at a price that works for you both.

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