V.3 Edition.3 May/June

Sherwood Pinkston

CA

Golf Associates

at ITAL

Ashley McElreath A Passion For Design

LAY The Free Spirit Of Enterprise

Find Dining on foraged food The Art Loeb Trail, a path in paradise Red Tape: Sometimes free enterprise, isn’t

Boutique Lumber from John Fletcher

Volume III - Edition III Complimentary Edition

capitalatplay.com

May/June 2013

THE THE THEBEST BEST BESTWAY WAY WAYTO TO TOFIND FIND FINDAAAPHYSICIAN. PHYSICIAN. PHYSICIAN. THE BEST PHYSICIAN. Below Below Below are are are Pardee Pardee Pardee primary primary primary care care care providers providers providers accepting accepting accepting new new new patients. patients. patients.

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Use Use Use our our our online online online compatibility compatibility compatibility tool, tool, tool, watch watch watch video video video biographies biographies biographies and and and learn learn learn Use our online compatibility tool, watch video and learn about about allallall ofofour ofour our PardeeSelect PardeeSelect PardeeSelect providers providers providers online online online atatbiographies PardeeSelect.org atPardeeSelect.org PardeeSelect.org 2about CA ITALat LAY | May/June 2013 about all of our PardeeSelect providers online at PardeeSelect.org

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CA ITALat LAY

The Free Spirit Of Enterprise

PUBLISHER & EDITOR Harley O. Morgan

ASSOCIATE PUBLISHER Jeffrey Green

CONTRIBUTING EDITORS

Dasha O. Morgan, David Bradley, K. Douglas King, Alexina O. Morgan

CONTRIBUTING WRITERS

Roger McCredie, Elizabeth Colton, Eric Crews, Brenda Gray, Arthur Treff, Bill Fishburne, Hunt Mallett, Mike Summey

CREATIVE ASSOCIATES

Alexandra M. Bradley, Patrick Braswell, Matthew Tuers

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COLUMN ILLUSTRATIONS Valerie Meiss

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CONTENTS

Keepin’ it Brief

Leisure & Libation

From the area of commerce you’re in, from the Carolinas, and from around the globe - you won’t find the same information in one magazine anywhere else.

Working as hard as you do, it can be difficult to make time to find these things - let us help.

14

Western Carolina News Briefs

35

Find Dining

54

News In The Old North State

68

How Do They Do It?

72

World Briefs

76

Health Briefs

Foraging for food in the western Carolinas We ask this month’s Featured Capitalist’s : how do you manage your time?

Columns

Early Adopters

Focused on topics such as personal finance, diplomacy, and even cuisine; written by people recognized regionally, nationally, and globally for their knowledge and experience.

These are some of the latest and greatest gadgets to improve your life and work, or maybe just to keep you entertained.

30 44

80

Liz Colton Diplomacy, locally and to the rest of the world

The AquaFarm A fish tank that grows herbs

Hunt Mallett Gives Us Wine & Wisdom The Winds of Change

70

Bill Fishburne

78

Mike Talks: Things To Consider When Buying A Home

The Cord Taco Clean up those wires

Here’s a current take on real estate issues that you’ll find interesting.

myIDkey Lock up your security VO-96 Acoustic Synthesizer Augment your acoustic guitar

Real estate veteran Mike Summey enlightens us

Politics We dont take sides. A necessary part of a Democratic Republic, is an informed populace.

84 myIDkey p.82

8

CA ITALat LAY | May/June 2013

Red Tape

Sometime free enterprise, just isn’t.

CubeSensors Stream environmental data to the cloud

Events 93

Events from all around Western North Carolina. See what’s going on in your community this week.

If you would like to see something here—that isn’t, email us at: events@capitalatplay.com

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10 CA ITALat LAY | May/June 2013

Feature Articles

Those who take the risk and inspire others to do likewise. We bring every sector of private industry right to your fingertips.

p.18

A Boutique Lumber Company John Fletcher’s 21st century lumber business

p.46

Sherwood Pinkston Creating the world’s largest golf scorecard company

p.58

A Passion For Kitchen Design Ashley Burpeau’s Kitchen & Bath

p.88

The Art Loeb Trail Exploring a legend and his legacy

May/June 2013 | capitalatplay.com 11

Publisher’s Thoughts The countries of Italy, Austria, Belgium, Greece and the United Kingdom house approximately 154,175,000 people in a land mass of just under 196 million acres. In the United Sates we choose to house 34,250 people (Federal employees) in 193 million acres of public forests.

This should give you some idea of the scope of just one of the public managers of our forests, The United States Forest Service (USFS). The USFS is an agency of the United States Department of Agriculture that administers the nation’s 155 national forests and 20 national grasslands, which encompass 193 million acres.

The Forest Service employs 34,250 employees in 750 locations on these lands. These millions of acres of public land that are managed as national forests and grasslands are collectively known as the National Forest System. These lands are located in 44 states, Puerto Rico, and the Virgin Islands and comprise about 9% of the total land area in the United States.

But that’s just a part of it.

Nearly 40% of the U.S. land area is forested (856 million acres out of a total of 2.3 billion acres) and contain about 800 species of trees. Most public forest land is held by four Federal agencies (the USFS, Bureau of Land Management (BLM), National Park Service, & Fish and Wildlife Service) as well as numerous state, county, and municipal government organizations.

State agencies manage about 95 million acres (26%) and the BLM 63 million acres (17%). Nearly ten million private individuals own about 422 million acres of forest and other wooded land.

Eight hundred and fifty six million acres is a lot of timber. It’s an awful lot of timber. And it’s growing. The net growing stock volume of U.S. hardwoods increased by 37% between 1977 and 2002 and by 98% between 1953 and 2002. Net timber growth exceeded harvest by 54% in 1978, 36% in 1986 and 33% in 2001.

The United States is not timber poor, nor is its availability being depleted. In fact, it is thriving in a myriad of ways that often are not even noticed. Loud noises about trees are often made that cause the average citizen greater concerns than may be warranted. The total area of forests has been relatively stable for the past 100 years.

I apologise for the onsalught of data, but in this issue of Capital at Play we have attempted in some small way to augment your knowledge of the many ways in which this gift is being utilized, managed, enjoyed, and replenished. Even in business, you are never out of the woods, you learn to love what you do, or you get out.

Sincerely,

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CAROLINA in the

WEST

Keepin’ it local and fresh.

Department lowers insurance rating The Barnardsville Fire Depar tment has lowered their insurance rating. The process, which has taken the last ten years, will ultimately benefit homeowners. “We here at the fire depar tment have been a class 9S for many years,” said depar tment chief Kevin Mundy. “Insurance ratings range from a 1, being the best you can possibly get, to a 10, which is ‘unrated.’” Mundy explained that fire depar tments with a ‘10 rating’ typically prevent homeowners from being able to buy homeowner’s insurance. “You might find someone to do that, but it might be real expensive.” Alternately, a Class 1 would be major municipal fire depar tment like Charlotte’s city fire depar tment. The process to improve the rating was a long and difficult one. “You have to submit to the state that you want to lower your rating.” Mundy fur ther explained that inspectors from the Depar tment of Insurance comprehensively investigated nearly every aspect of the department, from their training records to the number of personnel, to their ability to pump water and mutual aid agreements with neighboring depar tments. Water supply was a special case. “We have no fire hydrants…We rely on ponds, streams, etc. So we had to get our water points nailed down in our district.

We had to get them cer tified by a cer tified hydrologist that they can flow an ‘x’ amount of water,” he explained. The state inspectors awarded the depar tment with a Class 6 rating, which, according to Mundy, “is about the best you can get for residential.” He explained, “Anything within five miles of our fire station, in road miles, effective

(April 1), will be in the Class 6 rating. That will be a savings on the homeowners’ insurance.” Mundy noted that any homes outside of the five mile radius would remain at their current insurance rate.

He also added the Barnardsville Fire Depar tment was able to do this “with the help of Jupiter, Weaverville, Reems Creek, and Mars Hill Fire Depar tments,” who all hold mutual aid agreements with Barnardsville.

Town to absorb Setting's water system Black Mountain will take over the water system of a gated community inundated by bankruptcy and plunging land values. The Black Mountain Board of Aldermen voted unanimously to turn the private water system for the Settings development into a public one. The vote, which included several key caveats about who was responsible for maintenance, came during an April meeting. In 2005, the Town began annexing the high-end development in stages with the intention of eventually taking over the water system. But in 2011, the bankrupt developer turned control over to proper ty owners in the south Black Mountain community. The water system he left required residents to manually turn on pumps to get water to houses standing at varying elevations. Lot values, meanwhile, dropped from around $250,000 at their peak to $50,000 today. Now,

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the system is completed and no longer requires manual operation.

Still, Alderman Mike Sobol said he was worried about the town having to maintain pumps put under tension by the mountainside homes. “For every foot in elevation, you are going to lose half a pound of pressure,” Sobol explained. Town attorney Ron Sneed said the town was protected because resolution requires The Settings Homeowners Association to pay for all repairs for one year. After that, the ratepayers of Black Mountain’s water system will maintain the lines. But pumps, tanks, and other large equipment must be covered by the association “in perpetuity,” Sneed said. “The ultimate expense of those major items belongs to the association,” he said.

Settings resident Dick Kennedy said the town’s help with the water system and other issues has enhanced the development’s prospects.

There are 270 property owners but less than two dozen homes, though that was changing, Kennedy said.

Ingles opened new supermarket in Mills River on April 25 In April, Ingles Markets Inc. opened its newest local supermarket, which is in Mills River. The store is at 3338 Boylston Hwy (N.C. 280) where Hwy 280 and Hwy 191 are merged, by North Mills River Road. A large corn field behind and next to the store symbolizes Ingles’ reliance on local farm suppliers. The field also amplifies how this area remains very rural, and much less commercially developed than the nearby Asheville Regional Airport industrial corridor. A crucial component to making the new store a reality is a $301,000 state grant, paying to extend semi-gravity sewer lines to the store and nearby sites. The extension is from Hooper Lane and Jeffress Road to 280/191 and North Mills River Road. The N.C. Rural Economic Development Center grant focuses on rural job creation, with 33 HunterBanks_CapitalPlay ad.pdf to1 state 11/4/11 10:42 AM jobs targeted as terms, according and Town of Mills River

officials. Ingles now has eight stores in Henderson County and 70 in the state. This is its first new store in two years with the last one in Georgia, Freeman added. He noted “we are remodeling our stores all of the time.” The new supermarket’s layout is “in line with all the stores we’ve recently built in the area,” Freeman said. “But there are some unique features we’re trying out.” For instance, freezer display cabinets have electric lights out until “somebody stands right in front of the door,” when a motion sensor activates lights, Freeman said. “We are using that type of freezer in all stores, where we’re doing touch ups (renovations)” in the past two years. Ingles was an innovator with its Ingles Gas Express at many of its stores built in the last decade. The new store will also sell gasoline. It has Energy Star federal certification for efficient energy use design, Chairman and CEO Robert P. “Bobby” Ingle II proudly noted. Black Mountainbased Ingles employs more than 20,000 people in 204 stores in six Southeastern states, mostly in Georgia and N.C., Freeman said.

Bobby Ingle succeeded his father Bob Ingle, who died two years ago on March 6, 2011. The son of a grocer, Bob Ingle founded the company 50 years ago in 1963 starting in Asheville.

Olson Opti-Temperature Shoes invention developed by Hendersonville woman An innovative new product designed to bring exceptional functionality to footwear, the Olson Opti-Temperature Shoes, have been developed by Abby Olson of Hendersonville, North Carolina. The product’s unique design allows its users to enjoy optimal temperature for their feet at any time, regardless of weather. It has been demonstrated that the temperature of one’s feet have a significant role in determining the state of the rest of the body, and having excessively cold feet can lead to colds and

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related illnesses. As a result, those who live in areas where cold temperatures are standard during cer tain times of the year have to take additional care in making sure their feet are properly covered.

This can become slightly challenging and inconvenient, par ticularly when multiple layers of socks must be worn in order to accomplish conditions that are warm enough, but not too hot to result in the person being uncomfor table. With these matters in mind, the Olson Opti-Temperature Shoes have been created. The Olson Opti-Temperature Shoes will boast a stylish and attractive design.

The product helps to prevent the discomfor t and potential onset of illnesses that can come from having cold feet by insuring that the feet are at a proper temperature. It will also be competitively priced and thoroughly comfor table to wear, adding to its appeal. The Olson Opti-Temperature Shoes concept is in patent pending status with the United States Patent and Trademark Office. The inventor has also developed a working prototype of the invention that has been utilized with success. Ms. Olson is now pursuing a third par ty licensee to manufacture, market, and distribute the product for her under a royalty agreement. Potential licensees in the footwear products industry are currently being targeted as candidates to eventually commercialize the Olson Opti-Temperature Shoes on a worldwide basis. In November 2012, Ms. Olson contracted product management services leader Innovation Direct™ to represent Olson Opti-Temperature Shoes to potential licensees for a 2 year period. Innovation Direct™ obtains the maximum amount of

exposure for the products that it represents through its unique and patented licensing methodology and its par ticipation in multiple and diverse industry-leading trade shows each year. Exhibits that Innovation Direct™ has attended in recent years include the SHOT Show, the International Home and Housewares Show, the National Hardware Show, Licensing International, the SEMA and AAPEX Shows and the ERA D2C Convention.

Asheville man revives milk delivery tradition Jonathan Flaum made a dramatic career change when he left his desk-jockey position in the corporate sector to fulfill an old-time tradition as a milkman, delivering products from his refrigerated truck to doorsteps in Western North Carolina. Flaum, 44, launched Farm to Home Milk this year. The company brings bottled farm glasses of milk to residents and businesses. The Asheville resident recently expanded his route to Fletcher and plans to have a central drop-off location in Hendersonville. In addition to milk, customers can order eggs, bread, meat, poultry and much more from the company that claims the slogan “Udderly Fresh Milk.” Flaum drives his milk truck to Chapel Hill on Mondays to pick up milk from Maple View Farm and returns to the mountains to make deliveries through the remainder of the week. He

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A Boutique Lumber Company

Take a look into an industry that put the mountains of North Carolina on the map over 100 years ago. John Fletcher and his family are bringing it into the 21st century.

Written by Dasha Morgan

18 CA ITALat LAY | May/June 2013

Photos by Anthony Harden

Many of us living in Western North Carolina take for granted the amazing beauty that surrounds us—the soft rolling mountains of extraordinary beauty that have existed here for millions of years.

May/June 2013 | capitalatplay.com 19

These trees have been the backbone of American life since pioneering days. They have supplied early settlers with rustic log homes and still supply wood for countless uses; wood products just surround us.

You see deciduous trees—the hickory, the oak, the cherry, the walnut, and maple trees changing colors from season to season, and perhaps don’t truly appreciate what an amazing resource they have been to our country for centuries.

John Fletcher is a native, who comes from a long line of Fletchers from this area—a fifth generation Fletcher.

We have all heard of the town of Fletcher, and possibly of Fletcher Fields. Many may know of his distant relative, Maria Beale Fletcher, who became the 1962 Miss America winner. John’s dad, “Sunny,” was in the lumber business with Dixon Lumber Company in Galax, Virginia, and then had his own sawmill, C. F. Fletcher Lumber in Candler. That closed in the early ‘80’s, and Sunny got into construction. After his son, John, graduated from Denison University in Granville, Ohio, in 1992, John met Susan, a Raleigh native, and moved his new bride up to the foot of Mount Pisgah to run a 1955 hand-set Frick sawmill. They committed themselves to living a life close to the land, learning to garden and raise their family. John grew up here, as have his children, Regan and Steven.

Pisgah Hardwood Inc. began in 1993. For seven years, John and his father manufactured high-quality Appalachian hardwood lumber, averaging about 3,000 board feet a day. Most of their specialty, thickstock boards made their way down to the once-thriving furniture areas of Hickory and High Point.

However, a small green sawmill faced greater challenges in competing with bigger producers, forcing John to evolve

and adapt his operation more toward forest and land management.

Using the firsthand knowledge acquired in hand-turning every hardwood log at a circle saw to make beautiful boards, John applied his learning toward forest land stewardship.

He sought out private property owners to help them devise a forest management plan for their property. He knew that keeping local, sustainable markets open for renewable wood resources was vital for both the short and long term.

With the birth of John Steven Fletcher, Jr. in 1996, John began building a customer base that would actively manage their forest lands, keeping the large tracts intact, where Steven could later advise the same client base should he inherit the “wood gene” like the rest of the Fletchers.

With the help of a North Carolina registered forester, Joe Currie of Banner Forest, and Kirkland’s Logging Company, Pisgah Hardwood puts together a plan, which incorporates true scientific forestry methods. To implement the plan they must negotiate a contract with the landowner—a delicate matter. The crew is talented, focused, and knowledgeable. Joe has vast forestry experience, having graduated from Sewanee, followed up with a Masters in Forestry from Virginia Tech. Kirkland’s Logging is a family crew from Bryson City that has been working with Pisgah Hardwood since 2001. According to John, “They are the most dedicated group of individuals I have ever seen. They have never not been on the job by 7:00 a.m., unless the weather was an issue. Kirkland’s Logging handles all our critical forestry jobs and are the best road builders in the field. In fact, we purchased and starting using a John Deere 110D Logging Forwarder way before anyone else dreamed of buying one!” The sixwheeled forwarder causes minimal disturbance during a timberharvesting job and utilizes one single road access throughout the tract. Many discriminating clients have been amazed at the quality of the jobs with the revolutionizing effect of the log forwarder, and the competence of the crew.

Pisgah Hardwood Corporation is the only full service management company around. Their goal is to decipher what is best suited for the site, what is growing there, and how they are going to enter and treat the land. The company works carefully to develop a plan that allows roads to be suitably built for the site. It is important that the plan allows a land owner to manage his forest sustainably. They keep in

“We always try to do what is best for the environment, according to scientific forestry principles, so all parties are thriving and happy at the end of the day.”

20 CA ITALat LAY | May/June 2013

May/June 2013 | capitalatplay.com 21

mind specific trees suited for harvesting. These must be sorted and counted, before they are taken to market. As Susan Fletcher puts it, “Much like a row of corn, after you have planted a row of seeds, it is important to thin some seedlings to prevent overcrowding and to allow the others to grow and flourish.” In the same way, it is best in a forest to carefully select what needs to be harvested, keeping in sight the overall health of the forest over time. You must be a good steward of the forest, with a long-range plan, as trees take time to mature.

John Fletcher says, “There is no one-size-fits-all plan; we are low impact. With carefully studying, planning and precision, our plan allows land owners to remain involved as owners of the property. We work with their wishes, needs and offer tax advice as well. Our plan allows the owner to keep the forest in timber, while providing significant tax

22 CA ITALat LAY | May/June 2013

benefits for keeping the land in forest production. It does not “have” to become a housing subdivision to provide income. Perhaps the owner needs a couple of acres to plant crops or to pasture the children’s horses, or perhaps a bridge needs to cross a creek at a specific spot down the way. A land owner may want to achieve a certain goal financially but has a different aesthetic plan in mind.

These are not necessarily the same. We work with them on all aspects of the project. We have the equipment and skilled operators that can help with all aspects of forestry.”

Pisgah Hardwood puts together a plan that is based on scientific forestry principles, follows all best management practices, and carefully considers the owner’s needs. Once they determine what is best for the site, they then assess the timber market value to help determine cost. “Pisgah Hardwood seeks a win-win plan for both parties. We try to

honor and celebrate the resources of our Tar Heel State, by keeping the forests sustainable and the landowner in a position to continue to own the forest. We always try to do what is best for the environment, according to scientific forestry principles, so all parties are thriving and happy at the end of the day,” John says.

Pisgah Hardwood is a commercial business, requiring an owner to have a minimum of 20 acres. They have the horsepower and the manpower to work the mountains of Western North Carolina—sometimes not an easy task. They do not clear cut, unless the site requires that treatment. Pisgah Hardwood will clear areas for development or subdivisions in certain situations. Over the years, they have done a lot of work for the U.S. Forest Service, which of course goes out for bid to many people.

With these jobs there are always pages upon pages of

Canton Sawmill milled the wood according to the desired specifications, and the finished Appalachian lumber will be showcased at Sierra Nevada’s East Coast facility.

May/June 2013 | capitalatplay.com 23

detailed regulations to follow. Unfortunately the recession starting in 2008 hit the company hard, but they were able to clean up after an ice storm at Land Between the Lakes in Kentucky and Tennessee, which kept the company alive.

ANOTHER STEP FORWARD

Joe Currie, Forester 24 CA ITALat LAY | May/June 2013

Over many years, John Fletcher has brought high grade hardwood logs to the Canton Sawmill, which he is now reorganizing and retooling for greater efficiency. A sawmill goes hand in hand with forestry management. They both need each other to be effective and efficient in production.

The logs brought to this mill are being cut only for the highest and best quality items—not mass produced. In this way the Canton Sawmill can be thought of as a “boutique” sawmill, that concentrates on quality material for quality construction and possibly in small quantity.

The sawmill is an amazing operation with enormous machines cutting mature timber into lumber. There are 19 full time employees who have extensive sawmill experience.

“They are a talented group of men. Experience around a sawmill is hard to find, and we have a great group. We cannot run without these dedicated people,” says John. The sawmill runs four, ten-hour days and handles maintenance work on Fridays. The logs are loaded onto a log deck and taken to be debarked. A chain conveyor moves the logs to the in-feed deck. The logs are then placed onto a carriage and cut on a seven foot McDonough band mill. Once converted into boards, they are carefully stacked, marked as to length, width, and thickness, and then sent to dry carefully and slowly in the kilns. Some lumber is also sold green to various markets. Every part of the tree is used.

Nothing goes to waste. Smaller pieces are cut into chips for paper, and even the bark is used for mulch. As John says, “This is a rough, mean business, but timber is the backbone of the housing industry. Just look around, wood is everywhere. Western North Carolina is blessed to have these amazing forests.”

The sawmill annual lumber production is between 6.8 and 7.2 million board feet. Twenty percent (20%) is pallet core production, 20%-25% is flooring oak; 55% is used in the manufacturing of furniture, cabinetry, trim, and paneling.

Pisgah Hardwood tries to maintain a standing timber inventory of 2-4 million board feet at all times. This insures a steady supply of logs to the mill, which allows the mill to cut particular species for the current market demand.

According to the North Carolina Forestry Association, a well respected conservation organization, in a recent report on the forest products industry in North Carolina, “The forest products industry continues to be North Carolina’s second largest manufacturing industry, employing over 118,000 North Carolinians with an annual payroll of some $3.8 billion. There are over 3,000 forest product manufacturing facilities in North Carolina, and the forest products industry impacts every North Carolina county. continued on p.26

A History of Forestry Used with permission from The Biltmore Company, Asheville, North Carolina

The Gardener's Cottage, garden walls and Biltmore House construction viewed from old farmstead, Feb. 25, 1893

T

he very first school of forestry in the United States was started to train professional foresters by Dr. Carl A. Schenck. In the 1880’s Frederick Law Olmsted, who subsequently landscaped the Biltmore Estate, suggested to Vanderbilt that he consider forest management on his property as a model for the country.

By 1895 the Biltmore Estate had more than 120,000 acres of mountain land, but unfortunately some of it, for various reasons had been over plowed and over cut. In the late 19th century, scientific forest management was certainly a novel idea. Trees seemed plentiful enough throughout the United States, and population growth was not what it is today. Why worry about trees? One must remember that the states of Montana and Washington did not become part of the United States until 1889. Vanderbilt took Olmsted’s advice to practice scientific forestry, and hired trained American forester, Gifford Pinchot, to implement the first forest management program in the United States. Before others even thought about it, George Vanderbilt supported conservation and forest management in Western North Carolina and implemented those ideas on his own property. It is important to recognize and appreciate the amazing impact of his foresight on our lives today, and in Western North Carolina, in particular. After Pinchot left in 1895, he became the first chief of the U.S. Forest Service.

To continue the forest management program, Vanderbilt brought Carl Alwin Schenck to the United States from Germany. He began organizing and

managing the vast Vanderbilt forest lands, but he required skilled, trained workers to assist him. In September, 1898, to aid with apprentices, he started the Biltmore Forest School, which was the first school of forestry in the United States with a rigorous study program.

Schenck introduced forest management techniques that ultimately showed that a managed forest not only produced more timber, but also improved the environment and conserved the soil.

Some of his principles of harvesting— such as managing the timber harvest so that it does not exceed the annual growth-—continues to be practiced today by caring land owners. Within the span of 15 years, after 1913 when the school closed, 83 American college and universities started offering forestry education programs.

A number of the Biltmore Forest School’s graduates later held leadership positions in government, forestry, private forestry, and forestry education.

Overton Price, for instance, became an Associate Forester of the United States under Pinchot at the U.S. Forest Service. Today, North Carolina State University is well recognized for its excellence in forestry education. In fact, Carl Schenck came to the United States in 1952 to receive an honorary Doctor of Forestry Science degree from N.C.State, and the Schenck Memorial Forest, near Carter-Finley stadium, was dedicated to his memory in 1957. Clemson, the University of Tennessee, Virginia Tech, and the University of Georgia are all well known for their fine contributions to the understanding of scientific forestry management. For further historical

information on this subject, (see URL index on p. 96) In addition the USDA Forest Service maintains 19 experimental forests on or near National Forest System Lands.

Nearby is the Bent Creek Experimental Forest with over 5,482 acres of land for the purpose of studying silviculture. One activity of the Bent Creek Experimental Station is to provide silviculture training to state professional foresters and other resource managers. There are other Experimental Forests in Highlands, such as Blue Valley Experimental Forest and Coweeta Experimental Forest.

The Cradle of Forestry Historic Site on Route 276 near Brevard offers a glimpse of the original Biltmore Forest School campus with the rustic log buildings. This is a 6,500 acre site within Pisgah Forest, set aside by Congress to commemorate the beginning of forestry conservation in the United States There are trails to follow, an exhibition hall with many displays, short videos, and many nature discovery activities. There is even a fire fighting helicopter simulator over a forest to fascinate and amaze a child.

On May 11 there will be an International Migratory Bird Day Celebration with guided walks, birding tips, bird watching and a live bird program. Or perhaps a Twilight Firefly Tour would be fun for the family on June 11 or Bug Day on June 22? The Museum is open from April 13 to November 10th, daily from 9:00 am to 5:00 p.m. On a beautiful day, this is a stimulating place to visit and learn about nature and the birth of forestry. Call 828 877-3130 or go to www.cradleofforestry. com for further information.

May/June 2013 | capitalatplay.com 25

When applying an economic multiplier, the total economic benefit of this industry is $29.7 billion and represents over 312,000 jobs.”

With housing starts in January up 23.8% from a year ago, hopefully the tide is turning, and the economy in the United States seems to be recovering slowly. Home Depot in

making a value-added product here in this country, prior to exporting to the global economy. These countries obviously need a quality wood, such as maple, oak, or poplar to manufacture for their needs.” John sees this as a real threat to this country and to our local economy. “The Chinese philosophy is to cut costs and ask questions later.

We do NOT need the ‘Walmartization’ of the hardwood lumber industry. No one wins,” John adds.

As Charles Taylor, former Congressman and timber man, said, “The Chinese are building an economy for 1 billion 300 million plus people. They have to import all sorts of things, including dairy cattle. They just bought 300,000 dairy cows. The Chinese are trying to buy all sorts of things. We lost the furniture industry to China, although most of their furniture is the lower end, cheaper variety.

And the textile industry left this country too for cheaper labor. I must emphasize that forestry in this country must be based on true forestry principles, not based on some false pseudo-science, invented by an under educated person or environmentalist. The danger to our national forests is the rampant destruction by fire, insects and disease which destroy millions of acres of our forests. The danger is NOT from harvesting, which makes the forest healthier and supplies us with a low energy, renewable resource.”

Fortunately trees are a renewable resource. They provide us with much beauty and also provide much bounty. Trees help to purify and clean the air. They store carbon. Unlike steel, wood is not a finite source, but renewable and sustainable. Trees are organic and will break down in the environment, decomposing over time. Incredible Appalachian hardwood trees are native to these mountains (unlike the Western mountain ranges with their confers), and they adorn the landscape. The Appalachian Mountain range is the oldest mountain chain in North America, spanning a distance of 1,600 miles covering 14 states.

Unfortunately, there are threats to our trees and forests that cause concern. Invasive and foreign species threaten many native species. For instance, the hemlock woolly adelgid has wreaked havoc on many hemlock trees in the region, caused from a foreign insect. There is widespread “oak decline,” which mystifies many in the forestry field.

Countless pine trees are ravaged by the southern pine beetle, which has left skeletons of the once-prevalent pine

“The Chinese philosophy is to cut costs and ask questions later. We do NOT need the ‘Walmart-ization’ of the hardwood lumber industry. No one wins.”

February announced that their quarterly profit had jumped 32%, and they are hiring more employees. Prices for framing lumber, plywood and paneling all seem to be climbing.

With the Canton Sawmill up and running, no one will have to haul their Appalachian logs for miles and miles to be cut into useable timber. So hopefully this added responsibility for the Fletchers will contribute to the overall business’ bottom line. “Pisgah Hardwood had the opportunity to help Sierra Nevada in their quest to use the trees from their construction site by assisting in the felling of the timber. Canton Sawmill milled the wood according to the desired specifications, and the finished Appalachian lumber will be showcased at Sierra Nevada’s East Coast facility. To be a part of something that started in the woods and now can really take it to the second and third steps is amazing. But I must give thanks and credit to the family friends that made this whole trip a reality. We all need support and help, and I am truly grateful for all the assistance in this critical endeavor,” John said.

THREATS TO THE FOREST There is concern about the Chinese gaining more control of sawmills and standing timber in the United States. This allows for the hardwood producers to have limited ability in the prices they are paid for a finished product. With the advent of more manufacturing facilities in foreign control, it diminishes the local free markets in an alreadydepressed lumber market. Currently approximately 40% of all lumber produced goes to China and Vietnam. The main concern, according to John, is the export of America’s raw materials. “We hope to continue as primary producers, 26 CA ITALat LAY | May/June 2013

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scattered throughout the mountains. The early Chestnut blight was caused from a non-native disease that wiped out the oncedominant American Chestnut tree, drastically altering the ecosystem. One can only imagine what the Henry Wadsworth Longfellow poem meant when he wrote, “Under a spreading chestnut tree.� Oriental bittersweet chokes many plants in the understory, sucking life out of native species. Certainly, there are many different threats and pressures placed on the Southern Appalachian region.

Catastrophic wild fires also threaten our forest resources. Just this summer one of the largest wildfires ever hit southwestern New Mexico and burned more than 170,000 acres in the Gila National Forest. 1,200 firemen had to battle the blaze, and acres of forest land went up in smoke. Natural disasters are certain to occur, in the form of fire, ice, wind, snow and hail storms, hurricanes and tornadoes. Man can attempt to replicate these disturbances through proactive and preventative management, hoping to minimize collateral damage to a myriad of resources.

It takes science-based balance and wise planning to create and sustain a healthy and viable forest.

According to a North Carolina Forestry definition, modern management of forest stands is called silviculture. Silviculture is the art and science of producing and tending a forest; the application of forest ecology and economics in the treatment of a forest; and the theory and practice of controlling forest establishment, composition and growth. Through silviculture, we get healthy, growing trees that not only produce more wood products but do a better job for the environment than older trees whose growth has slowed.

Forests are capable of producing a variety of values such as wood, clean water, clean air, wildlife habitat, recreation and aesthetic beauty. Forest stands, however, must be managed to maximize these benefits. Without management, trees often become damaged or stunted by overcrowding, disease, exposure to wind, rain and the competition for light and nutrients.

The photo to the left is of a chian at the Canton Saw Mill. This chain was originally integrated into the mill around 1962l, coming from a merchant marine ship anchor. In those 40 + years, this chain has pulled roughly 260,000,000 board feet of lumbar.

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by ELIZABETH COLTON

The Politics of Global Images

Elizabeth grew up in Asheville, North Carolina. She speaks and advises globally on diplomacy, politics, journalism & the media.

W

hat are the images that come to mind when you think of the world’s places—the Arctic or the Middle East, the Mediterranean, the Indian Ocean, North Korea or Japan or Singapore, the Caribbean or Pakistan or Paris or Kenya or Rio de Janeiro? How does it happen that answers are often the same worldwide? Behind it all is “the politics of global images.”

The widespread stereotypes of places reflect a global imaging, often manipulated by the actions of power-holders both inside and outside a place and by the global media, including past books and photographs. Or, for some places in the world, most people have no image at all as the place could never get the world’s attention. The idea is often that it’s better to have even a negative image than none at all.

What do you think the world’s view is of the United States or Iran or Latvia or Norway or Asheville or Western North Carolina or the Blue Ridge Parkway or Burma/Myanmar?

Your answers and others’ views are often nearly the same, except when it’s about your own place. Then others’ immediate images are often quite different from your 30 CA ITALat LAY | May/June 2013

own close view. In such cases, the person of a particular place is surprised by others’ outside views and might try to persuade the outsiders to change their views.

Stereotypes based on a widespread global image of any one place are perpetuated in the global media. A key domain for beginning the change of an image is through the media. But then the people of a particular place seeking an image change must somehow catch the attention of the media for something different, and that’s a very difficult project. Whatever the prevailing global image is for a country or region, the media will continue to project that until something forces a change.

The mass media of television, video, film, and photography seldom dare to display an image that is in conflict with the generally accepted view. The same can be said of the general writing and words used about a place. Or, if the words are in conflict with the picture, studies indicate that the audience will retain the image given by the picture and not the words.

News coverage of parts of the world show scenes and their reporters in exactly the kinds of setting the media know

Interest rates are very low... their audiences expect to see in that place. For example, for far too long, news from Africa shows scenes of poverty or conflict. Likewise, unfortunately, news from the Middle East is mostly about war and terrorism, showing angry, shouting people. Images of East Asia now show places of wealth and modernity, a contrast to their global images only a few decades ago.

It is a difficult and ongoing battle for news producers/ reporters to persuade their bosses in the world capitals to allow them to do stories that do not fit the stereotypical global image of the place and people. The viewers and readers are often used as the excuse—the stated assumption usually that showing and telling them something different from what they expect of a particular country or region would only confuse them. The global news business will continue to show, report on that place only the way the surveys indicate the audience anticipates.

Political leaders of countries and media owners and their executives have traditionally shaped these stereotypical global images. How then can a global image of a place or people ever change if the media continue to display the old image and the political leaders continue to perpetuate the stereotypes?

Pressure on the political and media leaders can push change eventually. In both cases, these leaders are ultimately dependent for their survival to responding to the majority demands of their constituents and audiences.

Politicians and media companies will give their followers what they demand or eventually lose their positions. And now with new social media, the constituent audience leaders have a platform for registering their expectations.

This may sound like too much idealistic thinking—that people can change the images of places that were created and perpetuated by the global power-holders. But we can see evidence of such changes in global images from recent history.

Japan, long known after World War II, for cheaply made products, surprised the world in the late 1960s with its announcement of building good cars and other products.

Like South Korea, which also once endured global dismissal of the quality of its products, Japan slowly changed its image to become known as a business and manufacturing leader of the world. Singapore is another example. A citystate, once considered an urban disaster full of shantytowns as late as the 1970s, Singapore transformed its image to become one of the most modern, clean, green places to live and do business.

South America is steadily and rapidly in the process of changing from its old global images, from its fairly recent history of dictators, poverty, to being the up and coming continent. The United States continues to try to hold up its great history of democracy and freedom against persistent

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images of its being the “ugly American.” South Africa stepped from its pariah apartheid status in the 1990s now to be viewed as an economic and diversity leader for the world.

Some places once had no identifying global image, and now they are known to many in the world. There are different stories for how each became known in the world image market. In most all cases, some people and businesses of a place used diplomacy and marketing to develop an image for their spot on earth.

Some small countries in the Arabian Peninsula—Qatar, Kuwait, the United Arab Emirates, once known by images only of sand-dunes and camels and later oil, used their petrol-money to build modern trading centers with skyscrapers and other signs of modern wealth. Another country there, Bahrain, once viewed as a little haven, has now in the past two years seen its image deeply tarnished by its rulers’ reaction to the human rights demands of the majority of citizens.

Maldives, if known at all, was a remote archipelago in the Indian Ocean. In the early 1970s, Maldivians began developing tourism and their country became a prized place for the world’s tourists, especially from Europe. Still Maldives was not widely known elsewhere worldwide until the concern about climate change and threats to the earth’s

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low-lying coastal areas brought attention to the Maldives Islands as a first victim of global warming.

Latvia, emerging in the 1990s from Soviet domination, was a country with leaders who wanted to put the country on the map in some positive way. But they had little to offer other than their people and culture, which are the best any country can offer, and they knew it would have to be in the packaging. Their opera productions were unique and not expensive. Thus, Latvia launched its “opera diplomacy” to put their little country on the world map for opera-lovers.

And there are also some cases today of places for which the global image is now in transition. Burma/Myanmar, long known for its political repression and incarceration of its Nobel-Prize-winning leader, is now opening to the world and working to build new global images as an exotic place for tourists, but its efforts now are threatened by publicity of the government’s repression of its minorities. Egypt, known to the world always for its Pyramids, ancient monuments, and the Suez Canal, is now struggling to salvage its global image of welcoming tourists as the country continues in its struggle to retain the liberties gained in the so-called Arab Spring of two years ago. The Arctic countries are moving from lands of glacial ice to lands without much ice.

At various times and at universities around the world, I’ve taught courses on what I call “the politics of global

images.” At the beginning of each such seminar, I ask the same kinds of questions as above—about what their images are of different countries and regions and cities.

Always students are surprised by how similar their views are of other places where they have no connection and how different others’ views are of their own home-place.

In these courses on “the politics of global images,” I’ve then taken the students virtually around the world to learn how there might be other images and realities of those places. One of the goals is to have the students come away with fairer, broader views of each of the other regions.

Another main goal is to have people imagine how a place could plan and effect a positive change in the global image.

Images people have of the world’s places—countries, regions, cities, neighborhoods—are often viewed as uniform, set. And usually, if asked, the person holding a mind’s eye picture or set of images for a particular place will say the views they have are based on the reality of the place. Can these be changed? In looking at “the politics of global images,” students considered the role of global and glocal diplomacy in media and marketing by various places.

Changing global images is extremely difficult, often seemingly impossible. Ask anyone from the Middle East or Pakistan or Iran—or the United States, about which

there are strong and often negative global images that are engraved in the world’s minds. To set about trying to change such negative stereotypes requires something either catastrophic and at the same time positive—and such is rarely possible, or, more likely, a global politicalmarketing effort-or diplomacy- over a long period of time.

A big step towards change is recognition that there is a “politics of global images” with political solutions.

Elizabeth (Liz) Colton, Ph.D., known as “a worldwide connector” on Twitter @eocolton, grew up in Asheville and never forgot her deep mountain roots as she lived and worked around the world as a journalist, diplomat, educator. Now through her EOColton&Associates Global Collaboration consulting firm based in Asheville and Washington, Dr. Colton speaks and advises globally on diplomacy, politics, education, journalism & the media.

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Leisure&Libation

Find Dining Foraging for food in the Western Carolinas is growing in popularity, in your back yard, abandoned lots, and deep in the bountiful wilderness that surrounds us.

Written by Brenda Gray

Illustrations by Peter Loewer & Katrina Morgan

“Ever eat a pine tree? Many parts are edible.” Those of us who are children of the seventies remember those lines from Euell Gibbons in his famous TV commercial for Grape Nuts cereal. Although he was hawking a packaged cereal, whose taste he compared to that of wild hickory nuts, he was seen in these messages looking for wild foods to eat. Pine trees, yes, but he also sought out cattails, wild cranberries and more. With his vast knowledge of edible food found in the wild, Gibbons is credited with the rebirth of foraging as more than just a survival tool, but as a healthy, sustainable way of life. The father of modern foraging authored his best-selling book “Stalking the Wild Asparagus” in 1962 and gained many followers down the path back to nature.

Today, with the top chefs incorporating ramps (also

known as wild leeks), wild mushrooms and edible flowers into their creations and magazines like Bon Appetit touting the virtues of miners lettuce, it is no wonder that wild foods are becoming main stream. But while foraging for wild food may be a growing trend, it is certainly not a new idea.

“I like to say that B.C. – before Costco — we were all foragers,” says Alan Muskat, famed forager and founder of No Taste Like Home, offering wild foods and foraging education and outings in Asheville. Before the age of agriculture, hunting and gathering techniques had to be employed to survive and sustain life. Once farming methods began to generate large, predictable yields, and especially after frozen foods began to find their way into supermarkets post World War II, we no longer ate in season and forgot many of the lessons that nature teaches us.

May/June 2013 | capitalatplay.com 35

Leisure&Libation Enter the slow-food and eat-local movements. Eating what is in season and grown locally brings the best tastes and reduces the negative environmental impact that trucking produce long distances creates. We are fortunate

through October. Cost is generally $60 per person for a three-hour program, with an optional dinner prepared with your daily gatherings later that evening at restaurants Zambra, or Table, in Asheville. More information and options can be found on the website.

No Taste Like Home has been featured on Bizarre Foods with Andrew Zimmern and is ranked as one of Asheville’s top twelve experiences on exploreasheville.com.

What are the best times of the year to forage? There are wild foods to be harvested in and around Asheville from May through November. According to Muskat, in spring, there are flowers and greens. In summer and early fall, fruits and mushrooms can be gathered. And autumn brings nuts, roots and animals. However, there is always an interesting mix of edibles to be found. Wild leeks (ramps) continued on p.38

“Contrary to what most people think, there are no easy rules for differentiating edibles from the rest.” to live in an area very committed to these ideals. But some wild tastes cannot be cultivated.

On his website (see URL index on p. 96) Muskat describes the idea of foraging this way: “Beyond organic. Closer than local. Wild is the final frontier. No Taste Like Home is not about how to get more. It’s about appreciating what we already have.” And just what do we have? Mushrooms are an obvious answer, with over 3,000 types available according to Muskat. But there are approximately 125 other wild foods commonly found in Western North Carolina. If you know what to look for, you can easily find many types of fruit, nuts, edible flowers, berries, ramps and greens, all free for the taking.

So, how do you know what to look for? You could take to the woods armed with a couple of field guides, but since eating the wrong forest fare could prove detrimental or even fatal, it is best to seek the guidance of an expert.

Charlotte Caplan, president of the Asheville Mushroom Club, offers a severe warning about the dangers of eating wild mushrooms without a positive identification. “There are literally thousands of species of mushrooms, including some that are both deadly poisonous and common, and people end up in the hospital or dead every year, because they ate mushrooms they foolishly assumed were edible,” said Caplan. “Contrary to what most people think, there are no easy rules for differentiating edibles from the rest.

You need field guides and a good grounding in identification skills to distinguish different species. People who want to gather wild mushrooms do well to join a mushroom club and learn these skills from experienced mushroom-hunters in the field.”

If your primary interest is mushrooms, the Asheville Mushroom club offers educational meetings and gathering forays. Membership is required to join in the outings, and more information can be found online (see URL index on p. 96) Or you can join Alan Muskat on an adventure “off the eaten path.” No Taste Like Home offers a variety of different outings, both public and private, catering to group and individual interests. One of the most popular offerings are the public outings taking place mostly on Sundays, April 36 CA ITALat LAY | May/June 2013

Brambleberry - Rubus Canadensis

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Ramp and White Cheddar Cheese Soup

In a heavy bottom soup pot, combine butter, onion, crushed red pepper, salt and ramp bulbs. Cook on medium heat for about 10 minutes or until soft. Stir in flour and cook 2 more minutes. Add 1/4 cup vermouth and cook 1 more minute. Stir in chicken broth and bay leaf and simmer for 15 minutes. Whisk in cream, cheese and ramp greens.

Continue whisking and warming without boiling for about 5 minutes. Adjust seasoning to taste with cayenne pepper, salt and vermouth. Warm a few more minutes and serve. (www.wildedible.com)

Nettle Taglierini With Shiitake Mushrooms —3 Tbls unsalted butter —8 oz. fresh nettle pasta —2 ramp bulbs, minced (can substitute onion and garlic) —2 Tbls butter ­—pinch of crushed red pepper —8 oz. fresh shiitake mushrooms de-stemmed and sliced (all kinds of mushrooms work... we like reconstituted dried chanterelles, too) —splash of dry white wine —1/2 c half and half —Parmesan cheese Bring 5 or 6 quarts of salted water to a boil and cook pasta 2 to 3 minutes until al dente.

Drain and toss with olive oil or butter and set aside. Saute butter, ramps and crushed red pepper for a minute or two on medium heat. Add mushrooms, sprinkle with salt and continue to cook until shiitakes start to give up their juices. Splash with wine. Add half and half and reduce for a minute or two until sauce gets slightly thick. Add pasta and toss to combine. Heat another minute and add more half and half if it seems dry.

Serve topped with fresh grated Parmesan cheese.

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—3 Tbls unsalted butter —1-1/2 cups sweet onion, finely chopped —3 ramp bulbs, finely chopped (about 2 Tbls), greens reserved —6 Tbls flour —1/4 cup + 1 Tbls vermouth —4 cups chicken broth —1 bay leaf —3 cups heavy cream —2 cups sharp white cheddar cheese, shredded (about 8 oz.)

—2 Tbls ramp greens, minced —pinch cayenne pepper —pinch crushed red pepper —pinch salt

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Leisure&Libation and morel mushrooms are gathered in late April, rose of sharon flowers and lambsquarter greens are abundant in midsummer, chickweed and nettle make their way back each fall.

“In short, everything has its season,” says Muskat, “and that’s part of the charm of eating with the seasons. But that also means that you won’t see everything in one visit. Nature is not a green Wal-Mart: not everything is available all the time.” The seven most common mushroom varieties, for example sprout at different times throughout the season.

While the guided forays generally take you into the woods, there are actually many edibles to be found right outside your front door. You want to seek out areas that

are not contaminated, where no pesticides are being used.

Vacant lots are a great place to look, as they are usually not kept up, so you know they are not being sprayed.

Muskat never goes into the wild for dandelions, for example. He knows that his yard is free of contaminants, and is a great source for the delectable weed. You must be very careful not to collect mushrooms in a contaminated area, however, as they readily absorb toxins. In fact, mushrooms are often used to clean up areas, because they do such a great job at soaking up what is around them.

But foraging isn’t only about gathering edible plants. Our early ancestors were hunter-gatherers, so harvesting wild animals and insects is also part of the equation. Animals, continued on p.40

When in doubt, throw it out!

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38 CA ITALat LAY | May/June 2013

T! ME OU .TEAR .. , y d p a o e c h a ur < Gonless this isn’t yoown... r U get you then go

Handmade Stinging Nettle Pasta

Fresh stinging nettle is one of our most nutritious wild foods and makes a great cooked green, and it’s also a perfect addition to fresh hand-made pasta. Since it keeps its bright green color after cooking, it makes a beautiful and healthful pasta.

— 3 cups nettle leaves, loosely packed

(use gloves to gather, use scissors to cut leaves off stems) — 3 Tabespoons unsalted butter — 1 large farm egg — 1 1/2 cups unbleached all-purpose flour

(preferably organic) — pinch of sea salt

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1) Blanch nettle for 3 minutes, rinse in cold water and squeeze out as much liquid as possible. Puree egg and nettle to a smooth consistency in a food processor fitted with a blade. Add flour and salt and mix to combine. It shouldn’t be sticky but should hold together when pinched.

Knowing when the consistency is right is something that takes practice.

Gather into a ball, turn out onto a floured surface and knead for a few minutes until smooth and elastic. Wrap in plastic wrap and let rest for half an hour in the fridge.

2) Roll out and cut taglierini style (or whatever your pasta preference) in a pasta machine. Follow the directions that come with your machine. We like a really basic hand-cranked pasta machine that costs about 30 bucks, although pasta roller and cutter attachments for a Kitchenaid would make the process easier.

If you’re not going to use the pasta right away, toss in flour and allow to air dry for an hour. In an air tight container, it’ll keep for up to 3 days in the refigerator and up to 3 months in the freezer. When ready to use, boil in 5 or 6 quarts of salted water for 2 to 3 minutes or until al dente.

3) Overcooking will result in disappointment. Toss with olive oil or butter to prevent sticking and add your favorite pasta sauce.

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we get. We are all familiar with hunting deer and turkeys or fishing for the beautiful and delicious North Carolina Rainbow Trout. But insects?

Yes, insects are a plentiful source of animal protein. And can be quite tasty if prepared properly. Zack Lemman, Chief Entomologist at Audubon Insectarium in New Orleans, is a big fan of eating dragonflies. Quite familiar with the insect populations of Western North Carolina, Lemman suggests looking for the buzzing beauties around ponds in the summer. “Optimal foraging theory is that your calorie return should be greater than the output.” For example, if you try to gather dragonflies in December, you will expend more energy than you could possibly take in if you are even lucky enough to find them.

Therefore, Lemman suggests limiting insect gathering to times when temperatures are 75° or greater. That is when insects are most active and available. In winter, it is almost impossible to find enough to be worth the effort.

What’s even more significant is that you want to target insects that are slow, large, hyper abundant, or that aggregate in large numbers. So which bugs fit these criteria? General guidelines include most crickets and grasshoppers and a lot of caterpillars. Butterflies are generally not eaten. Flies are abundant and may be eaten, but they are difficult to catch. A good technique for gathering flying insects is to sweep a net as they swarm through tall grasses and place in a bag.

Harvested insects should be frozen fresh or cooked continued on p.43 40 CA ITALat LAY | May/June 2013

Partridge Berry - Mitchella repens

Not ready to brave the wild?

Asheville Wild Foods Market

70,000 Square Feet of Shopping in a Historic Tobacco Barn

Photo by Thomas Marlow This spring, the first wild foods marketplace in North America is opening in Asheville. This foragers’ clearinghouse will carry wild produce, prepared foods, and preserved foods, just like a tailgate farmers market, but wilder.

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The Asheville Wild Foods Market (AWFM) will carry over 75 local wild edibles, many not available anywhere else. AWFM will also stock over 25 wild medicines formulated by Red Moon Herbs, a twenty-year-old, FDA-compliant, Ashevillebased. Affiliated food truck vendors will offer wild mushroom pizza, daylily tamales, nettle quesadillas, black walnut ice cream, sassafras root beer, and more.

Like the mushroom markets of Europe, AWFM will be staffed by experts to ensure proper identification and quality control. Introductory “table tours” will be given every half hour, and at 1 pm, there will be a free tour of nearby Carver Park, the first public edible forest garden i nthe country.

All net proceeds from AWFM will be used to fund The Afikomen Project. This wild foods public education program consists of free foraging classes for children of low-income families. AWFM will serve as ready market for their finds, building

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Peter Loewer is a well-known writer and botanical artist, graduated from the Albright Art School of the University of Buffalo with a degree in graphics and a minor in art history. Upon graduation he was awarded the Max Beckmann Fellowship to the Brooklyn Museum Art School.

In 1973 he wrote the first book on ornamental grasses, Growing and Decorating with Ornamental Grasses, then in1994 he published the first book on nocturnal flowers for bloom and fragrance, called The Evening Garden. His book, The Wild Gardener, was named one of the best 75 garden books of the 20th Century by the American Horticultural Society. Dealing with a few of the nation’s horticultural greats, he also wrote and illustrated Thoreau’s Garden and Jefferson’s Garden. He is the Contributing Editor for Carolina Gardener magazine.

Today, Mr. Loewer lectures around the country, teaches art at AB-Tech Community College, The College For Seniors, and gardens alongside Kenilworth Lake in Asheville. He also practices printmaking, and works on pen and colored-pencil renderings of native plants and their pollinating insects. His web-site is www.thewildgardener.com.

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Leisure&Libation continued from p.40 right away. Since summer is the best time to find them, be mindful of the heat. Once collected, do not leave them in the car. They will likely steam and die in the bag.

So, how the heck do you cook bugs? At the Audubon Insectarium, you can learn how at Bug Appétit, a thrice-daily cooking demonstration utilizing insects in a variety of tasty recipes.

Lemman offered some general principles for incorporating them into your own cuisine.

“Insects are pretty versatile,” said Lemman.

“You can grill, bake, fry and boil them.” Here are a few things to keep in mind as you are cooking.

If you expose them to a lot of heat quickly they burst, which is fine if you are using them in a sauce or gravy.

Slower heating will keep the bodies intact, particularly those with a hard exoskeleton. Soft-bodied insects include

caterpillars. Beetles would be considered hard-bodied. To keep a caterpillar soft, you would boil it. To crisp it up, frying is the way to go. If you want to keep your beetles crunchy, bake them, or boil to soften.

“Virtually all animal matter, we season,” said Lemman. And insects are no different. A little salt or sugar is generally added for flavor. “Eat them straight,” he suggests, or add to a dish like soup or pasta that calls for little bits of vegetables, fruit, meats or nuts.”

Still thinking “Euww, I can’t eat bugs”?

Lemman likes to remind people that crustaceans are just bugs that live in water, and we eat those.

Ready to get wild? Alan Muskat says it best: “For a taste of the wild life, forage ahead and experience the life of a modern hunter-gatherer firsthand. It’s a unique experience in find dining, a memorable lesson in high-class survival.”

There is far too much information on this topic to fit in print. For complete listings of you-pick farms, farmers’ markets, lists of edible plants (and another disclaimer), follow this QR code to : www.capitalatplay.com/FindDining

Disclaimer Capital At Play stresses that you should not eat any wild edible plants, herbs, weeds, trees or bushes until you have verified with your health professional that they are safe for you.

No liability exists against Universal Media Inc. or it's DBA:Capital At Play; nor can they be held responsible for any allergy, illness or injurious effect that any person or animal may suffer as a result of information in this magazine or through using any of the plants mentioned by Capital At Play, and its associates.

This article is intended to provide general information only. Always seek the advice of a medical health professional before touching or eating any plant matter. Information provided

is not designed to diagnose, prescribe, or treat any illness, or injury. Always consult a health care professional or medical doctor when suffering from any health ailment, disease, illness, or injury, or before attempting any traditional or folk remedies. Keep all plants away from children. As with any natural product, they can be toxic if misused.

The information found herein is, to the best of our knowledge, correct. However, errors through omission cannot be ruled out. Ultimately, it is the responsibility of the individual to ensure the safety of anything they choose to ingest.

When in doubt, throw it out!

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by HUNT MALLETT

The Winds of Change Plus a Cheese Pairing Sampler

A

s we grow older and wiser, one comes to realize that there is only one thing that remains constant – change. Once a wine has been made and put in the bottle, it continues to go through a series of changes that can dramatically change the way it tastes. Sometime wines can go along for a number of years full of ripe fruit and big tannins and seemingly suddenly go into a period of “dumming down” where the wine tastes nothing like it did. Then the tannins mellow and balance with the fruit and voila! It reaches that “wheel house” zone where it has stepped up a notch. So with this in mind, and knowing the constance of change, I decided to step out on a limb and take my business on a similar journey.

The Weinhaus has been going strong for over 36 years here in Asheville, and we’ve seen a lot come and go.

Through the strong foundation that my father laid, and the loyal patronage of our customers, we are enjoying a great run that will hopefully continue far into the future. The great recession has showed us, however, that 44 CA ITALat LAY | May/June 2013

nothing is immune to these “dumming down” periods, so while we held on during the slower times, we now see an opportunity to morph and tweak our business model, and take it into the “wheel house.” So in January we tore down the Weinhaus interior, and are rebuilding it to combine the past with the future. All this while shifting stock around to remain open for business. When complete, the Weinhaus will have a fresh, new retail space and add a wine/beer tasting bar on the other side of the store, and will also partner with The Cheese Store of Asheville to bring a world class (including local) variety of cheese and other gourmet food items that pair with wine!

We are so pleased to introduce Katie Moore, who has recently moved to Asheville, bringing her cheese monger skills and enthusiastic attitude to open The Cheese Store of Asheville. It was by happenstance that we became aware of each other (Katie’s sister is the wife of my childhood next door neighbor), and it only seemed right to include Katie’s cheese passion along with the development of a wine and beer tasting room. What could go better together than wine & cheese?

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Here’s a quick primer from Katie’s own pen on pairings with cheese: “Some of the traditional cheese making methods are alive today while others have gone through multiple adaptations. Sticking with tradition, we find that some very good cheeses are made in the same regions as very good wines. For example a Spanish white Albarino from Northwest Spain goes well with Tetilla, a cow’s milk cheese from the same region. Italian Barolo or Barbaresco wine pairs well with Taleggio, a soft cow’s milk cheese. A white Jurancon from the French Pyrenees pairs nicely with Ossau-Iraty, a Basque goat’s milk cheese. A good rule of thumb is to pair wine and cheese thinking about how to balance flavors, not emphasize contrasts.

White wines tend to go with a wider variety of cheeses.

Dry whites, such as an Alsatian Pinot Blanc and an Italian Pinot Grigio pair well with Comte, Epoisses, Pecorino, Ossau-Iraty. Sweeter whites, such as Sauterns and Rieslings, pair well with Raclette, numerous blue cheeses, Brie-like cheeses and Gouda.

With red, be careful with delicate wine because a powerful cheese can destroy the balance of the wine. Vice versa for a powerful red overshadowing the complexity of the cheese. Hearty reds such as Cabernet Sauvignon and Malbec pair well with Gouda or Gruyere. Light reds such as Pinot Noir and Tempranillo work better with fresh goat cheese, a brie-like cheese or a sheep’s milk such as OssauIraty.

Don’t forget about beer and cheese. Like white wine, beer tends to pair with a wide variety of cheese. Try a Pale Ale with a wash rind cow’s milk cheese, a Lager with sheep’s milk cheese, a Belgian Tripel with fresh goat cheese and a Stout with a blue cheese.”

So in closing, I’m reminded of the saying that “the more things change, the more they remain the same.” Ironically, the Weinhaus is back to some of its roots, when we rented our next door space to Catherine’s Cheese House (from Hickory) and Dad built a wine tasting cabinet out of wormy chestnut and nitrogen gassed wine spigots!

Hunt is the owner and operator of Weinhaus, located on Patton Avenue in downtown Asheville, North Carolina..

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golf associates

How a hero from the Greatest Generation,

Sherwoo PINKSTON Written by Bill Fishburne

Photographs by Anthony Harden

created the worldâ&#x20AC;&#x2122;s largest golf scorecard company

46 CA ITALat LAY | May/June 2013

The story of Sherwood Pinkston, born in 1924, and his success at Golf Associates is almost too good to be true. Only in America could a young boy rise from selling soft drinks and popcorn at baseball games, to founding a printing company that grew to become the world’s largest producer of golf scorecards.

A

long the way he became a genuine World War II hero serving in pre-invasion landing parties that scouted out Japanese held beaches in the South Pacific.

Pinkston, an Asheville native, grew up in the Great Depression of the pre-war 1930’s. Times were hard. Everybody worked including little kids. Sherwood and his first cousin, Joe Swicegood (profiled in our Sept./Oct. 2012 issue), found a way to make a little money at local baseball games. “Just follow me around,” Swicegood said. “I’ll sell the popcorn, and they’ll need a soft drink from you to balance the salt.”

And thus two little kids became entrepreneurs who could earn up to $10 each per week in a time when their fathers were making $40. Pinkston also collected bottles for 1¢ each. “On a good day when I had a nickel I’d get a hot dog,” Pinkston says with a smile. Neither he nor Swicegood ever forgot the lessons they learned working when they were kids.

Golf Associates didn’t arrive on the scene until the late 1960’s. In-between 1930 and 1968, Pinkston fought in the war, attended college, married Faye and had three children.

He founded two other successful businesses, learned to sleep in the back seat of his car and personally visited nearly every golf course, public and private, between Mississippi and

May/June 2013 | capitalatplay.com 47

David Rice

Edward Pinkston

Heather Jones

Sherwood Pinkston

48 CA ITALat LAY | May/June 2013

Joe Reid (Sherwoodâ&#x20AC;&#x2122;s nephew)

Miami. “I learned to love Saltines and Vienna sausage,” he says. “I had to go meet with the golf pros and club managers.

These weren’t expense-account trips.”

Yeah. This entrepreneurship deal’s easy. Everybody should try it.

Pinkston’s military career should have been the end of him.

As a Navy invasion scout his job was to go ashore before a landing to find and mark, move or destroy beach obstacles that would destroy the fragile Higgins Boats used by the Navy to carry infantry assault forces ashore.

“I wanted to join the Marines,” Pinkston remembers during a conversation in his office at the old Emma Air Park. “I was just 17 when the war broke out on that Sunday. The next day I went over to the Marine Corps recruiter and got some papers my Mom had to sign to give me permission to go in early. My sister saw them, got scared and tore them up. I had to wait until I was 18.”

At that point, having volunteered for the draft, Pinkston was assigned to a branch of the service according to the needs of the military. He wound up in the Navy where he was trained to be a beach party team member. “We went into the area to mark the hazards before the troop boats arrived,” Pinkston says. “Then we stayed on the beach to direct traffic until they pulled us out and headed to the next invasion. I was in a bunch of them.”

“At Leyte [the Philippines] in 1944 we were the first ones on the beach. They had asked for 5,000 volunteers but only 212 of us actually stepped forward. I was on the beach in my foxhole with Freddie Beligni when a Japanese plane came in and dropped a 500 lb. bomb on the 155mm artillery piece that was right next to us. It was the biggest explosion you could imagine. It left a hole 30 feet across and there wasn’t one piece left of that big 155mm gun. Freddie and I were both blown 15 feet into the air. It blew my pants legs off on both sides and burned all the hair off my legs. It never grew back.

I had shrapnel all through my back and shoulder. It made me deaf in my left ear and I only have 15 percent hearing in my right. But I was OK, and so was Freddie. That was in October, 1944.”

“I had a megaphone, and my job was to get the guys off the beach. There were Japanese planes strafing us and I jumped into a hole. Somebody jumped in beside me, and I looked at him. It was Fred Martin from Asheville. He came back and became the Buncombe County Superintendent of Schools.

He said, ‘You son of a bitch, what are you doing here?’ After we came home, for 50 years after that, on Oct. 17, the anniversary of the Leyte invasion, Fred would call me and ask if I still remembered what happened to us that day.”

Pinkston happened to be on the beach at Leyte after the battle when General Douglas MacArthur came ashore, fulfilling his famous “I shall return” promise made after his evacuation from Bataan in 1942. “I saw a lot of commotion going on and just walked on over there,” he said. “It was quite a deal.”

Wounded and sick with malaria (he suffered 18 attacks), Pinkston came home and attended Asheville-Biltmore College (now UNCA) at its old Merrimon Ave. location. In 1948 he

“We didn’t know much about pricing.

I figured we could do ok if I charged about five times what we were paying for paper. It worked out real well.”

May/June 2013 | capitalatplay.com 49

used his own money plus some borrowed from his mother to buy a small café on Brevard Rd. in West Asheville. He renamed it the “Steak House.”

“Our first day we did $3.39 in total sales,” Pinkston recalls.

“I kept at it and in a year and a half we were doing $750 a day selling hot dogs and hamburgers. It was a good business. I sold it and started a dry cleaning business (Mayflower Dry Cleaners) because I heard dry cleaning was one of the most profitable businesses in the country.”

Pinkston’s memory is razor sharp. He recalls the first day he heard about the golf scorecard business was in 1968 when he and Don Burleson played a round at Beaver Lake Golf Club with a fellow named Wally Hopkins. “I told him I was in the dry cleaning business,” Pinkston says. “He said he had just gone bankrupt trying to sell golf score cards. He told me that he started his company in California and was selling advertising on his score cards. I thought that was a pretty good idea, so I went to see Ross Taylor, the course pro at the Faye Black Mountain Golf Course. He let us sell advertising if we gave him the cards. I had a local printer print them up and hired some salesmen.”

Pinkston went on to form a relationship with Tom Reese at Hickory Printing Company which made it economical to print relatively small batches of scorecards. “Tom showed me how he could fill a four-color sheet with someone else’s print job and have room left over for our score cards,” Pinkston says.

“That helped him fill up his press runs and gave us a top-

Golf Associates developed two lines of business. One, primarily for municipal and public courses, placed advertising on the cards and provided them at no cost to the golf pros. The second business, for country clubs and other private courses, offered extremely high-end cards that are sometimes so artistic they became prized souvenirs to both members and their guests.

Pinkston’s second stroke of genius in the scorecard business also came after a round of golf at Beaver Lake. “I was playing on a Sunday morning,” he recalls, “and I asked the fellows I was playing with to meet me in the clubhouse after our round for a business meeting.

I told them about driving around to the golf courses and how hard it was, and yet what a great product we had. Someone asked if I had considered starting a mail order business. I said no, but I did have a book with the names and addresses of all the North Carolina golf courses in it. I went home, dug up the book and got started.

“I mailed my first batch of materials on a Friday. The first telephone call I got was from L.B. Pinkston Floyd, Raymond Floyd’s father. He was the chief pro at a course in Fayetteville. He asked if my offer was for real. I assured him it was, and he ordered 100,000 scorecards for one golf course. We got some other orders from that first mailing, and I was encouraged. I got some more mailing lists for courses in Florida, South Carolina, Tennessee, Alabama, Ohio, New Jersey and some other states. As soon as I could I sent my mailer to five of those states, and we got 132 orders.

“I didn’t have an art department. I didn’t have a printing press.

I didn’t have any way to get the new orders produced. I hired Tom Crawford then worked out a better arrangement with Tom Reese. He looked at what we were doing and said he was amazed that all the printers in the country didn’t do it.

“We didn’t know much about pricing. I figured we could do OK if I charged about five times what we were paying for paper. It worked out real well.”

Through the years Pinkston has quality product at a very low price. Everybody else was using grown the business to include his wife, Faye, and his sons scorecards printed in black and white, or all red or blue. We Edward and Michael. Edward interrupted his full-time college offered a superior product and if they would take the advertising career to come in as an account manager helping his father it didn’t cost them anything.” work with customers. Michael became director of the sales

“Our first day we did $3.39 in total sales,” Pinkston recalls. “I kept at it and in a year and a half we were doing $750 a day selling hot dogs and hamburgers.”

50 CA ITALat LAY | May/June 2013

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May/June 2013 | capitalatplay.com 51

The Night Before Christmas written during the battle for Leyte Island - December, 1944 -

T’was the Night before Christmas and all through the boat, Not a creature was stirring Not even “The Old Goat”.

The stockings were hung, by the smoke-stacks with care, In hopes that St. Nicholas, Soon would be there.

Now, the crew was all tucked, away in their beds, while visions of “Petty Girls”, Danced through their heads.

The Exec in his stateroom, And I with some booze, Had just settled down, For a long winter’s snooze.

When out on the waters, There ‘rose such a splash, I jumped from my bunk, (My face I did smash.)

I unlatched the port, And threw up the hatch, But, just like the Navy, There sure was a catch.

For instead of St. Nick, With his eight tiny deer, Or even T.H., A wishen’ “Good Cheer,” T’was an L.C.V.P., And as I added the scores, I knew on the 25th, We’d be all loading stores.

But, our officers, they love us, All of the way; “Why, didn’t you see the Greetings, On the Plan of the Day??

Oh, sure, we’ll have turkey, Served just like the beans, With the same old excuse, “We just ain’t got the means!!!”

Yes, this is Christmas, We’re all well aware, But, for 1945, You can sure have our share!!!

- Martin C. Towne, PhM2/C, USNR 52 CA ITALat LAY | May/June 2013

group and eventually founded his own advertising company, Golf Skor, Inc. The youngest son, Joey, passed away several years ago. Another son, Ralph, is not in the business.

of friends, he credits indirectly to a Navy Corpsman from Queenstown, New York.

“Our last invasion was Darough in the Southern Philippines,” Pinkston recalls. “We drove 120 miles in the dark in an Army weapons carrier through Japanese territory to get to the beach we’re going to invade. We started at 2 a.m. and drove the whole way with no lights. We were on that beach for seven days, and I was sick with malaria.

I’d had 18 attacks, and I was so sick and tired that I would just as soon die. I was treated by a medic, Martin C. Towne.

He knew the situation I was in, and As the business grew, Pinkston bought his own presses he wrote me a poem. It inspired me and I still have it. It and machinery. He now does everything in-house including changed my life. I want to share it with you.” (see facing artwork, layout, printing, folding and high-end die cutting of page) heavy card stock. He even has a machine that prints gilded Life is funny. You never know how it will work out for you edges for some of the world’s most exclusive clubs. or who will come along to change it, even when you are in Everything that Pinkston has your darkest moments, on the staircase accomplished, from his family to his to hell.

Sherwood Pinkston business and his extensive network Just ask Sherwood Pinkston.

Life is funny. You never know how it will work out for you or who will come along to change it, even when you are in your darkest moments, on the staircase to hell.

May/June 2013 | capitalatplay.com 53

the OLD NORTH

STATE

Carolina Beverage Group looks at adding Fort Worth facility Carolina Beverage Group, a contract bottler based in Mooresville, NC, is allegedly considering For t Wor th for a new plant. According to Carolina Beverage officials, the company is viewing a couple of sites in Texas and Oklahoma for a new facility but was not prepared to make any official announcements. Carolina Beverage, established in 1997, star ted making craft beers and distributed them in five Mid-Atlantic states. Since then, it has begun brewing for a long list of familiar makers of malt beverages, distilled spirits, energy drinks, teas, functional and readyto-drink beverages.

Duke Energy unit buys 21MW solar farm in California Duke Energy Renewables, an unregulated subsidiary of Charlotte-based Duke Energy Corp., has acquired what will be its largest solar farm to date when it begins operating soon, purchasing a 21-megawatt project being built in California. The buy puts Duke Renewables at 100 megawatts of solar capacity operating or under construction in just the three years since it purchased its first solar project in 2010.

Duke says it has bought the Highlander 1 and Highlander 2 projects near the town of Twenty-Nine Pines but has declined to reveal the purchase price. Duke is purchasing the projects from SolarWorld, which star ted work on the project in 2012. According to Duke Renewables spokeswoman Tammi McGee, Duke is purchasing the projects from SolarWorld and will complete construction within the next few weeks. Duke will operate the two projects, which are close in proximity, as a single solar farm. The power will be sold to Southern California Edison under a 20-year contract. The operation should generate enough electricity each year to 54 CA ITALat LAY | May/June 2013

Brasstown to Buxton, there’s a lot happening across our state More briefs available at capitalatplay.com/briefs

power 4,000 average homes. “Highlander will be the company’s largest commercial solar farm in the nation,” explained Duke Energy Renewables President Greg Wolf.

“It enlarges our footprint in a key U.S. renewables market.”

The Highlander projects are on two parcels that total 164 acres. The project used 100,188 solar panels manufactured by SolarWorld, which is the largest solar manufacturer in the country.

Siemens Charlotte facility to fill $300 million order for Texas power plant Siemens AG has received another order to supply turnkey components for the Panda Temple II natural gas-fired power plant in Temple, Texas. Siemens Energy’s manufacturing facility in Charlotte will create the gas turbines, steam turbine and generators for the 758-megawatt power plant, which is expected to supply power for almost 750,000 homes in central Texas when it is complete in 2015. Siemens is working with Bechtel Group Inc. on the order, which is valued at $300 million, including a long-term service contract.

NC’s Foothills Brewing to expand capacity Nor th Carolina’s Foothills Brewing Co. is greatly increasing its capacity to brew beer by installing four 200-barrel fermentation vessels. Two of the vessels were delivered to the Winston-Salembased brewery in April, and the remaining two were scheduled for delivery during the first week of May. Once the equipment is installed, Foothills will have a new brewing capability of 40,000 barrels annually, up 72 percent from the nearly 13,000 barrels it brewed in 2012. According to its website, Foothills makes such beers as Pilot Mountain Pale Ale, Peoples Por ter,

Hoppyum IPA Carolina Blonde and the Cottonwood line of year-round and seasonal brews.

SciQuest nabs big contract with Ohio The software company SciQuest, based in Cary, NC, has been chosen to automate purchasing processes for 161 government agencies across Ohio, including cities, counties and public schools. Dubbed the “Ohio Marketplace,” the system is designed to offer the various agencies better oversight for their procurement, purchasing and accounts payable depar tments. It could also permit multiple agencies to share contracts, a move that SciQuest and the state estimated would save the agencies millions of dollars annually. SciQuest, led by CEO Stephen Wiehe, a SAS veteran, has been on a tear in recent weeks. Its share price has nearly doubled since autumn, and hit new highs in early April.

Researchers devise X-ray approach to track surgical devices Researchers from Nor th Carolina State University and the University of Nor th Carolina at Chapel Hill (UNC) have created a new tool to help surgeons use X-rays to track devices used in “minimally invasive” surgical procedures while also limiting the patient’s exposure to radiation from the X-rays. Many surgical procedures now use long, thin devices, such as “steerable needles,” that can be placed into a patient’s body through a small incision and then navigated to a target location. These “minimally invasive” procedures allow doctors to perform surgeries without having to make major incisions, which decreases the risk of infection and shor tens the patient’s

recovery time. However, these techniques present a challenge to surgeons since it is difficult for them to determine exactly where the surgical device is in the patient’s body. One solution to the problem is to use X-rays to track the progress of the surgical device in the patient. However, in order to minimize the patient’s exposure to radiation, doctors want to limit the number of X-rays taken. The new tool is a computer program that permits surgeons to enter what type of procedure they will be performing and how specific they need the location data to be. Those variables are then entered into the algorithm developed by the research team, which informs the surgeon how many X-rays will be needed, and from which angles, to produce the necessary location details.

Hospital workers are not state government employees The more than 2,000 employees of High Point Regional are now par t of a health system under the banner of the University of Nor th Carolina, but that does not mean they have become state government employees. High Point Regional Health System and UNC Health Care completed their historic merger at the beginning of April. High Point Regional UNC Health Care President Jeff Miller said the merged health system is committed to a pledge to maintain the current level of the local work force for a year after the merger. When the merger was revealed this past fall, officials with both health systems said they would not lay off staff or alter pay and benefits of High Point Regional workers for the first year of the merger. While High Point Regional’s 2,200 workers are now par t of UNC Health Care, they are not state government workers, Miller claimed. “The way this agreement is structured, we are becoming a sole member of UNC Health Care.

And we’ll be treated as a wholly owned subsidiary of UNC Health Care. High Point Regional will still have its own tax-exempt status,” Miller explained. If High Point Regional employees had become public government workers, they would qualify for benefits such as the state retirement system. But if they had become state workers, the annual wages and salaries of all High Point Regional UNC Health Care employees would have become a public record for coworkers, friends or anyone else to see. The legal precedent was set 13 years ago for hospital workers with UNC Health Care affiliate medical centers to not become state government employees. When Rex Healthcare Inc. of Raleigh merged with UNC Health Care, the N.C. Attorney General’s Office provided an opinion that stated Rex employees would not become public government workers. “Those people that are employed by UNC hospitals and the university are state employees. Nobody else is,” said Karen McCall, vice president of public affairs and marketing with UNC Health Care.

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More than $1 million set aside for area beach nourishment The Army Corps of Engineers accepted more than a million dollars of federal money for beach nourishment projects on Carolina Beach and Kure Beach, additional funding selected to help coastal communities recover from damage sustained during Hurricane Sandy.

That funding is separate from the nearly $500,000 given to the Corps earlier in April for maintenance dredging in two local inlets. The money, a total of $1.5 million, is additional funding for a $9.3 million renourishment project currently in progress on Pleasure Island, and is expected to be used within the next two months. U.S. Rep. Mike McIntyre, who helped secure the money, said the timing is par ticularly pivotal, as it will allow additional sand to be pumped onto the beaches before tourists begin flocking to the coast. The additional funding is also separate from the Corps’ projected budget for the next

fiscal year. The spending plan totals $67.3 million for projects throughout the Wilmington District, including $51 million for operation and maintenance projects on the Atlantic Intracoastal Waterway, the Cape Fear River and Masonboro Inlet, among others.

Records indicate that it is an increase of $7 million over the current year’s budget. The budget, drafted by the president, is the first spending proposal and must be approved by Congress before taking effect. Officials said there is no projected timeline for that process.

Wilmington likely to cover bulk of July 4 fireworks show Wilmington’s Four th of July fireworks show may not fade away this year after all. To guarantee the show is as grand as ever, the city will likely commit to pay for the majority of the cost of the show, which lures more than 50,000

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people downtown. The City Council is considering setting aside $25,000 for the Battleship Nor th Carolina to purchase fireworks for this year’s Battleship Blast. The vote comes as city staff look for a major sponsor for the show. If a sponsor emerges, the city may not spend the entire $25,000.

The fireworks show, which was 22 minutes last year, has a $30,000 price tag. The city, which has paid $10,000, and the Battleship Commission, which has paid $5,000, cover half of the cost.

Earlier this year, the battleship learned its largest sponsor was backing out of 2013’s show, which left a $15,000 hole. Capt. Terr y Bragg, the battleship’s executive director, has warned that unless the void is filled, spectators could see a shor ter show with fewer fireworks. Ahead of 2014, the battleship is also seeking to hand off the primar y responsibility of organizing the fireworks and put it on the city’s shoulders. Bragg has said the event

is more of a responsibility of the city and the business community. Aside from the loss of sponsorship dollars, Bragg said the fireworks were hampering the battleship’s operations. The fireworks show causes the battleship to close early on a popular weekend and threatens the ship’s teak deck, which is currently being repaired. The battleship also hopes to offer overnight camping, which would be incompatible with hosting the show. By 2014, battleship officials hope the fireworks will be launched from a barge, which would likely reduce risk to its facilities and allow the site to remain open later. Councilman Kevin O’Grady has suggested moving the fireworks far ther nor th up the Cape Fear River next year, perhaps closer to the Convention Center.

O’Grady noted that moving the fireworks nor th could mean businesses in the area would be more willing to sponsor the show.

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Ashley B. McElreath a passion for design Written by Arthur Treff

Photographs by Linda D. Cluxton

In 1948, Miami, FL wasn’t the wealthy bustling metropolis that it is now. No, in post-WWII, Miami was a smaller town and a tough place to make a living. Charles Burpeau needed money. He was an industrious young man, so he purchased a 15’ x 20’ derelict Coast Guard Station and a piece of property on which to moor it.

H

ere, he and brother-in-law Harry Gaver launched a wood working business, which they called West End Cabinets. Their first product idea was to make tackle boxes for fishermen. Long on desire but short on capital, Charles and Harry dove into dumpsters to gather scrap wood.

That’s right, back in the 1940’s what are now either pressed steel or plastic were carefully built out of wood, some of which was recycled from dumpsters. The fishing caskets were sold to tackle shops all over town. It was a start.

Small cabinet jobs filtered in to the new enterprise, the quality of which brought the approval of builders who were developing Coral Gables. This put West End Cabinets into a pole position for the post-war building boom. The pair soon outgrew their micro shop, moving into quarters on a main 58 CA ITALat LAY | May/June 2013

street in Miami. West End Cabinets blossomed into a highly successful enterprise that supported two families as well as many employees.

While West End Cabinets grew, so did the Burpeau family.

Charles had a son, Robert, who could be found helping his dad in the woodshop. The boy learned the woodworking trade by osmosis at first, then via shop classes at school.

“I was born and raised in the cabinet shop,” quips Robert Burpeau.

In the seventh grade, Robert took part in a work/study program called DCT that encouraged students to apprentice at local businesses for the experience. He chose to work for his father, Charles, in the cabinet shop.

“The most vivid memory I have of working with my dad was him firing me,” laughs Robert. “I was in seventh grade, and I didn’t take my job seriously at all!”

Charles Burpeau closed his shop in 1969 after 20 lucrative

Ashley Burpeau McElreath May/June 2013 | capitalatplay.com 59

HOOVER, KEILA & LECHE BY BETH BOONE

Your Picasso or your Poodles.

years and moved his family south, to Key Largo, which is where son Robert attended high school and met his future bride, Jan. Once Robert graduated, South Florida was a difficult place to make a living, due to the nationwide recession in progress at the time. He hung billboards and performed air conditioning repairs to support his fledgling family.

He also discovered that there were only two cabinet shops in the Florida Keys. His father’s tools were stored in the garage, so Robert began to make cabinets for family and neighbors.

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60 CA ITALat LAY | May/June 2013

In 1975, the two Burpeau families moved to Western North Carolina, into a house Charles purchased in Broad River, halfway between Black Mountain and Chimney Rock.

By then, Robert had a son, Allen, and needed a stable income. He was hired on as a carpenter for a local North Carolina house builder, who three years later, moved away, leaving Robert a rich legacy of satisfied customers.

It was time for him and his young wife, Jan, to jump into a business of their own. For their future, Robert looked to his father’s past and named this endeavor, West End Cabinets.

One prominent customer was Asheville entrepreneur, John Cram, who needed cabinets and shelving for his New Morning Gallery. Steady work from John enabled Robert’s business to gain momentum.

West End continued to grow due to Robert and Jan’s hard work. Local homebuilders liked the quality of their products. The good word spread and soon enough, they moved out of Charles’ garage into a 2500 sq. ft. building constructed on the same property.

The Burpeaus opened a small showroom in Black Mountain and a year later they purchased a small manufacturing building down the street. Eldest son, Allen, became a full time employee after he graduated from high school.

The three ran West End Cabinets, but more help was on the way. The younger children, Brian and Ashley, spent their spare hours helping around the shop, sweeping up, edge banding cabinets and hammering in dowels prior to final assembly.

Robert and Jan ran the business, guided by advice laid down by Charles: “work hard, listen to your customers, and stay flexible in the hard times.” This strategy kept them afloat and allowed West End to grow with the area.

Residential cabinetwork had been their mainstay, but the Burpeaus discovered that demand for commercial casework was high. West End Cabinets had the agility to respond.

The family began to service new customers that included

hospitals, medical offices, medical labs, and schools.

Commercial customers, particularly medical applications, require cases laminated in Formica, as opposed to the exposed wooden fronts found on residential work. Allen began to take the responsibility to run the new commercial product line. His sister Ashley, about to graduate from high school, wasn’t so sure about working in the family business, however.

“As soon as I was old enough to think clearly about my future,” says Ashley, “I began to think surely there is something better out there, a different way to make a living than working in the cabinet shop.”

Seeking to avoid the high stress and long hours of the family business, Ashley secured a Bachelors of Science in Human Services at Montreat College with a clear intention to use her people skills as a guidance counselor.

While waiting for employment offers which would allow her to use her degree, she picked up a few coaching jobs at Montreat and worked part time for her father.

By then, the business had close to 50 employees, and no one was in charge of communication.

Ashley jumped at the chance to use her recently acquired skills and became a one-person Human Resources Department. She saw to it that West End was meeting the workers’ needs. Had she not had this opportunity, Ashley might have moved away and worked for a large corporation or learning institution rather than remaining with her family.

She signed on to work full time with the family in 2005, and the Human Resources activities became a smaller part of her day. Ashley then learned the intricacies of the residential as well as commercial product lines, and discovered, much to her surprise, that she liked the work.

Ashley was responsible for marketing as well as Job Estimation, Quote Generation and Billing. Her brother, Brian, became a full time employee as well, concentrating his efforts on re-energizing the residential cabinetry side of

“As soon as I was old enough to think clearly about my future,” says Ashley, “I began to think surely there is something better out there, a different way to make a living than working in the cabinet shop.”

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the business, which had atrophied due to the overwhelming success of the commercial.

The entire Burpeau family was working together for the first time and moved to their present location on Hwy 70 in Black Mountain. Business decisions were reached at democratic family board meetings. These gatherings were Ashley’s equivalent of an MBA program, where she learned business theory and saw the practical applications implemented.

In 2007, the family added the capability of a granite shop,

62 CA ITALat LAY | May/June 2013

which flourished. Two years later, this division needed a full time manager, so brother Brian stepped in to fill that gap. A clear division of duties had taken shape: Allen ran the commercial shop; Brian, the granite shop; and Ashley focused on the residential market.

“2009 chopped a lot of feathers in the building industry around here,” says Robert. “If a business survives what we’ve been through, it’s a good company.”

When Robert and Jan decided to retire in 2010, it was clear that their three children had differing strengths and

“I take my time when choosing a new employee,” says Ashley. “The last thing I want is to hire another version of me. I want my team to play off each others’ strengths and weaknesses; this makes us strong.”

management styles. As it turns out, the business had already morphed into a three-way division.

Mom and Dad decided to leave well enough alone and divided the Burpeau enterprise into the three separately owned, freestanding businesses.

Brian’s countertop business was renamed Exotic Countertops. Allen’s commercial cabinet shop was dubbed: Western Carolina Custom Casework, and the residential business was appropriately named after its owner: Ashley’s Kitchen and Bath Design Studio.

Residential cabinet customers need help in visualizing the look they’re shopping for when revamping a room. Before Ashley took over, West End maintained small residential studios that contained cabinets and countertops only.

Ashley’s Kitchen and Bath Design Studio has added plumbing fixtures, faucets, tub sets and flooring to their repertoire. They’ve designed and built high-end closet organizers, consulted on wall coloring and provided faux paint treatments. Ashley and her team can now give residential customers a full service remodeling experience.

May/June 2013 | capitalatplay.com 63

“The most vivid memory I have of working with my dad was him firing me,” laughs Robert. “I was in seventh grade, and I didn’t take my job seriously at all!”

- Robert Burpeau

64 CA ITALat LAY | May/June 2013

Her favorite part about the job is working closely with homeowners to solve space or design problems.

“It’s fun to see a customer’s excitement when we show them drawings of their new kitchen,” says Ashley. “The ultimate satisfaction comes at the end of a job, when the homeowner sees the final installation of their new room. I never get tired of that feeling.”

Before the US financial meltdown, the Burpeaus were mainly designing and installing cabinets into new homes.

They employed six full time designers back then. Now, Ashley employs one designer, and 90% of their sales are the remodeling of existing homes.

The stressful part of the kitchen and bath business is the details, and if it’s a remodel, stress multiplies. The work flow chart required during a kitchen makeover is staggering in complexity, and the number of line items seem unending.

The devil is in the details, and he nudges Ashley awake many nights.

From the cabinets to countertops, flooring to lighting, and all the plumbing fixtures in between, if one thing is omitted, the entire schedule can suffer. The timing of everything is crucial.

“You can have made the highest quality cabinets, placed them on a pristine floor but if you forgot to order an appliance or a specific faucet, the customer will be without their kitchen or bath for another 4 weeks!”

Cash flow is another challenge inherent in this business.

Ashley’s design showroom has to front some of the costs of the installed items, and they don’t get paid until the new room has been completed. If they are working on multiple jobs at once, the capital exposure can get quite high.

A truism for most entrepreneurs, the hours are long for Ashley, and the days off are few. Her answer to time management is a familiar one we hear at Capital at Play: she doesn’t leave work every day until everything that needs to be done is done, weekends and holidays included.

All work and no play is not a recipe for a life well lived, so Ashley’s five month old son, Lex, can be seen in her office most days. Her husband, Hawk McElreath, takes a more active role in helping Ashley to balance work and personal time. When she creates the opportunity, Ashley gets together with childhood friends or hikes with her young family.

WHAT’S NEXT? Expansion of the current market is on Ashley’s mind.

Historically, the bathroom remodeling business has been a small percentage of overall sales, so she’s revamping her design studio to include a dedicated bathroom display area.

Recently, she has hired a designer/specialist to guide customers through fixture and plumbing decisions, which are essential components of a bath-remodeling project.

“I take my time when choosing a new employee,” says Ashley. “The last thing I want is to hire another version of me. I want my team to play off each others’ strengths and

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weaknesses; this makes us strong.”

Penetrating future markets requires advertising in some areas, but the keyword in the residential remodeling business is: referrals. This makes sense, as most cabinet jobs bill out in excess of $5,000. No one wants to take a chance on such a crucial element of his or her home, so word of mouth is a great source of business development.

The enterprise that her parents, Jan and Robert, started 35 years ago has supported the family as well as many employees, contractors and homeowners. West End Cabinets has delivered quality products on time, and they’ve been nimble in reacting to market conditions, which has served them well.

“When someone comes to me and says, ‘Teach me to open a business like yours,’” says Robert, “I tell them to come back to me when they feel it here, in the heart, not in the head. Anyone can look at a successful business and want the dollars, but there is no magic wand for success. Growing and maintaining your own business is such hard work, that it must be a labor of love.”

Ashley Burpeau McElreath is bullish on the future of her enterprise because she has witnessed the success of her family’s business. She has been trained on the job in business theory, and she understands the customers she services, because she knows how to listen.

Overall, Ashley knows what it takes to be successful: love what you do and work very hard at it.

PHOTOS SHOWN TO THE LEFT:

top & bottom photo: “Charles purchased a 15’ x 20’ derelict Coast Guard Station and a piece of property.” middle photo: Charles & Harry soon outgrew their micro shop, moving into quarters on a main street in Miami, Florida.

66 CA ITALat LAY | May/June 2013

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Ashley B. McElreath

Sherwood Pinkston

How do you manage your time?

I don’t leave the office until everything that needs to be done is finished, and that includes weekends.

This is just raw inspiration folks...

I have dialysis three days a week but I’m in the office every day. Most of the folks on our staff have been here many, many years. They tell me what has to be done and I make whatever decisions need to be made.

John Fletcher All of my family are avid outdoor people. We like to fish, hunt, hike, ski, and garden. My daughter loves to ride and has horses, but she is off in college now. Skiing over the Christmas holiday at Snowshoe, West Virginia, has been a family tradition that we hope can continue. We are members of the First Presbyterian Church in Asheville.

When do you take time for yourself?

I have a hard time doing that. My husband, Hawk, helps me balance my life. I’m a local girl, so when I have time, I visit with my lifelong friends, and I like to hike with my family.

68 CA ITALat LAY | May/June 2013

I used to play a lot of golf but I can’t do that anymore.

Now, I enjoy an occasional trip to Cherokee and have a nice garden at home. I’m not a person who is ever bored. Faye and I always find something to do.

Well, the day starts at 5:30 in the morning and ends late. When you are building a business and running a company, there is always something that needs to be done.

Now that the kids are a bit older; well, the schedule has changed in some ways, but Susan and I make it work. As I say, “we have people to help, but it always seems that there are not quite enough.

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May/June 2013 | capitalatplay.com 69 4/29/13 7:09 PM

by BILL FISHBURNE

Beyond the Bump and Slump

G

ood news folks. Results from 2013’s first quarter real estate sales in our area show residential real estate sales are up. Prices are down just a bit and anxious buyers are paying a higher percentage of the final MLS listing price to make sure they get that hard to find house they need.

In many price brackets the market is getting back to a balanced six month inventory where the supply favors neither buyers nor sellers. Some price points are actually seeing multiple offers on cream puff houses that convey real value through their location, condition, features and price.

Looking at the market data from North Carolina counties: Buncombe, Henderson, Haywood, Madison, Polk, Rutherford and Transylvania; from January through the end of March we see an improvement in every area.

First quarter 2013 total residential sales, pending adjustments, were up 12 percent to $301,884,736 vs. $269,345,072 for the prior year same period. Total residential units (house, condo, townhouse, etc.) increased to 1,336 versus 1,126, a net increase of 19 percent.

Sales as a percentage of last asking price increased from 92 percent market-wide to 94 percent. In the highly desirable 3 bedroom market buyers paid an average of 95 percent of the last asking price.

Finally, before your eyes glaze over, the average Days On Market (DOM) dropped from 204 days to 187, an eight percent decrease.

Looking at the numbers I saw what was expected in every area. I was surprised, however, by the size of the increase in unit sales and the reduction in DOM. In my opinion the election of 2012 took a toll on the economy and on the focus of buyers, sellers, market analysts and the reporters who follow them. We’re like a one-trick pony. We can’t focus on more than one thing at a time, and when we’re all calling each other names we’re too narrowly focused to see that things were happening that would shore up the poor pitiful 70 CA ITALat LAY | May/June 2013

mess real estate had become in the past four years.

The unreported facts are that most Americans are still working. We’re working one or two or even three jobs at once. I know a lady who waits tables at two locations nights and weekends when she can and has a full-time career in another field (no guessing allowed.) She’s a model of the drive and spirit that got her grandparents and greatgrandparents through the Great Depression of the 1930’s.

She is America to the core. Tough, tenacious and somehow tender as well.

Another fact that supports a resurgent market is that new home construction has been inching up since early 2012.

According to the US Dept of the Census there were 243,000 single family housing units under construction in February 2012. A year later that number had increased 19 percent to 288,000.

What was that increase in local unit sales? How odd. It’s like the stars aligning to signal some cosmic event. But really, it’s just supply and demand.

I won’t even go into the reasons for the housing and real estate slump of the past few years. There has been enough blame spread by all sides to last for awhile. Congressional investigations, meanwhile, continue to be a joke. A Democratic Senate can find no fault with anything except “failed policies of the past.” John Boehner currently leading the Republican House doesn’t have the political capital to waste on a meaningful investigation that might alienate some obscure voter segment or another.

I fail to see how anyone with a pulse can stand to watch any of the current leadership on either side hold a press conference. The only media in attendance are either unfeignedly supportive of the agenda or unalterably opposed. They are held solely to make political points back home.Neither side in either chamber really wants to solve the problem. Elections are never more than two years away and it takes too much time away from the campaign trail to

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seriously investigate something.

Robert A. Heinlein’s creation, the Fair Witness, would have no place in modern Washington. The Fair Witness was required to speak the truth about what he or she saw. An example of their integrity is given in “Stranger in a Strange Land” when Anne (a Fair Witness with no last name) was asked what color a house was being painted.

“White on this side,” she observed.

Who in Washington would be willing to take the stand and say the same? No one.

Nothing Washington has done has helped the real estate market. Pressure to put unqualified buyers in houses they could not afford contributed to the market crash. The problem was dumped on banks and Realtors while the politicians made political points. Some of the more brazenly corrupt ones among them got suspiciously favorable loans from their buddies, and the boom was on. When everything crashed the finger was pointed at the honest mortgage companies, bankers and real estate agents and firms who only did what the laws required them to do.

Except for the genius market traders who made out like the bandits many of them were. It makes you wonder how poor old Bernie Madoff could have failed to really make money in such an environment. Did he not have a pulse?

Today’s market resurgence is real. People are adapting to the new economy that is poorer than before. It is being kept down by government mandates such as Obamacare and by the unknown power it unleashes when it says, 1005 times, “The Secretary shall...” It was influenced briefly by various tax credit programs that sucked up even more taxpayer money but ultimately failed to change the inevitable tide of market forces. The tax credit bump was followed by the post-credit slump. Bump and slump. That’s about all the influence government programs have.

With the real estate crash, we had slump. Now we’re into the bump. And it’s all about time.

Written by Bill Fishburne, the President of the Henderson County Board of Realtors.

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WORLD news

Not here but there...

Abandoned Nigeria National Theatre eyed in renewal Nigeria's iconic National Theatre, which has been in poor condition for a while, is now at the center of an enormous redevelopment plan that could be worth millions of dollars.

Nigeria's federal government has plans to use money leasing the swampy land in Lagos around the theater to private investors so they can build a mall, a five-star hotel and other amenities. The agreement involves untouched land in a city where land is scarce, making it extremely valuable.

However, some have doubts that the project will actually raise money for the theater. Meanwhile, the plans have already likely encouraged local officials to demolish the homes of slum dwellers living around the theater. Nigeria built the theater, which looks like a military officer's cap, ahead of a 1977 arts conference and it stands as one of the cityâ&#x20AC;&#x2122;s landmarks.

U.S. begins building first nuclear reactors in 30 years In early March, crews at the Virgil C Summer power plant in South Carolina finished a 51 hour marathon of pouring concrete.

Three days later, in Burke County, Georgia, another concrete base was completed. The two reactors that will sit on these bases will be Westinghouse AP1000s. Similar to older models, they will use uranium fission to heat water and drive a turbine, but these reactors will be smaller, easier to build, and each will add more than 1100 megawatts of capacity to the region's power grid when they come online in 2016 or 2017, without emitting carbon dioxide. They will be the first new reactors on US soil in over three decades.

Besides the two reactors in progress, two more are scheduled, one at each plant. Also, work has resumed on a half-built reactor, 72 CA ITALat LAY | May/June 2013

Watts Bar 2 in Tennessee, which could be connected to the grid by 2015. All four new plants will be AP1000s. These reactors are descendants of the ones that have been in service since the middle of the 20th century.

However, they have significant safety upgrades, new pump designs and more straightforward circulation systems. More complex designs remain as possibilities, such as reactors powered by thorium fuel, but the AP1000 and other more conventional designs are important for one simple reason: they are being built. That means adding reliable, low-carbon energy to the US grid on a scale that other technologies cannot yet match. Whether the construction signals the start of a US nuclear energy boom remains to be seen. Reactors are expensive and fossil fuels are cheap enough that utility companies are hesitant about undertaking such long, costly projects.

GM, Ford to collaborate on new transmissions General Motors and Ford are setting their enduring rivalry aside to work together to create a new generation of fuel-efficient automatic transmissions. The companies said that their engineers will jointly design nine and ten-speed transmissions that will go into many of their new cars and trucks.

When transmissions have more gears, engines do not have to work as hard, saving fuel. As long as the shifting is smooth, most customers do not give much thought to their transmissions. The fierce rivals, which rank first and second in U.S. auto sales, claim they will save millions of dollars that can be spent on areas that differentiate them from other automakers, such as quieter rides and nicer interiors. Neither would estimate exactly how much they will save, but each said transmissions cost hundreds of millions of dollars to develop. The more gears a transmission has, the more complex and costly it is to develop and build. The savings

will also help the companies keep their prices competitive. Neither would say when the new transmissions will appear in cars and trucks, although design work already has begun. A previous venture to jointly design six-speed transmissions took nearly three years. The companies will manufacture transmissions separately. They will likely order parts from the same companies, saving millions of more dollars, said David Petrovski, an analyst for IHS Automotive who specializes in transmission forecasting.

Generally, transmissions with more gears are more efficient because they allow engines to do less work to keep cars and trucks moving, while still having the power required for acceleration. The maximum number of gears that Ford and GM transmissions currently have is six. According to industry analysts, if engineered properly, a nine-speed automatic transmission can increase gas mileage five to 10 percent over a six-speed model. The joint development will help GM and Ford meet stronger U.S. government fuel economy standards, which progressively rise to a fleet-wide average of 54.5 miles per gallon by 2025.

Hawaii land board approves Thirty Meter Telescope A plan by California and Canadian universities to build the world's largest telescope at the summit of Hawaii's Mauna Kea volcano has won approval from the state Board of Land and Natural Resources. The decision clears the way for the group managing the Thirty Meter Telescope project to negotiate a sublease for land with the University of Hawaii. The telescope would be able to observe planets that orbit stars other than the sun and allow astronomers to watch new planets and stars being formed. It should also help scientists see some 13 billion light years away for a sight into the early years of the universe. Construction costs are expected to top $1 billion. The telescope's segmented

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primary mirror, which is nearly 100 feet long, will give it nine times the collecting area of the largest optical telescopes in use today.

Its images will also be three times sharper.

However, the telescope may not hold the world's largest title for long. A group of European countries plans to build the European Extremely Large Telescope, which will have a 138-foot-long mirror. Some Native Hawaiian groups had pled against the project, arguing it would defile the mountain's sacred peak. Native Hawaiian tradition holds that high altitudes are sacred and are a gateway to heaven. In the past, only high chiefs and priests were allowed at Mauna Kea's summit. The mountain is home to one confirmed burial site and possibly four more. Environmentalists also petitioned to discontinue the telescope because it would harm the habitat for the rare wekiu bug. The board approved the project anyway, but enacted two dozen conditions, including a requirement that employees be trained in culture and natural resources.

The University of California system, the

California Institute of Technology and the Association of Canadian Universities for Research in Astronomy are fronting the telescope. China, India and Japan have signed on to be partners. The University of Hawaii is involved because it leases the summit land from the state of Hawaii. The inactive volcano is popular with astronomers because its summit is high above the clouds at 13,796 feet, offering a clear view of the sky above for 300 days a year.

Americans are 23rd most honest hotel guests According to a survey taken by Expedia Inc. subsidiary Hotels.com, that 35 percent of global travelers admit they take hotel amenities beyond soap and shampoo. When it comes to swiping hotel amenities such as towels, magazines and furnishings, American hotel guests rank No. 23 in honesty and guests from Denmark are No. 1 in honesty.

Eighty-eight percent of Danish claimed to have never taken a hotel amenity, but only 66 percent of American travelers said they have never stolen an item from a hotel room. At the bottom of the list, at No. 29, were travelers from Columbia, with only 43 percent saying they've never pilfered anything from a hotel room. The survey also determined that free Wi-Fi in hotel rooms was guests' top hotel priority. Thirty-four percent said free Wi-Fi is the No. 1 factor in choosing a hotel; 56 percent said free Wi-Fi is their No. 1 must-have when traveling for business; and 66 percent said free Wi-Fi is the amenity they most wish would become standard at all hotels in 2013.

Military seeks renewable options for energy There is no uncertainty that the U.S. military, with its numerous bases domestically and elsewhere, uses a lot of energy. Industry

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leaders told attendees of the Northwest Environmental Business Council's Future Energy Conference in April that each branch is working to develop and use renewable energy and alternative fuels, which may not come as a surprise. For instance, Col. Kenneth Safe, who serves with the Oregon Military Department, noted that the state hosts 3 million square feet of facilities in 42 communities.

Those spots are served by 17 different electrical utilities. "We see a lot of diverse opportunities, including solar, wind, wave, geothermal and biomass," Safe said. "All of those could lead to lower electricity costs." Not to mention help the department comply with Executive Orders calling for the department to try to reach ambitious net-zero goals. The state wants the department to reduce its overall energy consumption by 50 percent. The state military thinks it can get to a 71 percent net-zero level by 2020. Safe further publicized several state military department projects, including a lighting endeavor at the Withycombe Camp. The $539,000 project cut electric use by 700 Kwh, generating savings of $53,459 annually. In tandem with incentives from the Oregon Department of Energy and Energy Trust of Oregon, the project will be paid for in fewer than five years.

Safe added that Oregon is interested in woody biomass systems to replace items currently fueled by propane. Woody biomass costs about half of what propane costs to run the state, "and it's renewable, which gives us a net-zero win," he explained. Finally, Safe said that the department hopes to eventually develop a five to 20 MW solar PV project at its Christmas Valley site.

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healthBRIEFS Parasite ‘resistant to malaria drug artemisinin’

S

cientists have identified new drug-resistant strains of the parasite that causes malaria. Researchers discovered parasites in western Cambodia that are genetically different from other strains found worldwide. These organisms are able to endure treatment by artemisinin, a frontline drug in the combat against malaria.

Reports of drug resistance in the area initially arose in 2008.

Since then, the issue has spread to other parts of South East Asia. The journal Nature Genetics has published the study.

The lead author, Dr. Olivo Miotto, of the University of Oxford and Mahidol University in Thailand, explained: “All the most effective drugs that we have had in the last few decades have been one by one rendered useless by the remarkable ability of this parasite to mutate and develop resistance…Artemisinin right now works very well. It is the best weapon we have against the disease, and we need to keep it.” Scientists have labeled Western Cambodia as a hotspot for malaria resistance. They do not understand why, but since the 1950s, parasites there have developed a resistance to a series of malaria drugs. The problem has spread to other parts of Asia and Africa. Now, scientists are concerned the same thing will happen with artemisinin.

This drug is used widely around the world against the mosquito-borne disease and can treat an infection in a few days when it is used in combination with other drugs.

To explore, scientists sequenced the genomes of 800 malariacausing parasites (Plasmodium falciparum) collected from around the world. “When we compared the DNA of the parasites in Cambodia, they seem to have formed some new populations that we have not really seen elsewhere,” Dr Miotto said. The international team identified three distinctive groups of drugresistant parasites present in the area. The researchers said they did not yet understand what genetic mutations had occurred that allowed the parasites to tolerate artemisinin treatment.

However, they said that understanding their genetic fingerprint would help them to rapidly spot and track these strains if they spread further.

The World Health Organization has stated that a primary objective is to halt the spread of malaria parasites resistant to drugs. According to its latest estimates, there were nearly 219 million cases of malaria in 2010 and 660,000 deaths. Africa is the most affected continent, with about 90% of all malaria deaths occurring there.

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Artificial Skin is Almost in Researchers Hands

S

cientists have progressed in their ability to mimic the sense of touch. A team from the United States and China made an experimental display that can sense pressure in the same range as the human fingertip.

The advance could speed the development of smarter artificial skin capable of “feeling” activity on the surface.

The sensors, which are described in Science magazine, could also contribute to robots with a more adaptive sense of touch.

Using bundles of vertical zinc oxide nanowires, the researchers constructed arrays consisting of nearly 8,000 transistors. “This is a fundamentally new technology that allows us to control electronic devices directly using mechanical agitation,” explained Zhong Lin Wang of the Georgia Institute of Technology. Each of the transistors can independently produce an electronic signal when put under mechanical strain. The touch-sensitive transistors, called taxels, have sensitivity similar to that of a human fingertip. Professor Zhong Lin Wang continued to explain, “Any mechanical motion, such as the movement of arms or the fingers of a robot, could be translated to control

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signals.” Mimicking the sense of touch electronically has been challenging, and can be accomplished by measuring changes in resistance provoked by mechanical touch. The devices developed by the Georgia Tech researchers rely on a different physical phenomenon: tiny polarisation changes when so-called “piezoelectric” materials such as zinc oxide are moved or put under strain. Piezoelectricity basically refers to current that gathers in certain solids in response to applied mechanical stress. In the iezotronic transistors, the piezoelectric charges control the flow of current through the wires. The technique only works in materials that have both piezoelectric and semiconducting properties. These properties are found in nanowires and certain thin films. “This is a fundamentally new technology that allows us to control electronic devices directly using mechanical agitation…This could be used in a broad range of areas, including robotics, (very small devices known as MEMS), human-computer interfaces and other areas that involve mechanical deformation,” Professor Wang added.

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by MIKE SUMMEY

Things To Consider When Buying A Home

F

or millions of people, the American Dream of owning a home became the American Nightmare when the real estate market crashed in 2007. As an investor who has since purchased many of the homes that were lost in foreclosure actions, I have had a front row seat in witnessing the problems that caused the crash and the resulting misery experienced by many of my former and now current tenants. When the market was red hot in 20052006 and mortgage money was available to anyone who could fog a mirror, many of my better tenants purchased homes and left the rental market. As a result, while the sales market was experiencing a boom, the rental market experienced a mini bust.

I experienced the highest vacancy rates in over 40 years during that time. Following the boom, millions of people discovered that there is much more to owning a home than being able to make the payments. This is an opportune time to discuss a few of the things to consider when buying a home.

The first is how long do you plan to live in this home?

Unless you plan to live there for at least five years, you might want to consider renting. The cost of selling can be quite expensive when you consider real estate commissions, closing costs and other expenses a purchaser may want the seller to cover. If you purchase a home knowing that your job or other factors may require you to move within a couple of years, it’s doubtful that the value of the property will appreciate enough to cover your cost of selling, which can leave you coming up short of what you have in the property when you sell. If you’re like most people, once you buy a home, you will spend additional money on making it have the look and feel you want. This could be replacing carpets, painting, landscaping, etc. All of which are items that add to your cost, but are not necessarily things that 78 CA ITALat LAY | May/June 2013

will increase the value of the property.

If you have been renting, you’ve only had to worry about having the income to cover your rent. Many people got in trouble when they purchased a home and got a mortgage that was equal to or very close to what they had been paying in rent. Then, when taxes, insurance, maintenance and other expenses associated with ownership kicked in, they lacked the income to pay these additional expenses. They didn’t consider the fact that the rent they were paying had these expenses factored into it. This added cost of ownership probably got as many people in trouble as any other single factor. I currently have several tenants who rented from me before buying a home only to get in over their heads financially and lose the home in foreclosure. Now they are back as tenants with their credit destroyed and the attitude, “I’m not ever going to do that again!”

Not only did tenants learn valuable lessons; financial institutions did as well. During the boom years of easy money and subprime mortgages lenders often loaned more than 100% of the appraised value of homes. Then when the market crashed and values fell, they were left holding the bag by people who either defaulted on their mortgages or simply walked away from properties on which they owed more than the properties were worth. The easy money that caused prices to escalate rapidly, coupled with the huge influx of uneducated buyers, created a perfect storm that nearly wrecked the economy. But, unless you’ve been living in a cave, you already know all this. The question is how do we prevent it from happening again?

The answer to this question may be as simple as having a little common sense, but it has often been said that common sense is a very uncommon thing. Allow me to elaborate on a few points that fall into this category. Most people are aware of the

difference between wholesale and retail prices. This difference is the profit that fuels the economy and creates wealth. Many buyers never think about the fact that real estate also has a wholesale and retail value. The wholesale value of real estate is the price at which investors are willing to pay for properties in order to make a profit. I discuss in detail how investors calculate wholesale values in my Weekend Millionaire books and audio programs. Retail, on the other hand, is the price buyers are willing to pay in order to get what they WANT. The real difference between wholesale and retail in real estate comes down to emotion.

There’s certainly nothing wrong with paying retail for a home, especially if it makes you happy and you get enjoyment from the additional price you pay by living in it for years to come. If people weren’t willing to do this, there would be no need for real estate agents. What buyers need to think about is the reason why lenders want a substantial down payment from buyers who pay retail. Twenty percent down based on the appraised value was the standard for conventional mortgages for many years.

Any idea where this amount came from? Think about it! It’s common sense! Putting twenty percent down on a retail purchase allowed lenders to finance an amount closer to the wholesale price of the property. By doing this, they felt comfortable because they knew that if the loan went bad and they had to foreclose, they could probably get their money back when the property sold. They were protecting themselves.

As a buyer, the twenty percent down rule is also important to you for a number of reasons. First, it requires you to be disciplined enough to save the down payment.

Second, when you are invested, or as lenders like to say, you have some skin in the game, you are not likely to walk away and leave them holding the bag. But the most important reason is that in an emergency or in a real estate crash like we had in 2007, if you truly have to sell, you can probably do so for at least enough to pay off the mortgage and possibly have a few dollars left. Also, even though you may lose some or all of your equity, it can enable you to salvage your credit and keep yourself in a position to be able to buy again in the near future.

The biggest common sense item, and the one most often overlooked is the importance of maintaining adequate cash reserves. I’ve seen people put virtually all of their cash into a down payment thinking that was best because it resulted in a slightly lower payment. I’ve seen others pay extra principal each month before building up a substantial cash reserve. For those who do this, I have one simple question, have you ever tried to pay bills with dirt? Home equity is an asset that should not be escalated until the funds to do so come from excess money after you have built up adequate reserves. Keep in mind, any cash you accumulate can be paid on the mortgage at any time, but once that is done, getting the money back to cover an emergency requires remortgaging the property and this may or may not be possible and can be quite expensive.

One of the biggest arguments some people make against keeping cash reserves is the fact that the interest they earn is much lower than the interest they pay on their loan. For those people who figure it must be a good idea because they are saving more than they are earning, let me give you another way of looking at it. When you maintain enough money in liquid assets to cover three to six months of your total obligations, instead of viewing the difference between the interest you earn and the rate you pay on your mortgage as a loss, why not look at it as the premium on insurance that guarantees you will be able to pay your bills on time and cover any emergencies that may arise?

Thousands of books have been written and hundreds of audio programs have been produced on real estate investing, money management, financial planning and other money related topics, but few focus on simple common sense techniques to help ordinary people navigate the financial highway. My space here is limited, but while the few common sense suggestions I’ve included in this article may not make you rich, I hope they keep you out of trouble in the future. Many times, knowing what not to do is more important than knowing what to do.

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Sometimes Free Enterprise Just Isn’t LI SC EN SI N

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How taxes, more taxes and over regulation are stifling competition and strangling the little entrepreneur

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Written By Roger McCredie

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ur thirtieth president was famously a man of few words, so it seems a shame that one of Silent Cal’s few remembered public utterances has come down to us misstated as “The business of America is business,” making him sound like a motivational speaker at a sales seminar.

In context (above), Coolidge was simply giving voice to the innocently confident attitude of his age: that the route to the American Dream was the same for the owner of the corner greasy spoon as for the owner of the local factory, and just as attainable. If the Brits were, as they said themselves, a nation RM IT

Then came the regulators.

Federal, State or local, they came into being originally in order to serve a growing need to protect the consumer from the incompetent, the dishonest and other chaff that collected on the floor of the ‘laissez faire’ structure. To establish and police basic performance standards, peer-group governing agencies were established and licenses became required for many business categories, along with mandatory periodic reports of business operations.

At first these regulatory processes were not particularly demanding or intrusive. But there is something in the American governmental mind that is capable of taking a good or even noble idea, such as protecting the public from shoddy or unscrupulous business practices, and carrying it to wretched excess— particularly when the national, state or municipal treasury can pick up some extra bucks for itself in the process—so that the gold generated by private enterprise starts turning back into straw.

Last year, in an article called “Overregulated America,” Britain’s The Economist summed up the situation as seen from across the Atlantic. “… red tape in America is no laughing matter,” it wrote. “The problem is not with the rules that are self-evidently absurd [such as closing

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In the 1950’s, according to the Institute for Justice, only one of every 20 U.S. workers needed governmental permission, in the form of a license of some sort, to do business or practice a profession; today the ratio is one in three. of shopkeepers, then Americans were a nation of shop owners – or plumbers or house painters or tailors or carpenters – in a country where a free market economy rewarded vision, skill and hard work.

84 CA ITALat LAY | May/June 2013

Carolina Blinds

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down kids’ lemonade stands because they have no business licenses]. It is with the [rules] that sound reasonable on their own but impose a huge burden collectively. America is meant to be the home of ‘laissez faire’ … Americans are supposed to be free to choose, for better or for worse. Yet for some time America has been straying from this ideal.”

Last year the Institute For Justice published a white paper entitled “Licensed to Work: A National Study of Burdens for Occupational Licensing,” in which it examined the depth and breadth of licensing laws that apply to low- and middleincome businesses. The report looked at state-by-state licensing requirements for 102 occupations and concluded that [licensing] laws can “pose substantial barriers for those seeking work” and that only about half of the occupations examined lend themselves to entrepreneurship, a fact which, the Institute says, suggests that “these laws hinder both job attainment and creation.”

The number of occupations that require owners or workers to be licensed varies widely from state to state; the national average is 43, with Louisiana topping the list at 71. The study also combined out-of-pocket expense and number of required special education hours to rank states according to the “burden” of time and money they place on licensees. The nationwide average was $209 in fees, one required licensing exam and nine months of training and continuing education. North Carolina ranked as the 21st “most broadly and onerously licensed state,” requiring licenses for 48 of the survey’s 102 job categories, with an average of $180 in fees, one required exam and 250 days of education or experience.

Each state has its share of anomalies when it comes to licensing requirements. In North Carolina, for example, an emergency medical technician needs only 39 days of training to become licensed, but a manicurist needs 70, a barber 722 and a landscaper 1,095. (These are the figures for new applicants; those with prior education or experience in excess of those numbers may be grandfathered in.) The license fee structure also appears capricious; in North Carolina, the biggest burden in terms of expense to earnings falls on preschool teachers, who pay $85 to be certified, whereas licensed contractors, who make many times more, pay $135 – a difference of only $50 – for their credentials.

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In North Carolina, for example, an emergency medical technician needs only 39 days of training to become licensed, but a manicurist needs 70, a barber 722 and a landscaper 1,095.

21 Years of Happy Clients in Western North Carolina 225 Duncan Hill Road Hendersonville, NC 28792 828-697-8525 Toll free: 800-398-2654 carolinablinds.com May/June 2013 | capitalatplay.com 85

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Susan Gousby is a barber (burden index #10 out of 102 occupations, with $75 in state fees, two exams and 722 hours of experience or education required for a license). “At least I got around all that continuing ed and experience stuff—I was grandfathered in because of previous experience when [the state] adopted all those regulations. I have to say, past a certain point, how much professional education do you need to cut hair? It’s nothing but a money maker,” she said. “And of course we have to renew the city license every year.”

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to pay for that, but if one of them gets hurt, I’m directly liable.

“One thing I have to be real careful of is hiring immigrants.

I do my best to make sure they’re legal; they’re great workers and my guys are hand-picked. But I’ve been burned a couple of times. I’d ask to see their social security cards and they’d say, ‘I’ve got to go home and get it.’ Then they’d come back with what turned out to be somebody else’s Social Security number, and you don’t know it until months later when you get a letter from Social Security. Now, the law says I can’t challenge them; I have to take their word that they’ve showed me the right number.

But if they haven’t, I’ll be held responsible until the government catches up with them. It’s crazy.”

“As for the city, I don’t have to have a business license because my office is out in the county. But city law says I have to carry a one-year warranty on anything I plant, and I’m liable for damage caused by any chemicals I use. And keeping track of all this stuff takes a good part of my week.

I’m a little guy, and to me time is really money,” he said.

Contractors of various types, from masons to pipelayers to carpenters and drywall installers, all come in at state burden index #31 of 102, but at the municipal level they can face a host of permits and associated fees. For builders

Certain business and professional categories, however, are state-exempt from having to pay for local business licenses.

In North Carolina these include computer retail sales and repair, bail bondsmen, private detectives, wineries, massage technicians and attorneys.

The owner of a landscape gardening service (fifth “most burdensome” job category), speaking on condition of anonymity, said, “We’re an S-corp, so we have all the regulations and fees to contend with, from the Feds on down.

At any given time I’ve got three to six guys working for me, and they’re all on payroll, which means I’ve got to match their social security and cover workers’ comp if I have more than three working for me. Less than three and I don’t have

86 CA ITALat LAY | May/June 2013

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and contractors, the schedule of licenses, permits and their costs, at least in the City of Asheville, becomes downright Byzantine. The Business Permits and Fee Schedule links (see URL lsiting on p.97) lead into line-item categories, fees and charges.

Technically, anyone performing any type of business in the City of Asheville is supposed to obtain a city privilege license.

The minimum fee is $25, predicated on an income threshold up to $15,000, which means that the kids seeking to open a lemonade stand would still need to fork over $25 for a license.

(Failure to do so presumably would result in a situation similar to that in Bethesda, Maryland, some years ago, when the city actually shut down a children’s lemonade stand for lack of a business license.) Certain business and professional categories, however, are state-exempt from having to pay for local business licenses. In North Carolina these include computer retail sales and repair, bail bondsmen, private detectives, wineries, massage technicians and attorneys.

According to City of Asheville figures for fiscal year 201011, revenue from licenses and related fees amounted to $5,585,413, or slightly more than four per cent of the city’s $129,600,429 net revenue for that period.

Writing in U.S. News & World Report last fall, John Allison, CEO of the Cato Institute and former head of BB&T, wrote, “The ever-growing thicket of regulations businesses must contend with is a hidden tax that is stifling economic growth.

Washington’s bureaucratic machine costs the American economy somewhere in the neighborhood of $1.75 trillion

each year … That is more than the federal government takes in corporate and individual income taxes combined.”

As with the Feds, so with the States. Commenting on the Institute of Justice’s 102-occupation analysis, George Mason School of Law professor Ilya Somin commented that state licensing regimes often have “little or no public interest justification.” Somin also observed that overregulation, often lobbied for by those not affected by it, can be an effective means of stifling competition in a supposedly free market.

“Licensing regulations,” he wrote, “are often ‘captured’ by interest groups seeking to keep out their competitors. Most voters are unaware of these laws and often lack the knowledge needed to assess their quality even when they do happen to know about them.”

The results, Somin said, are predictable. “Both consumers and potential new entrants into the market get the short end of the regulatory stick. It’s another example of the harm caused by political ignorance.”

To read previous editions of Red Tape, or to view this article online, just scan this QR Code. www.capitalatplay.com/redtape

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May/June 2013 | capitalatplay.com 87

CapitalAdventurist

Exploring the

Art Loeb Trail

(

By Eric Crews

The Art Loeb Trail is a 30.1-mile (48.4 km) trail located in Pisgah National Forest in Western North Carolina.

The Northern Terminus is at the Daniel Boone Boy Scout Camp in Haywood County, while the trail’s Southern Terminus is located near the Davidson River Campground, near Brevard, in Transylvania County. Along the way, the trail traverses several significant peaks, including Black Balsam Knob (6,214 ft), Tennent Mountain (6,040 ft) and Pilot Mountain (5,095 ft). The trail also passes the base of Cold Mountain, made famous by the novel and film. Originally part of the Cherokee Nation, the area was heavily logged in the early part of the 20th century. The Art Loeb Trail was dedicated on November 9, 1969. It was named after an avid hiker and Carolina Mountain Club member, who resided in Brevard. Mr. Loeb often explored and cared for the area.

The Art Loeb Trail is many different things to many different people. For some, the hike is a great workout. For others, the trail is a chance to connect with nature. For most, it is both of those things and more that draw them to tread the well-worn path that runs through the rugged mountains and wilderness between Canton and Brevard.

“It’s one of the best hikes in the state. Maybe even the best,” said Scott Lipscomb, an outdoor instructor who recently completed the 30-mile-long Art Loeb Trail.

Lipscomb said the varied terrain found along the trail makes 88 CA ITALat LAY | May/June 2013

)

for an ever changing tour of the Southeast’s wide range of ecosystems.

Along the way, the trail rises and falls, pushing hikers to climb more than 6,000 feet in the 30 miles.

As the trail meanders through the forested ridges near Cedar Rock, Chestnut Knob and Pilot Mountain, it’s easy to see why Loeb loved the area so much.

In the winter, long-range views of Looking Glass come and go through the trees, while views of the City of Brevard – nestled in the valley amongst a sea of trees – emerge as hikers crest the

May/June 2013 | capitalatplay.com 89

summit of Pilot Mountain.

While hikers today have little trouble finding their way down the well-worn footpath, it wasn’t always that way.

HISTORY OF THE TRAIL Back before the Art Loeb Trail bore his name, back before it was even a trail, Loeb was the general manager at Ecusta, a paper manufacturing plant in Brevard.

According to his daughter, Joan Dickson, Loeb was in his 40s when a heart attack forced him to reevaluate his lifestyle. His doctors recommended he take up walking. Loeb began exploring the wooded terrain near his home in Straus Park in Brevard, where he found a series of unmarked forest service roads and animal tracks that led deep into the Pisgah National Forest.

“He was always a lover of nature and outdoors,” Dickson said.

“After his heart attack, he began hiking for his health and felt in the groove with nature and loved to be out of doors hiking with

the Carolina Mountain Club.”

Danny Bernstein, author of the guidebook “Hiking North Carolina’s Blue Ridge Mountains,” said hiking in Western North Carolina in the 1950s was much different than it is today.

“Back then, hiking in Western North Carolina involved a lot of bushwhacking, map reading and getting lost,” Bernstein said.

“There were all these old roads, game trails and maybe even Indian trails. People explored all of that, but it was different then.

There weren’t good maps and there weren’t guides. There also weren’t the same rules and regulations in the forest that there are now. So, people like Loeb and his friends went in and cut trails and worked to improve the trails.”

Weekend after weekend, Loeb ventured deep into the forest, eventually linking the Forest Service roads and trails together until they slowly resembled a navigable trail.

90 CA ITALat LAY | May/June 2013

“He was a good, strong, healthy hiker,” Dickson said. “He usually hiked around 10 miles a day. It wasn’t about how fast or how far he could go. He just got out there and enjoyed being out.”

Dickson said while her father probably had favorite summits or forest glades, he truly loved all the different aspects of the area.

“He loved it all,” she said. “He loved being out in the woods hiking with people.”

Dickson recalled fondly a backpacking trip she took with her father and her two sisters in the 1960s in the Shining Rock Wilderness.

“I remember particularly how thrilled he was to be in that area, hiking over the balds,” she said. “He was very impressed that somebody had named a mountain for Dr. Tennent. I think he would be absolutely thrilled that people thought enough of him to name a whole trail after him.”

Bernstein said the early stages of development of the trail system took a lot of effort, which Loeb often led.

“It eventually became the Art Loeb Trail because he loved that piece of the trail so much,” she said. “He improved it and really worked to cut a trail through there.”

Once the basis of the trail was established, he frequently led hikes on the trails that would later be named in his honor with the Carolina Mountain Club.

Bernstein, who has hiked extensively in the U.S., said the trail as it is today is one of the best hikes of its type in the region.

“The way it bobs up and down, crosses the Parkway and traverses across such a large area makes it a great hike,” Bernstein said. “I think it is a signature trail of the Pisgah District.”

But even though the trail still receives high praise today for its wildness, back then, because there was no spur road off the Blue Ridge Parkway to Sam Knob Road, hiking into the Shining Rock continued on p.92

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continued from p.90 Wilderness took more effort, Dickson recalled.

“The trails were not as well used and loved as they are now,” she said. “They weren’t as well-designated, so you had to really use a compass and read the maps and try to follow the trails and hope they connected to trails where you wanted to go.”

LOEB’S LEGACY In 1969, one year after Loeb died, the Carolina Mountain Club and the U.S. Forest Service named the trail in his honor and marked the path he helped establish with yellow swatches of paint. Atop the yellow paint a stenciled image of a hiker with a walking stick carrying a rucksack was emblazoned. While those markers have long since faded away, the memory of Loeb’s love of hiking continues to inspire hikers like Scott Lipscomb who frequently leads guided hikes of young people.

Dickson said she feels comfort when she sees hikers enjoying the wilderness areas of Shining Rock or exploring the forests in Pisgah because she believes her father’s legacy of a love of hiking lives on.

“He was somebody who loved and honored these mountains,” she said. “Whenever I see people hiking on the trail, I think it is wonderful that it is so well-loved and used. I think he would have loved it.”

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Section 1: South of Pisgah Ranger Station to Gloucester Gap: 12.3 miles. Access: Turn onto the road to the Davidson River Campground (US Hwy 276) near Pisgah North Carolina. The trailhead is located 0.2 mile south of the Pisgah District Ranger Station.

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• 5 font styles discover a new level of creative freedom • 4”x4” embroidery field thatnks to a beautiful stitch library, Section 3: Black Balsam Knob to Deep Gap: 6.8 miles. Access: From U.S. Highway • Reads up to 50,000 stitches bright LED sewing lights, a needle per design threader, and our one-step automatic 276, travel 8 milesbuttonhole. southTrueon the Blue Ridge Parkway and turn onto Forest Service sewing exhiliaration has never been this easy.

Road 816. Go 1 mile to the crest of the hill where the trail crosses over and look for a small pull-off. At Black Balsam, the trail’s highest point (at 6214 feet), is a plaque commemorating Art Loeb.

FABRIC MACHINES Section• SEWING 4: Deep Gap to Daniel Boone Boy Scout Camp: 3.8 miles. Access: From BERNINA • BABY LOCK • HORN the Daniel Boone Boy Scout Camp off of U.S. Highway 215 four miles south of 1378 Hendersonville Road, Asheville (next to Harris Teeter) 828-277-4100 • Mon-Sat, 10a-5:30p Bethel, NC. Notify camp staff if you plan to leave your vehicle at the camp. www.ashevillecottonco.com Wherever you go, always bring an up-to-date map, some form of communication and fire, and tell someone else where you are going. Also, for historical information on the Pisgah National Forest, see the sidebar on p.25 of this edition.

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May/June WHITE SQUIRREL FESTIVAL When: May 24 - May 26 Times: Friday 7:30 p.m. to 11 p.m.

Saturday: Noon to 11 p.m.

Sunday: Noon to 8 p.m.

Where: Downtown Brevard, NC Cost: Free Details: Announcing the 10th Annual White Squirrel Festival: May 24-26, 2013 (Memorial Day Weekend)! And this year’s music and street festival promises to be bigger, better and nuttier than ever. Experience three days of free concerts right on Main Street with 14 acts in all.

More information: whitesquirrelfestival.com

ASHEVILLE BEER WEEK When: May 25 - June 01 Where: Various Breweries Around

Asheville, NC Details: Join us in the mountains of beautiful Western North Carolina for the inaugural Asheville Beer Week, taking place May 25 through June 1, 2013 - that’s 8 full days to celebrate all things beer in Beer City, USA. Asheville Beer Week culminates at Asheville’s third Beer City Festival on June 1. The mission is to celebrate that nectar known as beer - to taste many different styles of beer and variations on those styles; to pair beer with a smorgasbord of delicious foods; to learn about and

explore beer in all its delectable complexity; and, most of all, to have fun drinking beer in the brewerycentric mountains of Asheville, NC. The “week” will include seminars, tastings, dinners, and other special events. More than 40 breweries are slated to appear at Beer City Festival already, and many others at events throughout Beer Week.

More information:

ashevillebeerweek.com

BEER CITY FESTIVAL When: June 01 Times: 12 to 6:00 p.m.

Where: Roger McGuire Park

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Events

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Cost and more information:

http://beercityfestival.com Details: Showcasing the best beers brewed in the Carolinas. A product tasting in beautiful Asheville, NC. The Brewgrass Guys have teamed up with the Asheville Brewer’s Alliance to add a spring Beer Festival entertained

by Rock n’ Roll and showcasing the Carolina’s finest craft beers. Tickets can be bought on our site or at local breweries in the Asheville Area.

IT’S PERSONAL: HOW TO RESPOND TO A BREACH AND PREPARE FOR THE FUTURE When: June 11, 2013 Time: 12:00 p.m.

Where: Mojo Coworking Address: 60 N. Market St., Asheville, NC 28801 Cost: $10 per person Additional information: www.mojocoworking.com Details: - Privacy breach.

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4TH ANNUAL WNC HIGHLANDS CELTIC FESTIVAL When: June 14, 2013 - June 15 Times: Friday 4:00 p.m. to 11:00 p.m. & Saturday 8:00 a.m. to 12:00 a.m.

Where: Asheville Outdoor Center Address: 521 Amboy Road, Asheville, NC 28806 Admission: $20 in Advance, $25 Day of Show Details: The WNC Highlands Celtic Festival is a celebration of heritage.

The event features Celtic music & dance by Scottish tribal powerhouse Albannach, international supergroup Rathkeltair, the Southern Highlands’ own Cutthroat Shamrock, plus Marcille Wallis & Friends, Stirling Bridge, My Three Kilts, the Montreat Scottish Pipes & Drums, and the Moynihan School of Irish Dance.

(Note: the latter four acts are all based in North Carolina.) There’s also authentic Celtic and Regional Foods and beer by Western North Carolina’s first microbrewery, Highland Brewing Company.

Celtic Vendors, Highland Athletic Demonstrations, Border Collie Demonstration, Clans Convening, and Dance Demonstration, all at the

Asheville Outdoor Center on the banks of the French Broad River.

Phone: 828-280-3355

ASHEVILLE LYRIC OPERA: CAROUSEL When: July 19, 8:00 PM July 20, 3:00 PM & 8:00 PM Where: Diana Wortham Center More Information: call 828.257.4530 or visit www.ashevillelyric.org Details: Roger & Hammerstein’s Broadway musical will be performed . Many well known songs such as”June is bustin’ out all over” and “If I loved you” will be sung. Do yourself a favor by

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SHINDIG ON THE GREEN When: June 29 - August 31 Times: 7:00pm - 10:00pm Where: Pack Square Park

1 W Pack Square, Asheville, NC 28801 Cost: Free Details: Bring your instruments, families, friends, lawn chairs and blankets and join us for good times at the new Bascom Lamar Lunsford Stage. In 2013 Shindig on the Green, which features a stage show and informal jam sessions around the park, continues at its original location -- formerly known as City County Plaza, now transformed into the new Pack Square Park. Locals and visitors alike come together downtown “along about sundown,” or at 7:00pm for those who wear a watch, until 10:00p.m. Concessions are available. Come experience the beautiful music and dance traditions of Southern Appalachia on a summer evening in the mountains. Every Saturday in summer - EXCEPT July 27 and August 2.

Phone: 828.258.6101 x345

BREVARD MUSIC CENTER ORCHESTRA OPENING NIGHT: TCHAIKOVSKY PIANO CONCERTO NO. 1 When: Friday, June 21 Time: 7:30 PM Where: Brevard Music Center

349 Andante Lane, Brevard, NC 28712 Cost: $35 / $30 / $25; Lawn $15 Details: Join us as we open our 2013 season with Principal Guest Conductor JoAnn Falletta leading the Brevard Music Center Orchestra.

The concert will feature Borodin’s Overture to his opera Prince Igor, Prokofiev’s beloved Suite from Romeo and Juliet and will close with 18 year old virtuoso Conrad Tao performing Tchaikovsky’s powerful Piano Concerto No. 1.

INGLES FOURTH OF JULY CELEBRATION When: July 4 Times: 4:00 - 9:30pm Where: Pack Square Park Address: 1 W Pack Square #513,

Events

Details: An event for the whole

family, the festivities start at 4:00 p.m. and close with fireworks at 9:30 p.m. The day features live music from some of Asheville’s hottest bands along with a wide range of family activities, a variety of food from area vendors, with a grand fireworks finale.

Phone: 828-259-5800

THE 58TH ANNUAL GRANDFATHER MOUNTAIN HIGHLAND GAMES When: July 11-14 Where: MacRae Meadows on

Grandfather Mountain near Linville, NC More information: www.gmhg.org

Details: To carry on and promote the annual Grandfather Mountain Highland Games and Gathering of Scottish Clans, to foster and restore interest in traditional dancing, piping, drumming, athletic achievement, music and Gaelic culture, and to establish scholarship funds to assist students from Avery County High School to study at American colleges and universities.

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Stephen R. Judge. Representative May/June 2013 | capitalatplay.com 95

Golf

Associates SCORECARDS

Pictured on the facing page: 1) Paula Pacheco & Tom Grace IT/Computer Programmer, 2) Julie Tatol & Jack - Realtor, 3) Emi & O.E Starnes IV - Chef/Wealth Advisor 4) Bill Whisenhunt - Retired Priest, 5) Travis Brotherton - Golf Pro, 6) Matthew Emrich - UNCA Pre-Med Student, 7) Al Hughes - Veterinarian, 8) Richard Ellis - Retired Stockbroker

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AND UN SAFETY ty and that RDS OR property. watch for your safe age to personal LIFEGUA form and onsibility dam consent n assume resp sonal injury, loss or a liability or guardia You must risk and e parent for per of hav ility tion st liab assump assume years mu es ts will sign under 18 sho pan one tici eo. Any kets and All par safety vid ar life jac ute we to min ed a7 are requir on form. who signature children, to anyone adults and se service refu to t Everyone, righ the river. reserve the drugs. k it in, while on If you pac mitted. We alcohol or is not per the influence of the river.

Alcohol er coolers on to be und styrofoam appears tainers or glass con Please, no ! pack it out

www.golfassociates.com www.ga-printing.com 96 CA ITALat LAY | May/June 2013

The Salt Spa of Asheville

Take a deep breath and relax - You have arrived!

Salt Therapy for better breathing!

Allergies* Sinus Issues *Asthma * Boosting Immune System * Peaceful Relaxation * and more

(828) 505 1838

www.SaltasiaWellbeing.com

473 Hendersonville Rd. Ste B, Asheville NC

What did you do today?

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peopleAT PLAY

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May/June 2013 | capitalatplay.com 97

KAVL

98 CA ITALat LAY | May/June 2013

Business Banks On Experience.

Charles Shepherd

John York

Ragan Ward

Kelly Leonard

Leasing Executive

Vice President and Commercial Banking Manager

Vice President and Commercial Banker

Vice President and Commercial Banker

Meet the commercial banking team at Forest Commercial. Each of these professionals combines extensive market knowledge with comprehensive banking experience to give you the advice and guidance you need. They’re backed by local management that offers the advantages of prompt responses and practical solutions.

For a reliable source of capital – and a closer banking relationship – talk to Forest Commercial.

ForestCommercialBank.com Asheville: 1127 Hendersonville Road, Asheville, NC 28803 • 828-255-5711 Hendersonville: 218 North Main Street, Hendersonville, NC 28792 • 828-233-0900 Charlotte: Loan Production Office, 122 Cherokee Road, Charlotte, NC 28207 • 980-321-5946 Member FDIC

An Asheville-Based Bank Serving Commercial, Professional And Personal Clients.

BauerFinancial Five-Star Rating

May/June 2013 | capitalatplay.com 99

FEEDING THE COMMUNITY FEEDING THE COMMUNITY Ingles has made a commitment to support organizations that help our community get the food and resources they need Ingles has mademembers a commitment to support organizations that help our community members get the food and resources they need

HUNGER HAS HAS A CURE HUNGER A CURE Through the assistance of local agencies, providing fresh, nutritious food to

Through the assistance of local agencies, providing fresh, nutritious food to people struggling with hunger people struggling with hunger

FORYOUR YOUR HEALTH HEALTH FOR Ingles supports organizations that provide ďŹ nancial and emotional support for

Ingles supports organizations that provide ďŹ nancial and emotional support for community members living with serious illness. community members living with serious illness.

TOOL S FOR TOOL S SCHOOLS FOR

SCHOOLS

VALUABLE LEARNING TOOLS

Ingles Markets has contributed over 10 million dollars to schools to purchase VALUABLE LEARNING TOOLS valuable learning tools and equipment.

Ingles Markets has contributed over 10 million dollars to schools to purchase valuable learning tools and equipment.

FOOD FOR THOUGHT

The BackPack Bunch provides food for students to take home on weekends FOOD FOR THOUGHT when they otherwise would not eat.

The BackPack Bunch provides food for students to take home on weekends when they otherwise would not eat.

100 CA ITALat LAY | May/June 2013