As the largest and most prestigious publisher in the Spanish language, Editorial Televisa boasts an impressive portfolio of top-notch brands that cater to the diverse interests of the Hispanic audience in the United States.
Welcome to , the leading network representing in the USA.
OUR MISSION at W Publishing House is to connect, inspire, and empower the Hispanic community through a range of engaging and informative content across multiple platforms. With a special focus on health, lifestyle, entertainment, and culinary delights, we bring you four of Editorial Televisa's finest and most esteemed magazines and websites: Vanidades, TVyNovelas, Cocina Fácil, and Caras.
I cocinafacil.com.mx
We are a Hispanic company affiliated with the largest Spanish-language content creator in the world, bringing the most renowned magazines from Latin America to our Spanish-speaking community, rooted in their traditions and memories.
If U.S. Hispanic were an independent country, their gross domestic product would rank fifth in the world, surpassing those of the United Kingdom, India and France, according to a report released by the Latino Donor Collaborative in partnership with Wells Fargo.
NBC News /Carmen
Sesin / Setp 2022“With an economic output of $2.8 trillion and nearly 5 million businesses across the country generating more than $800 billion in annual revenue, Latinos are a prominent consumer base and a growing source of economic activity.
Stanford Business Latino Entrepreneurship IniciativeKNOW THE POWER OF THE US HISPANIC MARKET
Hispanic Wealth Market Expected to Reach $1.7 Trillion by 2025
Merrill, a Bank of America Company
NIELSEN CONSUMER IQ 2023
DOMINANT SECTORS AND BROAD FOUNDATION
The $2.7 trillion U.S. Hispanic economy encompasses various industries, providing a deep and wide impact on the nation's economic landscape.
The leading sector within the U.S. Hispanic GDP is Education & Healthcare, contributing $446 billion or 16.4 percent of the total GDP. Following closely is Professional & Business Services, accounting for $327 billion or 12.0 percent, and Finance & Real Estate, contributing $252 billion or 9.3 percent.
THE GROWTH AND SUCCESS OF HISPANIC-OWNED BUSINESSES REFLECT THE CHANGING PROFILE OF THE NATION'S POPULATION
The 2020 Census found that the Hispanic population increased by 23% from 2010 to 2020, reaching 62.1 million people or 18.7% of the total U.S. population. Hispanic entrepreneurs are creating jobs, generating wealth and contributing to the social and economic well-being of their communities and the nation as a whole.
THE ECONOMIC POWER AND INFLUENCE OF THE U.S. HISPANIC POPULATION CANNOT BE OVERSTATED
A recent report by LLYC and Expedition Strategies has shed light on the immense economic potential of the Hispanic population in the United States. With a projected purchasing power of $2.6 trillion by 2024, exceeding the GDP of many nations, Hispanics are proving to be a driving force behind the nation's dynamic and resilient economy.
THIS IS OUR MARKET
“Hispanicshoppersalone contributedover$1.9 trillionin2020.Hispanic Americanconsumerswere alsothelargestminority marketwithbuyingpower in2020,withagrowthof 87%overthepast10years.”
tvynovelas.com
TVyNovelas brings you the latest in entertainment, keeping you up-todate with your favorite television stars and novela updates.
AFFINITIES
37% are interested in food and cooking TECHNOLOGY / MOBILE
20% are interested in mobiles, computer, app ENTERTAINMENT NEWS
20% are interested in arts, celebrities, TV Shows
Average
household
of $76,862
cocinafacil.com.mx
Cocina Fácil is your go-to destination for mouthwatering recipes, culinary tips, and culinary culture, catering to the foodies within our community.
TECHNOLOGY / MOBILE
32% are interested in technology and Mobiles
AFFINITIES FOOD &
28% are interested in food & dining
ENTERTAINMENT NEWS
17% are interested in media, entertainment
GENDER INCOME
Average gross annual household income of $86,431
vanidades.com
Vanidades offers an exclusive glimpse into the world of fashion, beauty, and celebrities, capturing the essence of elegance and sophistication.
AFFINITIES
FOOD & DINNING
36% are interested in food and cooking
TECHNOLOGY / MOBILE
17% are interested in mobiles, computer, app
ENTERTAINMENT NEWS
20% are interested in arts, celebrities, TV Shows
USA MONTHLY PAGE VIEWS*
117,966
USA MONTHLY UNIQUE USERS*
87,382
USA MONTHLY IMPRESSIONS* XXX
GENDER
tvynovelas.com
SOCIAL FOLLOWERS
FB USA 1,805,232
IG USA 167,000
TOTAL 1,972,232
INCOME
Average gross annual household income of $100,847
SOURCE GOOGLE ANALYTIC APRIL 2023
caras.com.mx
From
AFFINITIES
FOOD & DINNING
33% are interested in food and cooking
TECHNOLOGY / MOBILE
24% are interested in mobiles, computer, app
ENTERTAINMENT NEWS
21% are interested in arts, celebrities, TV Shows
Average gross annual household income of $114,576
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Closing Date & Delivery of materials
ADVERTISING OPPORTUNITIES
5 working days before going live
Minimum 4 weeks
SPONSOR OF VIDEO NEWS HEADLINE
Engaged Audiences with Relevant Videos, Trusted Sites, Unique Inventory
We help elevate your brand by delivering in trusted, established, and relevant editorial environments. We reach a +90% unduplicated audience
Up to 91% improvement in video viewability
Closing Date & Delivery of materials
5 working days before going live
Minimum 4 weeks
NET CPM $10
NET CPM $10 tvynovelas.com
