• 866.227.7337 CarPeopleMarketing.com • 866.227.7337 CarPeopleMarketing.com
“What got you where you are... Won’t get you where you need to be.” – Randy Johnson
Multi-Channel Service Advertising System
• Increase Service Traffic • Improve Customer Retention • Manage Online Reputation • Sell PrePaid Maintenance
CarPeopleMarketing.com • 866.227.7337
• Recapture Inactive & Lost Customers • Find & Attract New Service Customers • Entice Service Customers to Buy Cars • Share Advertising Expense with Sales
• 866.227.7337 CarPeopleMarketing.com • 866.227.7337 CarPeopleMarketing.com
• Recapture Inactive & Lost Customers • Find & Attract New Service Customers • Entice Service Customers to Buy Cars • Share Advertising Expense with Sales
Multi-Channel Service Advertising System
How it Works... SpyderLink’s unique data mining system ŝĚĞŶƟĮĞƐ ĂŶĚ ƚĂƌŐĞƚƐ ŝŶĂĐƟǀĞ ĂŶĚ ůŽƐƚ ƐĞƌǀŝĐĞ ĐƵƐƚŽŵĞƌƐ ĂƐ ǁĞůů ĂƐ ƉŽƚĞŶƟĂů ďƌĂŶĚ ŶĞǁ ĐƵƐƚŽŵĞƌƐ ǁŝƚŚ Ă ĐŽŵďŝŶĂƟŽŶ ŽĨ ^ĐƌĂƚĐŚ Θ ^ĂǀĞ ŝƌĞĐƚ DĂŝů͕ DĂƚĐŚŝŶŐ ŵĂŝů ZĞŵŝŶĚĞƌƐ ĂŶĚ WŽǁĞƌĨƵů ĞĂůĞƌͲ ƌĂŶĚĞĚ DŽďŝůĞ ŽƵƉŽŶƐ͘ /ƚ ŵĂŬĞƐ ƐĞŶƐĞ ƚŽ ƚĂƌŐĞƚ LJŽƵƌ ƉƌĞǀŝŽƵƐ ĐƵƐƚŽŵĞƌƐ ĮƌƐƚ͕ ;ƚŚĞLJ ĂƌĞ ƚŚĞ ůŽǁ ŚĂŶŐŝŶŐ ĨƌƵŝƚͿ ʹ ƚŚĞŶ ƉƌŽƐƉĞĐƚ ŽƵƚƐŝĚĞ ŽĨ LJŽƵƌ ĚĂƚĂďĂƐĞ ĨŽƌ ŶĞǁ ĐƵƐƚŽŵĞƌƐ͕ ƐŽ ĞĂĐŚ ŵŽŶƚŚ͕ ǁĞ ƐĞŶĚ ĂĚĚŝĐƟǀĞ ^ĐƌĂƚĐŚ Θ ^ĂǀĞ ŵĂŝůĞƌƐ ƚŽ ĚŝīĞƌĞŶƚ ƐĞŐŵĞŶƚƐ ŽĨ ĐƵƐƚŽŵĞƌƐ ŝŶ LJŽƵƌ ĚĂƚĂďĂƐĞ ƚŚĂƚ ŚĂǀĞŶ͛ƚ ƌĞƚƵƌŶĞĚ ĨŽƌ ƵƉ ƚŽ ϯϲ ŵŽŶƚŚƐ͘ dŚĞ ƐĐƌĂƚĐŚ Žī ĂŵŽƵŶƚ ŝŶĐƌĞĂƐĞƐ ďĂƐĞĚ ŽŶ ŚŽǁ ůŽŶŐ ŝƚ͛Ɛ ďĞĞŶ ƐŝŶĐĞ ƚŚĞ ĐƵƐƚŽŵĞƌ ǁĂƐ ůĂƐƚ ŝŶ ĨŽƌ ƐĞƌǀŝĐĞ͘ dŚĞŶ ĂďŽƵƚ ϴ ĚĂLJƐ ůĂƚĞƌ ǁĞ ƐĞŶĚ Ă ŵĂƚĐŚŝŶŐ ĞŵĂŝů ƌĞŵŝŶĚĞƌ ĨŽƌ ŵŽƌĞ ŝŵƉĂĐƚ ĂŶĚ ĞǀĞŶ ďĞƩĞƌ ƌĞƐƵůƚƐ͘ dŚĞ ŵĂŝůĞƌ ĂŶĚ ƚŚĞ ĞŵĂŝů ĞŶƟĐĞ ĐƵƐƚŽŵĞƌƐ ƚŽ ǀŝƐŝƚ ĨŽƌ ƐĞƌǀŝĐĞ ĂŶĚ ĐĂƌ ƐĂůĞƐ Ͳ ĂŶĚ ƚŽ ŐŽ ƚŽ LJŽƵ ŽŶůŝŶĞͬŵŽďŝůĞ ĐŽƵƉŽŶ ůĂŶĚŝŶŐ ƉĂŐĞ ĨŽƌ ŵŽƌĞ ŽīĞƌƐ͘ dŽ ĂƩƌĂĐƚ ŶĞǁ ĐƵƐƚŽŵĞƌƐ ǁĞ ƵƐĞ Ă ůŝƐƚ ŽĨ ǀĞŚŝĐůĞ ŽǁŶĞƌƐ ŝŶ LJŽƵƌ ĂƌĞĂ ƚŚĂƚ ĐŽŵĞƐ ĨƌŽŵ ƐĞůĨͲƌĞƉŽƌƚĞĚ ĂŶĚ ŝŶĚƵƐƚƌLJ ƌĞůĂƚĞĚ ĚĂƚĂďĂƐĞƐ ƚŚĂƚ ĂƌĞ ϵϰй ĂĐĐƵƌĂƚĞ͘ tĞ ƉƵƌŝĨLJ ƚŚĞ ůŝƐƚ ĂŐĂŝŶƐƚ LJŽƵƌ ĚĂƚĂďĂƐĞ ƚŽ ĐŽƌƌĞĐƚůLJ ŝĚĞŶƟĨLJ ƉŽƚĞŶƟĂů ŶĞǁ ĐƵƐƚŽŵĞƌƐ ƚŚĂƚ ŚĂǀĞ ŶĞǀĞƌ ďĞĞŶ ƚŽ LJŽƵƌ ƐƚŽƌĞ ĂŶĚ ǁĞ ƚĂƌŐĞƚ ƚŚĞŵ ǁŝƚŚ ĂŐŐƌĞƐƐŝǀĞ ͞>Ğƚ͛Ɛ 'Ğƚ ĐƋƵĂŝŶƚĞĚ͟ ŽīĞƌƐ ƚŽ ĐŽŶǀŝŶĐĞ ƚŚĞŵ ƚŽ ŐŝǀĞ LJŽƵƌ ƐƚŽƌĞ Ă ƚƌLJ͊
SCRATCH & SAVE DIRECT MAIL
ͻ ĞĂůĞƌ ƌĂŶĚĞĚ &Ƶůů ŽůŽƌ ϲdžϭϭ DĂŝůĞƌƐ ͻ dŝŵĞ ƌŝǀĞŶ ^ĐƌĂƚĐŚ Θ ^ĂǀĞ ŝƐĐŽƵŶƚƐ ͻ EĞdžƚ ^ĞƌǀŝĐĞ ŝƐĐŽƵŶƚ ĂƌĚƐ ĨŽƌ dĞƐƚ ƌŝǀĞƐ
Customer Retention / Rewards Card System
EMAIL REMINDERS
ͻ ŽŶƐŝƐƚĞŶƚ >ŽŽŬ DĂƚĐŚĞƐ DĂŝůĞƌƐ ͻ ƵŝůĚƐ ƌĂŶĚ ƋƵŝƚLJͬ ůŝŵŝŶĂƚĞƐ ŽŶĨƵƐŝŽŶ ͻ ^ĞƋƵĞŶĐĞĚ ƚŽ ƌƌŝǀĞ ǁŝƚŚ DĂŝůĞƌƐ
MOBILE COUPON LANDING PAGE ͻ hƉ ƚŽ ϯϬ ŽƵƉŽŶƐ Θ KīĞƌƐ ͻ >ŝŶŬ ƚŽ zŽƵƌ tĞďƐŝƚĞͬYƵŝĐŬ Ăůů ƵƩŽŶ ͻ ^LJŶĐƐ zŽƵƌ tĞďƐŝƚĞ͛Ɛ ^ĞƌǀŝĐĞ ^ƉĞĐŝĂů WĂŐĞ
DEALERVAULT™ DATA MANAGMENT
ͻ zŽƵƌ ĂƚĂ ŝƐ zŽƵƌ DŽƐƚ sĂůƵĂďůĞ ƐƐĞƚ ͻ zŽƵ ĂƌĞ ŝŶ dŽƚĂů ŽŶƚƌŽůͬ ĂƐLJ ĂƚĂ WƵƐŚ ^LJƐƚĞŵ ͻ ΨϮϬ DŝůůŝŽŶ /ŶƐƵƌĂŶĐĞ WŽůŝĐLJ
ONLINE PERFORMANCE DASHBOARD ͻ ĂƐLJ ƚŽ ZĞĂĚ ĐƟǀŝƚLJ Θ ZK/ ZĞƉŽƌƚƐ ͻ ĞƚĂŝůĞĚ >ŝƐƚ ŽĨ ŽŶƚĂĐƚƐ ĨŽƌ ͻ ϭϮ DŽŶƚŚ dƌĞŶĚ ŶĂůLJƐŝƐ /ŶĐůƵĚĞĚ
CarPeopleMarketing.com • 866.227.7337
• Make Your Dealership Different • Increase Customer Retention • Add Value to Vehicles for Sale • Give Customers a Reason to Return!
CarPeopleMarketing.com • 866.227.7337
• Make Your Dealership Different • Increase Customer Retention • Add Value to Vehicles for Sale • Give Customers a Reason to Return!
Customer Retention / Rewards Card System
How it Works...
REWARDS CARDS FOR SERVICE
ƵƐƚŽŵĞƌƐ ƐŝŵƉůLJ ƉƌĞƐĞŶƚ ƚŚĞŝƌ ƌĞǁĂƌĚƐ ĐĂƌĚ Ăƚ ƐĞƌǀŝĐĞ ĐŚĞĐŬŽƵƚ ƚŽ ĞĂƌŶ Ă ƉĞƌĐĞŶƚĂŐĞ ŽĨ ƚŚĞ ĂŵŽƵŶƚ ƚŚĞLJ ƐƉĞŶĚ ĂƐ Ă ƌĞǁĂƌĚ ƚŚĂƚ ƚŚĞLJ ĐĂŶ ƵƐĞ ĂƐ Ă ĚŝƐĐŽƵŶƚ ŽŶ ƚŚĞŝƌ ŶĞdžƚ ƐĞƌǀŝĐĞ͘ dŚŝŶŬ ĂďŽƵƚ ŝƚ ʹ ƚŚĞLJ ŚĂǀĞ ƚŽ ĐŽŵĞ ďĂĐŬ͕ ƚŚĞLJ ŚĂǀĞ ŵŽŶĞLJ ŽŶ ƚŚĞŝƌ ĐĂƌĚ͕ ĂŶĚ ŝƚ͛Ɛ ŽŶůLJ ŐŽŽĚ Ăƚ ƚŚĂƚ ƐƚŽƌĞ͘ ůů ƚƌĂŶƐĂĐƟŽŶƐ ĂƌĞ ĐŽŵƉůĞƚĞĚ ŽŶůŝŶĞ Ăƚ ŽƵƌ ƐĞĐƵƌĞ ǁĞďƐŝƚĞ͘ ůů LJŽƵ ĚŽ ŝƐ ƐǁŝƉĞ ƚŚĞ ƌĞǁĂƌĚƐ ĐĂƌĚ ƚŚƌŽƵŐŚ ƚŚĞ ƉƌŽǀŝĚĞĚ h^ ĐĂƌĚ ƌĞĂĚĞƌ ĂŶĚ ĞŶƚĞƌ ƚŚĞ ĂŵŽƵŶƚ ƚŚĞ ĐƵƐƚŽŵĞƌ ƐƉĞŶƚ ʹ ŝƚ͛Ɛ ƚŚĂƚ ĞĂƐLJ͘ ŌĞƌ ĞĂĐŚ ƚƌĂŶƐĂĐƟŽŶ >ŽLJĂůƚLJ>ŽĐŬΖƐ ƐĞĐƵƌĞ ŽŶůŝŶĞ ƚƌĂĐŬŝŶŐ ƐLJƐƚĞŵ ĂƵƚŽŵĂƟĐĂůůLJ ĐĂůĐƵůĂƚĞƐ ƚŚĞ ƌĞǁĂƌĚ ĂŶĚ ŝŶƐƚĂŶƚůLJ ƐĞŶĚƐ ĞĂĐŚ ĐůƵď ŵĞŵďĞƌ ĂŶ ĞŵĂŝů ƌĞĐĞŝƉƚ Ͳ ƚŚĞLJ ŝŶƐƚĂŶƚůLJ ŬŶŽǁ ŚŽǁ ŵƵĐŚ ƚŚĞLJ͛ǀĞ ĞĂƌŶĞĚ͘ ĂĐŚ ŵŽŶƚŚ ǁĞ ĂůƐŽ ƐĞŶĚ Ăůů ŽĨ LJŽƵƌ ĐůƵď ŵĞŵďĞƌƐ ĂŶ ĞŵĂŝů ƌĞǁĂƌĚƐ ƐƚĂƚĞŵĞŶƚ ƚŽ ƌĞŵŝŶĚ ƚŚĞŵ ĂďŽƵƚ ƚŚĞ ďĂůĂŶĐĞ ƚŚĞLJ ŚĂǀĞ ŽŶ ƚŚĞŝƌ ĐĂƌĚ͘ dŚŝƐ ŵĂŬĞƐ ŝƚ ĞĂƐLJ ƚŽ ĐĂƉƚƵƌĞ ŚƵŶĚƌĞĚƐ ŽĨ ĞŵĂŝů ĂĚĚƌĞƐƐĞƐ ĂŶĚ ĞŶŐĂŐĞ ĐƵƐƚŽŵĞƌƐ ǁŝƚŚ ŝŶĨŽƌŵĂƟŽŶ ƚŚĞLJ ǁĂŶƚ ƚŽ ŬŶŽǁ ĂďŽƵƚ͘ dŚĞ ĞŵĂŝů ƌĞǁĂƌĚ ƐƚĂƚĞŵĞŶƚƐ ĂůƐŽ ŝŶĐůƵĚĞ ůŝŶŬƐ ƚŽ ƚŚĞ ĚĞĂůĞƌ͛Ɛ ǁĞďƐŝƚĞ͕ ƚƌĂŶƐĂĐƟŽŶ ŚŝƐƚŽƌLJ͕ ĂŶĚ ĐƵƐƚŽŵŝnjĞĚ ΖŵĞŵďĞƌƐ ŽŶůLJΖ ĐŽƵƉŽŶƐ͘ ůƵď ŵĞŵďĞƌƐ ĂůƐŽ ŚĂǀĞ ƵŶůŝŵŝƚĞĚ ĂĐĐĞƐƐ ƚŽ ĐŚĞĐŬ ƚŚĞŝƌ ƌĞǁĂƌĚƐ ďĂůĂŶĐĞ͕ ǀŝĞǁ ƚƌĂŶƐĂĐƟŽŶ ŚŝƐƚŽƌLJ ĂŶĚ ƉƌŝŶƚ ƚŚĞ ƐƉĞĐŝĂů ΖŵĞŵďĞƌƐ ŽŶůLJΖ ĐŽƵƉŽŶƐ ŽŶůŝŶĞ Ăƚ ƐĞƌǀŝĐĞƌĞǁĂƌĚƐĐůƵď͘ĐŽŵ ĂŶĚ ďĞĐĂƵƐĞ ŝƚ͛Ɛ ŵŽďŝůĞ ĞŶĂďůĞĚ͕ ƚŚĞLJ ĐĂŶ ƐĐĂŶ ƚŚĞ YZ ĐŽĚĞ ŽŶ ƚŚĞ ďĂĐŬ ŽĨ ƚŚĞŝƌ ƌĞǁĂƌĚƐ ĐĂƌĚ ĂŶĚ ĚŽ ĞǀĞƌLJƚŚŝŶŐ ĨƌŽŵ ƚŚĞŝƌ ŵŽďŝůĞ ĚĞǀŝĐĞ͘
ͻ 'ŝǀĞ ƚŽ džŝƐƟŶŐ ^ĞƌǀŝĐĞ ƵƐƚŽŵĞƌƐ ͻ DĂŬĞ ƵƐƚŽŵĞƌƐ &ĞĞů ^ƉĞĐŝĂů ͬ ZĞǁĂƌĚ >ŽLJĂůƚLJ ͻ ĞĂůĞƌ ƌĂŶĚĞĚ Θ KŶůLJ 'ŽŽĚ Ăƚ zŽƵƌ ^ƚŽƌĞ
PrePaid Oil Change Cards & Maintenance Plans
DELUXE PACKS FOR SERVICE
ͻ ^Ğůů ƚŽ džŝƐƟŶŐ ƵƐƚŽŵĞƌƐ ĂƐ ĂŶ hƉŐƌĂĚĞ ͻ /ŶĐůƵĚĞƐ ĂƌĚ͕ ŝŶĚĞƌ Θ ŽƵƉŽŶ ŽŽŬ ͻ >ŽĐŬ ^ĞƌǀŝĐĞ ƵƐƚŽŵĞƌƐ /Ŷ Θ DĂŬĞ Ă WƌŽĮƚ
DELUXE CAR BUYER PACKS
ͻ ĚĚ sĂůƵĞ͕ ^ĂLJ dŚĂŶŬ zŽƵ ͻ /ŶƚƌŽĚƵĐĞ ^ĞƌǀŝĐĞ ĞƉĂƌƚŵĞŶƚ ͻ /ŶĐůƵĚĞƐ ĂƌĚ͕ ŝŶĚĞƌ Θ ŽƵƉŽŶ ŽŽŬ
ONLINE PERFORMANCE DASHBOARD
ͻ ĂƐLJ ƚŽ ZĞĂĚ ĐƟǀŝƚLJ Θ ZK/ ZĞƉŽƌƚƐ ͻ ϭϮͲDŽŶƚŚ dƌĞŶĚ ŶĂůLJƐŝƐ ͻ ĞƚĂŝůĞĚ >ŝƐƚ ŽĨ ŽŶƚĂĐƚƐ ĨŽƌ
OPTIONS
ͻ ĚĚ ĞŶĞĮƚƐ Žƌ WĞƌƐŽŶůŝnjĞ Θ DĂŝů ͻ ĚĚ DŽŶƚŚůLJ ŵĂŝů ZĞǁĂƌĚƐ ^ƚĂƚĞŵĞŶƚƐ ͻ ŝƐĐŽƵŶƚ ůƵď KƉƟŽŶ Ͳ EŽ ZĞǁĂƌĚƐ
CarPeopleMarketing.com • 866.227.7337
• Sell in Service or F&I • Include on Cars for Sale • 100% Customizable Plans • Keep Reserve & Expired Money
CarPeopleMarketing.com • 866.227.7337
• Sell in Service or F&I • Include on Cars for Sale • 100% Customizable Plans • Keep Reserve & Expired Money
PrePaid Oil Change Cards & Maintenance Plans
How it Works...
PREPAID OIL CHANGE CARDS
^ĞůůŝŶŐ ƉƌĞƉĂŝĚ ŵĂŝŶƚĞŶĂŶĐĞ ŵĂŬĞƐ ƐĞŶƐĞ͘ WƌĞƉĂŝĚ ŵĂŝŶƚĞŶĂŶĐĞ ďƵLJĞƌƐ ĂƌĞ ŵŽƌĞ ůŽLJĂů ĂŶĚ ƚŚĞLJ ĂƌĞ ŵƵĐŚ ůĞƐƐ ůŝŬĞůLJ ƚŽ ĚĞĨĞĐƚ ƚŽ ƚŚĞ ĐŽŵƉĞƟƟŽŶ͘ &ƵƌƚŚĞƌ ŵŽƌĞ͕ ŵŽƐƚ ƉƌĞƉĂŝĚ ŵĂŝŶƚĞŶĂŶĐĞ ƉůĂŶƐ ĐŚĂƌŐĞ ĞdžƉĞŶƐŝǀĞ ĂĚŵŝŶ ĨĞĞƐ͕ ƐŚŝƉ ƚŚĞ ĚĞĂůĞƌ͛Ɛ ŵŽŶĞLJ Žī ƐŚŽƌĞ ĂŶĚ ŵĂŬĞ ƚŚĞŵ ǁĂŝƚ ƚŽ ŐĞƚ ƉĂŝĚ ĨŽƌ ƌĞĚĞĞŵĞĚ ƉƌĞƉĂŝĚ ƐĞƌǀŝĐĞƐ͘ 'ŽůĚDŝŶĞ ŝƐ Ă ĚĞĂůĞƌ ŵĂŶĂŐĞĚ ϭϬϬй ĐƵƐƚŽŵŝnjĂďůĞ ƉƌĞƉĂŝĚ ŵĂŝŶƚĞŶĂŶĐĞ ƉƌŽŐƌĂŵ ƚŚĂƚ ĐĂŶ ďĞ ƐŽůĚ ŝŶ ƐĞƌǀŝĐĞ Žƌ &Θ/ Ͳ ĂŶĚ 'ŽůĚDŝŶĞ ŬĞĞƉƐ Ăůů ŽĨ ƚŚĞ ƉƌŽĮƚ͕ ƌĞƐĞƌǀĞ ĂŶĚ ĞdžƉŝƌĞĚ ŵŽŶĞLJ ŝŶ LJŽƵƌ ƐƚŽƌĞ ǁŚĞƌĞ ŝƚ ďĞůŽŶŐƐ͘ 'ŽůĚDŝŶĞ ĂůƐŽ ŝŶĐůƵĚĞƐ ŵŽŶƚŚůLJ ĞŵĂŝů ƐĞƌǀŝĐĞ ƌĞŵŝŶĚĞƌƐ ƚŚĂƚ ƐŚŽǁ ĐƵƐƚŽŵĞƌƐ ƚŚĞ ŶƵŵďĞƌ ŽĨ ƉƌĞƉĂŝĚ ƐĞƌǀŝĐĞƐ ƚŚĞLJ ŚĂǀĞ ĂǀĂŝůĂďůĞ Ͳ ĂŶĚ ƚŚĞƌĞΖƐ ĞǀĞŶ Ă ĐŽŶƐƵŵĞƌ ǁĞďƐŝƚĞ ƚŚĞLJ ĐĂŶ ĂĐĐĞƐƐ ŽŶůŝŶĞ Žƌ ĨƌŽŵ ĂŶLJ ŵŽďŝůĞ ĚĞǀŝĐĞ͘ 'ŽůĚDŝŶĞ ĂůƐŽ ŐŝǀĞƐ ĚĞĂůĞƌƐ ƚŚĞ ŽƉƟŽŶ ƚŽ ĂĚĚ ƌĞǁĂƌĚƐ ƚŽ ƚŚĞŝƌ ƉƌĞƉĂŝĚ ƉůĂŶƐ ƚŽ ŐŝǀĞ ĐƵƐƚŽŵĞƌƐ ŵŽƌĞ ŝŶĐĞŶƟǀĞ ƚŽ ƌĞƚƵƌŶ ĂŌĞƌ ƚŚĞLJ͛ǀĞ ƵƐĞĚ Ăůů ŽĨ ƚŚĞŝƌ ƉƌĞƉĂŝĚ ƐĞƌǀŝĐĞƐ͘ ^ŽŵĞ ŵĂŶƵĨĂĐƚƵƌĞƌƐ ĂƌĞ ŝŶĐůƵĚŝŶŐ ƉƌĞƉĂŝĚ ŵĂŝŶƚĞŶĂŶĐĞ ŽŶ ƚŚĞŝƌ ŶĞǁ ĐĂƌƐ ĂŶĚ ƚŚĂƚ ŵĂŬĞƐ ŝƚ ŚĂƌĚ ĨŽƌ ĚĞĂůĞƌƐ ƚŚĂƚ ĚŽŶ͛ƚ ŚĂǀĞ ŝƚ ƚŽ ĐŽŵƉĞƚĞ͘ ĞĂůĞƌƐ ƚŚĂƚ ǁĂŶƚ ƚŽ ĐŽŵƉĞƚĞ ŶĞĞĚ ƚŽ ĂĚĚ ƉƌĞƉĂŝĚ ŵĂŝŶƚĞŶĂŶĐĞ ƚŽ Ăůů ŽĨ ƚŚĞŝƌ ĐĂƌƐ ĨŽƌ ƐĂůĞ͘ ŐŽŽĚ ĞdžĂŵƉůĞ ŝƐ Ă ,LJƵŶĚĂŝ Žƌ <ŝĂ ƐƚŽƌĞ ƚŚĂƚ ĞǀĞƌLJ ĚĂLJ ŚĞĂƌƐ ĐƵƐƚŽŵĞƌƐ ƚĂůŬ ĂďŽƵƚ ŚŽǁ dŽLJŽƚĂ ŝŶĐůƵĚĞƐ ƉƌĞƉĂŝĚ ŵĂŝŶƚĞŶĂŶĐĞ͘ ůů ƐĂůĞƐƉĞŽƉůĞ ĐĂŶ ƐĂLJ ŝƐ͕ ͞zĞĂŚ͕ ďƵƚ ŽƵƌ ĐĂƌƐ ĂƌĞ ůĞƐƐ ĞdžƉĞŶƐŝǀĞ͟ Ͳ ďƵƚ ǁŝƚŚ ŝŶĐůƵĚĞĚ ƉƌĞƉĂŝĚ ŵĂŝŶƚĞŶĂŶĐĞ ŽŶ ƚŚĞŝƌ ĐĂƌƐ͕ ƚŚĞLJ ĐŽƵůĚ ƐĂLJ͕ ͞KƵƌƐ ŚĂƐ ƉƌĞƉĂŝĚ ŵĂŝŶƚĞŶĂŶĐĞ ƚŽŽ͕ and ǁĞ ĂƌĞ ůĞƐƐ ĞdžƉĞŶƐŝǀĞ͊͟
ͻ ^Ğůů ϮͲLJƌ Kŝů ŚĂŶŐĞ WůĂŶ ŝŶ ^ĞƌǀŝĐĞ ĨŽƌ ϱϬй Kī ͻ ŶƐƵƌĞ džŝƐƟŶŐ ƵƐƚŽŵĞƌƐ ZĞƚƵƌŶ ͻ <ĞĞƉ džƉŝƌĞĚ DŽŶĞLJ ĂƐ WƌŽĮƚ ĨŽƌ ^ĞƌǀŝĐĞ
Online Reputation Management & Social Marketing
DELUXE PREPAID PACKS FOR SERVICE
ͻ /ŶĐůƵĚĞƐ ĂƌĚ͕ ŝŶĚĞƌ Θ ŽƵƉŽŶ ŽŽŬ ͻ ^Ğůů ϮͲLJƌ Kŝů ŚĂŶŐĞ WůĂŶ ŝŶ ^ĞƌǀŝĐĞ ͻ >ŽĐŬ džŝƐƟŶŐ ^ĞƌǀŝĐĞ ƵƐƚŽŵĞƌƐ /Ŷ Θ /ŶĐƌĞĂƐĞ ^ĂůĞƐ
DELUXE PREPAID PACKS FOR SALES & F&I
ͻ /ŶĐůƵĚĞƐ ĂƌĚ͕ ŝŶĚĞƌ Θ ŽƵƉŽŶ ŽŽŬ ͻ ^Ğůů Ă ϯ͕ϰ Žƌ ϱͲLJƌ WůĂŶ ŝŶ &Θ/ Žƌ /ŶĐůƵĚĞ ŽŶ ĂƌƐ ĨŽƌ ^ĂůĞ ͻ /ŶĐƌĞĂƐĞ WƌŽĮƚƐ ďLJ ^ĞůůŝŶŐ Ă sĂůƵĞͲ ĚĚĞĚ DĞŵďĞƌƐŚŝƉ
ONLINE TRANSACTION/ROI DASHBOARD
ͻ ĂƐLJ KŶůŝŶĞ ŽŶƚƌĂĐƚ ĐƟǀĂƟŽŶ Θ WƌĞͲWŽƉƵůĂƚĞĚ WƌŝŶƚ ͻ h^ ĂƌĚ ZĞĂĚĞƌͬ^ĞĂƌĐŚ ĨŽƌ dƌĂƐĂĐƟŽŶƐ ͻ ĞƚĂŝůĞĚ ƵĚŝƚ Θ džƉŝƌĂƟŽŶ ZĞƉŽƌƚƐ
OPTIONS
ͻ ĚĚ WĞƌƐŽŶůŝnjĞ Θ DĂŝů KƉƟŽŶ ͻ ĚĚ ΨϱϬϬ ŝŶ ZĞŝŵďƵƌƐĞŵĞŶƚ ĞŶĞĮƚƐ ƚŽ ĂĚĚ sĂůƵĞ ͻ ĚĚ ZĞǁĂƌĚƐ ƚŽ WƌĞƉĂŝĚ ĂƌĚƐ
CarPeopleMarketing.com • 866.227.7337 CarPeopleMarketing.com • 866.227.7337
• Boost Online Presence & Search Engine Rank • Monitor, Alert & Respond to Online Reviews • Post Engaging Content to Social Media Sites • Spy on Your Competition’s Online Activity
CarPeopleMarketing.com • 866.227.7337
• Boost Online Presence & Search Engine Rank • Monitor, Alert & Respond to Online Reviews • Post Engaging Content to Social Media Sites • Spy on Your Competition’s Online Activity
“What got you where you are... Won’t you where you&need to be.” Online get Reputation Management Social Marketing – Randy Johnson
LISTINGS How it Works... dŽĚĂLJ͕ ϴϬй ŽĨ Ăůů ďƵLJŝŶŐ ĚĞĐŝƐŝŽŶƐ ĂƌĞ ŵĂĚĞ ďĞĨŽƌĞ ĐƵƐƚŽŵĞƌƐ ĞŶƚĞƌ LJŽƵƌ ƐƚŽƌĞ͘ dŚĞLJ ĚĞƉĞŶĚ ŽŶ ǁĞďƐŝƚĞƐ͕ ŽŶůŝŶĞ ƌĞǀŝĞǁƐ͕ ƐŽĐŝĂů ŵĞĚŝĂ ƉŽƐƚƐ ĂŶĚ ďůŽŐƐ ƚŽ ŚĞůƉ ƚŚĞŵ ŵĂŬĞ ƚŚĞŝƌ ĚĞĐŝƐŝŽŶ͘ Ƶƚ͕ ŵĂŶLJ ƐƚŽƌĞƐ ůĂĐŬ ƚŚĞ ŽŶůŝŶĞ ƉƌĞƐĞŶĐĞ ĂŶĚ ĂĐĐƵƌĂĐLJ ǁŝƚŚ ƚŚĞŝƌ ůŝƐƟŶŐƐ ƚŽ ĞǀĞŶ ďĞ ĐŽŶƐŝĚĞƌĞĚ ďLJ ŽŶůŝŶĞ ƐŚŽƉƉĞƌƐ͘ /ŶĐŽƌƌĞĐƚ ďƵƐŝŶĞƐƐ ĚĂƚĂ ĂŶĚ ƉŽŽƌ ǀŝƐŝďŝůŝƚLJ ƉƌĞǀĞŶƚ ƚŚĞŵ ĨƌŽŵ ŵŽǀŝŶŐ ƵƉ ƚŚĞ ƐĞĂƌĐŚ ƌĂŶŬŝŶŐƐ ʹ ďƵƚ ZŽĐŬ^ƚĂƌ ĐĂŶ ŚĞůƉ͊ tŝƚŚ ZŽĐŬƐƚĂƌ͕ ǁĞ ĐŽŶƐŝƐƚĞŶƚůLJ ĐŚĞĐŬ ĂŶĚ ĐŽƌƌĞĐƚ ĂŶĚ ŵŽŶŝƚŽƌ Ăůů ŽĨ LJŽƵƌ ŽŶůŝŶĞ ďƵƐŝŶĞƐƐ ůŝƐƟŶŐ ĚĂƚĂ͘ tĞ ĂůƐŽ ƵƉĚĂƚĞ ƚŚĞ ϰ ŵĂũŽƌ ĚĂƚĂ ƉƌŽǀŝĚĞƌƐ ƚŚĂƚ ĚŝƐƚƌŝďƵƚĞ ŝŶĨŽƌŵĂƟŽŶ ƚŽ ŽǀĞƌ ϯϬϬ ŽŶůŝŶĞ ƐĞƌǀŝĐĞƐ ƚŽ ĞŶƐƵƌĞ LJŽƵƌ ŝŶĨŽƌŵĂƟŽŶ ŝƐ ĂůǁĂLJƐ ĐŽƌƌĞĐƚ ĂŶĚ ĐŽŶƐŝƐƚĞŶƚ ĂŶĚ ƚŚĂƚ ŵĞĂŶƐ ďĞƩĞƌ ƐĞĂƌĐŚ ƌĂŶŬŝŶŐƐ ĂŶĚ ŵŽƌĞ ǀŝƐŝƚŽƌƐ͘ tĞ ĚŽŶ͛ƚ ƐƚŽƉ ƚŚĞƌĞ͘ ZŽĐŬ^ƚĂƌ ĂůƐŽ ƐĐĂŶƐ ƚŚĞ ŝŶƚĞƌŶĞƚ Ϯϰͬϳ ƚŽ ĮŶĚ ŽŶůŝŶĞ ƌĞǀŝĞǁƐ ĂŶĚ ŵĞŶƟŽŶƐ ƚŚĂƚ ƉĞƌƚĂŝŶ ƚŽ LJŽƵƌ ďƵƐŝŶĞƐƐ͘ tŚĞŶ ǁĞ ĮŶĚ ŽŶĞ͕ ǁĞ ƌĞƐƉŽŶĚ ǁŝƚŚ Ă ƉĞƌƐŽŶĂůŝnjĞĚ ŵĞƐƐĂŐĞ ŽŶ LJŽƵƌ ďĞŚĂůĨ ĂŶĚ ǁĞ ĂůƐŽ ĂůĞƌƚ LJŽƵ ǀŝĂ ĞŵĂŝů͕ ƐŽ ŶŽ ŵĂƩĞƌ ǁŚĂƚ ŽŶůŝŶĞ ƌĞǀŝĞǁ ƐŝƚĞ Žƌ ďůŽŐ LJŽƵƌ ŶĂŵĞ ƉŽƉƉĞĚ ƵƉ ŝŶ͕ LJŽƵ͛ůů ŬŶŽǁ ŝƚ͘ tĞ Ăůů ŐĞƚ ďƵƐLJ ĂŶĚ ĨŽƌŐeƚ͕ ƐŽ ǁĞ ĐĂŶ ĂůƐŽ ĂƵƚŽŵĂƟĐĂůůLJ ƉŽƐƚ ŐŽŽĚ ĞŶŐĂŐŝŶŐ ĐŽŶƚĞŶƚ ƚŽ Ăůů ŽĨ LJŽƵƌ ƐŽĐŝĂů ŵĞĚŝĂ ƐŝƚĞƐ ǁŚŝĐŚ ŐĞƚƐ LJŽƵ ŵŽƌĞ ĂĐƟǀŝƚLJ͕ ŵŽƌĞ ůŝŬĞƐ͕ ŵŽƌĞ ƐŚĂƌĞƐ ĂŶĚ ŵŽƌĞ ƚƌĂĸĐ͘ :ƵƐƚ ƚŽ ĂĚĚ Ă ůŝƩůĞ ŝĐŝŶŐ ŽŶ ƚŚĞ ĐĂŬĞ͕ LJŽƵ ĂůƐŽ ŚĂǀĞ ƚŚĞ ŽƉƟŽŶ ŽĨ ƐƉLJŝŶŐ ŽŶ LJŽƵƌ ĐŽŵƉĞƟƟŽŶ͛Ɛ ŽŶůŝŶĞ ƌĞƉƵƚĂƟŽŶ͘ ,Žǁ ĐŽŽů ŝƐ ƚŚĂƚ͍ /ƚ͛Ɛ Ă ůŝƩůĞ ďŝƚ ƐŶĞĂŬLJ͙ďƵƚ ƚŚĞ ŝŶĨŽƌŵĂƟŽŶ LJŽƵ ŐĞƚ ŝƐ ŝŶǀĂůƵĂďůĞ͊
CarPeopleMarketing.com • 866.227.7337
REVIEWS
SOCIAL PRESENCE BUILDER
• Fix & Monitor Online Visibility Sources • <ĞĞƉ ƵƐŝŶĞƐƐ ĂƚĂ >ŝƐƟŶŐƐ ƵƉ ƚŽ ĂƚĞ • Distribute to 4 Major Data Providers
REPUTATION MANAGER
• ^ĐĂŶ /ŶƚĞƌŶĞƚ Ϯϰͬϳ ĨŽƌ ZĞǀŝĞǁƐ Θ DĞŶƟŽŶƐ • Send Personalized Responses ͻ ůĞƌƚ DĂŶĂŐĞƌƐ ǀŝĂ ĞŵĂŝů
SOCIAL MARKETING
• We ƵƚŽŵĂƟĐĂůůLJ WŽƐƚ ƚŽ ^ŽĐŝĂů DĞĚŝĂ ^ŝƚĞƐ ͻ ŶŐĂŐŝŶŐ ŽŶƚĞŶƚ /ŶĐƌĞĂƐĞƐ ĐƟǀŝƚLJ Θ dƌĂĸĐ • ĂƐLJ ^ŽĐŝĂů DĞĚŝĂ ^ĞůĨͲWŽƐƟŶŐ dŽŽů
• Increase Service Traffic • Improve Customer Retention COMPETITION SPY ͻ DŽŶŝƚŽƌ ƚŚĞ ŽŵƉĞƟƟŽŶ͛Ɛ KŶůŝŶĞ ZĞƉƵƚĂƟŽŶ • Manage Online Reputation • <ŶŽǁ tŚĂƚ dŚĞLJ ĂƌĞ ŽŝŶŐ tŚĞŶ ŝƚ ,ĂƉƉĞŶƐ • ZĞĐƌƵŝƚ 'ŽŽĚ WĞŽƉůĞ ĨƌŽŵ ^ŽĐŝĂů WŽƐƚƐ • Sell PrePaid Maintenance ONLINE PERFORMANCE DASHBOARD • ^ĞĞ ůů WŽƐƟŶŐƐ ĂŶĚ sŝƐŝďŝůŝƚLJ ĐƟǀŝƚLJ • sŝĞǁ ŽŵƉĞƟƟŽŶ ^ƉLJ ZĞƉŽƌƚƐ ͻ DŽŶŝƚŽƌ >ŝƐƟŶŐ hƉĚĂƚĞƐ Θ ŚĂŶŐĞƐ
CarPeopleMarketing.com • 866.227.7337 CarPeopleMarketing.com • 866.227.7337
CarPeopleMarketing.com • 866.227.7337
CarPeopleMarketing.com 866.227.7337 CarPeopleMarketing.com••866.227.7337