Effective SEO Methods that Really Works

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Effective SEO Methods that Really Works

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Posted by Carolette Wright

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Effective SEO Methods that Really Works

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Since the World Wide Web is so prevalent, companies can reach millions of potential customers with just a few mouse clicks. As with any form of advertising, the INTERNET MARKETING is a good marketing tool. Every business owner and the seller must consider how the online promotion is right for them. When weighing your options and decide what you want to achieve for consumers, you can see the advantages in it. As an ONLINE ENTREPRENEUR, you spend your time, money and effort in marketing your products and services. But first off, you need to distinguish the difference between paid advertising methods and search optimization

methods. PAID ADVERTISING METHODS such as pay-per-click, cost-per-action, cost-per-impression, banner ads, paid text links and newsletter advertising are excellent for driving traffic to your site. However, it has no long term benefit. As soon as you stop paying the ad, the traffic stops as well. On the other hand, the SEARCH OPTIMIZATION METHOD consists of article marketing, videos, podcasts, press releases, backlink building and social media. If you place your content with backlinks pointing to your site over the internet, the backlinks will drive

traffic to your site and raise your rankings in the search engines. It actually takes a while for your content and backlinks to build up. But once it is there, it sticks! And speaking of STICKSâ&#x20AC;Ś what does it mean? It refers to the length of your contentâ&#x20AC;&#x2122;s life cycle and these are the backlinks to your site .

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When you use search optimization method, once submitted to directories or media sharing sites, you still have your articles posted on the web. As long as it is relevant and provides good value to search engine users, your submission can actually go viral, thus, it creates traffic and backlinks. By targeting keywords in your marketing efforts, you are telling the search engines what your site is all about. This is the basis of any solid SEO campaign. Okay so I have mentioned earlier the core methods of SEARCH OPTIMIZATION METHOD. Now let’s analyze them carefully to understand more about it. ARTICLE WRITING. This is where you begin since it is your comfort zone. You need to create content for your site and it is a logical place to start. BLOG POSTING. It is simply your original article you created which is posted on your site. The key thing here is to post it on your site before you submit it elsewhere so that you can get the credit for the original content. ARTICLE MARKETING. It has two types, the manual and automated type. The manual submission is that you submit your article to the article directories. The automated service will multiply your efforts by helping you create unique versions of your content and then distribute it to large network sites for posting. PRESS RELEASE. If the subject of your article is newsworthy, if it announces a breakthrough or discovery, then you can promote it through press release websites. It can be a very high value to your marketing proposal. VIDEO CREATION. Once you have a written article, it is a good idea to have a fresh video script created. As long as you are passionate about your topic, you can talk about your content of your article on camera and shoot a straight up video. PODCAST CREATION. Podcasts are downloadable or streaming audio feeds you can take or create from your content after you have shot your video. So… how do we put these methods to WORK? Use the method that makes YOU feel comfortable. If you like create an article and turn it into a media, so be it. Remember, it’s your BUSINESS! Here are few more things that I want you to consider: CONSISTENCY. Make a commitment to yourself and your business to create one relevant piece of content each week. Whether it is an article or video, commit to do it. Start small. Stay consistent and build up as your business grows. QUALITY. Spend a little more time with your articles and videos before you push them out of the door and the quality that comes from that will pay for itself many times over. Take the time to create quality content because I know you will be reaping rewards in doing so. DIVERSITY. As a marketer, you need to be using all of these core services all the time on a consistent basis. Marketing is about consistency with the processes you know that work.

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In reality, not all of your customers use Facebook,Twitter and Youtube. Likewise, not everyone reads articles, listens to podcasts, or receives newsletters either. Buts some of your customers do and search engines see them all so you have to USE THEM ALL! Using every METHOD that I explained here is the BEST advice I can give you.

Stay Blessed,

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