Wix vs Shopify: 2022 Comprehensive Review
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Wix vs Shopify. Which One Should I Choose? Wix will amazingly work for creative minds and small businesses with not big assortment. And Shopify stands out being the perfect choice for both little-to-large businesses that aim to conquer the market with top-notch tools.
Pros and Cons of Shopify Shopify Pros User-friendly platform. Exceptionally easy to get started with. Huge app store with tons of extensions and themes. Top-notch customer support. 100+ payment options for your eCommerce store.
Shopify Cons Can be too expensive if you choose premium themes and apps. Limited number of free Shopify themes to choose from.
Pros and Cons of Wix Wix Pros Perfect for eCommerce newbies. Acceptable pricing as for an average user. Lots of vibrant templates to choose from. Drag-and-drop store builder.
Wix Cons Won't suit the growing business needs. Hectic redesign process with no access to HTML and CSS. Minimal third-party integrations.
Wix vs Shopify. Ease of Use If you wish to create a webstore from scratch within a few clicks - Shopify will help you with that. It is perfect for beginners.
Wix will create a special algorithm that suits your personal preferences. Besides, the drag-and-drop option is precisely what non-techies need to get started with.
Wix Vs Shopify. Customization For now, there is little you can edit on the Wix site if you need to change something. Shopify gives you complete control over the HTML and CSS of your site, and you're able to change it whatever you wish. This leads to a conclusion that Shopify is more flexible and customizable than Wix.
Wix vs Shopify. SEO-friendliness Both platforms offer basic SEO tools to be visible in Google, including customization of page titles, meta descriptions, image alt texts.
Shopify can also offer you amazing SEO apps - free and paid plugins that you can find on the official marketplace, designed to boost your appearance in search engines. There are no such add-ons for your Wix store.
Wix vs Shopify. Integrations Wix vs Shopify enables you to manage all together with your offline and online stores and accept payments if you're connected to PayPal. Very few platforms can boast of such a top-notch functionality. Shopify can be proud of many integrations. Among most popular is partnership with Pinterest and Facebook.
Wix vs Shopify. Pricing Shopify is much more expensive. The main reason is that it provides you with more advanced and comprehensive eCommerce functionality. Shopify monthly plan price starts from $29. There is also a lower-priced plan offer by Shopify, called Shopify Lite. You can subscribe for it when you already have a site or store on another platform. Wix offers more plans, but not all of them allow you to build an e-store. This option is available only in eCommerce and VIP plans. The price starts from $17.
Wix vs Shopify. Support If you need your issues to be solved, you can post your questions on the Wix forum. You can also use email or phone support and request a callback, but only during opening hours (Monday-Thursday from 6 am to 5 pm). For this moment, Wix doesn't offer live chats. Shopify is reachable through phone, email, chats, forums, social media whenever you need it.
Wrapping Up Both platforms are easy to start with, making them a good choice for those just entering the eCommerce industry. Shopify comes up to be a bit more flexible and customizable solution with a richer set of tools. One just can't deny it.
If you're not planning on growing your business in the future, choose Wix. It's a comfy place for small retailers with all the needed functionality.
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