DESN3660
UNIVERSITY OF LEEDS
201009275
SCHOOL OF DESIGN
Cheap and cheerful: The conformity of colour use in British women’s apparel to the assumption that bright colours infer low value
Figure 1: A look from the Burberry S/S 2018 rainbow collection, featuring a ‘kaleidoscope of colours’ (Burberry, 2018)
Caroline Helen Davies: 201009275 DESN3360: 27th February 2019 Word Count: 11,913 words
This dissertation is submitted in partial fulfilment of the requirements for the degree of Bachelor of Arts in Fashion Marketing
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