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Shopify vs WooCommerce The Ultimate 2022 Review
Pros and Cons WooCommerce Unlimited customization capabilities.
Shopify Supports multichannel selling.
Excellent SEO performance.
Shopify offers 80+ professionally designed themes.
Provides unmatched scalability.
Takes care of the backend stuff.
Free installation of the WooCommerce plugin to your WordPress site.
It comes with a robust drag-and-drop website builder.
Access to a wide selection of beautiful, mobile responsive themes and extensions.
Provides access to 6,500+ apps to enhance the functionality of your store.
Pros and Cons WooCommerce
Shopify
It has a steep learning curve.
As your business needs expand, you may need to upgrade to superior tiers.
You’ll need to pay for hosting & other value-added services.
Hefty transaction fees for third-party payment gateways when not using Shopify Payments.
High frequency of updates.
Proprietary coding limits the extent to which you can customize your online store.
Key Aspects Comparison Frontend Features
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Key Aspects Comparison Frontend Features Shopify’s frontend has a sophisticated checkout system that allows moving through the site quickly and seamlessly.
WooCommerce’s frontend boils down to the plugins, extensions, and a theme.
It supports cross-platform selling on eBay, Facebook, and Pinterest.
Aside from the product management and shopping cart capabilities, built-in features are limited.
It supports discount codes and gift cards. You can even integrate the Shopify Buy button on your blog.
It offers coupons, product reviews, automated tax calculations, and excellent mobile responsiveness.
Key Aspects Comparison Backend Features
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Key Aspects Comparison Backend Features Easy to navigate the various fields and manage customer, product, and order data. SImilar to WordPress, but prioritizes the most critical tasks you need to knock out the moment you sign in. You’ll also find several tabs like payments, checkout, gift cards, and notifications, as well as links to Shopify themes and the App Store.
The WooCommerce “backend” is essentially a tab on WordPress’ backend. Remember, WooCommerce is a WordPress site plugin. The WooCommerce tab provides store-related options such as Orders, Add-ons, Settings, and Reports.
Key Aspects Comparison Ease of Use. Shopify
Straightforward process
No prior experience
Accessible
end-to-end process – from signing up, to running the setup wizard, to managing it – is quite straightforward
You don't need prior web design or web development experience to have a fully functional online store
Every aspect of the site’s management is accessible from the dashboard.
Key Aspects Comparison Ease of Use. WooCommerce
A fairly complex setup
Couple of things...
The setup process is fairly complex, and you might need a background in web development
You will need to purchase a domain, sign up for a hosting service, get WordPress, install a theme, add the WooCommerce plugin, before starting to configure your store.
The steep learning curve Once you get it set up, the day-to-day management of your store will be less complicated.
Key Aspects Comparison Design
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Key Aspects Comparison Design 10 free and 71 premium themes, each with its own set of unique variations to match every style and design preference
All optimized for mobile viewing
They have clean, crisp, contemporary interfaces
Key Aspects Comparison Design
All it does is provide a means to convert your existing WordPress website into an online store.
Designs specifically created for WooCommerce sites are available in the themes marketplace.
Being a plugin, WooCommerce doesn’t offer any design properties of its own,
Key Aspects Comparison Pricing
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P.s.: keep in mind that the pricing plans don't include any value-added services.
Key Aspects Comparison Pricing. Shopify
Shopify offers five different plans to choose from depending on the size of your business and any individual needs you might have.
Each plan comes with a Shopify subdomain, web hosting, and an SSL certificate. If you want a specific domain name , you'll need to purchase it separately.
Key Aspects Comparison Pricing. WooCommerce Before you can set up an online store, you’ll need to get a domain name, WordPress hosting, and an SSL certificate Bluehost is the official WordPress-endorsed provider, although several other hosting companies offer specialized WooCommerce plans. The Bluehost Standard plan costs >$12.95-$29.95 per month, while the Premium plan costs $24.95-$49.95 per month.
Key Aspects Comparison Apps and Plugins
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Key Aspects Comparison Apps and Plugins. Shopify Shopify has a pretty impressive collection of 6,500+ extensions, each designed to enhance the functionality of your online store.
The platform features both free and paid Shopify apps. Popular categories include marketing, shipping and delivery, store management, and customer service.
Key Aspects Comparison Apps and Plugins. WooCommerce WooCommerce offers hundreds of free and premium extensions in a wide range of categories including, marketing, payments, shipping, store management, and lots more.
These are all designed to address the technical, logistical, and marketing needs of your online store.
Key Aspects Comparison SEO Features The fact that WooCommerce’s foundation is WordPress gives it the ultimate edge over Shopify, as far as SEO matters go.
You can edit alt tags, meta titles, and descriptions and optimize product pages. You can also take advantage of several WordPress plugins like Yoast SEO to optimize every aspect of your eCommerce store.
Key Aspects Comparison SEO Features
Unfortunately, Shopify it doesn’t allow users to modify their page URLs to optimize them for search engines. Its rigid structure also makes the creation of sub-categories almost impossible.
Key Aspects Comparison Security Shopify handles all security issues and updates in the backend, so you can focus on running your store. The solution comes with a built-in SSL certificate and is PCI compliant.
WooCommerce also offers these security features. The catch is – you’ll have to set them up yourself, which involves installing the relevant security plugins to protect your store.
Key Aspects Comparison Blogging Being powered by WordPress, WooCommerce beats Shopify hands down when it comes to blogging. The simplicity of use and an extremely diversified content management.
You can arrange a blog by the highest SEO standards. There are many free and paid plugins to get even more web exposure.
Key Aspects Comparison Customer Support Shopify has a dedicated team of customer support professionals who are on call 24/7.
WooCommerce doesn’t have a dedicated support team
It has a rich resource library and an online community of users and WooExperts
Regardless of the store you choose, you can always perform an automated migration to Shopify or WooCommerce Set up the connection between stores;
Specify the entities you want to transfer; Start free Demo Migration to ensure everything works properly; Launch Full Migration. Try Free Demo